L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 124 | 100.0% | 0.2% | 56 | 100.0% | 0.2% | 69 | 100.0% | 0.3% | 22 | 100.0% | 0.1% |
| Sexe | ||||||||||||
| Homme | 56 | 44.7% | 0.2% | 56 | 100.0% | 0.2% | - | - | - | 10 | 44.5% | 0.1% |
| Femme | 69 | 55.3% | 0.3% | - | - | - | 69 | 100.0% | 0.3% | 12 | 55.5% | 0.1% |
| Age | ||||||||||||
| 15 à 24 ans | 9 | 7.1% | 0.1% | 4 | 7.4% | 0.1% | 5 | 6.8% | 0.1% | 2 | 10.5% | 0.1% |
| 25 à 34 ans | 14 | 11.6% | 0.2% | 9 | 16.6% | 0.2% | 5 | 7.6% | 0.1% | 4 | 16.4% | 0.1% |
| 35 à 49 ans | 21 | 16.8% | 0.2% | 9 | 16.6% | 0.1% | 12 | 16.9% | 0.2% | 7 | 32.6% | 0.1% |
| 50 à 59 ans | 27 | 21.9% | 0.3% | 13 | 23.7% | 0.3% | 14 | 20.5% | 0.3% | 8 | 37.9% | 0.2% |
| 60 ans et plus | 53 | 42.6% | 0.4% | 20 | 35.7% | 0.3% | 33 | 48.2% | 0.4% | 1 | 2.5% | 0.1% |
| Individu | ||||||||||||
| Ménagères | 61 | 48.8% | 0.3% | - | - | - | 61 | 88.2% | 0.3% | 11 | 49.5% | 0.2% |
| Personne de référence | 77 | 61.8% | 0.3% | 50 | 89.8% | 0.2% | 27 | 39.2% | 0.3% | 11 | 48.7% | 0.1% |
| Responsable des achats | 87 | 69.7% | 0.2% | 27 | 49.0% | 0.2% | 60 | 86.5% | 0.3% | 14 | 66.3% | 0.1% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 2.4% | 0.6% | 3 | 4.5% | 0.7% | 0 | 0.6% | 0.3% | - | - | - |
| Petits patrons | 3 | 2.0% | 0.2% | 1 | 1.5% | 0.1% | 2 | 2.5% | 0.3% | 3 | 11.6% | 0.2% |
| Affaires et Cadres | 7 | 5.3% | 0.1% | 3 | 5.0% | 0.1% | 4 | 5.6% | 0.2% | 5 | 21.5% | 0.1% |
| Professions intermédiaires | 11 | 8.8% | 0.2% | 5 | 8.6% | 0.1% | 6 | 9.0% | 0.2% | 10 | 45.4% | 0.2% |
| Employés | 17 | 13.6% | 0.2% | 8 | 13.9% | 0.4% | 9 | 13.2% | 0.1% | 2 | 8.0% | 0.1% |
| Ouvriers | 15 | 12.2% | 0.2% | 12 | 21.1% | 0.2% | 3 | 5.0% | 0.2% | - | - | - |
| Retraités | 44 | 35.1% | 0.3% | 17 | 30.5% | 0.3% | 27 | 38.8% | 0.4% | - | - | - |
| Autres inactifs | 26 | 20.6% | 0.2% | 8 | 14.8% | 0.2% | 17 | 25.2% | 0.3% | 3 | 13.5% | 0.1% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 5 | 3.9% | 0.6% | 3 | 4.5% | 0.6% | 2 | 3.4% | 0.6% | - | - | - |
| Petits patrons | 5 | 3.7% | 0.2% | 2 | 2.7% | 0.1% | 3 | 4.5% | 0.2% | 5 | 21.1% | 0.2% |
| Affaires et Cadres | 5 | 4.4% | 0.1% | 3 | 5.4% | 0.1% | 2 | 3.6% | 0.1% | 5 | 25.1% | 0.1% |
| Professions intermédiaires | 12 | 9.4% | 0.2% | 5 | 9.3% | 0.1% | 7 | 9.5% | 0.2% | 12 | 53.8% | 0.2% |
| Employés | 14 | 10.9% | 0.3% | 8 | 14.5% | 0.3% | 5 | 7.9% | 0.2% | - | - | - |
| Ouvriers | 20 | 16.0% | 0.2% | 12 | 20.8% | 0.2% | 8 | 12.1% | 0.2% | - | - | - |
| Retraités | 48 | 38.7% | 0.3% | 18 | 32.4% | 0.3% | 30 | 43.9% | 0.4% | - | - | - |
| Autres inactifs | 16 | 12.9% | 0.4% | 6 | 10.3% | 0.4% | 10 | 15.1% | 0.4% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 29 | 22.9% | 0.3% | 10 | 17.8% | 0.2% | 19 | 27.1% | 0.3% | 2 | 9.0% | 0.1% |
| 2 personnes | 56 | 45.1% | 0.3% | 26 | 47.4% | 0.3% | 30 | 43.1% | 0.3% | 9 | 41.2% | 0.2% |
| 3 personnes | 19 | 15.6% | 0.2% | 8 | 14.9% | 0.2% | 11 | 16.2% | 0.2% | 5 | 22.0% | 0.1% |
| 4 personnes | 12 | 9.7% | 0.1% | 7 | 12.9% | 0.2% | 5 | 7.2% | 0.1% | 5 | 22.6% | 0.1% |
| 5 personnes et + | 8 | 6.6% | 0.2% | 4 | 7.0% | 0.1% | 4 | 6.3% | 0.2% | 1 | 5.3% | - |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 24 | 19.6% | 0.2% | 11 | 20.7% | 0.2% | 13 | 18.8% | 0.2% | 8 | 37.8% | 0.1% |
| Non | 100 | 80.4% | 0.3% | 44 | 79.3% | 0.3% | 56 | 81.2% | 0.3% | 14 | 62.2% | 0.1% |
| Habitat | ||||||||||||
| Communes rurales | 61 | 48.9% | 0.5% | 23 | 41.4% | 0.4% | 38 | 55.0% | 0.6% | 10 | 44.7% | 0.3% |
| Agglo. - 20 000 hab | 28 | 22.8% | 0.3% | 11 | 20.0% | 0.3% | 17 | 25.0% | 0.4% | 7 | 30.4% | 0.3% |
| Agglo. 20 000 à 100 000 hab | 29 | 23.3% | 0.4% | 16 | 28.9% | 0.5% | 13 | 18.9% | 0.4% | 5 | 21.4% | 0.3% |
| Agglo. + 100 000 hab | 2 | 1.5% | - | 1 | 2.0% | - | 1 | 1.1% | - | 1 | 3.5% | - |
| Agglo. Paris | 4 | 3.4% | 0.1% | 4 | 7.7% | 0.1% | - | - | - | - | - | - |
| Régions INSEE | ||||||||||||
| Ile de France | 4 | 3.4% | - | 4 | 7.7% | 0.1% | - | - | - | - | - | - |
| Franche-Comté | 2 | 1.4% | 0.2% | 1 | 2.0% | 0.2% | 1 | 0.9% | 0.1% | - | - | - |
| Bourgogne | 102 | 82.0% | 7.5% | 45 | 80.3% | 6.9% | 57 | 83.4% | 8.2% | 16 | 73.5% | 4.6% |
| Centre | 10 | 7.9% | 0.5% | 4 | 8.0% | 0.4% | 5 | 7.7% | 0.5% | 4 | 16.2% | 0.6% |
| Pays de Loire | 0 | 0.4% | - | - | - | - | 0 | 0.7% | - | - | - | - |
| Poitou Charentes | 1 | 1.0% | 0.1% | - | - | - | 1 | 1.8% | 0.2% | - | - | - |
| Limousin | - | - | - | - | 0.1% | - | - | - | - | - | - | - |
| Auvergne | 4 | 3.3% | 0.4% | 1 | 2.0% | 0.2% | 3 | 4.4% | 0.5% | 1 | 6.8% | 0.5% |
| Rhône Alpes | 1 | 0.6% | - | - | - | - | 1 | 1.1% | - | 1 | 3.5% | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 57 | 45.4% | 0.2% | 29 | 52.9% | 0.2% | 27 | 39.4% | 0.2% | 18 | 82.6% | 0.1% |
| Presque tous les jours | 13 | 10.6% | 0.2% | 6 | 11.1% | 0.2% | 7 | 10.2% | 0.2% | 2 | 7.3% | 0.1% |
| 1 à 2 fois par semaine | 4 | 3.6% | 0.2% | 2 | 3.9% | 0.2% | 2 | 3.4% | 0.2% | 1 | 3.6% | 0.1% |
| 1 à 3 fois par mois | 2 | 1.9% | 0.5% | 1 | 2.3% | 0.6% | 1 | 1.7% | 0.4% | - | - | - |
| Moins souvent | 2 | 1.7% | 0.3% | - | - | - | 2 | 3.0% | 0.4% | 1 | 4.0% | 1.1% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 4 | 3.6% | 0.2% | 0 | 0.4% | - | 4 | 6.1% | 0.4% | 1 | 6.0% | 0.9% |
| De 9 000 à moins de 12 000 euros par an | 9 | 7.6% | 0.3% | 2 | 4.4% | 0.2% | 7 | 10.1% | 0.4% | 1 | 2.7% | 0.2% |
| De 12 000 à moins de 18 000 euros par an | 22 | 17.4% | 0.4% | 8 | 14.2% | 0.3% | 14 | 20.1% | 0.4% | 1 | 4.5% | 0.1% |
| De 18 000 à moins de 24 000 euros par an | 17 | 13.9% | 0.3% | 10 | 17.1% | 0.3% | 8 | 11.3% | 0.2% | 0 | 0.8% | - |
| De 24 000 à moins de 36 000 euros par an | 35 | 27.9% | 0.3% | 15 | 26.8% | 0.3% | 20 | 28.9% | 0.3% | 7 | 33.8% | 0.2% |
| De 36 000 à moins de 45 000 euros par an | 9 | 7.3% | 0.1% | 5 | 9.6% | 0.1% | 4 | 5.5% | 0.1% | 2 | 8.1% | 0.1% |
| De 45 000 à moins de 65 000 euros par an | 12 | 9.5% | 0.2% | 8 | 13.5% | 0.2% | 4 | 6.3% | 0.1% | 6 | 26.8% | 0.2% |
| De 65 000 à moins de 80 000 euros par an | 1 | 0.9% | 0.1% | - | - | - | 1 | 1.7% | 0.1% | 1 | 3.1% | 0.1% |
| 115 000 euros et plus par an | 0 | 0.1% | - | - | - | - | 0 | 0.2% | 0.1% | 0 | 0.8% | - |
| Refus | 11 | 9.2% | 0.3% | 6 | 11.1% | 0.4% | 5 | 7.7% | 0.3% | 1 | 6.5% | 0.1% |
| Ne sait pas | 3 | 2.4% | 0.1% | 2 | 2.9% | 0.2% | 1 | 2.1% | 0.1% | 2 | 7.0% | 0.2% |
