L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 423 | 100.0% | 0.8% | 224 | 100.0% | 0.9% | 199 | 100.0% | 0.7% | 103 | 100.0% | 0.6% |
| Sexe | ||||||||||||
| Homme | 224 | 53.0% | 0.9% | 224 | 100.0% | 0.9% | - | - | - | 52 | 49.9% | 0.6% |
| Femme | 199 | 47.0% | 0.7% | - | - | - | 199 | 100.0% | 0.7% | 52 | 50.1% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 40 | 9.4% | 0.5% | 22 | 9.7% | 0.6% | 18 | 9.1% | 0.5% | 9 | 8.6% | 0.3% |
| 25 à 34 ans | 54 | 12.6% | 0.7% | 35 | 15.7% | 0.9% | 18 | 9.2% | 0.5% | 15 | 14.9% | 0.5% |
| 35 à 49 ans | 74 | 17.5% | 0.6% | 36 | 16.2% | 0.6% | 38 | 19.1% | 0.6% | 39 | 37.8% | 0.6% |
| 50 à 59 ans | 66 | 15.5% | 0.8% | 26 | 11.6% | 0.6% | 39 | 19.8% | 0.9% | 15 | 14.2% | 0.4% |
| 60 ans et plus | 190 | 44.9% | 1.2% | 105 | 46.8% | 1.4% | 85 | 42.9% | 1.0% | 25 | 24.5% | 1.6% |
| Individu | ||||||||||||
| Ménagères | 180 | 42.6% | 0.8% | - | - | - | 180 | 90.7% | 0.8% | 46 | 44.8% | 0.7% |
| Personne de référence | 240 | 56.7% | 0.9% | 185 | 82.2% | 0.9% | 55 | 27.8% | 0.7% | 52 | 50.5% | 0.6% |
| Responsable des achats | 285 | 67.3% | 0.8% | 115 | 51.2% | 0.9% | 170 | 85.5% | 0.7% | 71 | 68.8% | 0.6% |
| PCS Individu | ||||||||||||
| Agriculteurs | 6 | 1.3% | 1.1% | 4 | 1.6% | 1.1% | 2 | 0.9% | 1.0% | - | - | - |
| Petits patrons | 26 | 6.1% | 1.6% | 22 | 10.0% | 1.8% | 3 | 1.7% | 0.8% | 26 | 24.9% | 1.7% |
| Affaires et Cadres | 18 | 4.3% | 0.4% | 12 | 5.2% | 0.4% | 6 | 3.2% | 0.3% | 17 | 16.2% | 0.4% |
| Professions intermédiaires | 28 | 6.7% | 0.4% | 13 | 5.8% | 0.4% | 15 | 7.7% | 0.4% | 26 | 25.0% | 0.4% |
| Employés | 58 | 13.6% | 0.7% | 10 | 4.4% | 0.4% | 48 | 24.1% | 0.8% | 21 | 20.3% | 1.2% |
| Ouvriers | 76 | 18.0% | 1.2% | 61 | 27.1% | 1.2% | 15 | 7.7% | 1.2% | 1 | 1.2% | 0.3% |
| Retraités | 158 | 37.3% | 1.2% | 81 | 36.0% | 1.3% | 77 | 38.7% | 1.1% | 1 | 1.4% | 0.6% |
| Autres inactifs | 54 | 12.7% | 0.5% | 22 | 9.8% | 0.6% | 32 | 16.0% | 0.5% | 11 | 11.0% | 0.3% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 10 | 2.3% | 1.2% | 4 | 1.6% | 1.0% | 6 | 3.0% | 1.4% | - | - | - |
| Petits patrons | 36 | 8.6% | 1.4% | 22 | 10.0% | 1.5% | 14 | 7.0% | 1.1% | 36 | 35.2% | 1.4% |
| Affaires et Cadres | 25 | 5.9% | 0.4% | 13 | 5.6% | 0.4% | 12 | 6.2% | 0.3% | 25 | 24.1% | 0.4% |
| Professions intermédiaires | 42 | 9.9% | 0.5% | 17 | 7.4% | 0.4% | 25 | 12.8% | 0.6% | 42 | 40.7% | 0.5% |
| Employés | 18 | 4.1% | 0.3% | 3 | 1.6% | 0.2% | 14 | 7.1% | 0.4% | - | - | - |
| Ouvriers | 98 | 23.2% | 1.0% | 63 | 27.9% | 1.2% | 36 | 18.0% | 0.8% | - | - | - |
| Retraités | 179 | 42.3% | 1.2% | 94 | 42.1% | 1.4% | 84 | 42.4% | 1.0% | - | - | - |
| Autres inactifs | 16 | 3.7% | 0.4% | 9 | 3.8% | 0.6% | 7 | 3.5% | 0.3% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 90 | 21.2% | 0.9% | 38 | 17.1% | 0.9% | 51 | 25.8% | 0.9% | 19 | 18.0% | 0.8% |
| 2 personnes | 179 | 42.3% | 1.0% | 105 | 46.6% | 1.2% | 74 | 37.4% | 0.8% | 31 | 29.9% | 0.7% |
| 3 personnes | 63 | 15.0% | 0.7% | 36 | 16.3% | 0.8% | 27 | 13.5% | 0.6% | 21 | 19.9% | 0.5% |
| 4 personnes | 49 | 11.6% | 0.5% | 25 | 11.0% | 0.5% | 25 | 12.4% | 0.5% | 21 | 20.6% | 0.5% |
| 5 personnes et + | 42 | 10.0% | 0.8% | 21 | 9.2% | 0.8% | 22 | 10.9% | 0.7% | 12 | 11.6% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 85 | 20.2% | 0.5% | 39 | 17.4% | 0.5% | 46 | 23.3% | 0.5% | 39 | 38.2% | 0.5% |
| Non | 338 | 79.8% | 0.9% | 185 | 82.6% | 1.0% | 153 | 76.7% | 0.8% | 64 | 61.8% | 0.6% |
| Habitat | ||||||||||||
| Communes rurales | 172 | 40.7% | 1.4% | 88 | 39.3% | 1.5% | 84 | 42.2% | 1.3% | 31 | 30.4% | 0.9% |
| Agglo. - 20 000 hab | 125 | 29.6% | 1.4% | 73 | 32.6% | 1.7% | 52 | 26.1% | 1.1% | 29 | 27.6% | 1.0% |
| Agglo. 20 000 à 100 000 hab | 86 | 20.3% | 1.2% | 50 | 22.2% | 1.5% | 36 | 18.2% | 1.0% | 28 | 26.8% | 1.3% |
| Agglo. + 100 000 hab | 32 | 7.7% | 0.2% | 12 | 5.4% | 0.2% | 20 | 10.3% | 0.3% | 16 | 15.1% | 0.3% |
| Agglo. Paris | 7 | 1.7% | 0.1% | 1 | 0.5% | - | 6 | 3.1% | 0.1% | - | - | - |
| Régions INSEE | ||||||||||||
| Ile de France | 11 | 2.5% | 0.1% | 1 | 0.5% | - | 9 | 4.8% | 0.2% | 1 | 1.0% | - |
| Bourgogne | 32 | 7.6% | 2.3% | 18 | 8.0% | 2.8% | 14 | 7.1% | 2.0% | 6 | 5.4% | 1.5% |
| Centre | 125 | 29.4% | 6.1% | 83 | 37.2% | 8.5% | 41 | 20.6% | 3.8% | 38 | 36.9% | 6.0% |
| Aquitaine | 1 | 0.3% | - | 1 | 0.2% | - | 1 | 0.4% | 0.1% | 1 | 1.3% | 0.2% |
| Limousin | 0 | 0.1% | - | 0 | 0.1% | 0.1% | - | - | - | 0 | 0.2% | 0.1% |
| Auvergne | 84 | 19.9% | 7.3% | 41 | 18.5% | 7.5% | 43 | 21.6% | 7.2% | 20 | 19.8% | 6.9% |
| Rhône Alpes | 168 | 39.7% | 3.2% | 79 | 35.1% | 3.1% | 89 | 45.0% | 3.3% | 36 | 35.2% | 1.8% |
| Languedoc Roussillon | 1 | 0.3% | 0.1% | - | - | - | 1 | 0.6% | 0.1% | 0 | 0.1% | - |
| Provence Alpes Côte d'Azur, Corse | 1 | 0.2% | - | 1 | 0.3% | - | - | - | - | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 318 | 75.2% | 0.7% | 167 | 74.5% | 0.8% | 151 | 76.0% | 0.7% | 87 | 84.3% | 0.5% |
| Presque tous les jours | 62 | 14.7% | 1.0% | 42 | 18.9% | 1.5% | 20 | 9.9% | 0.6% | 9 | 9.2% | 0.7% |
| 1 à 2 fois par semaine | 31 | 7.3% | 1.0% | 15 | 6.7% | 1.2% | 16 | 8.0% | 0.9% | 5 | 4.4% | 0.9% |
| 1 à 3 fois par mois | 10 | 2.3% | 2.5% | - | - | - | 10 | 5.0% | 4.6% | - | - | - |
| Moins souvent | 2 | 0.5% | 2.0% | - | - | - | 2 | 1.1% | 3.1% | 2 | 2.2% | 9.6% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 6 | 1.4% | 0.4% | 4 | 1.6% | 0.6% | 2 | 1.1% | 0.3% | - | - | - |
| De 9 000 à moins de 12 000 euros par an | 12 | 2.9% | 0.6% | 4 | 1.7% | 0.5% | 8 | 4.2% | 0.7% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 45 | 10.6% | 0.9% | 12 | 5.2% | 0.6% | 33 | 16.7% | 1.1% | 3 | 2.6% | 0.3% |
| De 18 000 à moins de 24 000 euros par an | 70 | 16.5% | 1.0% | 44 | 19.8% | 1.5% | 26 | 12.8% | 0.6% | 10 | 9.8% | 0.7% |
| De 24 000 à moins de 36 000 euros par an | 110 | 26.1% | 0.9% | 54 | 24.1% | 0.9% | 56 | 28.3% | 0.9% | 26 | 24.9% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 61 | 14.4% | 0.8% | 37 | 16.3% | 0.9% | 25 | 12.3% | 0.6% | 16 | 15.9% | 0.6% |
| De 45 000 à moins de 65 000 euros par an | 63 | 14.9% | 0.8% | 43 | 19.3% | 1.0% | 20 | 10.0% | 0.6% | 27 | 26.5% | 0.7% |
| 65 000 euros et plus par an | 23 | 5.5% | 0.5% | 17 | 7.6% | 0.7% | 6 | 3.0% | 0.3% | 9 | 8.9% | 0.3% |
| Refus | 24 | 5.6% | 0.7% | 8 | 3.4% | 0.5% | 16 | 8.0% | 0.8% | 9 | 8.7% | 0.7% |
| Ne sait pas | 9 | 2.1% | 0.6% | 2 | 0.9% | 0.3% | 7 | 3.5% | 0.8% | 3 | 2.7% | 0.4% |
