L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 355 | 100.0% | 0.7% | 178 | 100.0% | 0.7% | 177 | 100.0% | 0.6% | 86 | 100.0% | 0.5% |
| Sexe | ||||||||||||
| Homme | 178 | 50.1% | 0.7% | 178 | 100.0% | 0.7% | - | - | - | 52 | 60.4% | 0.6% |
| Femme | 177 | 49.9% | 0.6% | - | - | - | 177 | 100.0% | 0.6% | 34 | 39.6% | 0.4% |
| Age | ||||||||||||
| 15 à 24 ans | 30 | 8.3% | 0.4% | 19 | 10.5% | 0.5% | 11 | 6.2% | 0.3% | 10 | 12.1% | 0.3% |
| 25 à 34 ans | 57 | 16.1% | 0.8% | 31 | 17.3% | 0.8% | 26 | 14.9% | 0.7% | 17 | 20.2% | 0.5% |
| 35 à 49 ans | 82 | 23.0% | 0.6% | 46 | 26.1% | 0.7% | 35 | 19.9% | 0.6% | 34 | 40.1% | 0.6% |
| 50 à 59 ans | 59 | 16.6% | 0.7% | 27 | 15.2% | 0.6% | 32 | 18.0% | 0.7% | 18 | 21.3% | 0.5% |
| 60 ans et plus | 128 | 35.9% | 0.8% | 55 | 30.9% | 0.8% | 73 | 40.9% | 0.8% | 5 | 6.2% | 0.3% |
| Individu | ||||||||||||
| Ménagères | 160 | 44.9% | 0.7% | - | - | - | 160 | 89.9% | 0.7% | 29 | 33.3% | 0.4% |
| Personne de référence | 207 | 58.1% | 0.7% | 154 | 86.7% | 0.7% | 52 | 29.5% | 0.7% | 52 | 60.3% | 0.6% |
| Responsable des achats | 250 | 70.3% | 0.7% | 93 | 52.5% | 0.7% | 156 | 88.1% | 0.7% | 53 | 61.2% | 0.5% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 0.8% | 0.6% | 1 | 0.6% | 0.3% | 2 | 1.1% | 1.0% | - | - | - |
| Petits patrons | 5 | 1.4% | 0.3% | 4 | 2.3% | 0.3% | 1 | 0.5% | 0.2% | 5 | 5.9% | 0.3% |
| Affaires et Cadres | 19 | 5.3% | 0.4% | 12 | 6.6% | 0.4% | 7 | 3.9% | 0.3% | 16 | 18.4% | 0.4% |
| Professions intermédiaires | 48 | 13.5% | 0.6% | 30 | 16.8% | 0.8% | 18 | 10.2% | 0.5% | 45 | 52.0% | 0.7% |
| Employés | 81 | 22.7% | 0.9% | 21 | 11.7% | 0.9% | 60 | 33.7% | 0.9% | 9 | 10.5% | 0.5% |
| Ouvriers | 57 | 16.1% | 0.9% | 45 | 25.6% | 0.9% | 12 | 6.6% | 0.9% | 5 | 6.0% | 1.2% |
| Retraités | 106 | 29.9% | 0.8% | 50 | 28.3% | 0.8% | 56 | 31.6% | 0.8% | 0 | 0.3% | 0.1% |
| Autres inactifs | 37 | 10.3% | 0.4% | 15 | 8.2% | 0.4% | 22 | 12.5% | 0.3% | 6 | 7.0% | 0.2% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 5 | 1.5% | 0.7% | 1 | 0.6% | 0.3% | 4 | 2.5% | 1.1% | - | - | - |
| Petits patrons | 9 | 2.5% | 0.3% | 4 | 2.3% | 0.3% | 5 | 2.7% | 0.4% | 9 | 10.5% | 0.3% |
| Affaires et Cadres | 26 | 7.2% | 0.4% | 16 | 9.1% | 0.5% | 9 | 5.3% | 0.3% | 26 | 29.9% | 0.4% |
| Professions intermédiaires | 51 | 14.4% | 0.6% | 31 | 17.7% | 0.8% | 20 | 11.1% | 0.5% | 51 | 59.6% | 0.6% |
| Employés | 40 | 11.2% | 0.7% | 21 | 11.6% | 0.9% | 19 | 10.7% | 0.6% | - | - | - |
| Ouvriers | 70 | 19.8% | 0.7% | 34 | 19.4% | 0.7% | 36 | 20.2% | 0.8% | - | - | - |
| Retraités | 122 | 34.4% | 0.8% | 54 | 30.5% | 0.8% | 68 | 38.4% | 0.8% | - | - | - |
| Autres inactifs | 32 | 8.9% | 0.9% | 16 | 8.8% | 1.0% | 16 | 9.0% | 0.8% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 92 | 25.9% | 0.9% | 44 | 24.9% | 1.0% | 48 | 26.9% | 0.9% | 14 | 16.1% | 0.6% |
| 2 personnes | 122 | 34.4% | 0.7% | 52 | 29.4% | 0.6% | 70 | 39.5% | 0.7% | 15 | 17.9% | 0.4% |
| 3 personnes | 46 | 13.0% | 0.5% | 27 | 15.2% | 0.6% | 19 | 10.8% | 0.4% | 15 | 17.9% | 0.4% |
| 4 personnes | 65 | 18.3% | 0.7% | 43 | 24.0% | 0.9% | 22 | 12.5% | 0.5% | 24 | 27.5% | 0.5% |
| 5 personnes et + | 30 | 8.4% | 0.5% | 11 | 6.4% | 0.4% | 18 | 10.3% | 0.6% | 18 | 20.6% | 0.7% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 105 | 29.6% | 0.7% | 59 | 33.0% | 0.8% | 46 | 26.2% | 0.5% | 46 | 53.5% | 0.6% |
| Non | 250 | 70.4% | 0.7% | 119 | 67.0% | 0.7% | 131 | 73.8% | 0.7% | 40 | 46.5% | 0.4% |
| Habitat | ||||||||||||
| Communes rurales | 122 | 34.3% | 1.0% | 53 | 30.0% | 0.9% | 69 | 38.7% | 1.1% | 31 | 36.5% | 0.9% |
| Agglo. - 20 000 hab | 75 | 21.0% | 0.8% | 34 | 18.9% | 0.8% | 41 | 23.1% | 0.9% | 17 | 19.5% | 0.6% |
| Agglo. 20 000 à 100 000 hab | 75 | 21.0% | 1.1% | 40 | 22.6% | 1.2% | 34 | 19.4% | 0.9% | 19 | 22.4% | 0.9% |
| Agglo. + 100 000 hab | 72 | 20.4% | 0.5% | 39 | 22.0% | 0.5% | 33 | 18.8% | 0.4% | 19 | 21.5% | 0.3% |
| Agglo. Paris | 12 | 3.3% | 0.1% | 12 | 6.5% | 0.3% | - | - | - | - | - | - |
| Régions INSEE | ||||||||||||
| Ile de France | 12 | 3.3% | 0.1% | 12 | 6.5% | 0.3% | - | - | - | - | - | - |
| Bourgogne | 3 | 0.8% | 0.2% | 3 | 1.6% | 0.4% | - | - | - | - | - | - |
| Centre | 197 | 55.4% | 9.6% | 89 | 50.0% | 9.0% | 108 | 60.8% | 10.1% | 48 | 56.2% | 7.6% |
| Poitou Charentes | 134 | 37.9% | 9.0% | 69 | 39.0% | 9.7% | 65 | 36.7% | 8.4% | 35 | 41.2% | 8.6% |
| Aquitaine | 3 | 0.9% | 0.1% | 3 | 1.7% | 0.2% | - | - | - | - | - | - |
| Midi Pyrénées | 0 | 0.1% | - | 0 | 0.2% | - | - | - | - | 0 | 0.5% | - |
| Limousin | 2 | 0.5% | 0.3% | 1 | 0.4% | 0.2% | 1 | 0.6% | 0.3% | 1 | 0.8% | 0.4% |
| Auvergne | 1 | 0.3% | 0.1% | 1 | 0.6% | 0.2% | - | - | - | 1 | 1.3% | 0.4% |
| Rhône Alpes | 3 | 0.9% | 0.1% | - | - | - | 3 | 1.9% | 0.1% | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 296 | 83.3% | 0.7% | 154 | 86.5% | 0.7% | 142 | 80.1% | 0.6% | 80 | 93.2% | 0.5% |
| Presque tous les jours | 42 | 12.0% | 0.7% | 18 | 10.3% | 0.7% | 24 | 13.7% | 0.7% | 2 | 2.5% | 0.2% |
| 1 à 2 fois par semaine | 13 | 3.8% | 0.4% | 5 | 2.6% | 0.4% | 9 | 5.0% | 0.5% | 3 | 3.5% | 0.6% |
| 1 à 3 fois par mois | 2 | 0.7% | 0.6% | 1 | 0.6% | 0.6% | 1 | 0.7% | 0.6% | - | - | - |
| Moins souvent | 1 | 0.3% | 0.9% | - | - | - | 1 | 0.6% | 1.4% | 1 | 0.9% | 3.3% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 9 | 2.5% | 0.6% | 9 | 4.9% | 1.4% | - | - | - | 1 | 1.6% | 0.6% |
| De 9 000 à moins de 12 000 euros par an | 13 | 3.7% | 0.7% | 4 | 2.0% | 0.5% | 9 | 5.3% | 0.8% | 2 | 2.7% | 0.9% |
| De 12 000 à moins de 18 000 euros par an | 30 | 8.4% | 0.6% | 6 | 3.4% | 0.3% | 24 | 13.4% | 0.8% | 2 | 2.6% | 0.3% |
| De 18 000 à moins de 24 000 euros par an | 53 | 14.9% | 0.8% | 25 | 14.0% | 0.8% | 28 | 15.8% | 0.7% | 10 | 11.1% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 108 | 30.5% | 0.9% | 54 | 30.5% | 0.9% | 54 | 30.5% | 0.8% | 18 | 21.1% | 0.5% |
| De 36 000 à moins de 45 000 euros par an | 55 | 15.5% | 0.7% | 33 | 18.4% | 0.8% | 22 | 12.6% | 0.6% | 17 | 20.1% | 0.6% |
| De 45 000 à moins de 65 000 euros par an | 44 | 12.4% | 0.6% | 27 | 15.1% | 0.6% | 17 | 9.8% | 0.5% | 18 | 21.4% | 0.5% |
| 65 000 euros et plus par an | 11 | 3.2% | 0.3% | 7 | 4.0% | 0.3% | 4 | 2.4% | 0.2% | 7 | 8.1% | 0.2% |
| Refus | 28 | 7.7% | 0.8% | 11 | 6.1% | 0.7% | 17 | 9.4% | 0.8% | 9 | 10.2% | 0.7% |
| Ne sait pas | 4 | 1.1% | 0.2% | 3 | 1.5% | 0.4% | 1 | 0.7% | 0.1% | 1 | 1.1% | 0.1% |
