Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 1767 | 100.0% | 3.5% | 968 | 100.0% | 4.0% | 798 | 100.0% | 3.0% | 619 | 100.0% | 3.6% |
Sexe |
Homme | 968 | 54.8% | 4.0% | 968 | 100.0% | 4.0% | - | - | - | 383 | 62.0% | 4.4% |
Femme | 798 | 45.2% | 3.0% | - | - | - | 798 | 100.0% | 3.0% | 235 | 38.0% | 2.9% |
Age |
15 à 24 ans | 220 | 12.4% | 3.0% | 140 | 14.5% | 3.8% | 80 | 10.0% | 2.2% | 100 | 16.1% | 3.2% |
25 à 34 ans | 268 | 15.2% | 3.5% | 148 | 15.3% | 3.9% | 120 | 15.0% | 3.1% | 103 | 16.6% | 3.0% |
35 à 49 ans | 449 | 25.4% | 3.5% | 264 | 27.3% | 4.2% | 185 | 23.2% | 2.9% | 213 | 34.4% | 3.5% |
50 à 64 ans | 448 | 25.4% | 3.7% | 246 | 25.4% | 4.2% | 202 | 25.3% | 3.2% | 184 | 29.8% | 4.5% |
65 ans et plus | 382 | 21.6% | 3.4% | 170 | 17.6% | 3.6% | 212 | 26.5% | 3.3% | 19 | 3.1% | 10.3% |
Individu |
Ménagère | 702 | 39.8% | 3.0% | - | - | - | 702 | 88.0% | 3.0% | 194 | 31.4% | 2.9% |
Personne de Référence | 1040 | 58.9% | 3.7% | 794 | 82.0% | 3.9% | 246 | 30.9% | 3.1% | 357 | 57.8% | 4.3% |
Responsable des achats | 1248 | 70.6% | 3.5% | 547 | 56.5% | 4.4% | 701 | 87.8% | 3.0% | 399 | 64.5% | 3.7% |
PCS Individu |
Agriculteurs | 7 | 0.4% | 1.3% | 3 | 0.3% | 0.9% | 4 | 0.5% | 1.8% | - | - | - |
Petits patrons | 74 | 4.2% | 4.5% | 56 | 5.8% | 4.9% | 18 | 2.2% | 3.7% | 66 | 10.6% | 4.5% |
Affaires et Cadres | 198 | 11.2% | 4.2% | 132 | 13.7% | 4.5% | 66 | 8.2% | 3.6% | 175 | 28.2% | 4.0% |
Professions intermédiaires | 241 | 13.7% | 3.6% | 154 | 15.9% | 4.4% | 88 | 11.0% | 2.7% | 203 | 32.8% | 3.6% |
Employés | 376 | 21.3% | 4.5% | 146 | 15.0% | 7.0% | 230 | 28.9% | 3.7% | 66 | 10.7% | 3.7% |
Ouvriers | 207 | 11.7% | 3.2% | 175 | 18.1% | 3.5% | 32 | 4.0% | 2.2% | 20 | 3.2% | 4.7% |
Retraités | 423 | 24.0% | 3.4% | 196 | 20.3% | 3.3% | 227 | 28.4% | 3.5% | 7 | 1.2% | 3.1% |
Autres inactifs | 240 | 13.6% | 2.4% | 106 | 10.9% | 3.0% | 134 | 16.8% | 2.1% | 82 | 13.2% | 2.6% |
PCS Personne de Référence |
Agriculteurs | 7 | 0.4% | 0.9% | 3 | 0.3% | 0.8% | 4 | 0.5% | 1.0% | - | - | - |
Petits patrons | 97 | 5.5% | 3.7% | 65 | 6.7% | 4.7% | 32 | 4.0% | 2.5% | 97 | 15.6% | 3.7% |
Affaires et Cadres | 247 | 14.0% | 3.6% | 150 | 15.5% | 4.3% | 97 | 12.1% | 2.9% | 247 | 40.0% | 3.6% |
Professions intermédiaires | 275 | 15.5% | 3.7% | 168 | 17.3% | 4.3% | 107 | 13.4% | 3.0% | 275 | 44.4% | 3.7% |
Employés | 253 | 14.3% | 4.8% | 130 | 13.4% | 5.8% | 123 | 15.4% | 4.0% | - | - | - |
Ouvriers | 307 | 17.4% | 3.2% | 182 | 18.8% | 3.7% | 125 | 15.6% | 2.7% | - | - | - |
Retraités | 496 | 28.1% | 3.4% | 231 | 23.9% | 3.5% | 265 | 33.2% | 3.3% | - | - | - |
Autres inactifs | 85 | 4.8% | 2.2% | 39 | 4.0% | 2.6% | 46 | 5.8% | 1.9% | - | - | - |
Taille du Foyer |
1 personne | 292 | 16.5% | 3.1% | 137 | 14.2% | 3.4% | 155 | 19.4% | 2.9% | 76 | 12.3% | 4.4% |
2 personnes | 581 | 32.9% | 3.2% | 323 | 33.4% | 3.7% | 258 | 32.3% | 2.8% | 165 | 26.7% | 3.8% |
3 personnes | 363 | 20.6% | 3.9% | 194 | 20.1% | 4.3% | 169 | 21.1% | 3.6% | 130 | 21.0% | 3.4% |
4 personnes | 317 | 17.9% | 3.4% | 194 | 20.0% | 4.2% | 122 | 15.3% | 2.7% | 161 | 26.0% | 3.5% |
5 personnes et + | 214 | 12.1% | 4.1% | 119 | 12.3% | 4.8% | 95 | 11.9% | 3.4% | 87 | 14.0% | 3.5% |
Présence d'enfants de moins de 15 ans |
Oui | 547 | 30.9% | 3.5% | 320 | 33.1% | 4.4% | 227 | 28.4% | 2.7% | 253 | 40.8% | 3.3% |
Non | 1220 | 69.1% | 3.4% | 648 | 66.9% | 3.8% | 572 | 71.6% | 3.1% | 366 | 59.2% | 3.9% |
Habitat |
Communes rurales | 98 | 5.6% | 0.8% | 50 | 5.2% | 0.9% | 48 | 6.0% | 0.8% | 30 | 4.9% | 0.9% |
Agglo. - 20 000 hab | 113 | 6.4% | 1.3% | 74 | 7.7% | 1.8% | 39 | 4.9% | 0.8% | 49 | 8.0% | 1.9% |
Agglo. 20 000 à 100 000 hab | 108 | 6.1% | 1.6% | 61 | 6.3% | 1.8% | 47 | 5.9% | 1.4% | 41 | 6.7% | 2.1% |
Agglo. + 100 000 hab | 34 | 1.9% | 0.2% | 12 | 1.3% | 0.2% | 21 | 2.7% | 0.3% | 4 | 0.6% | 0.1% |
Agglo. Paris | 1413 | 80.0% | 16.8% | 771 | 79.6% | 19.2% | 642 | 80.5% | 14.5% | 494 | 79.9% | 12.8% |
Région d'habitation |
Ile-de-France | 1610 | 91.1% | 17.0% | 895 | 92.4% | 19.9% | 715 | 89.6% | 14.4% | 583 | 94.3% | 13.5% |
Nord-Pas-de-Calais | - | - | - | - | - | - | - | - | - | - | - | - |
Lorraine | - | - | - | - | - | - | - | - | - | - | - | - |
Alsace | - | - | - | - | - | - | - | - | - | - | - | - |
Franche-Comté | - | - | - | - | - | - | - | - | - | - | - | - |
Champagne-Ardenne | - | - | - | - | - | - | - | - | - | - | - | - |
Picardie | 157 | 8.9% | 10.2% | 74 | 7.6% | 9.9% | 83 | 10.4% | 10.5% | 35 | 5.7% | 8.1% |
Bourgogne | - | - | - | - | - | - | - | - | - | - | - | - |
Haute-Normandie | - | - | - | - | - | - | - | - | - | - | - | - |
Basse-Normandie | - | - | - | - | - | - | - | - | - | - | - | - |
Centre | - | - | - | - | - | - | - | - | - | - | - | - |
Pays de la Loire | - | - | - | - | - | - | - | - | - | - | - | - |
Bretagne | - | - | - | - | - | - | - | - | - | - | - | - |
Poitou-Charentes | - | - | - | - | - | - | - | - | - | - | - | - |
Aquitaine | - | - | - | - | - | - | - | - | - | - | - | - |
Midi-Pyrénées | - | - | - | - | - | - | - | - | - | - | - | - |
Limousin | - | - | - | - | - | - | - | - | - | - | - | - |
Auvergne | - | - | - | - | - | - | - | - | - | - | - | - |
Rhône-Alpes | - | - | - | - | - | - | - | - | - | - | - | - |
Languedoc-Roussillon | - | - | - | - | - | - | - | - | - | - | - | - |
Provence-Alpes-Côte-d'Azur-Corse | - | - | - | - | - | - | - | - | - | - | - | - |
Habitudes de connexion Internet |
Tous les jours | 1005 | 56.9% | 3.6% | 591 | 61.1% | 4.2% | 414 | 51.9% | 3.1% | 474 | 76.6% | 3.7% |
Presque tous les jours | 184 | 10.4% | 3.0% | 111 | 11.5% | 3.9% | 72 | 9.0% | 2.2% | 67 | 10.8% | 2.9% |
1 à 2 fois par semaine | 99 | 5.6% | 3.1% | 49 | 5.1% | 3.4% | 50 | 6.3% | 2.8% | 24 | 3.8% | 2.5% |
1 à 3 fois par mois | 26 | 1.5% | 3.0% | 8 | 0.8% | 2.4% | 18 | 2.2% | 3.4% | 12 | 2.0% | 8.3% |
Moins souvent | 37 | 2.1% | 2.8% | 14 | 1.4% | 2.2% | 23 | 2.9% | 3.3% | 6 | 0.9% | 4.2% |
Jamais | 9 | 0.5% | 6.9% | 5 | 0.6% | 6.4% | 4 | 0.5% | 7.6% | - | - | - |
Revenus du Foyer |
Moins de 9 000 euros par an | 47 | 2.6% | 2.2% | 18 | 1.9% | 2.1% | 28 | 3.6% | 2.2% | 3 | 0.4% | 1.4% |
De 9 000 à moins de 12 000 euros par an | 66 | 3.8% | 2.0% | 26 | 2.7% | 2.3% | 41 | 5.1% | 1.9% | 1 | 0.2% | 0.5% |
De 12 000 à moins de 18 000 euros par an | 193 | 10.9% | 3.0% | 88 | 9.0% | 3.2% | 105 | 13.2% | 2.8% | 18 | 2.9% | 2.3% |
De 18 000 à moins de 24 000 euros par an | 259 | 14.6% | 3.5% | 141 | 14.6% | 4.0% | 118 | 14.8% | 3.0% | 65 | 10.4% | 4.1% |
De 24 000 à moins de 36 000 euros par an | 322 | 18.2% | 2.8% | 179 | 18.5% | 3.2% | 143 | 17.9% | 2.4% | 104 | 16.8% | 2.8% |
De 36 000 à moins de 45 000 euros par an | 258 | 14.6% | 4.0% | 145 | 14.9% | 4.1% | 114 | 14.3% | 3.9% | 93 | 15.1% | 3.1% |
De 45 000 à moins de 65 000 euros par an | 292 | 16.5% | 4.9% | 183 | 18.9% | 5.5% | 109 | 13.7% | 4.2% | 142 | 23.0% | 4.0% |
De 65 000 à moins de 80 000 euros par an | 73 | 4.1% | 4.8% | 47 | 4.8% | 5.1% | 26 | 3.3% | 4.2% | 59 | 9.5% | 5.3% |
De 80 000 à moins de 115 000 euros par an | 49 | 2.8% | 5.0% | 36 | 3.7% | 6.1% | 13 | 1.6% | 3.4% | 35 | 5.6% | 4.4% |
115 000 euros et plus par an | 28 | 1.6% | 6.1% | 23 | 2.4% | 8.4% | 5 | 0.6% | 2.6% | 18 | 3.0% | 4.8% |
Refus | 143 | 8.1% | 4.5% | 68 | 7.1% | 5.1% | 75 | 9.4% | 4.0% | 65 | 10.6% | 5.7% |
Ne sait pas | 37 | 2.1% | 2.6% | 15 | 1.6% | 2.5% | 22 | 2.7% | 2.6% | 16 | 2.6% | 3.3% |