Quotidien Régional, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 9783 | 100.0% | 19.1% | 4873 | 100.0% | 19.9% | 4910 | 100.0% | 18.4% | 2257 | 100.0% | 13.3% |
Sexe |
Homme | 4873 | 49.8% | 19.9% | 4873 | 100.0% | 19.9% | - | - | - | 1256 | 55.7% | 14.3% |
Femme | 4910 | 50.2% | 18.4% | - | - | - | 4910 | 100.0% | 18.4% | 1000 | 44.3% | 12.2% |
Age |
15 à 24 ans | 903 | 9.2% | 12.2% | 491 | 10.1% | 13.2% | 412 | 8.4% | 11.3% | 331 | 14.7% | 10.5% |
25 à 34 ans | 1013 | 10.4% | 13.1% | 553 | 11.3% | 14.6% | 460 | 9.4% | 11.8% | 340 | 15.1% | 10.0% |
35 à 49 ans | 2067 | 21.1% | 16.3% | 1072 | 22.0% | 17.2% | 995 | 20.3% | 15.5% | 844 | 37.4% | 13.7% |
50 à 64 ans | 2696 | 27.6% | 22.0% | 1348 | 27.7% | 22.7% | 1348 | 27.4% | 21.3% | 718 | 31.8% | 17.7% |
65 ans et plus | 3105 | 31.7% | 28.0% | 1410 | 28.9% | 29.6% | 1695 | 34.5% | 26.8% | 24 | 1.1% | 12.8% |
Individu |
Ménagère | 4523 | 46.2% | 19.3% | - | - | - | 4523 | 92.1% | 19.3% | 885 | 39.2% | 13.0% |
Personne de Référence | 5666 | 57.9% | 20.2% | 4209 | 86.4% | 20.8% | 1457 | 29.7% | 18.4% | 1204 | 53.3% | 14.3% |
Responsable des achats | 6777 | 69.3% | 19.1% | 2366 | 48.6% | 19.0% | 4411 | 89.8% | 19.2% | 1405 | 62.2% | 13.1% |
PCS Individu |
Agriculteurs | 199 | 2.0% | 37.2% | 131 | 2.7% | 39.7% | 68 | 1.4% | 33.0% | 5 | 0.2% | 18.9% |
Petits patrons | 283 | 2.9% | 17.1% | 207 | 4.2% | 17.8% | 76 | 1.5% | 15.6% | 233 | 10.3% | 15.8% |
Affaires et Cadres | 543 | 5.5% | 11.4% | 357 | 7.3% | 12.2% | 186 | 3.8% | 10.1% | 477 | 21.2% | 11.0% |
Professions intermédiaires | 996 | 10.2% | 14.8% | 570 | 11.7% | 16.4% | 426 | 8.7% | 13.1% | 821 | 36.4% | 14.7% |
Employés | 1514 | 15.5% | 18.1% | 412 | 8.5% | 19.8% | 1103 | 22.5% | 17.5% | 284 | 12.6% | 15.7% |
Ouvriers | 1212 | 12.4% | 18.7% | 947 | 19.4% | 19.0% | 264 | 5.4% | 17.8% | 60 | 2.7% | 14.1% |
Retraités | 3500 | 35.8% | 27.8% | 1757 | 36.1% | 29.2% | 1742 | 35.5% | 26.5% | 53 | 2.4% | 22.7% |
Autres inactifs | 1537 | 15.7% | 15.4% | 491 | 10.1% | 14.1% | 1046 | 21.3% | 16.0% | 324 | 14.4% | 10.5% |
PCS Personne de Référence |
Agriculteurs | 294 | 3.0% | 37.0% | 157 | 3.2% | 40.7% | 137 | 2.8% | 33.5% | - | - | - |
Petits patrons | 399 | 4.1% | 15.2% | 216 | 4.4% | 15.7% | 184 | 3.7% | 14.6% | 399 | 17.7% | 15.2% |
Affaires et Cadres | 768 | 7.9% | 11.2% | 423 | 8.7% | 12.1% | 345 | 7.0% | 10.3% | 768 | 34.0% | 11.2% |
Professions intermédiaires | 1089 | 11.1% | 14.6% | 618 | 12.7% | 15.8% | 471 | 9.6% | 13.2% | 1089 | 48.3% | 14.6% |
Employés | 852 | 8.7% | 16.1% | 421 | 8.6% | 18.8% | 431 | 8.8% | 14.1% | - | - | - |
Ouvriers | 1701 | 17.4% | 18.0% | 907 | 18.6% | 18.5% | 794 | 16.2% | 17.3% | - | - | - |
Retraités | 3999 | 40.9% | 27.2% | 1880 | 38.6% | 28.1% | 2119 | 43.2% | 26.5% | - | - | - |
Autres inactifs | 681 | 7.0% | 17.5% | 252 | 5.2% | 17.0% | 429 | 8.7% | 17.8% | - | - | - |
Taille du Foyer |
1 personne | 1844 | 18.8% | 19.6% | 798 | 16.4% | 19.7% | 1046 | 21.3% | 19.6% | 214 | 9.5% | 12.4% |
2 personnes | 4237 | 43.3% | 23.5% | 2151 | 44.1% | 24.5% | 2086 | 42.5% | 22.6% | 640 | 28.4% | 14.9% |
3 personnes | 1503 | 15.4% | 16.2% | 779 | 16.0% | 17.0% | 723 | 14.7% | 15.3% | 463 | 20.5% | 12.2% |
4 personnes | 1438 | 14.7% | 15.7% | 763 | 15.7% | 16.7% | 675 | 13.7% | 14.6% | 634 | 28.1% | 13.6% |
5 personnes et + | 762 | 7.8% | 14.5% | 382 | 7.8% | 15.5% | 381 | 7.8% | 13.7% | 305 | 13.5% | 12.3% |
Présence d'enfants de moins de 15 ans |
Oui | 2335 | 23.9% | 14.8% | 1155 | 23.7% | 15.9% | 1180 | 24.0% | 14.0% | 965 | 42.8% | 12.6% |
Non | 7448 | 76.1% | 21.1% | 3718 | 76.3% | 21.6% | 3730 | 76.0% | 20.5% | 1292 | 57.2% | 13.9% |
Habitat |
Communes rurales | 3130 | 32.0% | 26.7% | 1525 | 31.3% | 27.5% | 1605 | 32.7% | 26.1% | 643 | 28.5% | 19.3% |
Agglo. - 20 000 hab | 2149 | 22.0% | 24.0% | 1075 | 22.1% | 25.4% | 1074 | 21.9% | 22.7% | 455 | 20.2% | 17.8% |
Agglo. 20 000 à 100 000 hab | 1627 | 16.6% | 23.8% | 825 | 16.9% | 24.0% | 802 | 16.3% | 23.5% | 367 | 16.2% | 18.3% |
Agglo. + 100 000 hab | 2801 | 28.6% | 18.5% | 1409 | 28.9% | 19.5% | 1392 | 28.3% | 17.5% | 760 | 33.7% | 14.6% |
Agglo. Paris | 77 | 0.8% | 0.9% | 40 | 0.8% | 1.0% | 37 | 0.8% | 0.8% | 33 | 1.5% | 0.8% |
Région d'habitation |
Ile-de-France | 83 | 0.8% | 0.9% | 45 | 0.9% | 1.0% | 37 | 0.8% | 0.8% | 38 | 1.7% | 0.9% |
Nord-Pas-de-Calais | 1212 | 12.4% | 37.7% | 594 | 12.2% | 39.0% | 618 | 12.6% | 36.6% | 271 | 12.0% | 29.6% |
Lorraine | 1 | - | 0.1% | 1 | - | 0.1% | 0 | - | - | 1 | - | 0.2% |
Alsace | 1 | - | 0.1% | 1 | - | 0.2% | - | - | - | 1 | 0.1% | 0.2% |
Franche-Comté | 2 | - | 0.2% | 1 | - | 0.2% | 1 | - | 0.1% | 0 | - | 0.1% |
Champagne-Ardenne | 3 | - | 0.3% | 2 | - | 0.3% | 1 | - | 0.2% | 0 | - | 0.1% |
Picardie | 296 | 3.0% | 19.3% | 141 | 2.9% | 19.0% | 155 | 3.2% | 19.6% | 64 | 2.8% | 14.6% |
Bourgogne | 213 | 2.2% | 15.6% | 104 | 2.1% | 15.9% | 109 | 2.2% | 15.5% | 40 | 1.8% | 11.0% |
Haute-Normandie | 21 | 0.2% | 1.4% | 16 | 0.3% | 2.2% | 5 | 0.1% | 0.7% | 4 | 0.2% | 1.0% |
Basse-Normandie | 466 | 4.8% | 38.7% | 229 | 4.7% | 39.6% | 238 | 4.8% | 37.9% | 96 | 4.3% | 29.0% |
Centre | 768 | 7.8% | 36.9% | 369 | 7.6% | 36.9% | 399 | 8.1% | 37.0% | 157 | 7.0% | 24.9% |
Pays de la Loire | 1369 | 14.0% | 47.7% | 659 | 13.5% | 47.6% | 710 | 14.5% | 47.8% | 311 | 13.8% | 37.6% |
Bretagne | 1129 | 11.5% | 43.4% | 585 | 12.0% | 46.8% | 545 | 11.1% | 40.2% | 279 | 12.4% | 36.0% |
Poitou-Charentes | 667 | 6.8% | 45.4% | 332 | 6.8% | 47.1% | 335 | 6.8% | 43.8% | 131 | 5.8% | 35.3% |
Aquitaine | 1041 | 10.6% | 38.8% | 508 | 10.4% | 39.8% | 534 | 10.9% | 37.9% | 245 | 10.9% | 30.4% |
Midi-Pyrénées | 847 | 8.7% | 35.3% | 444 | 9.1% | 38.5% | 402 | 8.2% | 32.4% | 217 | 9.6% | 26.9% |
Limousin | 282 | 2.9% | 44.8% | 136 | 2.8% | 45.1% | 146 | 3.0% | 44.5% | 61 | 2.7% | 38.7% |
Auvergne | 511 | 5.2% | 45.4% | 257 | 5.3% | 47.6% | 254 | 5.2% | 43.3% | 112 | 4.9% | 37.0% |
Rhône-Alpes | 15 | 0.2% | 0.3% | 6 | 0.1% | 0.2% | 9 | 0.2% | 0.3% | 5 | 0.2% | 0.3% |
Languedoc-Roussillon | 779 | 8.0% | 35.8% | 396 | 8.1% | 38.4% | 383 | 7.8% | 33.5% | 192 | 8.5% | 29.6% |
Provence-Alpes-Côte-d'Azur-Corse | 79 | 0.8% | 1.8% | 49 | 1.0% | 2.4% | 30 | 0.6% | 1.3% | 31 | 1.4% | 2.2% |
Habitudes de connexion Internet |
Tous les jours | 4517 | 46.2% | 16.4% | 2438 | 50.0% | 17.4% | 2079 | 42.3% | 15.3% | 1703 | 75.5% | 13.2% |
Presque tous les jours | 1032 | 10.5% | 16.8% | 507 | 10.4% | 17.5% | 525 | 10.7% | 16.1% | 276 | 12.2% | 11.8% |
1 à 2 fois par semaine | 612 | 6.3% | 18.9% | 293 | 6.0% | 20.1% | 319 | 6.5% | 17.9% | 144 | 6.4% | 15.3% |
1 à 3 fois par mois | 178 | 1.8% | 21.0% | 79 | 1.6% | 23.5% | 99 | 2.0% | 19.3% | 29 | 1.3% | 19.0% |
Moins souvent | 277 | 2.8% | 20.7% | 137 | 2.8% | 21.6% | 140 | 2.8% | 19.9% | 14 | 0.6% | 10.7% |
Jamais | 40 | 0.4% | 29.4% | 22 | 0.4% | 25.8% | 18 | 0.4% | 35.3% | 2 | 0.1% | 11.6% |
Revenus du Foyer |
Moins de 9 000 euros par an | 453 | 4.6% | 21.1% | 193 | 4.0% | 22.4% | 259 | 5.3% | 20.3% | 22 | 1.0% | 11.9% |
De 9 000 à moins de 12 000 euros par an | 745 | 7.6% | 22.4% | 256 | 5.2% | 22.5% | 490 | 10.0% | 22.4% | 28 | 1.2% | 11.2% |
De 12 000 à moins de 18 000 euros par an | 1384 | 14.1% | 21.3% | 620 | 12.7% | 22.6% | 764 | 15.6% | 20.3% | 119 | 5.3% | 15.5% |
De 18 000 à moins de 24 000 euros par an | 1517 | 15.5% | 20.3% | 758 | 15.6% | 21.4% | 759 | 15.5% | 19.3% | 219 | 9.7% | 13.8% |
De 24 000 à moins de 36 000 euros par an | 2408 | 24.6% | 20.8% | 1217 | 25.0% | 22.0% | 1191 | 24.3% | 19.7% | 561 | 24.9% | 15.1% |
De 36 000 à moins de 45 000 euros par an | 1156 | 11.8% | 17.8% | 656 | 13.5% | 18.4% | 499 | 10.2% | 17.0% | 420 | 18.6% | 14.1% |
De 45 000 à moins de 65 000 euros par an | 924 | 9.4% | 15.5% | 587 | 12.0% | 17.6% | 337 | 6.9% | 12.8% | 451 | 20.0% | 12.6% |
De 65 000 à moins de 80 000 euros par an | 216 | 2.2% | 14.1% | 143 | 2.9% | 15.6% | 73 | 1.5% | 11.8% | 144 | 6.4% | 12.9% |
De 80 000 à moins de 115 000 euros par an | 104 | 1.1% | 10.7% | 70 | 1.4% | 11.7% | 34 | 0.7% | 9.1% | 85 | 3.8% | 10.7% |
115 000 euros et plus par an | 42 | 0.4% | 9.1% | 29 | 0.6% | 10.6% | 13 | 0.3% | 6.9% | 26 | 1.2% | 6.8% |
Refus | 598 | 6.1% | 18.6% | 243 | 5.0% | 18.1% | 355 | 7.2% | 18.9% | 126 | 5.6% | 11.0% |
Ne sait pas | 238 | 2.4% | 16.5% | 101 | 2.1% | 16.2% | 137 | 2.8% | 16.7% | 58 | 2.6% | 12.1% |