Quotidien Urbain Gratuit, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 2686 | 100.0% | 5.3% | 1378 | 100.0% | 5.6% | 1308 | 100.0% | 4.9% | 1126 | 100.0% | 6.6% |
Sexe |
Homme | 1378 | 51.3% | 5.6% | 1378 | 100.0% | 5.6% | - | - | - | 613 | 54.4% | 7.0% |
Femme | 1308 | 48.7% | 4.9% | - | - | - | 1308 | 100.0% | 4.9% | 513 | 45.6% | 6.3% |
Age |
15 à 24 ans | 730 | 27.2% | 9.9% | 357 | 25.9% | 9.6% | 373 | 28.5% | 10.2% | 319 | 28.3% | 10.1% |
25 à 34 ans | 536 | 20.0% | 7.0% | 292 | 21.2% | 7.7% | 244 | 18.6% | 6.2% | 228 | 20.2% | 6.7% |
35 à 49 ans | 711 | 26.5% | 5.6% | 381 | 27.6% | 6.1% | 330 | 25.2% | 5.1% | 346 | 30.8% | 5.6% |
50 à 64 ans | 493 | 18.4% | 4.0% | 257 | 18.7% | 4.3% | 236 | 18.1% | 3.7% | 220 | 19.6% | 5.4% |
65 ans et plus | 216 | 8.1% | 1.9% | 92 | 6.6% | 1.9% | 125 | 9.5% | 2.0% | 13 | 1.1% | 6.9% |
Individu |
Ménagère | 978 | 36.4% | 4.2% | - | - | - | 978 | 74.8% | 4.2% | 372 | 33.0% | 5.5% |
Personne de Référence | 1420 | 52.9% | 5.1% | 1004 | 72.8% | 5.0% | 416 | 31.8% | 5.3% | 556 | 49.4% | 6.6% |
Responsable des achats | 1752 | 65.2% | 4.9% | 757 | 54.9% | 6.1% | 995 | 76.1% | 4.3% | 656 | 58.2% | 6.1% |
PCS Individu |
Agriculteurs | - | - | - | - | - | - | - | - | - | - | - | - |
Petits patrons | 57 | 2.1% | 3.4% | 48 | 3.5% | 4.1% | 9 | 0.7% | 1.9% | 48 | 4.3% | 3.3% |
Affaires et Cadres | 376 | 14.0% | 7.9% | 225 | 16.3% | 7.7% | 151 | 11.5% | 8.2% | 340 | 30.2% | 7.9% |
Professions intermédiaires | 442 | 16.4% | 6.6% | 240 | 17.4% | 6.9% | 201 | 15.4% | 6.2% | 365 | 32.4% | 6.5% |
Employés | 616 | 22.9% | 7.3% | 203 | 14.7% | 9.7% | 413 | 31.6% | 6.6% | 105 | 9.3% | 5.8% |
Ouvriers | 302 | 11.3% | 4.7% | 244 | 17.7% | 4.9% | 59 | 4.5% | 4.0% | 15 | 1.3% | 3.5% |
Retraités | 245 | 9.1% | 2.0% | 114 | 8.3% | 1.9% | 132 | 10.1% | 2.0% | 11 | 1.0% | 4.9% |
Autres inactifs | 648 | 24.1% | 6.5% | 305 | 22.2% | 8.8% | 343 | 26.2% | 5.3% | 241 | 21.4% | 7.8% |
PCS Personne de Référence |
Agriculteurs | 5 | 0.2% | 0.7% | 3 | 0.2% | 0.8% | 2 | 0.2% | 0.6% | - | - | - |
Petits patrons | 111 | 4.1% | 4.2% | 62 | 4.5% | 4.5% | 49 | 3.8% | 3.9% | 111 | 9.9% | 4.2% |
Affaires et Cadres | 508 | 18.9% | 7.4% | 281 | 20.4% | 8.1% | 228 | 17.4% | 6.8% | 508 | 45.1% | 7.4% |
Professions intermédiaires | 507 | 18.9% | 6.8% | 271 | 19.6% | 6.9% | 236 | 18.1% | 6.6% | 507 | 45.0% | 6.8% |
Employés | 504 | 18.8% | 9.5% | 211 | 15.3% | 9.4% | 292 | 22.4% | 9.6% | - | - | - |
Ouvriers | 489 | 18.2% | 5.2% | 284 | 20.6% | 5.8% | 204 | 15.6% | 4.5% | - | - | - |
Retraités | 342 | 12.7% | 2.3% | 159 | 11.5% | 2.4% | 183 | 14.0% | 2.3% | - | - | - |
Autres inactifs | 220 | 8.2% | 5.6% | 108 | 7.8% | 7.3% | 112 | 8.6% | 4.7% | - | - | - |
Taille du Foyer |
1 personne | 448 | 16.7% | 4.8% | 212 | 15.4% | 5.2% | 235 | 18.0% | 4.4% | 133 | 11.8% | 7.7% |
2 personnes | 729 | 27.1% | 4.0% | 362 | 26.3% | 4.1% | 366 | 28.0% | 4.0% | 289 | 25.6% | 6.7% |
3 personnes | 600 | 22.3% | 6.5% | 294 | 21.3% | 6.4% | 306 | 23.4% | 6.5% | 274 | 24.3% | 7.2% |
4 personnes | 521 | 19.4% | 5.7% | 302 | 21.9% | 6.6% | 219 | 16.8% | 4.8% | 258 | 22.9% | 5.6% |
5 personnes et + | 389 | 14.5% | 7.4% | 209 | 15.1% | 8.5% | 180 | 13.8% | 6.5% | 172 | 15.3% | 7.0% |
Présence d'enfants de moins de 15 ans |
Oui | 909 | 33.8% | 5.8% | 482 | 35.0% | 6.6% | 427 | 32.6% | 5.0% | 429 | 38.1% | 5.6% |
Non | 1777 | 66.2% | 5.0% | 896 | 65.0% | 5.2% | 881 | 67.4% | 4.8% | 697 | 61.9% | 7.5% |
Habitat |
Communes rurales | 101 | 3.8% | 0.9% | 62 | 4.5% | 1.1% | 38 | 2.9% | 0.6% | 43 | 3.8% | 1.3% |
Agglo. - 20 000 hab | 131 | 4.9% | 1.5% | 83 | 6.0% | 2.0% | 48 | 3.7% | 1.0% | 50 | 4.5% | 2.0% |
Agglo. 20 000 à 100 000 hab | 81 | 3.0% | 1.2% | 63 | 4.6% | 1.8% | 18 | 1.4% | 0.5% | 52 | 4.6% | 2.6% |
Agglo. + 100 000 hab | 941 | 35.0% | 6.2% | 472 | 34.2% | 6.5% | 470 | 35.9% | 5.9% | 340 | 30.2% | 6.5% |
Agglo. Paris | 1433 | 53.3% | 17.0% | 699 | 50.7% | 17.4% | 734 | 56.1% | 16.6% | 642 | 57.0% | 16.6% |
Région d'habitation |
Ile-de-France | 1508 | 56.1% | 16.0% | 750 | 54.4% | 16.7% | 758 | 57.9% | 15.3% | 683 | 60.6% | 15.8% |
Nord-Pas-de-Calais | 142 | 5.3% | 4.4% | 71 | 5.2% | 4.7% | 70 | 5.4% | 4.2% | 61 | 5.4% | 6.7% |
Lorraine | 4 | 0.2% | 0.2% | 3 | 0.2% | 0.3% | 2 | 0.1% | 0.2% | 3 | 0.3% | 0.6% |
Alsace | 72 | 2.7% | 4.8% | 44 | 3.2% | 6.0% | 29 | 2.2% | 3.7% | 23 | 2.0% | 4.7% |
Franche-Comté | 0 | - | 0.1% | 0 | - | - | 0 | - | 0.1% | 0 | - | - |
Champagne-Ardenne | 2 | 0.1% | 0.2% | 0 | - | - | 2 | 0.1% | 0.3% | 1 | 0.1% | 0.3% |
Picardie | 13 | 0.5% | 0.9% | 13 | 0.9% | 1.7% | 1 | 0.1% | 0.1% | 5 | 0.4% | 1.1% |
Bourgogne | 4 | 0.1% | 0.3% | 3 | 0.2% | 0.4% | 1 | 0.1% | 0.1% | 2 | 0.1% | 0.4% |
Haute-Normandie | 7 | 0.2% | 0.4% | 4 | 0.3% | 0.6% | 2 | 0.2% | 0.3% | 4 | 0.3% | 0.8% |
Basse-Normandie | 4 | 0.1% | 0.3% | 3 | 0.2% | 0.5% | 1 | 0.1% | 0.2% | 0 | - | 0.1% |
Centre | 12 | 0.4% | 0.6% | 10 | 0.7% | 1.0% | 2 | 0.1% | 0.1% | 8 | 0.7% | 1.2% |
Pays de la Loire | 84 | 3.1% | 2.9% | 49 | 3.5% | 3.5% | 36 | 2.7% | 2.4% | 33 | 2.9% | 4.0% |
Bretagne | 51 | 1.9% | 2.0% | 26 | 1.9% | 2.1% | 25 | 1.9% | 1.9% | 18 | 1.6% | 2.3% |
Poitou-Charentes | 3 | 0.1% | 0.2% | 3 | 0.2% | 0.4% | 0 | - | 0.1% | 1 | 0.1% | 0.3% |
Aquitaine | 74 | 2.8% | 2.8% | 46 | 3.3% | 3.6% | 28 | 2.2% | 2.0% | 28 | 2.5% | 3.5% |
Midi-Pyrénées | 127 | 4.7% | 5.3% | 69 | 5.0% | 6.0% | 57 | 4.4% | 4.6% | 45 | 4.0% | 5.6% |
Limousin | 1 | - | 0.1% | 0 | - | - | 0 | - | 0.1% | - | - | - |
Auvergne | 1 | - | 0.1% | 0 | - | 0.1% | 1 | - | 0.1% | 1 | 0.1% | 0.3% |
Rhône-Alpes | 188 | 7.0% | 3.7% | 89 | 6.5% | 3.7% | 99 | 7.6% | 3.8% | 70 | 6.2% | 3.9% |
Languedoc-Roussillon | 117 | 4.4% | 5.4% | 60 | 4.3% | 5.8% | 57 | 4.4% | 5.0% | 52 | 4.6% | 8.1% |
Provence-Alpes-Côte-d'Azur-Corse | 272 | 10.1% | 6.3% | 135 | 9.8% | 6.6% | 137 | 10.4% | 6.0% | 89 | 7.9% | 6.2% |
Habitudes de connexion Internet |
Tous les jours | 1809 | 67.3% | 6.6% | 957 | 69.4% | 6.8% | 852 | 65.1% | 6.3% | 906 | 80.5% | 7.0% |
Presque tous les jours | 333 | 12.4% | 5.4% | 169 | 12.2% | 5.8% | 164 | 12.5% | 5.0% | 133 | 11.8% | 5.7% |
1 à 2 fois par semaine | 162 | 6.0% | 5.0% | 81 | 5.9% | 5.6% | 81 | 6.2% | 4.5% | 52 | 4.6% | 5.5% |
1 à 3 fois par mois | 56 | 2.1% | 6.6% | 19 | 1.4% | 5.7% | 37 | 2.8% | 7.2% | 11 | 1.0% | 7.3% |
Moins souvent | 47 | 1.7% | 3.5% | 19 | 1.4% | 3.1% | 27 | 2.1% | 3.9% | 4 | 0.3% | 2.8% |
Jamais | 3 | 0.1% | 2.1% | 1 | 0.1% | 1.0% | 2 | 0.2% | 3.9% | - | - | - |
Revenus du Foyer |
Moins de 9 000 euros par an | 130 | 4.8% | 6.1% | 56 | 4.1% | 6.5% | 74 | 5.6% | 5.8% | 12 | 1.1% | 6.6% |
De 9 000 à moins de 12 000 euros par an | 103 | 3.8% | 3.1% | 51 | 3.7% | 4.5% | 51 | 3.9% | 2.3% | 9 | 0.8% | 3.7% |
De 12 000 à moins de 18 000 euros par an | 319 | 11.9% | 4.9% | 139 | 10.1% | 5.1% | 180 | 13.8% | 4.8% | 58 | 5.2% | 7.6% |
De 18 000 à moins de 24 000 euros par an | 349 | 13.0% | 4.7% | 178 | 12.9% | 5.0% | 172 | 13.1% | 4.4% | 100 | 8.9% | 6.3% |
De 24 000 à moins de 36 000 euros par an | 555 | 20.7% | 4.8% | 293 | 21.3% | 5.3% | 262 | 20.0% | 4.3% | 201 | 17.8% | 5.4% |
De 36 000 à moins de 45 000 euros par an | 371 | 13.8% | 5.7% | 205 | 14.9% | 5.8% | 166 | 12.7% | 5.6% | 186 | 16.5% | 6.3% |
De 45 000 à moins de 65 000 euros par an | 388 | 14.5% | 6.5% | 215 | 15.6% | 6.4% | 174 | 13.3% | 6.6% | 257 | 22.8% | 7.2% |
De 65 000 à moins de 80 000 euros par an | 114 | 4.3% | 7.5% | 74 | 5.3% | 8.0% | 41 | 3.1% | 6.6% | 96 | 8.5% | 8.6% |
De 80 000 à moins de 115 000 euros par an | 77 | 2.9% | 7.9% | 45 | 3.3% | 7.6% | 32 | 2.4% | 8.4% | 70 | 6.2% | 8.8% |
115 000 euros et plus par an | 27 | 1.0% | 5.9% | 16 | 1.2% | 5.8% | 11 | 0.8% | 6.0% | 20 | 1.8% | 5.3% |
Refus | 161 | 6.0% | 5.0% | 71 | 5.1% | 5.3% | 90 | 6.9% | 4.8% | 82 | 7.3% | 7.2% |
Ne sait pas | 91 | 3.4% | 6.3% | 36 | 2.6% | 5.8% | 55 | 4.2% | 6.7% | 34 | 3.0% | 7.1% |