Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
|---|
| Ensemble | 2537 | 100.0% | 5.0% | 1415 | 100.0% | 5.8% | 1122 | 100.0% | 4.2% | 826 | 100.0% | 4.9% |
|---|
| Sexe |
|---|
| Homme | 1415 | 55.8% | 5.8% | 1415 | 100.0% | 5.8% | - | - | - | 515 | 62.4% | 5.9% |
|---|
| Femme | 1122 | 44.2% | 4.2% | - | - | - | 1122 | 100.0% | 4.2% | 311 | 37.6% | 3.8% |
|---|
| Age |
|---|
| 15 à 24 ans | 302 | 11.9% | 4.1% | 184 | 13.0% | 4.9% | 118 | 10.5% | 3.2% | 132 | 16.0% | 4.2% |
|---|
| 25 à 34 ans | 352 | 13.9% | 4.6% | 192 | 13.6% | 5.1% | 160 | 14.3% | 4.1% | 128 | 15.5% | 3.8% |
|---|
| 35 à 49 ans | 643 | 25.4% | 5.1% | 380 | 26.8% | 6.1% | 264 | 23.5% | 4.1% | 300 | 36.3% | 4.9% |
|---|
| 50 à 64 ans | 661 | 26.1% | 5.4% | 385 | 27.2% | 6.5% | 276 | 24.6% | 4.4% | 241 | 29.1% | 5.9% |
|---|
| 65 ans et plus | 578 | 22.8% | 5.2% | 274 | 19.4% | 5.8% | 304 | 27.1% | 4.8% | 25 | 3.0% | 13.5% |
|---|
| Individu |
|---|
| Ménagère | 994 | 39.2% | 4.2% | - | - | - | 994 | 88.5% | 4.2% | 258 | 31.2% | 3.8% |
|---|
| Personne de Référence | 1527 | 60.2% | 5.4% | 1180 | 83.4% | 5.8% | 347 | 30.9% | 4.4% | 479 | 58.0% | 5.7% |
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| Responsable des achats | 1809 | 71.3% | 5.1% | 811 | 57.3% | 6.5% | 999 | 89.0% | 4.3% | 534 | 64.6% | 5.0% |
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| PCS Individu |
|---|
| Agriculteurs | 10 | 0.4% | 1.8% | 4 | 0.3% | 1.3% | 5 | 0.5% | 2.6% | - | - | - |
|---|
| Petits patrons | 112 | 4.4% | 6.8% | 84 | 5.9% | 7.2% | 28 | 2.5% | 5.8% | 100 | 12.1% | 6.8% |
|---|
| Affaires et Cadres | 247 | 9.7% | 5.2% | 170 | 12.0% | 5.8% | 77 | 6.9% | 4.2% | 220 | 26.6% | 5.1% |
|---|
| Professions intermédiaires | 317 | 12.5% | 4.7% | 204 | 14.4% | 5.9% | 112 | 10.0% | 3.5% | 271 | 32.8% | 4.9% |
|---|
| Employés | 507 | 20.0% | 6.1% | 197 | 13.9% | 9.5% | 310 | 27.6% | 4.9% | 89 | 10.8% | 4.9% |
|---|
| Ouvriers | 323 | 12.7% | 5.0% | 265 | 18.7% | 5.3% | 58 | 5.2% | 3.9% | 25 | 3.0% | 5.8% |
|---|
| Retraités | 670 | 26.4% | 5.3% | 340 | 24.0% | 5.7% | 331 | 29.5% | 5.0% | 9 | 1.1% | 3.7% |
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| Autres inactifs | 350 | 13.8% | 3.5% | 151 | 10.6% | 4.3% | 200 | 17.8% | 3.1% | 113 | 13.7% | 3.7% |
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| PCS Personne de Référence |
|---|
| Agriculteurs | 12 | 0.5% | 1.5% | 4 | 0.3% | 1.1% | 7 | 0.7% | 1.8% | - | - | - |
|---|
| Petits patrons | 144 | 5.7% | 5.5% | 93 | 6.6% | 6.8% | 51 | 4.5% | 4.1% | 144 | 17.5% | 5.5% |
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| Affaires et Cadres | 308 | 12.2% | 4.5% | 191 | 13.5% | 5.5% | 118 | 10.5% | 3.5% | 308 | 37.3% | 4.5% |
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| Professions intermédiaires | 373 | 14.7% | 5.0% | 231 | 16.3% | 5.9% | 142 | 12.7% | 4.0% | 373 | 45.2% | 5.0% |
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| Employés | 345 | 13.6% | 6.5% | 181 | 12.8% | 8.1% | 164 | 14.6% | 5.4% | - | - | - |
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| Ouvriers | 455 | 17.9% | 4.8% | 273 | 19.3% | 5.6% | 181 | 16.1% | 4.0% | - | - | - |
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| Retraités | 779 | 30.7% | 5.3% | 386 | 27.3% | 5.8% | 393 | 35.0% | 4.9% | - | - | - |
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| Autres inactifs | 120 | 4.7% | 3.1% | 55 | 3.9% | 3.7% | 66 | 5.8% | 2.7% | - | - | - |
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| Taille du Foyer |
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| 1 personne | 436 | 17.2% | 4.6% | 222 | 15.7% | 5.5% | 214 | 19.0% | 4.0% | 102 | 12.3% | 5.9% |
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| 2 personnes | 900 | 35.5% | 5.0% | 512 | 36.2% | 5.8% | 388 | 34.6% | 4.2% | 218 | 26.4% | 5.1% |
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| 3 personnes | 505 | 19.9% | 5.4% | 272 | 19.2% | 6.0% | 233 | 20.8% | 4.9% | 187 | 22.6% | 4.9% |
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| 4 personnes | 420 | 16.6% | 4.6% | 256 | 18.1% | 5.6% | 164 | 14.7% | 3.6% | 208 | 25.2% | 4.5% |
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| 5 personnes et + | 275 | 10.9% | 5.2% | 152 | 10.8% | 6.2% | 123 | 11.0% | 4.4% | 111 | 13.5% | 4.5% |
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| Présence d'enfants de moins de 15 ans |
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| Oui | 738 | 29.1% | 4.7% | 421 | 29.8% | 5.8% | 317 | 28.2% | 3.7% | 337 | 40.8% | 4.4% |
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| Non | 1799 | 70.9% | 5.1% | 994 | 70.2% | 5.8% | 805 | 71.8% | 4.4% | 489 | 59.2% | 5.3% |
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| Habitat |
|---|
| Communes rurales | 258 | 10.2% | 2.2% | 139 | 9.8% | 2.5% | 119 | 10.6% | 1.9% | 73 | 8.8% | 2.2% |
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| Agglo. - 20 000 hab | 256 | 10.1% | 2.9% | 161 | 11.4% | 3.8% | 95 | 8.5% | 2.0% | 77 | 9.4% | 3.0% |
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| Agglo. 20 000 à 100 000 hab | 228 | 9.0% | 3.3% | 134 | 9.5% | 3.9% | 94 | 8.4% | 2.8% | 74 | 8.9% | 3.7% |
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| Agglo. + 100 000 hab | 287 | 11.3% | 1.9% | 164 | 11.6% | 2.3% | 124 | 11.0% | 1.6% | 78 | 9.4% | 1.5% |
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| Agglo. Paris | 1507 | 59.4% | 17.9% | 817 | 57.7% | 20.4% | 690 | 61.5% | 15.6% | 524 | 63.5% | 13.5% |
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| Région d'habitation |
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| Ile-de-France | 1715 | 67.6% | 18.1% | 947 | 66.9% | 21.0% | 768 | 68.4% | 15.5% | 617 | 74.7% | 14.3% |
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| Nord-Pas-de-Calais | 49 | 1.9% | 1.5% | 26 | 1.8% | 1.7% | 23 | 2.1% | 1.4% | 15 | 1.8% | 1.6% |
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| Lorraine | 11 | 0.4% | 0.6% | 7 | 0.5% | 0.8% | 4 | 0.3% | 0.4% | 6 | 0.7% | 1.1% |
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| Alsace | 9 | 0.4% | 0.6% | 5 | 0.3% | 0.6% | 4 | 0.4% | 0.5% | 3 | 0.3% | 0.6% |
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| Franche-Comté | 7 | 0.3% | 0.7% | 5 | 0.3% | 1.0% | 2 | 0.2% | 0.5% | 2 | 0.2% | 0.7% |
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| Champagne-Ardenne | 15 | 0.6% | 1.4% | 10 | 0.7% | 2.0% | 4 | 0.4% | 0.8% | 4 | 0.5% | 1.3% |
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| Picardie | 181 | 7.1% | 11.8% | 82 | 5.8% | 11.1% | 99 | 8.8% | 12.5% | 44 | 5.4% | 10.2% |
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| Bourgogne | 28 | 1.1% | 2.0% | 23 | 1.6% | 3.5% | 5 | 0.4% | 0.7% | 5 | 0.6% | 1.3% |
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| Haute-Normandie | 48 | 1.9% | 3.2% | 23 | 1.7% | 3.3% | 24 | 2.2% | 3.1% | 10 | 1.2% | 2.4% |
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| Basse-Normandie | 23 | 0.9% | 1.9% | 7 | 0.5% | 1.3% | 15 | 1.4% | 2.4% | 8 | 1.0% | 2.4% |
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| Centre | 71 | 2.8% | 3.4% | 47 | 3.3% | 4.7% | 24 | 2.1% | 2.2% | 20 | 2.4% | 3.2% |
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| Pays de la Loire | 43 | 1.7% | 1.5% | 25 | 1.8% | 1.8% | 18 | 1.6% | 1.2% | 15 | 1.9% | 1.9% |
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| Bretagne | 30 | 1.2% | 1.2% | 15 | 1.1% | 1.2% | 15 | 1.3% | 1.1% | 5 | 0.6% | 0.6% |
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| Poitou-Charentes | 30 | 1.2% | 2.0% | 23 | 1.6% | 3.3% | 7 | 0.6% | 0.9% | 7 | 0.9% | 1.9% |
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| Aquitaine | 23 | 0.9% | 0.8% | 16 | 1.1% | 1.2% | 7 | 0.6% | 0.5% | 6 | 0.8% | 0.8% |
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| Midi-Pyrénées | 39 | 1.6% | 1.6% | 23 | 1.6% | 2.0% | 17 | 1.5% | 1.3% | 7 | 0.9% | 0.9% |
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| Limousin | 15 | 0.6% | 2.3% | 12 | 0.8% | 4.0% | 3 | 0.2% | 0.8% | 2 | 0.3% | 1.4% |
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| Auvergne | 14 | 0.6% | 1.3% | 9 | 0.6% | 1.6% | 6 | 0.5% | 0.9% | 6 | 0.7% | 1.9% |
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| Rhône-Alpes | 65 | 2.5% | 1.3% | 42 | 3.0% | 1.7% | 23 | 2.0% | 0.9% | 17 | 2.1% | 1.0% |
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| Languedoc-Roussillon | 47 | 1.9% | 2.2% | 27 | 1.9% | 2.6% | 21 | 1.8% | 1.8% | 7 | 0.9% | 1.1% |
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| Provence-Alpes-Côte-d'Azur-Corse | 75 | 2.9% | 1.7% | 42 | 2.9% | 2.0% | 33 | 3.0% | 1.5% | 19 | 2.3% | 1.3% |
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| Habitudes de connexion Internet |
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| Tous les jours | 1399 | 55.1% | 5.1% | 830 | 58.7% | 5.9% | 568 | 50.6% | 4.2% | 630 | 76.3% | 4.9% |
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| Presque tous les jours | 262 | 10.3% | 4.3% | 154 | 10.9% | 5.3% | 108 | 9.6% | 3.3% | 86 | 10.5% | 3.7% |
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| 1 à 2 fois par semaine | 146 | 5.7% | 4.5% | 72 | 5.1% | 4.9% | 74 | 6.6% | 4.1% | 37 | 4.5% | 3.9% |
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| 1 à 3 fois par mois | 40 | 1.6% | 4.7% | 15 | 1.0% | 4.4% | 25 | 2.2% | 4.9% | 16 | 1.9% | 10.7% |
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| Moins souvent | 59 | 2.3% | 4.4% | 25 | 1.8% | 3.9% | 34 | 3.0% | 4.8% | 6 | 0.8% | 4.8% |
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| Jamais | 12 | 0.5% | 9.1% | 8 | 0.6% | 10.1% | 4 | 0.4% | 7.6% | 1 | 0.1% | 4.1% |
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| Revenus du Foyer |
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| Moins de 9 000 euros par an | 87 | 3.4% | 4.1% | 35 | 2.5% | 4.1% | 52 | 4.6% | 4.1% | 9 | 1.1% | 4.9% |
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| De 9 000 à moins de 12 000 euros par an | 111 | 4.4% | 3.3% | 46 | 3.3% | 4.1% | 65 | 5.8% | 3.0% | 5 | 0.6% | 2.0% |
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| De 12 000 à moins de 18 000 euros par an | 303 | 11.9% | 4.7% | 127 | 9.0% | 4.6% | 176 | 15.6% | 4.7% | 34 | 4.2% | 4.5% |
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| De 18 000 à moins de 24 000 euros par an | 357 | 14.1% | 4.8% | 206 | 14.5% | 5.8% | 152 | 13.5% | 3.9% | 82 | 9.9% | 5.1% |
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| De 24 000 à moins de 36 000 euros par an | 518 | 20.4% | 4.5% | 304 | 21.5% | 5.5% | 214 | 19.1% | 3.5% | 147 | 17.8% | 3.9% |
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| De 36 000 à moins de 45 000 euros par an | 353 | 13.9% | 5.4% | 201 | 14.2% | 5.7% | 152 | 13.5% | 5.1% | 132 | 16.0% | 4.4% |
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| De 45 000 à moins de 65 000 euros par an | 392 | 15.5% | 6.6% | 249 | 17.6% | 7.5% | 144 | 12.8% | 5.5% | 183 | 22.2% | 5.1% |
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| De 65 000 à moins de 80 000 euros par an | 92 | 3.6% | 6.0% | 60 | 4.2% | 6.6% | 31 | 2.8% | 5.1% | 70 | 8.5% | 6.3% |
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| De 80 000 à moins de 115 000 euros par an | 62 | 2.4% | 6.3% | 48 | 3.4% | 8.1% | 14 | 1.2% | 3.6% | 44 | 5.3% | 5.5% |
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| 115 000 euros et plus par an | 31 | 1.2% | 6.7% | 24 | 1.7% | 8.9% | 6 | 0.5% | 3.3% | 20 | 2.5% | 5.3% |
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| Refus | 181 | 7.1% | 5.6% | 92 | 6.5% | 6.9% | 88 | 7.9% | 4.7% | 79 | 9.6% | 7.0% |
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| Ne sait pas | 51 | 2.0% | 3.5% | 22 | 1.6% | 3.5% | 29 | 2.6% | 3.6% | 20 | 2.4% | 4.2% |
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