Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 1726 | 100.0% | 3.4% | 959 | 100.0% | 3.9% | 767 | 100.0% | 2.9% | 620 | 100.0% | 3.7% |
Sexe |
Homme | 959 | 55.6% | 3.9% | 959 | 100.0% | 3.9% | - | - | - | 378 | 61.1% | 4.3% |
Femme | 767 | 44.4% | 2.9% | - | - | - | 767 | 100.0% | 2.9% | 241 | 38.9% | 2.9% |
Age |
15 à 24 ans | 220 | 12.8% | 3.0% | 140 | 14.6% | 3.8% | 80 | 10.4% | 2.2% | 111 | 17.9% | 3.6% |
25 à 34 ans | 277 | 16.1% | 3.6% | 158 | 16.4% | 4.2% | 120 | 15.6% | 3.1% | 104 | 16.7% | 3.0% |
35 à 49 ans | 487 | 28.2% | 3.8% | 286 | 29.9% | 4.6% | 201 | 26.2% | 3.1% | 226 | 36.5% | 3.7% |
50 à 64 ans | 437 | 25.3% | 3.6% | 240 | 25.0% | 4.0% | 198 | 25.8% | 3.1% | 167 | 26.9% | 4.0% |
65 ans et plus | 304 | 17.6% | 2.7% | 135 | 14.1% | 2.8% | 169 | 22.0% | 2.7% | 12 | 1.9% | 5.1% |
Individu |
Ménagère | 666 | 38.6% | 2.8% | - | - | - | 666 | 86.8% | 2.8% | 209 | 33.7% | 3.1% |
Personne de Référence | 1017 | 58.9% | 3.6% | 775 | 80.8% | 3.8% | 242 | 31.5% | 3.1% | 355 | 57.4% | 4.2% |
Responsable des achats | 1169 | 67.8% | 3.3% | 506 | 52.8% | 4.2% | 663 | 86.5% | 2.9% | 389 | 62.7% | 3.6% |
PCS Individu |
Agriculteurs | 4 | 0.2% | 0.7% | - | - | - | 4 | 0.5% | 2.0% | - | - | - |
Petits patrons | 68 | 3.9% | 4.1% | 58 | 6.0% | 4.9% | 10 | 1.3% | 2.1% | 65 | 10.6% | 4.4% |
Affaires et Cadres | 198 | 11.5% | 4.2% | 140 | 14.6% | 4.7% | 57 | 7.5% | 3.2% | 178 | 28.7% | 4.0% |
Professions intermédiaires | 229 | 13.3% | 3.4% | 129 | 13.4% | 3.7% | 100 | 13.1% | 3.0% | 188 | 30.4% | 3.4% |
Employés | 399 | 23.1% | 4.8% | 159 | 16.5% | 7.9% | 240 | 31.3% | 3.8% | 78 | 12.6% | 4.3% |
Ouvriers | 223 | 12.9% | 3.4% | 197 | 20.5% | 3.9% | 26 | 3.4% | 1.9% | 14 | 2.2% | 3.7% |
Retraités | 356 | 20.6% | 2.8% | 176 | 18.4% | 2.9% | 179 | 23.4% | 2.7% | 7 | 1.1% | 2.7% |
Autres inactifs | 250 | 14.5% | 2.5% | 101 | 10.5% | 2.9% | 149 | 19.5% | 2.3% | 89 | 14.4% | 2.9% |
PCS Personne de Référence |
Agriculteurs | 4 | 0.2% | 0.5% | - | - | - | 4 | 0.5% | 0.9% | - | - | - |
Petits patrons | 108 | 6.3% | 4.1% | 68 | 7.1% | 4.7% | 40 | 5.3% | 3.4% | 108 | 17.5% | 4.1% |
Affaires et Cadres | 264 | 15.3% | 3.9% | 164 | 17.1% | 4.7% | 100 | 13.1% | 3.0% | 264 | 42.7% | 3.9% |
Professions intermédiaires | 247 | 14.3% | 3.3% | 146 | 15.2% | 3.8% | 101 | 13.1% | 2.8% | 247 | 39.8% | 3.3% |
Employés | 268 | 15.5% | 5.1% | 150 | 15.6% | 6.7% | 118 | 15.4% | 3.8% | - | - | - |
Ouvriers | 299 | 17.3% | 3.2% | 181 | 18.9% | 3.6% | 118 | 15.4% | 2.6% | - | - | - |
Retraités | 464 | 26.9% | 3.2% | 218 | 22.7% | 3.3% | 246 | 32.1% | 3.1% | - | - | - |
Autres inactifs | 71 | 4.1% | 1.8% | 32 | 3.4% | 2.2% | 39 | 5.1% | 1.6% | - | - | - |
Taille du Foyer |
1 personne | 296 | 17.1% | 3.1% | 154 | 16.1% | 3.8% | 142 | 18.5% | 2.6% | 77 | 12.5% | 4.5% |
2 personnes | 523 | 30.3% | 2.9% | 282 | 29.4% | 3.2% | 241 | 31.4% | 2.6% | 149 | 24.1% | 3.4% |
3 personnes | 344 | 19.9% | 3.7% | 185 | 19.3% | 4.0% | 159 | 20.7% | 3.4% | 139 | 22.5% | 3.8% |
4 personnes | 324 | 18.8% | 3.5% | 202 | 21.1% | 4.4% | 122 | 15.9% | 2.6% | 157 | 25.3% | 3.4% |
5 personnes et + | 239 | 13.9% | 4.6% | 136 | 14.1% | 5.6% | 104 | 13.6% | 3.7% | 97 | 15.6% | 3.9% |
Présence d'enfants de moins de 15 ans |
Oui | 557 | 32.3% | 3.6% | 319 | 33.3% | 4.4% | 238 | 31.0% | 2.8% | 245 | 39.6% | 3.2% |
Non | 1169 | 67.7% | 3.3% | 640 | 66.7% | 3.7% | 529 | 69.0% | 2.9% | 374 | 60.4% | 4.0% |
Habitat |
Communes rurales | 94 | 5.4% | 0.8% | 51 | 5.3% | 0.9% | 43 | 5.6% | 0.7% | 42 | 6.7% | 1.2% |
Agglo. - 20 000 hab | 133 | 7.7% | 1.5% | 78 | 8.2% | 1.8% | 55 | 7.2% | 1.2% | 48 | 7.7% | 1.9% |
Agglo. 20 000 à 100 000 hab | 105 | 6.1% | 1.5% | 63 | 6.5% | 1.9% | 43 | 5.6% | 1.2% | 36 | 5.7% | 1.8% |
Agglo. + 100 000 hab | 12 | 0.7% | 0.1% | 2 | 0.2% | - | 10 | 1.4% | 0.1% | 2 | 0.4% | - |
Agglo. Paris | 1381 | 80.0% | 16.4% | 765 | 79.8% | 19.2% | 616 | 80.3% | 13.9% | 493 | 79.5% | 12.7% |
Région d'habitation |
Ile-de-France | 1582 | 91.6% | 16.7% | 885 | 92.3% | 19.6% | 697 | 90.9% | 14.1% | 580 | 93.5% | 13.4% |
Nord-Pas-de-Calais | - | - | - | - | - | - | - | - | - | - | - | - |
Lorraine | - | - | - | - | - | - | - | - | - | - | - | - |
Alsace | - | - | - | - | - | - | - | - | - | - | - | - |
Franche-Comté | - | - | - | - | - | - | - | - | - | - | - | - |
Champagne-Ardenne | - | - | - | - | - | - | - | - | - | - | - | - |
Picardie | 144 | 8.4% | 9.4% | 74 | 7.7% | 10.0% | 70 | 9.1% | 8.8% | 40 | 6.5% | 8.9% |
Bourgogne | - | - | - | - | - | - | - | - | - | - | - | - |
Haute-Normandie | - | - | - | - | - | - | - | - | - | - | - | - |
Basse-Normandie | - | - | - | - | - | - | - | - | - | - | - | - |
Centre | - | - | - | - | - | - | - | - | - | - | - | - |
Pays de la Loire | - | - | - | - | - | - | - | - | - | - | - | - |
Bretagne | - | - | - | - | - | - | - | - | - | - | - | - |
Poitou-Charentes | - | - | - | - | - | - | - | - | - | - | - | - |
Aquitaine | - | - | - | - | - | - | - | - | - | - | - | - |
Midi-Pyrénées | - | - | - | - | - | - | - | - | - | - | - | - |
Limousin | - | - | - | - | - | - | - | - | - | - | - | - |
Auvergne | - | - | - | - | - | - | - | - | - | - | - | - |
Rhône-Alpes | - | - | - | - | - | - | - | - | - | - | - | - |
Languedoc-Roussillon | - | - | - | - | - | - | - | - | - | - | - | - |
Provence-Alpes-Côte-d'Azur-Corse | - | - | - | - | - | - | - | - | - | - | - | - |
Habitudes de connexion Internet |
Tous les jours | 968 | 56.1% | 3.5% | 584 | 60.9% | 4.2% | 385 | 50.1% | 2.8% | 463 | 74.7% | 3.6% |
Presque tous les jours | 215 | 12.5% | 3.5% | 123 | 12.8% | 4.2% | 92 | 12.0% | 2.9% | 86 | 13.8% | 3.5% |
1 à 2 fois par semaine | 112 | 6.5% | 3.5% | 54 | 5.6% | 3.8% | 58 | 7.6% | 3.2% | 28 | 4.5% | 3.1% |
1 à 3 fois par mois | 32 | 1.9% | 3.7% | 7 | 0.7% | 1.8% | 25 | 3.3% | 5.2% | 17 | 2.7% | 8.7% |
Moins souvent | 35 | 2.0% | 2.6% | 12 | 1.3% | 2.0% | 23 | 3.0% | 3.1% | 5 | 0.9% | 4.3% |
Jamais | 6 | 0.4% | 3.0% | 3 | 0.3% | 2.3% | 3 | 0.4% | 4.1% | - | - | - |
Revenus du Foyer |
Moins de 9 000 euros par an | 38 | 2.2% | 1.6% | 12 | 1.3% | 1.3% | 25 | 3.3% | 1.8% | 3 | 0.5% | 1.6% |
De 9 000 à moins de 12 000 euros par an | 79 | 4.6% | 2.4% | 25 | 2.6% | 2.3% | 54 | 7.0% | 2.5% | 3 | 0.5% | 1.3% |
De 12 000 à moins de 18 000 euros par an | 181 | 10.5% | 2.7% | 92 | 9.6% | 3.2% | 88 | 11.5% | 2.3% | 23 | 3.7% | 2.8% |
De 18 000 à moins de 24 000 euros par an | 226 | 13.1% | 3.1% | 116 | 12.1% | 3.3% | 110 | 14.3% | 2.8% | 55 | 8.9% | 3.4% |
De 24 000 à moins de 36 000 euros par an | 335 | 19.4% | 3.0% | 190 | 19.8% | 3.4% | 145 | 19.0% | 2.5% | 113 | 18.3% | 3.0% |
De 36 000 à moins de 45 000 euros par an | 258 | 15.0% | 4.0% | 162 | 16.9% | 4.7% | 96 | 12.6% | 3.2% | 93 | 15.1% | 3.3% |
De 45 000 à moins de 65 000 euros par an | 275 | 15.9% | 4.8% | 164 | 17.1% | 5.1% | 111 | 14.5% | 4.3% | 137 | 22.1% | 3.9% |
De 65 000 à moins de 80 000 euros par an | 81 | 4.7% | 5.2% | 54 | 5.6% | 5.7% | 27 | 3.5% | 4.5% | 56 | 9.0% | 5.1% |
De 80 000 à moins de 115 000 euros par an | 53 | 3.1% | 5.3% | 42 | 4.4% | 6.9% | 11 | 1.5% | 2.8% | 39 | 6.3% | 4.8% |
115 000 euros et plus par an | 32 | 1.9% | 6.5% | 23 | 2.4% | 8.4% | 9 | 1.1% | 4.0% | 28 | 4.5% | 6.7% |
Refus | 122 | 7.1% | 3.7% | 50 | 5.2% | 3.7% | 72 | 9.4% | 3.7% | 47 | 7.5% | 4.1% |
Ne sait pas | 47 | 2.7% | 2.9% | 28 | 2.9% | 4.1% | 19 | 2.4% | 2.1% | 22 | 3.5% | 3.9% |