Quotidien Régional, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 18333 | 100.0% | 35.9% | 9362 | 100.0% | 38.3% | 8971 | 100.0% | 33.7% | 4597 | 100.0% | 27.1% |
Sexe |
Homme | 9362 | 51.1% | 38.3% | 9362 | 100.0% | 38.3% | - | - | - | 2594 | 56.4% | 29.5% |
Femme | 8971 | 48.9% | 33.7% | - | - | - | 8971 | 100.0% | 33.7% | 2003 | 43.6% | 24.5% |
Age |
15 à 24 ans | 1629 | 8.9% | 22.0% | 930 | 9.9% | 24.9% | 699 | 7.8% | 19.1% | 619 | 13.5% | 20.1% |
25 à 34 ans | 1938 | 10.6% | 25.1% | 1081 | 11.5% | 28.5% | 858 | 9.6% | 21.9% | 695 | 15.1% | 20.3% |
35 à 49 ans | 4097 | 22.3% | 32.4% | 2211 | 23.6% | 35.4% | 1886 | 21.0% | 29.4% | 1721 | 37.4% | 28.2% |
50 à 64 ans | 5145 | 28.1% | 42.0% | 2560 | 27.3% | 43.2% | 2585 | 28.8% | 40.8% | 1494 | 32.5% | 36.2% |
65 ans et plus | 5524 | 30.1% | 49.8% | 2581 | 27.6% | 54.2% | 2943 | 32.8% | 46.5% | 68 | 1.5% | 28.9% |
Individu |
Ménagère | 8249 | 45.0% | 35.3% | - | - | - | 8249 | 92.0% | 35.3% | 1779 | 38.7% | 26.0% |
Personne de Référence | 10739 | 58.6% | 38.0% | 8124 | 86.8% | 39.9% | 2615 | 29.1% | 33.0% | 2501 | 54.4% | 29.5% |
Responsable des achats | 12684 | 69.2% | 36.0% | 4576 | 48.9% | 37.5% | 8108 | 90.4% | 35.3% | 2836 | 61.7% | 26.6% |
PCS Individu |
Agriculteurs | 277 | 1.5% | 51.7% | 170 | 1.8% | 50.9% | 106 | 1.2% | 52.9% | 2 | - | 12.3% |
Petits patrons | 580 | 3.2% | 35.1% | 460 | 4.9% | 38.9% | 120 | 1.3% | 25.6% | 529 | 11.5% | 35.4% |
Affaires et Cadres | 1144 | 6.2% | 24.0% | 763 | 8.2% | 25.8% | 381 | 4.2% | 21.1% | 1038 | 22.6% | 23.6% |
Professions intermédiaires | 1983 | 10.8% | 29.4% | 1117 | 11.9% | 32.4% | 866 | 9.7% | 26.3% | 1608 | 35.0% | 29.0% |
Employés | 2942 | 16.0% | 35.1% | 813 | 8.7% | 40.3% | 2129 | 23.7% | 33.5% | 575 | 12.5% | 31.6% |
Ouvriers | 2339 | 12.8% | 36.2% | 1904 | 20.3% | 37.6% | 435 | 4.9% | 31.2% | 111 | 2.4% | 29.9% |
Retraités | 6294 | 34.3% | 50.1% | 3242 | 34.6% | 54.2% | 3052 | 34.0% | 46.3% | 92 | 2.0% | 36.9% |
Autres inactifs | 2775 | 15.1% | 27.7% | 893 | 9.5% | 25.8% | 1881 | 21.0% | 28.7% | 641 | 13.9% | 20.9% |
PCS Personne de Référence |
Agriculteurs | 389 | 2.1% | 48.8% | 184 | 2.0% | 49.0% | 204 | 2.3% | 48.8% | - | - | - |
Petits patrons | 842 | 4.6% | 32.0% | 518 | 5.5% | 35.9% | 325 | 3.6% | 27.2% | 842 | 18.3% | 32.0% |
Affaires et Cadres | 1620 | 8.8% | 23.6% | 882 | 9.4% | 25.5% | 738 | 8.2% | 21.8% | 1620 | 35.2% | 23.6% |
Professions intermédiaires | 2135 | 11.6% | 28.5% | 1194 | 12.8% | 30.7% | 941 | 10.5% | 26.2% | 2135 | 46.4% | 28.5% |
Employés | 1702 | 9.3% | 32.1% | 818 | 8.7% | 36.8% | 884 | 9.9% | 28.7% | - | - | - |
Ouvriers | 3131 | 17.1% | 33.1% | 1795 | 19.2% | 36.2% | 1336 | 14.9% | 29.7% | - | - | - |
Retraités | 7284 | 39.7% | 49.6% | 3497 | 37.4% | 52.6% | 3788 | 42.2% | 47.1% | - | - | - |
Autres inactifs | 1230 | 6.7% | 31.5% | 474 | 5.1% | 32.6% | 755 | 8.4% | 30.9% | - | - | - |
Taille du Foyer |
1 personne | 3381 | 18.4% | 36.0% | 1489 | 15.9% | 37.0% | 1892 | 21.1% | 35.2% | 442 | 9.6% | 25.7% |
2 personnes | 7724 | 42.1% | 42.9% | 3955 | 42.2% | 44.9% | 3770 | 42.0% | 41.1% | 1323 | 28.8% | 30.1% |
3 personnes | 2937 | 16.0% | 31.6% | 1583 | 16.9% | 34.4% | 1354 | 15.1% | 28.9% | 955 | 20.8% | 25.7% |
4 personnes | 2793 | 15.2% | 30.4% | 1561 | 16.7% | 34.1% | 1233 | 13.7% | 26.8% | 1275 | 27.7% | 27.5% |
5 personnes et + | 1497 | 8.2% | 28.5% | 775 | 8.3% | 31.8% | 722 | 8.1% | 25.7% | 602 | 13.1% | 24.1% |
Présence d'enfants de moins de 15 ans |
Oui | 4439 | 24.2% | 28.3% | 2309 | 24.7% | 32.1% | 2130 | 23.7% | 25.1% | 1894 | 41.2% | 25.1% |
Non | 13894 | 75.8% | 39.2% | 7053 | 75.3% | 40.9% | 6840 | 76.3% | 37.6% | 2703 | 58.8% | 28.7% |
Habitat |
Communes rurales | 4906 | 26.8% | 41.9% | 2406 | 25.7% | 42.9% | 2500 | 27.9% | 41.0% | 1086 | 23.6% | 32.1% |
Agglo. - 20 000 hab | 3705 | 20.2% | 41.6% | 1880 | 20.1% | 44.2% | 1825 | 20.3% | 39.2% | 841 | 18.3% | 32.8% |
Agglo. 20 000 à 100 000 hab | 2839 | 15.5% | 41.5% | 1445 | 15.4% | 43.0% | 1395 | 15.5% | 40.0% | 708 | 15.4% | 35.5% |
Agglo. + 100 000 hab | 5416 | 29.5% | 35.6% | 2822 | 30.1% | 39.0% | 2594 | 28.9% | 32.5% | 1429 | 31.1% | 27.8% |
Agglo. Paris | 1466 | 8.0% | 17.4% | 809 | 8.6% | 20.3% | 657 | 7.3% | 14.8% | 533 | 11.6% | 13.7% |
Région d'habitation |
Ile-de-France | 1671 | 9.1% | 17.7% | 932 | 10.0% | 20.7% | 739 | 8.2% | 14.9% | 622 | 13.5% | 14.4% |
Nord-Pas-de-Calais | 1197 | 6.5% | 37.3% | 578 | 6.2% | 37.9% | 619 | 6.9% | 36.7% | 262 | 5.7% | 28.6% |
Lorraine | 905 | 4.9% | 46.8% | 452 | 4.8% | 48.4% | 453 | 5.0% | 45.2% | 214 | 4.6% | 37.8% |
Alsace | 755 | 4.1% | 49.9% | 392 | 4.2% | 53.5% | 363 | 4.1% | 46.5% | 195 | 4.2% | 39.0% |
Franche-Comté | 422 | 2.3% | 44.4% | 217 | 2.3% | 46.8% | 205 | 2.3% | 42.1% | 87 | 1.9% | 34.4% |
Champagne-Ardenne | 527 | 2.9% | 48.4% | 267 | 2.9% | 50.9% | 260 | 2.9% | 46.0% | 127 | 2.8% | 41.8% |
Picardie | 501 | 2.7% | 32.7% | 254 | 2.7% | 34.2% | 247 | 2.8% | 31.3% | 126 | 2.7% | 27.9% |
Bourgogne | 604 | 3.3% | 44.4% | 296 | 3.2% | 45.3% | 308 | 3.4% | 43.5% | 115 | 2.5% | 32.4% |
Haute-Normandie | 341 | 1.9% | 23.1% | 169 | 1.8% | 23.9% | 172 | 1.9% | 22.3% | 85 | 1.8% | 19.4% |
Basse-Normandie | 463 | 2.5% | 38.4% | 245 | 2.6% | 42.4% | 218 | 2.4% | 34.7% | 97 | 2.1% | 29.2% |
Centre | 790 | 4.3% | 38.0% | 387 | 4.1% | 38.7% | 403 | 4.5% | 37.4% | 183 | 4.0% | 28.6% |
Pays de la Loire | 1367 | 7.5% | 47.6% | 686 | 7.3% | 49.6% | 681 | 7.6% | 45.8% | 295 | 6.4% | 35.9% |
Bretagne | 1586 | 8.7% | 60.9% | 774 | 8.3% | 62.0% | 811 | 9.0% | 59.9% | 409 | 8.9% | 52.0% |
Poitou-Charentes | 639 | 3.5% | 43.5% | 319 | 3.4% | 45.2% | 320 | 3.6% | 41.9% | 143 | 3.1% | 36.1% |
Aquitaine | 1025 | 5.6% | 38.2% | 525 | 5.6% | 41.2% | 500 | 5.6% | 35.5% | 254 | 5.5% | 30.9% |
Midi-Pyrénées | 819 | 4.5% | 34.2% | 425 | 4.5% | 36.8% | 394 | 4.4% | 31.8% | 200 | 4.3% | 25.3% |
Limousin | 298 | 1.6% | 47.3% | 145 | 1.5% | 48.2% | 153 | 1.7% | 46.5% | 63 | 1.4% | 40.0% |
Auvergne | 552 | 3.0% | 49.1% | 272 | 2.9% | 50.4% | 280 | 3.1% | 47.9% | 117 | 2.5% | 38.3% |
Rhône-Alpes | 1558 | 8.5% | 31.0% | 805 | 8.6% | 33.3% | 754 | 8.4% | 28.9% | 365 | 7.9% | 21.1% |
Languedoc-Roussillon | 808 | 4.4% | 37.2% | 426 | 4.6% | 41.4% | 382 | 4.3% | 33.4% | 201 | 4.4% | 31.6% |
Provence-Alpes-Côte-d'Azur-Corse | 1503 | 8.2% | 34.8% | 795 | 8.5% | 39.0% | 707 | 7.9% | 31.0% | 437 | 9.5% | 30.2% |
Habitudes de connexion Internet |
Tous les jours | 8697 | 47.4% | 31.5% | 4771 | 51.0% | 33.9% | 3925 | 43.8% | 28.9% | 3411 | 74.2% | 26.5% |
Presque tous les jours | 2017 | 11.0% | 33.2% | 1048 | 11.2% | 35.9% | 969 | 10.8% | 30.7% | 639 | 13.9% | 26.3% |
1 à 2 fois par semaine | 1215 | 6.6% | 37.6% | 584 | 6.2% | 40.8% | 630 | 7.0% | 35.1% | 285 | 6.2% | 31.6% |
1 à 3 fois par mois | 318 | 1.7% | 36.6% | 147 | 1.6% | 39.3% | 170 | 1.9% | 34.6% | 63 | 1.4% | 32.4% |
Moins souvent | 457 | 2.5% | 34.5% | 222 | 2.4% | 37.5% | 235 | 2.6% | 32.2% | 36 | 0.8% | 28.3% |
Jamais | 113 | 0.6% | 53.9% | 74 | 0.8% | 56.1% | 39 | 0.4% | 50.3% | 12 | 0.3% | 57.5% |
Revenus du Foyer |
Moins de 9 000 euros par an | 749 | 4.1% | 32.1% | 291 | 3.1% | 31.1% | 458 | 5.1% | 32.8% | 48 | 1.1% | 24.6% |
De 9 000 à moins de 12 000 euros par an | 1197 | 6.5% | 36.7% | 421 | 4.5% | 38.2% | 776 | 8.7% | 35.9% | 57 | 1.2% | 22.9% |
De 12 000 à moins de 18 000 euros par an | 2586 | 14.1% | 38.3% | 1208 | 12.9% | 41.2% | 1378 | 15.4% | 36.1% | 211 | 4.6% | 25.7% |
De 18 000 à moins de 24 000 euros par an | 2811 | 15.3% | 38.3% | 1432 | 15.3% | 41.1% | 1379 | 15.4% | 35.8% | 437 | 9.5% | 27.1% |
De 24 000 à moins de 36 000 euros par an | 4300 | 23.5% | 37.9% | 2273 | 24.3% | 41.0% | 2027 | 22.6% | 35.0% | 1070 | 23.3% | 28.6% |
De 36 000 à moins de 45 000 euros par an | 2268 | 12.4% | 35.5% | 1299 | 13.9% | 38.0% | 970 | 10.8% | 32.5% | 790 | 17.2% | 27.8% |
De 45 000 à moins de 65 000 euros par an | 1904 | 10.4% | 33.0% | 1170 | 12.5% | 36.8% | 733 | 8.2% | 28.4% | 967 | 21.0% | 27.7% |
De 65 000 à moins de 80 000 euros par an | 456 | 2.5% | 29.4% | 298 | 3.2% | 31.3% | 158 | 1.8% | 26.3% | 305 | 6.6% | 27.8% |
De 80 000 à moins de 115 000 euros par an | 281 | 1.5% | 27.9% | 190 | 2.0% | 31.5% | 91 | 1.0% | 22.5% | 208 | 4.5% | 25.5% |
115 000 euros et plus par an | 112 | 0.6% | 22.7% | 77 | 0.8% | 27.6% | 35 | 0.4% | 16.4% | 88 | 1.9% | 21.3% |
Refus | 1179 | 6.4% | 35.6% | 490 | 5.2% | 36.4% | 689 | 7.7% | 35.1% | 290 | 6.3% | 25.6% |
Ne sait pas | 491 | 2.7% | 31.1% | 214 | 2.3% | 31.7% | 278 | 3.1% | 30.6% | 124 | 2.7% | 22.6% |