Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
|---|
| Ensemble | 1922 | 100.0% | 3.8% | 1113 | 100.0% | 4.5% | 809 | 100.0% | 3.0% | 972 | 100.0% | 5.7% |
|---|
| Sexe |
|---|
| Homme | 1113 | 57.9% | 4.5% | 1113 | 100.0% | 4.5% | - | - | - | 595 | 61.2% | 6.8% |
|---|
| Femme | 809 | 42.1% | 3.0% | - | - | - | 809 | 100.0% | 3.0% | 377 | 38.8% | 4.6% |
|---|
| Age |
|---|
| 15 à 24 ans | 408 | 21.2% | 5.5% | 234 | 21.0% | 6.3% | 174 | 21.5% | 4.7% | 172 | 17.7% | 5.6% |
|---|
| 25 à 34 ans | 318 | 16.5% | 4.1% | 209 | 18.8% | 5.5% | 108 | 13.4% | 2.8% | 188 | 19.3% | 5.5% |
|---|
| 35 à 49 ans | 403 | 20.9% | 3.2% | 242 | 21.7% | 3.9% | 161 | 19.9% | 2.5% | 294 | 30.3% | 4.8% |
|---|
| 50 à 64 ans | 422 | 22.0% | 3.4% | 227 | 20.4% | 3.8% | 195 | 24.1% | 3.1% | 279 | 28.7% | 6.8% |
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| 65 ans et plus | 372 | 19.4% | 3.4% | 200 | 18.0% | 4.2% | 172 | 21.2% | 2.7% | 39 | 4.0% | 16.7% |
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| Individu |
|---|
| Ménagère | 652 | 33.9% | 2.8% | - | - | - | 652 | 80.6% | 2.8% | 308 | 31.7% | 4.5% |
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| Personne de Référence | 1110 | 57.8% | 3.9% | 880 | 79.1% | 4.3% | 230 | 28.4% | 2.9% | 581 | 59.8% | 6.9% |
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| Responsable des achats | 1221 | 63.5% | 3.5% | 582 | 52.3% | 4.8% | 639 | 79.0% | 2.8% | 601 | 61.8% | 5.6% |
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| PCS Individu |
|---|
| Agriculteurs | 14 | 0.7% | 2.7% | 7 | 0.6% | 2.1% | 7 | 0.9% | 3.6% | - | - | - |
|---|
| Petits patrons | 74 | 3.8% | 4.5% | 56 | 5.1% | 4.8% | 18 | 2.2% | 3.8% | 68 | 7.0% | 4.6% |
|---|
| Affaires et Cadres | 498 | 25.9% | 10.5% | 342 | 30.7% | 11.6% | 157 | 19.4% | 8.7% | 466 | 47.9% | 10.6% |
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| Professions intermédiaires | 235 | 12.3% | 3.5% | 130 | 11.7% | 3.8% | 105 | 13.0% | 3.2% | 200 | 20.6% | 3.6% |
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| Employés | 199 | 10.3% | 2.4% | 87 | 7.8% | 4.3% | 112 | 13.9% | 1.8% | 38 | 3.9% | 2.1% |
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| Ouvriers | 86 | 4.5% | 1.3% | 70 | 6.3% | 1.4% | 17 | 2.0% | 1.2% | 1 | 0.1% | 0.4% |
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| Retraités | 381 | 19.8% | 3.0% | 214 | 19.2% | 3.6% | 167 | 20.7% | 2.5% | 13 | 1.3% | 5.2% |
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| Autres inactifs | 434 | 22.6% | 4.3% | 207 | 18.6% | 6.0% | 226 | 28.0% | 3.5% | 185 | 19.0% | 6.0% |
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| PCS Personne de Référence |
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| Agriculteurs | 18 | 0.9% | 2.2% | 10 | 0.9% | 2.7% | 7 | 0.9% | 1.7% | - | - | - |
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| Petits patrons | 105 | 5.5% | 4.0% | 63 | 5.7% | 4.4% | 42 | 5.2% | 3.5% | 105 | 10.8% | 4.0% |
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| Affaires et Cadres | 594 | 30.9% | 8.7% | 374 | 33.6% | 10.8% | 220 | 27.2% | 6.5% | 594 | 61.2% | 8.7% |
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| Professions intermédiaires | 272 | 14.2% | 3.6% | 158 | 14.2% | 4.1% | 115 | 14.2% | 3.2% | 272 | 28.0% | 3.6% |
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| Employés | 169 | 8.8% | 3.2% | 95 | 8.5% | 4.3% | 75 | 9.2% | 2.4% | - | - | - |
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| Ouvriers | 164 | 8.5% | 1.7% | 92 | 8.2% | 1.8% | 72 | 8.9% | 1.6% | - | - | - |
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| Retraités | 465 | 24.2% | 3.2% | 253 | 22.7% | 3.8% | 212 | 26.2% | 2.6% | - | - | - |
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| Autres inactifs | 135 | 7.0% | 3.5% | 69 | 6.2% | 4.7% | 67 | 8.2% | 2.7% | - | - | - |
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| Taille du Foyer |
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| 1 personne | 344 | 17.9% | 3.7% | 179 | 16.1% | 4.5% | 165 | 20.4% | 3.1% | 127 | 13.1% | 7.4% |
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| 2 personnes | 658 | 34.3% | 3.7% | 386 | 34.7% | 4.4% | 272 | 33.6% | 3.0% | 275 | 28.3% | 6.2% |
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| 3 personnes | 361 | 18.8% | 3.9% | 219 | 19.7% | 4.8% | 142 | 17.5% | 3.0% | 194 | 19.9% | 5.2% |
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| 4 personnes | 363 | 18.9% | 3.9% | 215 | 19.4% | 4.7% | 147 | 18.2% | 3.2% | 251 | 25.8% | 5.4% |
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| 5 personnes et + | 196 | 10.2% | 3.7% | 113 | 10.1% | 4.6% | 83 | 10.3% | 3.0% | 125 | 12.9% | 5.0% |
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| Présence d'enfants de moins de 15 ans |
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| Oui | 538 | 28.0% | 3.4% | 327 | 29.4% | 4.5% | 211 | 26.0% | 2.5% | 369 | 38.0% | 4.9% |
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| Non | 1384 | 72.0% | 3.9% | 786 | 70.6% | 4.6% | 599 | 74.0% | 3.3% | 602 | 62.0% | 6.4% |
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| Habitat |
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| Communes rurales | 217 | 11.3% | 1.9% | 130 | 11.7% | 2.3% | 87 | 10.7% | 1.4% | 88 | 9.1% | 2.6% |
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| Agglo. - 20 000 hab | 196 | 10.2% | 2.2% | 114 | 10.3% | 2.7% | 81 | 10.1% | 1.7% | 88 | 9.1% | 3.4% |
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| Agglo. 20 000 à 100 000 hab | 189 | 9.8% | 2.8% | 115 | 10.3% | 3.4% | 75 | 9.2% | 2.1% | 97 | 10.0% | 4.9% |
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| Agglo. + 100 000 hab | 593 | 30.9% | 3.9% | 346 | 31.1% | 4.8% | 247 | 30.6% | 3.1% | 282 | 29.0% | 5.5% |
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| Agglo. Paris | 727 | 37.8% | 8.6% | 408 | 36.7% | 10.2% | 319 | 39.4% | 7.2% | 416 | 42.8% | 10.7% |
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| Région d'habitation |
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| Ile-de-France | 764 | 39.7% | 8.1% | 433 | 38.9% | 9.6% | 332 | 41.0% | 6.7% | 440 | 45.3% | 10.2% |
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| Nord-Pas-de-Calais | 58 | 3.0% | 1.8% | 39 | 3.5% | 2.6% | 19 | 2.4% | 1.1% | 33 | 3.4% | 3.6% |
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| Lorraine | 42 | 2.2% | 2.2% | 25 | 2.3% | 2.7% | 17 | 2.1% | 1.7% | 21 | 2.1% | 3.7% |
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| Alsace | 58 | 3.0% | 3.8% | 38 | 3.4% | 5.2% | 19 | 2.4% | 2.5% | 25 | 2.6% | 5.0% |
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| Franche-Comté | 24 | 1.2% | 2.5% | 16 | 1.4% | 3.4% | 8 | 1.0% | 1.7% | 13 | 1.3% | 5.0% |
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| Champagne-Ardenne | 31 | 1.6% | 2.8% | 17 | 1.5% | 3.2% | 14 | 1.7% | 2.5% | 14 | 1.4% | 4.5% |
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| Picardie | 37 | 1.9% | 2.4% | 23 | 2.0% | 3.0% | 14 | 1.7% | 1.8% | 22 | 2.3% | 4.9% |
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| Bourgogne | 33 | 1.7% | 2.4% | 19 | 1.7% | 2.9% | 14 | 1.8% | 2.0% | 15 | 1.5% | 4.2% |
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| Haute-Normandie | 19 | 1.0% | 1.3% | 11 | 1.0% | 1.6% | 8 | 1.0% | 1.1% | 10 | 1.0% | 2.3% |
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| Basse-Normandie | 21 | 1.1% | 1.7% | 14 | 1.2% | 2.4% | 7 | 0.9% | 1.1% | 11 | 1.1% | 3.3% |
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| Centre | 51 | 2.7% | 2.5% | 28 | 2.5% | 2.8% | 23 | 2.8% | 2.1% | 23 | 2.3% | 3.5% |
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| Pays de la Loire | 77 | 4.0% | 2.7% | 47 | 4.2% | 3.4% | 30 | 3.7% | 2.0% | 42 | 4.3% | 5.1% |
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| Bretagne | 65 | 3.4% | 2.5% | 34 | 3.1% | 2.8% | 31 | 3.8% | 2.3% | 26 | 2.7% | 3.3% |
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| Poitou-Charentes | 36 | 1.9% | 2.5% | 19 | 1.7% | 2.7% | 17 | 2.1% | 2.2% | 18 | 1.9% | 4.7% |
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| Aquitaine | 75 | 3.9% | 2.8% | 44 | 4.0% | 3.5% | 31 | 3.8% | 2.2% | 29 | 3.0% | 3.5% |
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| Midi-Pyrénées | 80 | 4.2% | 3.3% | 52 | 4.7% | 4.5% | 28 | 3.5% | 2.3% | 35 | 3.6% | 4.4% |
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| Limousin | 15 | 0.8% | 2.3% | 10 | 0.9% | 3.4% | 5 | 0.6% | 1.4% | 4 | 0.4% | 2.6% |
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| Auvergne | 25 | 1.3% | 2.2% | 13 | 1.2% | 2.4% | 12 | 1.5% | 2.1% | 11 | 1.1% | 3.4% |
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| Rhône-Alpes | 157 | 8.2% | 3.1% | 89 | 8.0% | 3.7% | 68 | 8.4% | 2.6% | 64 | 6.6% | 3.7% |
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| Languedoc-Roussillon | 78 | 4.0% | 3.6% | 50 | 4.5% | 4.8% | 28 | 3.4% | 2.4% | 34 | 3.5% | 5.4% |
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| Provence-Alpes-Côte-d'Azur-Corse | 175 | 9.1% | 4.1% | 91 | 8.2% | 4.5% | 84 | 10.4% | 3.7% | 82 | 8.5% | 5.7% |
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| Habitudes de connexion Internet |
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| Tous les jours | 1469 | 76.4% | 5.3% | 879 | 79.0% | 6.3% | 590 | 72.9% | 4.3% | 829 | 85.3% | 6.4% |
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| Presque tous les jours | 206 | 10.7% | 3.4% | 112 | 10.0% | 3.8% | 95 | 11.7% | 3.0% | 102 | 10.5% | 4.2% |
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| 1 à 2 fois par semaine | 92 | 4.8% | 2.8% | 38 | 3.4% | 2.7% | 53 | 6.6% | 3.0% | 21 | 2.2% | 2.4% |
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| 1 à 3 fois par mois | 15 | 0.8% | 1.7% | 5 | 0.5% | 1.4% | 10 | 1.2% | 2.0% | 6 | 0.6% | 3.0% |
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| Moins souvent | 27 | 1.4% | 2.0% | 9 | 0.8% | 1.5% | 18 | 2.2% | 2.5% | 6 | 0.6% | 4.9% |
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| Jamais | 1 | 0.1% | 0.6% | 1 | 0.1% | 0.8% | 0 | - | 0.4% | - | - | - |
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| Revenus du Foyer |
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| Moins de 9 000 euros par an | 83 | 4.3% | 3.5% | 50 | 4.5% | 5.3% | 33 | 4.1% | 2.4% | 14 | 1.4% | 7.0% |
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| De 9 000 à moins de 12 000 euros par an | 58 | 3.0% | 1.8% | 33 | 3.0% | 3.0% | 25 | 3.1% | 1.1% | 13 | 1.3% | 5.1% |
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| De 12 000 à moins de 18 000 euros par an | 108 | 5.6% | 1.6% | 48 | 4.3% | 1.6% | 60 | 7.4% | 1.6% | 19 | 1.9% | 2.3% |
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| De 18 000 à moins de 24 000 euros par an | 183 | 9.5% | 2.5% | 88 | 7.9% | 2.5% | 95 | 11.7% | 2.5% | 65 | 6.7% | 4.0% |
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| De 24 000 à moins de 36 000 euros par an | 358 | 18.6% | 3.2% | 196 | 17.6% | 3.5% | 162 | 20.1% | 2.8% | 162 | 16.7% | 4.3% |
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| De 36 000 à moins de 45 000 euros par an | 259 | 13.5% | 4.0% | 146 | 13.1% | 4.3% | 113 | 14.0% | 3.8% | 146 | 15.0% | 5.2% |
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| De 45 000 à moins de 65 000 euros par an | 356 | 18.5% | 6.2% | 232 | 20.8% | 7.3% | 125 | 15.4% | 4.8% | 201 | 20.7% | 5.7% |
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| De 65 000 à moins de 80 000 euros par an | 166 | 8.6% | 10.7% | 117 | 10.5% | 12.3% | 48 | 6.0% | 8.1% | 124 | 12.8% | 11.3% |
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| De 80 000 à moins de 115 000 euros par an | 118 | 6.1% | 11.7% | 76 | 6.8% | 12.6% | 42 | 5.2% | 10.5% | 94 | 9.6% | 11.5% |
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| 115 000 euros et plus par an | 74 | 3.9% | 15.2% | 52 | 4.7% | 18.9% | 22 | 2.7% | 10.3% | 65 | 6.7% | 15.6% |
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| Refus | 113 | 5.9% | 3.4% | 50 | 4.5% | 3.7% | 62 | 7.7% | 3.2% | 50 | 5.1% | 4.4% |
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| Ne sait pas | 47 | 2.4% | 3.0% | 26 | 2.3% | 3.8% | 21 | 2.6% | 2.3% | 21 | 2.2% | 3.8% |
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