Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
|---|
| Ensemble | 2439 | 100.0% | 4.8% | 1382 | 100.0% | 5.6% | 1057 | 100.0% | 4.0% | 830 | 100.0% | 4.9% |
|---|
| Sexe |
|---|
| Homme | 1382 | 56.6% | 5.6% | 1382 | 100.0% | 5.6% | - | - | - | 514 | 62.0% | 5.8% |
|---|
| Femme | 1057 | 43.4% | 4.0% | - | - | - | 1057 | 100.0% | 4.0% | 316 | 38.0% | 3.9% |
|---|
| Age |
|---|
| 15 à 24 ans | 316 | 13.0% | 4.3% | 195 | 14.1% | 5.2% | 121 | 11.5% | 3.3% | 149 | 18.0% | 4.8% |
|---|
| 25 à 34 ans | 360 | 14.8% | 4.7% | 210 | 15.2% | 5.5% | 150 | 14.2% | 3.8% | 134 | 16.2% | 3.9% |
|---|
| 35 à 49 ans | 686 | 28.1% | 5.4% | 420 | 30.4% | 6.7% | 266 | 25.2% | 4.1% | 319 | 38.4% | 5.2% |
|---|
| 50 à 64 ans | 605 | 24.8% | 4.9% | 341 | 24.7% | 5.7% | 264 | 25.0% | 4.2% | 211 | 25.4% | 5.1% |
|---|
| 65 ans et plus | 471 | 19.3% | 4.2% | 216 | 15.6% | 4.5% | 256 | 24.2% | 4.0% | 17 | 2.0% | 7.2% |
|---|
| Individu |
|---|
| Ménagère | 913 | 37.4% | 3.9% | - | - | - | 913 | 86.4% | 3.9% | 265 | 32.0% | 3.9% |
|---|
| Personne de Référence | 1465 | 60.1% | 5.2% | 1135 | 82.2% | 5.6% | 330 | 31.2% | 4.2% | 476 | 57.4% | 5.6% |
|---|
| Responsable des achats | 1668 | 68.4% | 4.7% | 749 | 54.2% | 6.1% | 919 | 87.0% | 4.0% | 519 | 62.5% | 4.9% |
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| PCS Individu |
|---|
| Agriculteurs | 6 | 0.2% | 1.1% | 0 | - | 0.1% | 5 | 0.5% | 2.7% | - | - | - |
|---|
| Petits patrons | 96 | 3.9% | 5.8% | 81 | 5.9% | 6.9% | 14 | 1.4% | 3.1% | 91 | 10.9% | 6.1% |
|---|
| Affaires et Cadres | 252 | 10.3% | 5.3% | 182 | 13.2% | 6.2% | 70 | 6.6% | 3.9% | 229 | 27.6% | 5.2% |
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| Professions intermédiaires | 299 | 12.3% | 4.4% | 179 | 13.0% | 5.2% | 120 | 11.3% | 3.6% | 249 | 30.0% | 4.5% |
|---|
| Employés | 526 | 21.5% | 6.3% | 213 | 15.4% | 10.5% | 313 | 29.6% | 4.9% | 102 | 12.3% | 5.6% |
|---|
| Ouvriers | 339 | 13.9% | 5.3% | 290 | 21.0% | 5.7% | 50 | 4.7% | 3.5% | 25 | 3.1% | 6.8% |
|---|
| Retraités | 563 | 23.1% | 4.5% | 287 | 20.8% | 4.8% | 277 | 26.2% | 4.2% | 11 | 1.3% | 4.3% |
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| Autres inactifs | 358 | 14.7% | 3.6% | 149 | 10.8% | 4.3% | 209 | 19.7% | 3.2% | 122 | 14.7% | 4.0% |
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| PCS Personne de Référence |
|---|
| Agriculteurs | 7 | 0.3% | 0.9% | 0 | - | 0.1% | 7 | 0.6% | 1.6% | - | - | - |
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| Petits patrons | 151 | 6.2% | 5.7% | 100 | 7.2% | 6.9% | 52 | 4.9% | 4.3% | 151 | 18.3% | 5.7% |
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| Affaires et Cadres | 332 | 13.6% | 4.9% | 210 | 15.2% | 6.1% | 122 | 11.5% | 3.6% | 332 | 40.1% | 4.9% |
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| Professions intermédiaires | 346 | 14.2% | 4.6% | 204 | 14.7% | 5.2% | 142 | 13.4% | 4.0% | 346 | 41.7% | 4.6% |
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| Employés | 356 | 14.6% | 6.7% | 200 | 14.5% | 9.0% | 156 | 14.8% | 5.1% | - | - | - |
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| Ouvriers | 436 | 17.9% | 4.6% | 275 | 19.9% | 5.5% | 162 | 15.3% | 3.6% | - | - | - |
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| Retraités | 701 | 28.7% | 4.8% | 338 | 24.5% | 5.1% | 363 | 34.3% | 4.5% | - | - | - |
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| Autres inactifs | 109 | 4.5% | 2.8% | 55 | 4.0% | 3.8% | 54 | 5.1% | 2.2% | - | - | - |
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| Taille du Foyer |
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| 1 personne | 438 | 18.0% | 4.7% | 241 | 17.4% | 6.0% | 197 | 18.6% | 3.7% | 104 | 12.5% | 6.0% |
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| 2 personnes | 784 | 32.1% | 4.4% | 431 | 31.2% | 4.9% | 353 | 33.4% | 3.8% | 193 | 23.3% | 4.4% |
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| 3 personnes | 465 | 19.1% | 5.0% | 253 | 18.3% | 5.5% | 211 | 20.0% | 4.5% | 191 | 23.1% | 5.2% |
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| 4 personnes | 447 | 18.3% | 4.9% | 276 | 20.0% | 6.0% | 171 | 16.2% | 3.7% | 217 | 26.1% | 4.7% |
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| 5 personnes et + | 305 | 12.5% | 5.8% | 180 | 13.1% | 7.4% | 125 | 11.8% | 4.4% | 125 | 15.0% | 5.0% |
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| Présence d'enfants de moins de 15 ans |
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| Oui | 759 | 31.1% | 4.8% | 445 | 32.2% | 6.2% | 314 | 29.7% | 3.7% | 343 | 41.3% | 4.5% |
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| Non | 1680 | 68.9% | 4.7% | 936 | 67.8% | 5.4% | 743 | 70.3% | 4.1% | 487 | 58.7% | 5.2% |
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| Habitat |
|---|
| Communes rurales | 247 | 10.1% | 2.1% | 138 | 10.0% | 2.5% | 109 | 10.3% | 1.8% | 83 | 10.0% | 2.5% |
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| Agglo. - 20 000 hab | 271 | 11.1% | 3.0% | 166 | 12.0% | 3.9% | 106 | 10.0% | 2.3% | 89 | 10.8% | 3.5% |
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| Agglo. 20 000 à 100 000 hab | 217 | 8.9% | 3.2% | 132 | 9.6% | 3.9% | 85 | 8.0% | 2.4% | 75 | 9.0% | 3.7% |
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| Agglo. + 100 000 hab | 243 | 10.0% | 1.6% | 135 | 9.8% | 1.9% | 108 | 10.2% | 1.3% | 65 | 7.8% | 1.3% |
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| Agglo. Paris | 1461 | 59.9% | 17.3% | 810 | 58.7% | 20.3% | 650 | 61.5% | 14.6% | 518 | 62.4% | 13.3% |
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| Région d'habitation |
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| Ile-de-France | 1674 | 68.6% | 17.7% | 937 | 67.8% | 20.8% | 737 | 69.7% | 14.9% | 609 | 73.5% | 14.1% |
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| Nord-Pas-de-Calais | 54 | 2.2% | 1.7% | 29 | 2.1% | 1.9% | 25 | 2.4% | 1.5% | 10 | 1.2% | 1.1% |
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| Lorraine | 9 | 0.4% | 0.4% | 4 | 0.3% | 0.4% | 5 | 0.4% | 0.5% | 4 | 0.5% | 0.7% |
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| Alsace | 10 | 0.4% | 0.7% | 1 | 0.1% | 0.1% | 9 | 0.9% | 1.1% | 5 | 0.6% | 0.9% |
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| Franche-Comté | 6 | 0.2% | 0.6% | 3 | 0.2% | 0.7% | 3 | 0.3% | 0.6% | 1 | 0.2% | 0.5% |
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| Champagne-Ardenne | 13 | 0.5% | 1.2% | 9 | 0.6% | 1.7% | 4 | 0.4% | 0.8% | 4 | 0.4% | 1.2% |
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| Picardie | 177 | 7.3% | 11.5% | 95 | 6.9% | 12.8% | 82 | 7.8% | 10.4% | 52 | 6.3% | 11.6% |
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| Bourgogne | 28 | 1.2% | 2.1% | 23 | 1.7% | 3.6% | 5 | 0.5% | 0.7% | 6 | 0.8% | 1.8% |
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| Haute-Normandie | 45 | 1.8% | 3.0% | 29 | 2.1% | 4.1% | 16 | 1.5% | 2.0% | 10 | 1.2% | 2.3% |
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| Basse-Normandie | 22 | 0.9% | 1.9% | 10 | 0.7% | 1.7% | 13 | 1.2% | 2.0% | 9 | 1.0% | 2.6% |
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| Centre | 68 | 2.8% | 3.3% | 47 | 3.4% | 4.7% | 21 | 2.0% | 2.0% | 21 | 2.6% | 3.3% |
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| Pays de la Loire | 40 | 1.6% | 1.4% | 22 | 1.6% | 1.6% | 18 | 1.7% | 1.2% | 15 | 1.8% | 1.8% |
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| Bretagne | 23 | 1.0% | 0.9% | 19 | 1.4% | 1.5% | 4 | 0.4% | 0.3% | 5 | 0.6% | 0.7% |
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| Poitou-Charentes | 26 | 1.1% | 1.7% | 17 | 1.3% | 2.5% | 8 | 0.8% | 1.1% | 7 | 0.8% | 1.8% |
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| Aquitaine | 30 | 1.2% | 1.1% | 22 | 1.6% | 1.7% | 8 | 0.8% | 0.6% | 8 | 1.0% | 1.0% |
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| Midi-Pyrénées | 35 | 1.4% | 1.4% | 19 | 1.4% | 1.6% | 16 | 1.5% | 1.3% | 5 | 0.6% | 0.6% |
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| Limousin | 12 | 0.5% | 1.8% | 8 | 0.6% | 2.8% | 3 | 0.3% | 1.0% | 2 | 0.3% | 1.4% |
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| Auvergne | 13 | 0.5% | 1.2% | 7 | 0.5% | 1.2% | 7 | 0.6% | 1.1% | 6 | 0.8% | 2.1% |
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| Rhône-Alpes | 59 | 2.4% | 1.2% | 29 | 2.1% | 1.2% | 30 | 2.9% | 1.2% | 16 | 2.0% | 0.9% |
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| Languedoc-Roussillon | 26 | 1.1% | 1.2% | 14 | 1.0% | 1.4% | 12 | 1.1% | 1.0% | 8 | 0.9% | 1.2% |
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| Provence-Alpes-Côte-d'Azur-Corse | 68 | 2.8% | 1.6% | 38 | 2.7% | 1.8% | 31 | 2.9% | 1.4% | 25 | 3.0% | 1.7% |
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| Habitudes de connexion Internet |
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| Tous les jours | 1329 | 54.5% | 4.8% | 819 | 59.3% | 5.8% | 510 | 48.3% | 3.8% | 616 | 74.3% | 4.8% |
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| Presque tous les jours | 298 | 12.2% | 4.9% | 165 | 12.0% | 5.7% | 133 | 12.6% | 4.2% | 115 | 13.9% | 4.7% |
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| 1 à 2 fois par semaine | 158 | 6.5% | 4.9% | 75 | 5.4% | 5.2% | 83 | 7.9% | 4.6% | 40 | 4.8% | 4.5% |
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| 1 à 3 fois par mois | 52 | 2.1% | 6.0% | 20 | 1.5% | 5.4% | 32 | 3.0% | 6.5% | 21 | 2.6% | 11.0% |
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| Moins souvent | 59 | 2.4% | 4.5% | 26 | 1.9% | 4.5% | 33 | 3.1% | 4.5% | 6 | 0.7% | 4.9% |
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| Jamais | 11 | 0.4% | 5.0% | 7 | 0.5% | 5.6% | 3 | 0.3% | 4.1% | 0 | 0.1% | 2.4% |
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| Revenus du Foyer |
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| Moins de 9 000 euros par an | 71 | 2.9% | 3.1% | 27 | 2.0% | 2.9% | 44 | 4.2% | 3.2% | 9 | 1.1% | 4.7% |
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| De 9 000 à moins de 12 000 euros par an | 128 | 5.3% | 3.9% | 50 | 3.6% | 4.6% | 78 | 7.4% | 3.6% | 5 | 0.7% | 2.2% |
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| De 12 000 à moins de 18 000 euros par an | 291 | 11.9% | 4.3% | 134 | 9.7% | 4.6% | 157 | 14.8% | 4.1% | 37 | 4.5% | 4.5% |
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| De 18 000 à moins de 24 000 euros par an | 320 | 13.1% | 4.4% | 182 | 13.1% | 5.2% | 138 | 13.1% | 3.6% | 70 | 8.5% | 4.4% |
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| De 24 000 à moins de 36 000 euros par an | 508 | 20.8% | 4.5% | 293 | 21.2% | 5.3% | 215 | 20.4% | 3.7% | 167 | 20.2% | 4.5% |
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| De 36 000 à moins de 45 000 euros par an | 354 | 14.5% | 5.5% | 232 | 16.8% | 6.8% | 121 | 11.5% | 4.1% | 131 | 15.8% | 4.6% |
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| De 45 000 à moins de 65 000 euros par an | 351 | 14.4% | 6.1% | 214 | 15.5% | 6.7% | 137 | 12.9% | 5.3% | 174 | 21.0% | 5.0% |
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| De 65 000 à moins de 80 000 euros par an | 103 | 4.2% | 6.6% | 69 | 5.0% | 7.2% | 34 | 3.2% | 5.7% | 71 | 8.5% | 6.4% |
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| De 80 000 à moins de 115 000 euros par an | 59 | 2.4% | 5.9% | 48 | 3.4% | 7.9% | 12 | 1.1% | 3.0% | 44 | 5.3% | 5.4% |
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| 115 000 euros et plus par an | 38 | 1.6% | 7.8% | 29 | 2.1% | 10.4% | 9 | 0.9% | 4.4% | 33 | 4.0% | 8.0% |
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| Refus | 154 | 6.3% | 4.7% | 69 | 5.0% | 5.1% | 86 | 8.1% | 4.4% | 63 | 7.6% | 5.5% |
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| Ne sait pas | 60 | 2.5% | 3.8% | 35 | 2.5% | 5.2% | 25 | 2.4% | 2.8% | 25 | 3.0% | 4.6% |
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