Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 1705 | 100.0% | 3.4% | 950 | 100.0% | 3.9% | 755 | 100.0% | 2.8% | 607 | 100.0% | 3.6% |
Sexe |
Homme | 950 | 55.7% | 3.9% | 950 | 100.0% | 3.9% | - | - | 100.0% | 362 | 59.7% | 4.1% |
Femme | 755 | 44.3% | 2.8% | - | - | 100.0% | 755 | 100.0% | 2.8% | 245 | 40.3% | 3.0% |
Age |
15 à 24 ans | 204 | 12.0% | 2.8% | 132 | 13.9% | 3.5% | 73 | 9.6% | 2.0% | 100 | 16.5% | 3.4% |
25 à 34 ans | 278 | 16.3% | 3.6% | 140 | 14.7% | 3.7% | 138 | 18.3% | 3.5% | 105 | 17.3% | 3.1% |
35 à 49 ans | 470 | 27.5% | 3.7% | 287 | 30.2% | 4.6% | 183 | 24.3% | 2.8% | 226 | 37.2% | 3.7% |
50 à 64 ans | 459 | 26.9% | 3.7% | 252 | 26.6% | 4.3% | 206 | 27.3% | 3.3% | 170 | 28.1% | 4.1% |
65 ans et plus | 294 | 17.2% | 2.7% | 139 | 14.7% | 3.0% | 155 | 20.5% | 2.5% | 6 | 1.0% | 2.6% |
Individu |
Ménagère | 638 | 37.4% | 2.8% | - | - | 100.0% | 638 | 84.5% | 2.8% | 208 | 34.2% | 3.1% |
Personne de Référence | 978 | 57.4% | 3.5% | 760 | 80.0% | 3.8% | 218 | 28.9% | 2.8% | 337 | 55.6% | 4.0% |
Responsable des achats | 856 | 50.2% | 3.6% | 358 | 37.7% | 4.7% | 498 | 66.0% | 3.0% | 308 | 50.7% | 3.7% |
PCS Individu |
Agriculteurs | 10 | 0.6% | 1.8% | 4 | 0.4% | 1.1% | 6 | 0.8% | 3.2% | - | - | - |
Petits patrons | 63 | 3.7% | 4.1% | 49 | 5.2% | 4.5% | 13 | 1.8% | 3.0% | 54 | 8.8% | 3.8% |
Affaires et Cadres | 184 | 10.8% | 4.0% | 126 | 13.3% | 4.3% | 58 | 7.7% | 3.3% | 171 | 28.2% | 4.0% |
Professions intermédiaires | 232 | 13.6% | 3.5% | 135 | 14.2% | 3.9% | 97 | 12.9% | 3.0% | 192 | 31.7% | 3.4% |
Employés | 359 | 21.1% | 4.3% | 129 | 13.5% | 6.6% | 230 | 30.5% | 3.6% | 81 | 13.3% | 4.6% |
Ouvriers | 226 | 13.3% | 3.5% | 197 | 20.7% | 3.9% | 29 | 3.9% | 2.1% | 8 | 1.3% | 2.4% |
Retraités | 354 | 20.8% | 2.9% | 187 | 19.7% | 3.2% | 168 | 22.2% | 2.6% | 7 | 1.2% | 3.2% |
Autres inactifs | 277 | 16.2% | 2.7% | 123 | 13.0% | 3.5% | 153 | 20.3% | 2.3% | 94 | 15.5% | 3.0% |
PCS Personne de Référence |
Agriculteurs | - | - | - | - | - | - | - | - | - | - | - | 100.0% |
Petits patrons | 94 | 5.5% | 3.8% | 57 | 6.0% | 4.2% | 37 | 4.9% | 3.2% | 94 | 15.5% | 3.8% |
Affaires et Cadres | 255 | 15.0% | 3.8% | 149 | 15.7% | 4.3% | 106 | 14.0% | 3.2% | 255 | 42.0% | 3.8% |
Professions intermédiaires | 258 | 15.1% | 3.4% | 156 | 16.5% | 3.9% | 101 | 13.4% | 2.8% | 258 | 42.5% | 3.4% |
Employés | 249 | 14.6% | 4.6% | 127 | 13.4% | 5.9% | 121 | 16.1% | 3.8% | - | - | 100.0% |
Ouvriers | 304 | 17.8% | 3.1% | 181 | 19.1% | 3.6% | 122 | 16.2% | 2.7% | - | - | 100.0% |
Retraités | 442 | 25.9% | 3.1% | 222 | 23.3% | 3.4% | 221 | 29.2% | 2.8% | - | - | 100.0% |
Autres inactifs | 103 | 6.0% | 2.7% | 57 | 6.0% | 4.2% | 46 | 6.1% | 1.9% | - | - | 100.0% |
Taille du Foyer |
1 personne | 285 | 16.7% | 3.1% | 164 | 17.3% | 4.2% | 121 | 16.0% | 2.3% | 55 | 9.0% | 3.2% |
2 personnes | 515 | 30.2% | 2.9% | 267 | 28.0% | 3.1% | 248 | 32.9% | 2.7% | 152 | 25.0% | 3.6% |
3 personnes | 333 | 19.5% | 3.6% | 183 | 19.3% | 4.0% | 150 | 19.9% | 3.2% | 144 | 23.8% | 3.9% |
4 personnes | 347 | 20.4% | 3.7% | 202 | 21.2% | 4.3% | 146 | 19.3% | 3.1% | 164 | 27.0% | 3.6% |
5 personnes et + | 225 | 13.2% | 4.3% | 135 | 14.2% | 5.5% | 90 | 11.9% | 3.2% | 92 | 15.2% | 3.7% |
Présence d'enfants de moins de 15 ans |
Oui | 550 | 32.3% | 3.5% | 305 | 32.1% | 4.2% | 245 | 32.4% | 2.9% | 259 | 42.7% | 3.5% |
Non | 1155 | 67.7% | 3.3% | 645 | 67.9% | 3.8% | 510 | 67.6% | 2.8% | 348 | 57.3% | 3.7% |
Habitat |
Communes rurales | 102 | 6.0% | 0.8% | 58 | 6.1% | 0.9% | 44 | 5.8% | 0.7% | 35 | 5.7% | 1.0% |
Agglo. - 20 000 hab | 143 | 8.4% | 1.7% | 74 | 7.8% | 1.8% | 69 | 9.1% | 1.5% | 40 | 6.7% | 1.6% |
Agglo. 20 000 à 100 000 hab | 121 | 7.1% | 1.8% | 65 | 6.8% | 2.0% | 57 | 7.5% | 1.6% | 33 | 5.4% | 1.7% |
Agglo. + 100 000 hab | - | - | - | - | - | - | - | - | - | - | - | - |
Agglo. Paris | 1339 | 78.5% | 16.1% | 754 | 79.3% | 19.1% | 586 | 77.6% | 13.4% | 499 | 82.2% | 12.9% |
Région d'habitation |
Ile-de-France | 1560 | 91.5% | 16.6% | 871 | 91.6% | 19.4% | 689 | 91.3% | 14.0% | 567 | 93.5% | 13.1% |
Nord-Pas-de-Calais | - | - | - | - | - | - | - | - | - | - | - | - |
Lorraine | - | - | - | - | - | - | - | - | - | - | - | - |
Alsace | - | - | - | - | - | - | - | - | - | - | - | - |
Franche-Comté | - | - | - | - | - | - | - | - | - | - | - | - |
Champagne-Ardenne | - | - | - | - | - | - | - | - | - | - | - | - |
Picardie | 145 | 8.5% | 9.5% | 80 | 8.4% | 10.8% | 66 | 8.7% | 8.3% | 40 | 6.5% | 8.9% |
Bourgogne | - | - | - | - | - | - | - | - | - | - | - | - |
Haute-Normandie | - | - | - | - | - | - | - | - | - | - | - | - |
Basse-Normandie | - | - | - | - | - | - | - | - | - | - | - | - |
Centre | - | - | - | - | - | - | - | - | - | - | - | - |
Pays de la Loire | - | - | - | - | - | - | - | - | - | - | - | - |
Bretagne | - | - | - | - | - | - | - | - | - | - | - | - |
Poitou-Charentes | - | - | - | - | - | - | - | - | - | - | - | - |
Aquitaine | - | - | - | - | - | - | - | - | - | - | - | - |
Midi-Pyrénées | - | - | - | - | - | - | - | - | - | - | - | - |
Limousin | - | - | - | - | - | - | - | - | - | - | - | - |
Auvergne | - | - | - | - | - | - | - | - | - | - | - | - |
Rhône-Alpes | - | - | - | - | - | - | - | - | - | - | - | - |
Languedoc-Roussillon | - | - | - | - | - | - | - | - | - | - | - | - |
Provence-Alpes-Côte-d'Azur-Corse | - | - | - | - | - | - | - | - | - | - | - | - |
Habitudes de connexion Internet |
Tous les jours | 936 | 54.9% | 3.5% | 540 | 56.9% | 3.9% | 396 | 52.4% | 3.0% | 455 | 75.0% | 3.6% |
Presque tous les jours | 197 | 11.6% | 3.2% | 106 | 11.2% | 3.8% | 91 | 12.1% | 2.8% | 80 | 13.2% | 3.3% |
1 à 2 fois par semaine | 106 | 6.2% | 3.3% | 51 | 5.4% | 3.6% | 55 | 7.3% | 3.1% | 42 | 6.8% | 4.6% |
1 à 3 fois par mois | 21 | 1.3% | 2.5% | 7 | 0.8% | 1.9% | 14 | 1.9% | 3.0% | 10 | 1.7% | 5.3% |
Moins souvent | 60 | 3.5% | 4.2% | 36 | 3.8% | 5.8% | 24 | 3.2% | 3.0% | 8 | 1.3% | 5.1% |
Jamais | 1 | 0.1% | 0.4% | - | - | - | 1 | 0.1% | 1.0% | - | - | - |
Revenus du Foyer |
Moins de 9 000 euros par an | 49 | 2.9% | 2.0% | 28 | 2.9% | 2.9% | 21 | 2.8% | 1.4% | 6 | 1.0% | 3.1% |
De 9 000 à moins de 12 000 euros par an | 93 | 5.4% | 2.8% | 38 | 4.0% | 3.5% | 55 | 7.3% | 2.5% | 11 | 1.9% | 4.1% |
De 12 000 à moins de 18 000 euros par an | 191 | 11.2% | 2.8% | 87 | 9.1% | 2.9% | 104 | 13.7% | 2.7% | 30 | 5.0% | 3.7% |
De 18 000 à moins de 24 000 euros par an | 187 | 11.0% | 2.6% | 101 | 10.7% | 3.0% | 86 | 11.4% | 2.2% | 32 | 5.3% | 2.1% |
De 24 000 à moins de 36 000 euros par an | 364 | 21.4% | 3.3% | 202 | 21.3% | 3.7% | 162 | 21.4% | 2.9% | 119 | 19.6% | 3.3% |
De 36 000 à moins de 45 000 euros par an | 257 | 15.1% | 4.1% | 165 | 17.4% | 5.0% | 91 | 12.1% | 3.1% | 90 | 14.8% | 3.2% |
De 45 000 à moins de 65 000 euros par an | 242 | 14.2% | 4.3% | 138 | 14.5% | 4.4% | 104 | 13.8% | 4.2% | 135 | 22.3% | 3.9% |
65 000 euros et plus | 142 | 8.3% | 5.0% | 104 | 11.0% | 6.0% | 38 | 5.0% | 3.4% | 115 | 19.0% | 5.2% |
Refus | 116 | 6.8% | 3.1% | 47 | 4.9% | 3.0% | 70 | 9.2% | 3.2% | 42 | 6.9% | 3.3% |
Ne sait pas | 64 | 3.8% | 4.3% | 40 | 4.2% | 6.0% | 24 | 3.2% | 2.9% | 26 | 4.3% | 4.7% |