Quotidien Régional, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 18585 | 100.0% | 36.5% | 9480 | 100.0% | 39.0% | 9105 | 100.0% | 34.3% | 4696 | 100.0% | 27.9% |
Sexe |
Homme | 9480 | 51.0% | 39.0% | 9480 | 100.0% | 39.0% | - | - | 100.0% | 2666 | 56.8% | 30.3% |
Femme | 9105 | 49.0% | 34.3% | - | - | 100.0% | 9105 | 100.0% | 34.3% | 2030 | 43.2% | 25.3% |
Age |
15 à 24 ans | 1684 | 9.1% | 22.8% | 951 | 10.0% | 25.6% | 732 | 8.0% | 20.0% | 635 | 13.5% | 21.3% |
25 à 34 ans | 1935 | 10.4% | 25.2% | 1070 | 11.3% | 28.3% | 865 | 9.5% | 22.2% | 714 | 15.2% | 20.8% |
35 à 49 ans | 4225 | 22.7% | 33.2% | 2284 | 24.1% | 36.4% | 1941 | 21.3% | 30.1% | 1759 | 37.5% | 29.1% |
50 à 64 ans | 5264 | 28.3% | 42.9% | 2657 | 28.0% | 44.8% | 2607 | 28.6% | 41.2% | 1522 | 32.4% | 36.9% |
65 ans et plus | 5478 | 29.5% | 50.8% | 2519 | 26.6% | 54.7% | 2960 | 32.5% | 47.8% | 67 | 1.4% | 28.2% |
Individu |
Ménagère | 8305 | 44.7% | 35.8% | - | - | 100.0% | 8305 | 91.2% | 35.8% | 1766 | 37.6% | 26.4% |
Personne de Référence | 10798 | 58.1% | 38.5% | 8231 | 86.8% | 40.8% | 2567 | 28.2% | 32.7% | 2555 | 54.4% | 30.2% |
Responsable des achats | 8969 | 48.3% | 37.2% | 2940 | 31.0% | 38.5% | 6029 | 66.2% | 36.6% | 2337 | 49.8% | 28.0% |
PCS Individu |
Agriculteurs | 285 | 1.5% | 53.6% | 178 | 1.9% | 51.1% | 107 | 1.2% | 58.6% | 2 | - | 23.3% |
Petits patrons | 551 | 3.0% | 35.6% | 417 | 4.4% | 37.6% | 135 | 1.5% | 30.5% | 507 | 10.8% | 35.8% |
Affaires et Cadres | 1164 | 6.3% | 25.0% | 794 | 8.4% | 27.2% | 370 | 4.1% | 21.3% | 1074 | 22.9% | 24.9% |
Professions intermédiaires | 2028 | 10.9% | 30.3% | 1177 | 12.4% | 33.7% | 850 | 9.3% | 26.6% | 1651 | 35.2% | 29.5% |
Employés | 2981 | 16.0% | 35.5% | 815 | 8.6% | 41.7% | 2166 | 23.8% | 33.6% | 573 | 12.2% | 32.3% |
Ouvriers | 2342 | 12.6% | 36.3% | 1897 | 20.0% | 37.5% | 445 | 4.9% | 32.0% | 103 | 2.2% | 29.9% |
Retraités | 6312 | 34.0% | 51.3% | 3235 | 34.1% | 54.8% | 3076 | 33.8% | 48.1% | 96 | 2.1% | 43.5% |
Autres inactifs | 2921 | 15.7% | 28.4% | 967 | 10.2% | 27.4% | 1955 | 21.5% | 29.0% | 691 | 14.7% | 22.0% |
PCS Personne de Référence |
Agriculteurs | 380 | 2.0% | 48.7% | 176 | 1.9% | 46.3% | 205 | 2.2% | 50.9% | - | - | 100.0% |
Petits patrons | 812 | 4.4% | 32.4% | 475 | 5.0% | 35.2% | 337 | 3.7% | 29.2% | 812 | 17.3% | 32.4% |
Affaires et Cadres | 1649 | 8.9% | 24.5% | 931 | 9.8% | 26.9% | 718 | 7.9% | 21.9% | 1649 | 35.1% | 24.5% |
Professions intermédiaires | 2235 | 12.0% | 29.5% | 1260 | 13.3% | 31.7% | 975 | 10.7% | 27.1% | 2235 | 47.6% | 29.5% |
Employés | 1779 | 9.6% | 33.2% | 835 | 8.8% | 38.8% | 945 | 10.4% | 29.5% | - | - | 100.0% |
Ouvriers | 3195 | 17.2% | 32.9% | 1822 | 19.2% | 35.8% | 1373 | 15.1% | 29.8% | - | - | 100.0% |
Retraités | 7340 | 39.5% | 50.9% | 3508 | 37.0% | 53.6% | 3833 | 42.1% | 48.6% | - | - | 100.0% |
Autres inactifs | 1193 | 6.4% | 31.7% | 474 | 5.0% | 35.0% | 719 | 7.9% | 29.8% | - | - | 100.0% |
Taille du Foyer |
1 personne | 3327 | 17.9% | 36.0% | 1492 | 15.7% | 37.7% | 1835 | 20.2% | 34.7% | 426 | 9.1% | 24.6% |
2 personnes | 7739 | 41.6% | 43.6% | 3897 | 41.1% | 45.1% | 3842 | 42.2% | 42.2% | 1290 | 27.5% | 30.4% |
3 personnes | 3114 | 16.8% | 33.3% | 1688 | 17.8% | 36.5% | 1426 | 15.7% | 30.2% | 1017 | 21.7% | 27.3% |
4 personnes | 2854 | 15.4% | 30.8% | 1569 | 16.6% | 33.8% | 1285 | 14.1% | 27.7% | 1304 | 27.8% | 28.3% |
5 personnes et + | 1551 | 8.3% | 29.6% | 834 | 8.8% | 34.0% | 717 | 7.9% | 25.7% | 659 | 14.0% | 26.3% |
Présence d'enfants de moins de 15 ans |
Oui | 4582 | 24.7% | 29.2% | 2410 | 25.4% | 33.0% | 2173 | 23.9% | 25.8% | 1960 | 41.7% | 26.4% |
Non | 14003 | 75.3% | 39.8% | 7071 | 74.6% | 41.5% | 6932 | 76.1% | 38.3% | 2737 | 58.3% | 29.2% |
Habitat |
Communes rurales | 5417 | 29.1% | 42.0% | 2685 | 28.3% | 43.1% | 2732 | 30.0% | 41.0% | 1227 | 26.1% | 33.9% |
Agglo. - 20 000 hab | 3624 | 19.5% | 42.3% | 1832 | 19.3% | 45.0% | 1792 | 19.7% | 39.8% | 809 | 17.2% | 32.8% |
Agglo. 20 000 à 100 000 hab | 2763 | 14.9% | 41.5% | 1401 | 14.8% | 43.8% | 1363 | 15.0% | 39.3% | 708 | 15.1% | 36.0% |
Agglo. + 100 000 hab | 5268 | 28.3% | 36.5% | 2709 | 28.6% | 39.3% | 2559 | 28.1% | 34.0% | 1372 | 29.2% | 28.0% |
Agglo. Paris | 1512 | 8.1% | 18.2% | 853 | 9.0% | 21.6% | 659 | 7.2% | 15.1% | 580 | 12.3% | 15.0% |
Région d'habitation |
Ile-de-France | 1749 | 9.4% | 18.6% | 980 | 10.3% | 21.9% | 769 | 8.5% | 15.6% | 654 | 13.9% | 15.1% |
Nord-Pas-de-Calais | 1237 | 6.7% | 38.6% | 607 | 6.4% | 39.8% | 630 | 6.9% | 37.5% | 272 | 5.8% | 30.6% |
Lorraine | 883 | 4.7% | 45.7% | 442 | 4.7% | 47.4% | 441 | 4.8% | 44.1% | 182 | 3.9% | 34.9% |
Alsace | 753 | 4.1% | 49.9% | 386 | 4.1% | 52.9% | 367 | 4.0% | 47.1% | 212 | 4.5% | 40.9% |
Franche-Comté | 434 | 2.3% | 45.7% | 208 | 2.2% | 45.2% | 226 | 2.5% | 46.3% | 80 | 1.7% | 32.8% |
Champagne-Ardenne | 531 | 2.9% | 48.8% | 256 | 2.7% | 48.9% | 275 | 3.0% | 48.7% | 110 | 2.3% | 40.5% |
Picardie | 527 | 2.8% | 34.4% | 277 | 2.9% | 37.5% | 250 | 2.7% | 31.6% | 124 | 2.6% | 27.9% |
Bourgogne | 604 | 3.2% | 44.5% | 287 | 3.0% | 44.2% | 317 | 3.5% | 44.7% | 122 | 2.6% | 35.5% |
Haute-Normandie | 382 | 2.1% | 25.9% | 183 | 1.9% | 26.1% | 199 | 2.2% | 25.7% | 96 | 2.0% | 21.4% |
Basse-Normandie | 481 | 2.6% | 40.0% | 254 | 2.7% | 44.2% | 226 | 2.5% | 36.1% | 121 | 2.6% | 38.3% |
Centre | 838 | 4.5% | 40.4% | 433 | 4.6% | 43.4% | 405 | 4.4% | 37.5% | 194 | 4.1% | 30.9% |
Pays de la Loire | 1384 | 7.4% | 48.6% | 722 | 7.6% | 52.6% | 663 | 7.3% | 44.9% | 335 | 7.1% | 38.3% |
Bretagne | 1526 | 8.2% | 59.0% | 741 | 7.8% | 59.8% | 784 | 8.6% | 58.3% | 375 | 8.0% | 49.1% |
Poitou-Charentes | 623 | 3.4% | 42.6% | 294 | 3.1% | 42.0% | 329 | 3.6% | 43.1% | 156 | 3.3% | 40.4% |
Aquitaine | 1064 | 5.7% | 40.1% | 546 | 5.8% | 43.5% | 519 | 5.7% | 37.1% | 296 | 6.3% | 34.8% |
Midi-Pyrénées | 844 | 4.5% | 35.5% | 433 | 4.6% | 37.8% | 412 | 4.5% | 33.4% | 209 | 4.4% | 26.6% |
Limousin | 298 | 1.6% | 47.4% | 146 | 1.5% | 48.5% | 153 | 1.7% | 46.4% | 62 | 1.3% | 38.9% |
Auvergne | 568 | 3.1% | 50.5% | 291 | 3.1% | 53.9% | 277 | 3.0% | 47.4% | 123 | 2.6% | 39.5% |
Rhône-Alpes | 1573 | 8.5% | 31.6% | 800 | 8.4% | 33.4% | 773 | 8.5% | 30.0% | 352 | 7.5% | 20.8% |
Languedoc-Roussillon | 808 | 4.3% | 37.6% | 436 | 4.6% | 42.8% | 372 | 4.1% | 32.8% | 198 | 4.2% | 31.3% |
Provence-Alpes-Côte-d'Azur-Corse | 1477 | 7.9% | 34.2% | 757 | 8.0% | 37.3% | 719 | 7.9% | 31.5% | 425 | 9.0% | 30.2% |
Habitudes de connexion Internet |
Tous les jours | 8663 | 46.6% | 32.2% | 4753 | 50.1% | 34.5% | 3910 | 42.9% | 29.7% | 3447 | 73.4% | 27.2% |
Presque tous les jours | 2046 | 11.0% | 33.7% | 1006 | 10.6% | 36.2% | 1041 | 11.4% | 31.6% | 686 | 14.6% | 28.2% |
1 à 2 fois par semaine | 1175 | 6.3% | 36.8% | 546 | 5.8% | 38.5% | 629 | 6.9% | 35.3% | 283 | 6.0% | 31.7% |
1 à 3 fois par mois | 283 | 1.5% | 33.1% | 146 | 1.5% | 37.1% | 137 | 1.5% | 29.7% | 67 | 1.4% | 35.3% |
Moins souvent | 513 | 2.8% | 35.8% | 252 | 2.7% | 40.6% | 261 | 2.9% | 32.2% | 42 | 0.9% | 28.0% |
Jamais | 120 | 0.6% | 48.8% | 71 | 0.7% | 51.2% | 50 | 0.5% | 45.8% | 13 | 0.3% | 45.9% |
Revenus du Foyer |
Moins de 9 000 euros par an | 761 | 4.1% | 31.2% | 316 | 3.3% | 33.0% | 445 | 4.9% | 30.0% | 56 | 1.2% | 28.9% |
De 9 000 à moins de 12 000 euros par an | 1159 | 6.2% | 35.5% | 396 | 4.2% | 36.7% | 763 | 8.4% | 34.9% | 66 | 1.4% | 23.9% |
De 12 000 à moins de 18 000 euros par an | 2740 | 14.7% | 40.3% | 1280 | 13.5% | 42.8% | 1459 | 16.0% | 38.3% | 228 | 4.8% | 28.1% |
De 18 000 à moins de 24 000 euros par an | 2828 | 15.2% | 38.9% | 1420 | 15.0% | 42.0% | 1409 | 15.5% | 36.2% | 417 | 8.9% | 26.4% |
De 24 000 à moins de 36 000 euros par an | 4277 | 23.0% | 38.7% | 2270 | 23.9% | 41.2% | 2007 | 22.0% | 36.3% | 1064 | 22.7% | 29.4% |
De 36 000 à moins de 45 000 euros par an | 2277 | 12.3% | 36.4% | 1320 | 13.9% | 40.2% | 957 | 10.5% | 32.1% | 835 | 17.8% | 29.6% |
De 45 000 à moins de 65 000 euros par an | 1940 | 10.4% | 34.3% | 1170 | 12.3% | 37.1% | 770 | 8.5% | 30.9% | 979 | 20.8% | 28.4% |
65 000 euros et plus | 810 | 4.4% | 28.3% | 539 | 5.7% | 31.0% | 271 | 3.0% | 24.1% | 589 | 12.5% | 26.3% |
Refus | 1328 | 7.1% | 35.4% | 556 | 5.9% | 35.9% | 772 | 8.5% | 35.1% | 343 | 7.3% | 26.6% |
Ne sait pas | 465 | 2.5% | 30.8% | 213 | 2.2% | 32.0% | 252 | 2.8% | 29.9% | 120 | 2.6% | 22.0% |