BiMensuel, Lecture Dernière Période
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
Ensemble | 976 | 100.0% | 1.9% | 229 | 100.0% | 0.9% | 747 | 100.0% | 2.8% | 356 | 100.0% | 2.1% |
Sexe |
Homme | 229 | 23.4% | 0.9% | 229 | 100.0% | 0.9% | - | - | 100.0% | 80 | 22.4% | 0.9% |
Femme | 747 | 76.6% | 2.8% | - | - | 100.0% | 747 | 100.0% | 2.8% | 277 | 77.6% | 3.4% |
Age |
15 à 24 ans | 152 | 15.6% | 2.1% | 38 | 16.7% | 1.0% | 114 | 15.2% | 3.1% | 54 | 15.2% | 1.8% |
25 à 34 ans | 217 | 22.2% | 2.8% | 46 | 20.3% | 1.2% | 170 | 22.8% | 4.4% | 103 | 28.8% | 3.0% |
35 à 49 ans | 297 | 30.4% | 2.3% | 73 | 31.7% | 1.2% | 224 | 30.0% | 3.5% | 129 | 36.2% | 2.1% |
50 à 64 ans | 239 | 24.5% | 1.9% | 55 | 23.9% | 0.9% | 184 | 24.7% | 2.9% | 68 | 19.2% | 1.7% |
65 ans et plus | 72 | 7.3% | 0.7% | 17 | 7.4% | 0.4% | 55 | 7.3% | 0.9% | 2 | 0.5% | 0.8% |
Individu |
Ménagère | 642 | 65.8% | 2.8% | - | - | 100.0% | 642 | 85.9% | 2.8% | 230 | 64.6% | 3.4% |
Personne de Référence | 318 | 32.6% | 1.1% | 192 | 83.9% | 1.0% | 126 | 16.8% | 1.6% | 86 | 24.2% | 1.0% |
Responsable des achats | 629 | 64.5% | 2.6% | 83 | 36.4% | 1.1% | 545 | 73.0% | 3.3% | 238 | 66.9% | 2.9% |
PCS Individu |
Agriculteurs | 14 | 1.4% | 2.6% | 3 | 1.1% | 0.7% | 11 | 1.5% | 6.1% | - | - | - |
Petits patrons | 44 | 4.5% | 2.8% | 21 | 9.4% | 1.9% | 22 | 3.0% | 5.1% | 36 | 10.0% | 2.5% |
Affaires et Cadres | 58 | 5.9% | 1.2% | 20 | 8.7% | 0.7% | 38 | 5.1% | 2.2% | 48 | 13.5% | 1.1% |
Professions intermédiaires | 152 | 15.6% | 2.3% | 29 | 12.5% | 0.8% | 123 | 16.5% | 3.9% | 100 | 28.1% | 1.8% |
Employés | 282 | 28.9% | 3.4% | 29 | 12.7% | 1.5% | 253 | 33.9% | 3.9% | 74 | 20.7% | 4.2% |
Ouvriers | 103 | 10.5% | 1.6% | 63 | 27.5% | 1.2% | 40 | 5.3% | 2.9% | 13 | 3.6% | 3.7% |
Retraités | 109 | 11.2% | 0.9% | 34 | 14.7% | 0.6% | 75 | 10.1% | 1.2% | 1 | 0.2% | 0.4% |
Autres inactifs | 215 | 22.0% | 2.1% | 31 | 13.4% | 0.9% | 184 | 24.6% | 2.7% | 85 | 23.9% | 2.7% |
PCS Personne de Référence |
Agriculteurs | 15 | 1.6% | 1.9% | 3 | 1.2% | 0.7% | 12 | 1.7% | 3.1% | - | - | 100.0% |
Petits patrons | 74 | 7.6% | 2.9% | 27 | 11.7% | 2.0% | 47 | 6.3% | 4.1% | 74 | 20.7% | 2.9% |
Affaires et Cadres | 114 | 11.7% | 1.7% | 24 | 10.7% | 0.7% | 90 | 12.0% | 2.7% | 114 | 32.0% | 1.7% |
Professions intermédiaires | 168 | 17.3% | 2.2% | 29 | 12.5% | 0.7% | 140 | 18.7% | 3.9% | 168 | 47.3% | 2.2% |
Employés | 158 | 16.2% | 3.0% | 27 | 12.0% | 1.3% | 131 | 17.5% | 4.1% | - | - | 100.0% |
Ouvriers | 229 | 23.4% | 2.4% | 63 | 27.7% | 1.2% | 165 | 22.1% | 3.6% | - | - | 100.0% |
Retraités | 147 | 15.1% | 1.0% | 44 | 19.2% | 0.7% | 103 | 13.8% | 1.3% | - | - | 100.0% |
Autres inactifs | 70 | 7.1% | 1.9% | 11 | 5.0% | 0.8% | 58 | 7.8% | 2.4% | - | - | 100.0% |
Taille du Foyer |
1 personne | 92 | 9.4% | 1.0% | 28 | 12.0% | 0.7% | 65 | 8.7% | 1.2% | 16 | 4.4% | 0.9% |
2 personnes | 315 | 32.3% | 1.8% | 63 | 27.5% | 0.7% | 252 | 33.8% | 2.8% | 75 | 21.2% | 1.8% |
3 personnes | 190 | 19.5% | 2.0% | 34 | 14.8% | 0.7% | 157 | 21.0% | 3.3% | 95 | 26.7% | 2.6% |
4 personnes | 240 | 24.6% | 2.6% | 73 | 31.7% | 1.6% | 167 | 22.4% | 3.6% | 121 | 34.1% | 2.6% |
5 personnes et + | 138 | 14.2% | 2.6% | 32 | 13.9% | 1.3% | 107 | 14.3% | 3.8% | 49 | 13.6% | 1.9% |
Présence d'enfants de moins de 15 ans |
Oui | 407 | 41.7% | 2.6% | 101 | 44.1% | 1.4% | 306 | 41.0% | 3.6% | 187 | 52.4% | 2.5% |
Non | 569 | 58.3% | 1.6% | 128 | 55.9% | 0.8% | 441 | 59.0% | 2.4% | 170 | 47.6% | 1.8% |
Habitat |
Communes rurales | 269 | 27.6% | 2.1% | 72 | 31.5% | 1.2% | 197 | 26.3% | 3.0% | 96 | 27.1% | 2.7% |
Agglo. - 20 000 hab | 201 | 20.6% | 2.3% | 28 | 12.4% | 0.7% | 173 | 23.1% | 3.8% | 78 | 21.8% | 3.1% |
Agglo. 20 000 à 100 000 hab | 112 | 11.5% | 1.7% | 29 | 12.8% | 0.9% | 83 | 11.1% | 2.4% | 37 | 10.3% | 1.9% |
Agglo. + 100 000 hab | 249 | 25.5% | 1.7% | 55 | 24.2% | 0.8% | 193 | 25.9% | 2.6% | 86 | 24.1% | 1.8% |
Agglo. Paris | 145 | 14.9% | 1.7% | 44 | 19.0% | 1.1% | 101 | 13.6% | 2.3% | 60 | 16.8% | 1.5% |
Région d'habitation |
Ile-de-France | 173 | 17.7% | 1.8% | 45 | 19.8% | 1.0% | 127 | 17.0% | 2.6% | 75 | 21.0% | 1.7% |
Nord-Pas-de-Calais | 45 | 4.6% | 1.4% | 8 | 3.7% | 0.6% | 37 | 4.9% | 2.2% | 22 | 6.2% | 2.5% |
Lorraine | 29 | 3.0% | 1.5% | 6 | 2.6% | 0.6% | 23 | 3.1% | 2.3% | 12 | 3.4% | 2.3% |
Alsace | 20 | 2.0% | 1.3% | 3 | 1.3% | 0.4% | 17 | 2.3% | 2.2% | 5 | 1.3% | 0.9% |
Franche-Comté | 13 | 1.4% | 1.4% | 3 | 1.2% | 0.6% | 11 | 1.4% | 2.2% | 3 | 0.7% | 1.0% |
Champagne-Ardenne | 21 | 2.1% | 1.9% | 6 | 2.7% | 1.2% | 14 | 1.9% | 2.6% | 4 | 1.0% | 1.4% |
Picardie | 48 | 4.9% | 3.1% | 19 | 8.1% | 2.5% | 30 | 4.0% | 3.7% | 15 | 4.2% | 3.3% |
Bourgogne | 27 | 2.8% | 2.0% | 9 | 3.9% | 1.4% | 19 | 2.5% | 2.6% | 7 | 1.9% | 2.0% |
Haute-Normandie | 26 | 2.7% | 1.8% | 3 | 1.4% | 0.5% | 23 | 3.0% | 2.9% | 11 | 3.0% | 2.4% |
Basse-Normandie | 22 | 2.2% | 1.8% | 5 | 2.3% | 0.9% | 16 | 2.2% | 2.6% | 3 | 0.8% | 0.9% |
Centre | 53 | 5.4% | 2.5% | 11 | 5.0% | 1.1% | 41 | 5.5% | 3.8% | 28 | 7.9% | 4.5% |
Pays de la Loire | 48 | 4.9% | 1.7% | 16 | 6.8% | 1.1% | 32 | 4.3% | 2.2% | 17 | 4.9% | 2.0% |
Bretagne | 33 | 3.4% | 1.3% | 2 | 0.7% | 0.1% | 31 | 4.2% | 2.3% | 6 | 1.6% | 0.7% |
Poitou-Charentes | 31 | 3.2% | 2.1% | 8 | 3.7% | 1.2% | 22 | 3.0% | 2.9% | 9 | 2.6% | 2.4% |
Aquitaine | 58 | 6.0% | 2.2% | 15 | 6.4% | 1.2% | 44 | 5.9% | 3.1% | 16 | 4.4% | 1.8% |
Midi-Pyrénées | 48 | 5.0% | 2.0% | 14 | 6.2% | 1.2% | 34 | 4.6% | 2.8% | 20 | 5.6% | 2.6% |
Limousin | 10 | 1.1% | 1.6% | 2 | 0.8% | 0.6% | 9 | 1.1% | 2.6% | 7 | 1.8% | 4.1% |
Auvergne | 22 | 2.3% | 2.0% | 4 | 1.8% | 0.8% | 18 | 2.4% | 3.1% | 7 | 2.1% | 2.4% |
Rhône-Alpes | 108 | 11.0% | 2.2% | 18 | 7.7% | 0.7% | 90 | 12.0% | 3.5% | 40 | 11.3% | 2.4% |
Languedoc-Roussillon | 45 | 4.6% | 2.1% | 12 | 5.0% | 1.1% | 33 | 4.5% | 3.0% | 22 | 6.1% | 3.4% |
Provence-Alpes-Côte-d'Azur-Corse | 95 | 9.8% | 2.2% | 20 | 8.9% | 1.0% | 75 | 10.1% | 3.3% | 29 | 8.2% | 2.1% |
Habitudes de connexion Internet |
Tous les jours | 558 | 57.2% | 2.1% | 125 | 54.7% | 0.9% | 433 | 58.0% | 3.3% | 248 | 69.7% | 2.0% |
Presque tous les jours | 128 | 13.1% | 2.1% | 27 | 12.0% | 1.0% | 100 | 13.4% | 3.0% | 56 | 15.8% | 2.3% |
1 à 2 fois par semaine | 100 | 10.2% | 3.1% | 18 | 7.7% | 1.2% | 82 | 11.0% | 4.6% | 26 | 7.4% | 2.9% |
1 à 3 fois par mois | 39 | 3.9% | 4.5% | 15 | 6.4% | 3.7% | 24 | 3.2% | 5.1% | 12 | 3.4% | 6.4% |
Moins souvent | 14 | 1.4% | 1.0% | 5 | 2.0% | 0.8% | 9 | 1.2% | 1.1% | 2 | 0.5% | 1.2% |
Jamais | 2 | 0.2% | 0.7% | - | - | - | 2 | 0.2% | 1.6% | - | - | - |
Revenus du Foyer |
Moins de 9 000 euros par an | 36 | 3.7% | 1.5% | 12 | 5.4% | 1.3% | 24 | 3.2% | 1.6% | 2 | 0.5% | 0.9% |
De 9 000 à moins de 12 000 euros par an | 76 | 7.8% | 2.3% | 15 | 6.5% | 1.4% | 61 | 8.2% | 2.8% | 4 | 1.2% | 1.5% |
De 12 000 à moins de 18 000 euros par an | 96 | 9.9% | 1.4% | 25 | 11.1% | 0.8% | 71 | 9.5% | 1.9% | 10 | 2.9% | 1.3% |
De 18 000 à moins de 24 000 euros par an | 147 | 15.1% | 2.0% | 37 | 16.0% | 1.1% | 111 | 14.8% | 2.8% | 44 | 12.3% | 2.8% |
De 24 000 à moins de 36 000 euros par an | 266 | 27.3% | 2.4% | 64 | 28.1% | 1.2% | 202 | 27.0% | 3.6% | 92 | 25.9% | 2.6% |
De 36 000 à moins de 45 000 euros par an | 116 | 11.9% | 1.9% | 18 | 7.7% | 0.5% | 99 | 13.2% | 3.3% | 53 | 15.0% | 1.9% |
De 45 000 à moins de 65 000 euros par an | 85 | 8.7% | 1.5% | 14 | 6.2% | 0.5% | 71 | 9.5% | 2.8% | 58 | 16.3% | 1.7% |
65 000 euros et plus | 54 | 5.6% | 1.9% | 20 | 8.6% | 1.1% | 35 | 4.6% | 3.1% | 40 | 11.3% | 1.8% |
Refus | 74 | 7.6% | 2.0% | 19 | 8.1% | 1.2% | 56 | 7.5% | 2.5% | 39 | 10.9% | 3.0% |
Ne sait pas | 24 | 2.4% | 1.6% | 5 | 2.4% | 0.8% | 18 | 2.4% | 2.1% | 13 | 3.7% | 2.4% |