L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 316 | 100.0% | 0.6% | 146 | 100.0% | 0.6% | 171 | 100.0% | 0.6% | 103 | 100.0% | 0.6% |
| Sexe | ||||||||||||
| Homme | 146 | 46.1% | 0.6% | 146 | 100.0% | 0.6% | - | - | - | 51 | 49.8% | 0.6% |
| Femme | 171 | 53.9% | 0.6% | - | - | - | 171 | 100.0% | 0.6% | 52 | 50.2% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 28 | 8.9% | 0.4% | 11 | 7.4% | 0.3% | 18 | 10.3% | 0.5% | 12 | 11.7% | 0.4% |
| 25 à 34 ans | 26 | 8.2% | 0.3% | 13 | 8.8% | 0.3% | 13 | 7.6% | 0.3% | 14 | 14.0% | 0.4% |
| 35 à 49 ans | 70 | 22.2% | 0.6% | 33 | 22.9% | 0.5% | 37 | 21.5% | 0.6% | 37 | 36.0% | 0.6% |
| 50 à 59 ans | 51 | 16.3% | 0.6% | 20 | 13.9% | 0.5% | 31 | 18.3% | 0.7% | 28 | 27.3% | 0.8% |
| 60 ans et plus | 141 | 44.4% | 0.9% | 69 | 47.0% | 0.9% | 72 | 42.3% | 0.8% | 11 | 11.0% | 0.7% |
| Individu | ||||||||||||
| Ménagères | 153 | 48.3% | 0.7% | - | - | - | 153 | 89.7% | 0.7% | 47 | 45.5% | 0.7% |
| Personne de référence | 149 | 47.1% | 0.5% | 125 | 85.7% | 0.6% | 24 | 14.1% | 0.3% | 41 | 40.0% | 0.5% |
| Responsable des achats | 222 | 70.2% | 0.6% | 72 | 49.3% | 0.6% | 150 | 88.1% | 0.7% | 64 | 62.5% | 0.6% |
| PCS Individu | ||||||||||||
| Petits patrons | 7 | 2.1% | 0.4% | 3 | 2.3% | 0.3% | 3 | 2.0% | 0.8% | 4 | 4.0% | 0.3% |
| Affaires et Cadres | 21 | 6.5% | 0.4% | 13 | 8.8% | 0.4% | 8 | 4.6% | 0.4% | 17 | 16.8% | 0.4% |
| Professions intermédiaires | 43 | 13.5% | 0.6% | 23 | 15.7% | 0.6% | 20 | 11.6% | 0.5% | 32 | 30.8% | 0.5% |
| Employés | 50 | 15.8% | 0.6% | 12 | 8.0% | 0.5% | 38 | 22.5% | 0.6% | 16 | 15.4% | 0.9% |
| Ouvriers | 28 | 8.9% | 0.4% | 20 | 13.6% | 0.4% | 8 | 4.8% | 0.6% | 2 | 2.0% | 0.5% |
| Retraités | 124 | 39.3% | 1.0% | 67 | 45.8% | 1.1% | 58 | 33.8% | 0.8% | 3 | 3.0% | 1.4% |
| Autres inactifs | 44 | 13.8% | 0.4% | 9 | 5.9% | 0.2% | 35 | 20.6% | 0.6% | 29 | 27.9% | 0.9% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 2 | 0.8% | 0.3% | - | - | - | 2 | 1.4% | 0.6% | - | - | - |
| Petits patrons | 6 | 1.9% | 0.2% | 3 | 2.3% | 0.2% | 3 | 1.7% | 0.2% | 6 | 6.0% | 0.2% |
| Affaires et Cadres | 39 | 12.3% | 0.6% | 15 | 10.0% | 0.4% | 24 | 14.3% | 0.7% | 39 | 37.9% | 0.6% |
| Professions intermédiaires | 58 | 18.2% | 0.7% | 33 | 22.8% | 0.8% | 24 | 14.3% | 0.6% | 58 | 56.1% | 0.7% |
| Employés | 33 | 10.3% | 0.6% | 7 | 5.1% | 0.3% | 25 | 14.7% | 0.8% | - | - | - |
| Ouvriers | 38 | 11.9% | 0.4% | 21 | 14.7% | 0.4% | 16 | 9.5% | 0.4% | - | - | - |
| Retraités | 139 | 43.9% | 0.9% | 64 | 43.7% | 1.0% | 75 | 44.1% | 0.9% | - | - | - |
| Autres inactifs | 2 | 0.7% | 0.1% | 2 | 1.4% | 0.1% | - | - | - | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 40 | 12.7% | 0.4% | 20 | 14.0% | 0.5% | 20 | 11.6% | 0.4% | 7 | 6.7% | 0.3% |
| 2 personnes | 165 | 52.2% | 0.9% | 70 | 47.9% | 0.8% | 95 | 55.9% | 1.0% | 36 | 34.6% | 0.8% |
| 3 personnes | 38 | 12.0% | 0.4% | 19 | 13.3% | 0.4% | 19 | 10.9% | 0.4% | 15 | 14.7% | 0.4% |
| 4 personnes | 44 | 13.8% | 0.5% | 26 | 17.6% | 0.5% | 18 | 10.6% | 0.4% | 32 | 31.2% | 0.7% |
| 5 personnes et + | 29 | 9.2% | 0.5% | 10 | 7.1% | 0.4% | 19 | 11.0% | 0.6% | 13 | 12.8% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 61 | 19.4% | 0.4% | 27 | 18.3% | 0.4% | 35 | 20.4% | 0.4% | 39 | 37.7% | 0.5% |
| Non | 255 | 80.6% | 0.7% | 119 | 81.7% | 0.7% | 136 | 79.6% | 0.7% | 64 | 62.3% | 0.6% |
| Habitat | ||||||||||||
| Communes rurales | 116 | 36.8% | 1.0% | 44 | 29.8% | 0.8% | 73 | 42.8% | 1.2% | 41 | 40.0% | 1.2% |
| Agglo. - 20 000 hab | 74 | 23.3% | 0.8% | 44 | 29.9% | 1.0% | 30 | 17.8% | 0.7% | 19 | 18.7% | 0.7% |
| Agglo. 20 000 à 100 000 hab | 70 | 22.2% | 1.0% | 27 | 18.5% | 0.8% | 43 | 25.4% | 1.2% | 19 | 19.0% | 0.9% |
| Agglo. + 100 000 hab | 56 | 17.7% | 0.4% | 32 | 21.8% | 0.4% | 24 | 14.1% | 0.3% | 23 | 22.3% | 0.4% |
| Régions INSEE | ||||||||||||
| Franche-Comté | 1 | 0.4% | 0.1% | 0 | 0.3% | 0.1% | 1 | 0.5% | 0.2% | 0 | 0.4% | 0.2% |
| Champagne Ardennes | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.1% | - | - | - | 0 | 0.4% | 0.1% |
| Bourgogne | 291 | 92.1% | 21.3% | 130 | 89.1% | 19.9% | 161 | 94.5% | 22.5% | 88 | 86.1% | 23.4% |
| Auvergne | 3 | 1.0% | 0.3% | 3 | 2.2% | 0.6% | - | - | - | - | - | - |
| Rhône Alpes | 19 | 6.1% | 0.4% | 11 | 7.4% | 0.4% | 8 | 4.9% | 0.3% | 13 | 12.3% | 0.6% |
| Provence Alpes Côte d'Azur, Corse | 1 | 0.3% | - | 1 | 0.6% | - | - | - | - | 1 | 0.8% | 0.1% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 256 | 80.9% | 0.6% | 125 | 85.5% | 0.6% | 131 | 76.9% | 0.6% | 96 | 93.5% | 0.6% |
| Presque tous les jours | 35 | 11.2% | 0.6% | 12 | 8.4% | 0.4% | 23 | 13.6% | 0.7% | 3 | 3.2% | 0.2% |
| 1 à 2 fois par semaine | 21 | 6.6% | 0.7% | 7 | 4.6% | 0.5% | 14 | 8.3% | 0.8% | 1 | 1.3% | 0.3% |
| 1 à 3 fois par mois | 4 | 1.3% | 1.0% | 2 | 1.4% | 1.1% | 2 | 1.2% | 1.0% | 2 | 2.0% | 3.5% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 1 | 0.2% | - | - | - | - | 1 | 0.3% | 0.1% | 1 | 0.6% | 0.3% |
| De 9 000 à moins de 12 000 euros par an | 10 | 3.2% | 0.5% | 4 | 2.8% | 0.5% | 6 | 3.6% | 0.5% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 20 | 6.4% | 0.4% | 11 | 7.6% | 0.5% | 9 | 5.4% | 0.3% | 1 | 0.9% | 0.1% |
| De 18 000 à moins de 24 000 euros par an | 48 | 15.3% | 0.7% | 11 | 7.8% | 0.4% | 37 | 21.7% | 0.9% | 9 | 8.3% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 84 | 26.5% | 0.7% | 47 | 32.5% | 0.8% | 36 | 21.4% | 0.6% | 26 | 25.6% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 59 | 18.6% | 0.8% | 22 | 15.3% | 0.6% | 36 | 21.3% | 1.0% | 24 | 23.0% | 0.8% |
| De 45 000 à moins de 65 000 euros par an | 29 | 9.3% | 0.4% | 20 | 13.5% | 0.5% | 10 | 5.7% | 0.3% | 15 | 14.5% | 0.4% |
| 65 000 euros et plus par an | 31 | 9.7% | 0.7% | 16 | 10.9% | 0.6% | 15 | 8.7% | 0.9% | 18 | 18.0% | 0.6% |
| Refus | 29 | 9.1% | 0.8% | 11 | 7.5% | 0.7% | 18 | 10.5% | 0.9% | 6 | 6.3% | 0.5% |
| Ne sait pas | 5 | 1.7% | 0.3% | 3 | 2.1% | 0.4% | 2 | 1.4% | 0.3% | 3 | 2.9% | 0.5% |
