L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 332 | 100.0% | 0.6% | 171 | 100.0% | 0.7% | 161 | 100.0% | 0.6% | 69 | 100.0% | 0.4% |
| Sexe | ||||||||||||
| Homme | 171 | 51.4% | 0.7% | 171 | 100.0% | 0.7% | - | - | - | 29 | 42.1% | 0.3% |
| Femme | 161 | 48.6% | 0.6% | - | - | - | 161 | 100.0% | 0.6% | 40 | 57.9% | 0.5% |
| Age | ||||||||||||
| 15 à 24 ans | 30 | 9.2% | 0.4% | 21 | 12.2% | 0.6% | 10 | 6.0% | 0.3% | 11 | 16.4% | 0.4% |
| 25 à 34 ans | 28 | 8.6% | 0.4% | 16 | 9.1% | 0.4% | 13 | 8.0% | 0.3% | 11 | 16.4% | 0.3% |
| 35 à 49 ans | 82 | 24.7% | 0.6% | 43 | 25.1% | 0.7% | 39 | 24.3% | 0.6% | 28 | 41.5% | 0.5% |
| 50 à 59 ans | 56 | 16.9% | 0.7% | 33 | 19.2% | 0.8% | 23 | 14.5% | 0.5% | 16 | 22.7% | 0.4% |
| 60 ans et plus | 135 | 40.7% | 0.8% | 59 | 34.4% | 0.8% | 76 | 47.3% | 0.9% | 2 | 3.0% | 0.1% |
| Individu | ||||||||||||
| Ménagères | 147 | 44.3% | 0.6% | - | - | - | 147 | 91.3% | 0.6% | 34 | 49.7% | 0.5% |
| Personne de référence | 174 | 52.5% | 0.6% | 139 | 81.6% | 0.7% | 35 | 21.6% | 0.5% | 30 | 43.4% | 0.3% |
| Responsable des achats | 209 | 63.1% | 0.6% | 70 | 41.1% | 0.5% | 139 | 86.4% | 0.6% | 46 | 67.7% | 0.4% |
| PCS Individu | ||||||||||||
| Agriculteurs | 9 | 2.8% | 1.8% | 6 | 3.5% | 1.9% | 3 | 2.0% | 1.7% | - | - | - |
| Petits patrons | 3 | 0.9% | 0.2% | 1 | 0.4% | 0.1% | 2 | 1.3% | 0.5% | 3 | 4.2% | 0.2% |
| Affaires et Cadres | 13 | 3.8% | 0.2% | 8 | 4.6% | 0.3% | 5 | 3.0% | 0.2% | 10 | 15.0% | 0.2% |
| Professions intermédiaires | 36 | 11.0% | 0.5% | 17 | 10.2% | 0.5% | 19 | 11.8% | 0.5% | 31 | 45.8% | 0.5% |
| Employés | 54 | 16.4% | 0.6% | 25 | 14.5% | 1.1% | 30 | 18.3% | 0.5% | 11 | 15.6% | 0.6% |
| Ouvriers | 54 | 16.3% | 0.8% | 45 | 26.4% | 0.9% | 9 | 5.5% | 0.7% | - | - | - |
| Retraités | 108 | 32.5% | 0.8% | 49 | 28.6% | 0.8% | 59 | 36.7% | 0.9% | 2 | 2.5% | 0.8% |
| Autres inactifs | 54 | 16.4% | 0.5% | 20 | 11.8% | 0.6% | 34 | 21.3% | 0.5% | 12 | 16.8% | 0.3% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 8 | 2.4% | 1.0% | 4 | 2.6% | 1.2% | 4 | 2.2% | 0.9% | - | - | - |
| Petits patrons | 5 | 1.5% | 0.2% | 1 | 0.4% | - | 4 | 2.7% | 0.4% | 5 | 7.4% | 0.2% |
| Affaires et Cadres | 21 | 6.4% | 0.3% | 9 | 5.3% | 0.3% | 12 | 7.6% | 0.3% | 21 | 31.0% | 0.3% |
| Professions intermédiaires | 42 | 12.7% | 0.5% | 19 | 11.2% | 0.5% | 23 | 14.4% | 0.6% | 42 | 61.6% | 0.5% |
| Employés | 36 | 10.8% | 0.6% | 23 | 13.8% | 1.0% | 12 | 7.7% | 0.4% | - | - | - |
| Ouvriers | 72 | 21.6% | 0.7% | 54 | 31.9% | 1.1% | 17 | 10.6% | 0.4% | - | - | - |
| Retraités | 134 | 40.3% | 0.9% | 50 | 29.1% | 0.7% | 84 | 52.1% | 1.0% | - | - | - |
| Autres inactifs | 14 | 4.2% | 0.4% | 10 | 5.7% | 0.7% | 4 | 2.7% | 0.2% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 46 | 13.9% | 0.5% | 15 | 8.9% | 0.4% | 31 | 19.1% | 0.6% | 8 | 12.0% | 0.3% |
| 2 personnes | 159 | 47.9% | 0.9% | 81 | 47.7% | 0.9% | 77 | 48.0% | 0.8% | 12 | 17.5% | 0.3% |
| 3 personnes | 44 | 13.2% | 0.5% | 25 | 14.8% | 0.5% | 19 | 11.6% | 0.4% | 19 | 27.4% | 0.5% |
| 4 personnes | 66 | 19.8% | 0.7% | 40 | 23.7% | 0.9% | 25 | 15.6% | 0.5% | 21 | 31.2% | 0.5% |
| 5 personnes et + | 17 | 5.3% | 0.3% | 8 | 4.8% | 0.3% | 9 | 5.8% | 0.3% | 8 | 11.9% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 76 | 22.9% | 0.5% | 42 | 24.9% | 0.6% | 33 | 20.7% | 0.4% | 30 | 44.2% | 0.4% |
| Non | 256 | 77.1% | 0.7% | 128 | 75.1% | 0.7% | 128 | 79.3% | 0.7% | 38 | 55.8% | 0.4% |
| Habitat | ||||||||||||
| Communes rurales | 138 | 41.5% | 1.1% | 64 | 37.8% | 1.1% | 73 | 45.4% | 1.2% | 35 | 50.6% | 1.0% |
| Agglo. - 20 000 hab | 46 | 13.9% | 0.5% | 28 | 16.3% | 0.6% | 18 | 11.3% | 0.4% | 6 | 8.5% | 0.2% |
| Agglo. 20 000 à 100 000 hab | 98 | 29.5% | 1.4% | 53 | 31.1% | 1.6% | 45 | 27.7% | 1.2% | 16 | 23.6% | 0.8% |
| Agglo. + 100 000 hab | 48 | 14.4% | 0.3% | 24 | 13.9% | 0.3% | 24 | 14.9% | 0.3% | 9 | 13.5% | 0.2% |
| Agglo. Paris | 3 | 0.8% | - | 2 | 0.9% | - | 1 | 0.7% | - | 3 | 3.9% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 3 | 0.8% | - | 2 | 0.9% | - | 1 | 0.7% | - | 3 | 3.9% | 0.1% |
| Lorraine | 6 | 1.9% | 0.3% | 3 | 1.8% | 0.3% | 3 | 2.0% | 0.3% | 4 | 6.0% | 0.8% |
| Champagne Ardennes | 235 | 70.9% | 21.3% | 118 | 69.1% | 22.2% | 117 | 72.9% | 20.4% | 44 | 64.7% | 15.1% |
| Picardie | 87 | 26.2% | 5.6% | 47 | 27.8% | 6.3% | 39 | 24.5% | 4.9% | 17 | 24.5% | 3.8% |
| Bretagne | 1 | 0.2% | - | 1 | 0.4% | 0.1% | - | - | - | 1 | 1.1% | 0.1% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 277 | 83.6% | 0.6% | 148 | 86.6% | 0.7% | 129 | 80.4% | 0.6% | 60 | 86.8% | 0.4% |
| Presque tous les jours | 33 | 9.8% | 0.5% | 11 | 6.6% | 0.4% | 21 | 13.2% | 0.6% | 6 | 9.3% | 0.5% |
| 1 à 2 fois par semaine | 14 | 4.3% | 0.5% | 8 | 4.7% | 0.6% | 6 | 3.9% | 0.4% | 2 | 2.4% | 0.3% |
| 1 à 3 fois par mois | 7 | 2.3% | 1.9% | 4 | 2.1% | 1.9% | 4 | 2.5% | 1.9% | 1 | 1.5% | 1.7% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 1 | 0.3% | 0.1% | 1 | 0.5% | 0.1% | - | - | - | - | - | - |
| De 9 000 à moins de 12 000 euros par an | 12 | 3.5% | 0.6% | 6 | 3.7% | 0.8% | 5 | 3.3% | 0.4% | 3 | 4.2% | 1.1% |
| De 12 000 à moins de 18 000 euros par an | 40 | 12.2% | 0.8% | 18 | 10.8% | 0.9% | 22 | 13.6% | 0.7% | 3 | 4.5% | 0.4% |
| De 18 000 à moins de 24 000 euros par an | 56 | 16.8% | 0.8% | 32 | 19.0% | 1.1% | 23 | 14.5% | 0.6% | 4 | 5.7% | 0.3% |
| De 24 000 à moins de 36 000 euros par an | 79 | 23.7% | 0.6% | 37 | 21.5% | 0.6% | 42 | 26.1% | 0.6% | 14 | 21.0% | 0.4% |
| De 36 000 à moins de 45 000 euros par an | 53 | 15.9% | 0.7% | 31 | 18.1% | 0.8% | 22 | 13.7% | 0.6% | 11 | 16.3% | 0.4% |
| De 45 000 à moins de 65 000 euros par an | 37 | 11.2% | 0.5% | 15 | 8.9% | 0.4% | 22 | 13.5% | 0.6% | 14 | 20.8% | 0.4% |
| 65 000 euros et plus par an | 28 | 8.4% | 0.6% | 18 | 10.3% | 0.7% | 10 | 6.3% | 0.6% | 11 | 15.3% | 0.4% |
| Refus | 12 | 3.7% | 0.3% | 6 | 3.7% | 0.4% | 6 | 3.6% | 0.3% | 6 | 9.1% | 0.5% |
| Ne sait pas | 14 | 4.4% | 0.9% | 6 | 3.4% | 0.8% | 9 | 5.4% | 1.0% | 2 | 3.2% | 0.3% |
