L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 509 | 100.0% | 1.0% | 245 | 100.0% | 1.0% | 265 | 100.0% | 1.0% | 109 | 100.0% | 0.6% |
| Sexe | ||||||||||||
| Homme | 245 | 48.0% | 1.0% | 245 | 100.0% | 1.0% | - | - | - | 58 | 52.8% | 0.6% |
| Femme | 265 | 52.0% | 1.0% | - | - | - | 265 | 100.0% | 1.0% | 52 | 47.2% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 33 | 6.4% | 0.4% | 16 | 6.5% | 0.4% | 17 | 6.4% | 0.5% | 9 | 8.4% | 0.3% |
| 25 à 34 ans | 70 | 13.7% | 0.9% | 27 | 11.2% | 0.7% | 42 | 16.1% | 1.1% | 19 | 17.0% | 0.6% |
| 35 à 49 ans | 95 | 18.6% | 0.7% | 45 | 18.3% | 0.7% | 50 | 19.0% | 0.8% | 47 | 42.7% | 0.8% |
| 50 à 59 ans | 125 | 24.5% | 1.4% | 62 | 25.4% | 1.5% | 63 | 23.7% | 1.4% | 29 | 26.3% | 0.8% |
| 60 ans et plus | 187 | 36.7% | 1.2% | 94 | 38.6% | 1.3% | 92 | 34.9% | 1.0% | 6 | 5.6% | 0.4% |
| Individu | ||||||||||||
| Ménagères | 224 | 43.9% | 1.0% | - | - | - | 224 | 84.5% | 1.0% | 46 | 42.0% | 0.6% |
| Personne de référence | 275 | 54.0% | 1.0% | 214 | 87.4% | 1.0% | 61 | 23.0% | 0.8% | 59 | 53.9% | 0.7% |
| Responsable des achats | 344 | 67.7% | 1.0% | 108 | 44.0% | 0.8% | 237 | 89.5% | 1.0% | 67 | 60.8% | 0.6% |
| PCS Individu | ||||||||||||
| Agriculteurs | 6 | 1.2% | 1.2% | 4 | 1.5% | 1.1% | 2 | 0.9% | 1.2% | - | - | - |
| Petits patrons | 1 | 0.3% | 0.1% | 1 | 0.6% | 0.1% | - | - | - | 1 | 1.3% | 0.1% |
| Affaires et Cadres | 36 | 7.0% | 0.7% | 22 | 9.2% | 0.8% | 13 | 5.0% | 0.6% | 30 | 27.0% | 0.7% |
| Professions intermédiaires | 52 | 10.3% | 0.7% | 31 | 12.7% | 0.8% | 21 | 8.1% | 0.6% | 38 | 34.7% | 0.6% |
| Employés | 96 | 18.8% | 1.1% | 25 | 10.2% | 1.1% | 71 | 26.8% | 1.1% | 21 | 19.2% | 1.2% |
| Ouvriers | 63 | 12.5% | 1.0% | 47 | 19.3% | 0.9% | 16 | 6.1% | 1.2% | - | - | - |
| Retraités | 166 | 32.7% | 1.3% | 100 | 40.9% | 1.7% | 66 | 25.1% | 1.0% | 1 | 1.3% | 0.6% |
| Autres inactifs | 88 | 17.2% | 0.9% | 14 | 5.7% | 0.4% | 74 | 27.9% | 1.2% | 18 | 16.4% | 0.5% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 9 | 1.8% | 1.2% | 4 | 1.5% | 1.0% | 6 | 2.2% | 1.4% | - | - | - |
| Petits patrons | 3 | 0.6% | 0.1% | 1 | 0.6% | 0.1% | 1 | 0.5% | 0.1% | 3 | 2.7% | 0.1% |
| Affaires et Cadres | 40 | 7.8% | 0.6% | 24 | 9.7% | 0.7% | 16 | 6.0% | 0.4% | 40 | 36.2% | 0.6% |
| Professions intermédiaires | 67 | 13.1% | 0.8% | 33 | 13.3% | 0.8% | 34 | 13.0% | 0.9% | 67 | 61.2% | 0.8% |
| Employés | 54 | 10.6% | 1.0% | 19 | 7.7% | 0.8% | 35 | 13.4% | 1.1% | - | - | - |
| Ouvriers | 91 | 17.8% | 0.9% | 42 | 17.3% | 0.8% | 48 | 18.3% | 1.1% | - | - | - |
| Retraités | 198 | 38.9% | 1.3% | 112 | 45.9% | 1.7% | 86 | 32.5% | 1.0% | - | - | - |
| Autres inactifs | 47 | 9.3% | 1.3% | 10 | 4.0% | 0.7% | 37 | 14.2% | 1.8% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 77 | 15.1% | 0.8% | 34 | 14.1% | 0.8% | 42 | 16.0% | 0.8% | 12 | 10.6% | 0.5% |
| 2 personnes | 239 | 46.9% | 1.3% | 119 | 48.5% | 1.3% | 120 | 45.4% | 1.3% | 29 | 26.4% | 0.7% |
| 3 personnes | 93 | 18.4% | 1.0% | 55 | 22.7% | 1.2% | 38 | 14.4% | 0.8% | 29 | 26.3% | 0.7% |
| 4 personnes | 71 | 14.0% | 0.8% | 29 | 11.7% | 0.6% | 43 | 16.1% | 0.9% | 33 | 29.7% | 0.7% |
| 5 personnes et + | 29 | 5.7% | 0.5% | 7 | 3.0% | 0.3% | 22 | 8.1% | 0.7% | 8 | 7.0% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 118 | 23.1% | 0.7% | 53 | 21.6% | 0.7% | 65 | 24.5% | 0.8% | 52 | 47.5% | 0.7% |
| Non | 392 | 76.9% | 1.1% | 192 | 78.4% | 1.1% | 200 | 75.5% | 1.1% | 57 | 52.5% | 0.6% |
| Habitat | ||||||||||||
| Communes rurales | 115 | 22.6% | 1.0% | 47 | 19.0% | 0.8% | 68 | 25.9% | 1.1% | 26 | 23.9% | 0.8% |
| Agglo. - 20 000 hab | 121 | 23.8% | 1.4% | 59 | 24.2% | 1.4% | 62 | 23.5% | 1.3% | 21 | 19.5% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 122 | 24.0% | 1.7% | 49 | 20.0% | 1.5% | 73 | 27.6% | 2.0% | 22 | 20.5% | 1.1% |
| Agglo. + 100 000 hab | 149 | 29.3% | 0.9% | 88 | 35.9% | 1.2% | 61 | 23.1% | 0.8% | 38 | 35.1% | 0.7% |
| Agglo. Paris | 2 | 0.4% | - | 2 | 0.9% | 0.1% | - | - | - | 1 | 1.1% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 3 | 0.7% | - | 3 | 1.4% | 0.1% | - | - | - | 2 | 2.2% | 0.1% |
| Lorraine | 492 | 96.6% | 25.6% | 232 | 94.7% | 24.6% | 260 | 98.4% | 26.5% | 102 | 93.6% | 19.3% |
| Alsace | 8 | 1.5% | 0.5% | 6 | 2.4% | 0.8% | 2 | 0.7% | 0.2% | 3 | 2.6% | 0.6% |
| Franche-Comté | 1 | 0.2% | 0.1% | 1 | 0.5% | 0.2% | - | - | - | - | - | - |
| Champagne Ardennes | 1 | 0.1% | 0.1% | 0 | 0.2% | 0.1% | 0 | 0.1% | 0.1% | 0 | 0.4% | 0.1% |
| Bourgogne | 1 | 0.3% | 0.1% | 1 | 0.6% | 0.2% | - | - | - | 0 | 0.3% | 0.1% |
| Pays de Loire | 2 | 0.4% | 0.1% | - | - | - | 2 | 0.7% | 0.1% | - | - | - |
| Provence Alpes Côte d'Azur, Corse | 1 | 0.2% | - | 1 | 0.4% | - | - | - | - | 1 | 0.8% | 0.1% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 382 | 74.9% | 0.9% | 186 | 76.0% | 0.9% | 196 | 74.0% | 0.9% | 93 | 84.8% | 0.6% |
| Presque tous les jours | 86 | 16.9% | 1.4% | 46 | 19.0% | 1.7% | 40 | 15.0% | 1.2% | 13 | 11.9% | 0.9% |
| 1 à 2 fois par semaine | 39 | 7.7% | 1.3% | 11 | 4.4% | 0.9% | 28 | 10.7% | 1.6% | 4 | 3.3% | 0.7% |
| 1 à 3 fois par mois | 2 | 0.5% | 0.6% | 2 | 0.6% | 0.8% | 1 | 0.3% | 0.4% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 9 | 1.7% | 0.6% | 2 | 0.7% | 0.3% | 7 | 2.5% | 0.9% | - | - | - |
| De 9 000 à moins de 12 000 euros par an | 13 | 2.6% | 0.7% | 9 | 3.8% | 1.2% | 4 | 1.4% | 0.3% | 1 | 0.8% | 0.4% |
| De 12 000 à moins de 18 000 euros par an | 43 | 8.5% | 0.9% | 15 | 6.2% | 0.7% | 28 | 10.6% | 0.9% | 1 | 0.9% | 0.1% |
| De 18 000 à moins de 24 000 euros par an | 88 | 17.3% | 1.3% | 29 | 11.9% | 1.0% | 59 | 22.2% | 1.5% | 8 | 7.4% | 0.5% |
| De 24 000 à moins de 36 000 euros par an | 139 | 27.4% | 1.1% | 73 | 29.7% | 1.3% | 67 | 25.3% | 1.0% | 23 | 21.2% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 79 | 15.4% | 1.0% | 43 | 17.4% | 1.1% | 36 | 13.6% | 0.9% | 17 | 15.3% | 0.6% |
| De 45 000 à moins de 65 000 euros par an | 67 | 13.1% | 0.9% | 42 | 17.2% | 1.0% | 25 | 9.3% | 0.7% | 24 | 21.9% | 0.6% |
| 65 000 euros et plus par an | 24 | 4.7% | 0.6% | 11 | 4.4% | 0.4% | 13 | 5.0% | 0.8% | 22 | 19.7% | 0.7% |
| Refus | 39 | 7.7% | 1.1% | 17 | 7.1% | 1.1% | 22 | 8.1% | 1.1% | 11 | 10.0% | 0.8% |
| Ne sait pas | 9 | 1.7% | 0.5% | 4 | 1.5% | 0.5% | 5 | 1.8% | 0.6% | 3 | 2.9% | 0.5% |
