L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 716 | 100.0% | 1.4% | 386 | 100.0% | 1.5% | 330 | 100.0% | 1.2% | 200 | 100.0% | 1.1% |
| Sexe | ||||||||||||
| Homme | 386 | 53.9% | 1.5% | 386 | 100.0% | 1.5% | - | - | - | 101 | 50.5% | 1.1% |
| Femme | 330 | 46.1% | 1.2% | - | - | - | 330 | 100.0% | 1.2% | 99 | 49.5% | 1.1% |
| Age | ||||||||||||
| 15 à 24 ans | 64 | 9.0% | 0.9% | 30 | 7.8% | 0.8% | 34 | 10.4% | 0.9% | 25 | 12.4% | 0.8% |
| 25 à 34 ans | 68 | 9.5% | 0.9% | 37 | 9.6% | 1.0% | 31 | 9.3% | 0.8% | 27 | 13.5% | 0.8% |
| 35 à 49 ans | 156 | 21.8% | 1.2% | 83 | 21.5% | 1.3% | 73 | 22.1% | 1.1% | 68 | 34.0% | 1.1% |
| 50 à 59 ans | 157 | 21.9% | 1.8% | 83 | 21.4% | 2.0% | 74 | 22.5% | 1.7% | 52 | 26.3% | 1.5% |
| 60 ans et plus | 271 | 37.9% | 1.7% | 153 | 39.7% | 2.1% | 118 | 35.7% | 1.3% | 28 | 13.8% | 1.7% |
| Individu | ||||||||||||
| Ménagères | 296 | 41.3% | 1.3% | - | - | - | 296 | 89.6% | 1.3% | 91 | 45.5% | 1.3% |
| Personne de référence | 407 | 56.8% | 1.5% | 345 | 89.2% | 1.7% | 62 | 18.8% | 0.8% | 105 | 52.5% | 1.2% |
| Responsable des achats | 491 | 68.6% | 1.4% | 200 | 51.9% | 1.5% | 291 | 88.0% | 1.3% | 134 | 67.3% | 1.2% |
| PCS Individu | ||||||||||||
| Agriculteurs | 11 | 1.5% | 2.1% | 9 | 2.3% | 2.8% | 2 | 0.6% | 0.9% | - | - | - |
| Petits patrons | 24 | 3.4% | 1.5% | 17 | 4.3% | 1.4% | 8 | 2.4% | 1.9% | 22 | 11.1% | 1.5% |
| Affaires et Cadres | 51 | 7.2% | 1.0% | 29 | 7.5% | 1.0% | 22 | 6.8% | 1.0% | 45 | 22.6% | 1.0% |
| Professions intermédiaires | 86 | 12.0% | 1.2% | 41 | 10.7% | 1.1% | 44 | 13.5% | 1.2% | 69 | 34.4% | 1.1% |
| Employés | 117 | 16.3% | 1.4% | 39 | 10.2% | 1.8% | 77 | 23.4% | 1.2% | 26 | 13.2% | 1.5% |
| Ouvriers | 97 | 13.5% | 1.5% | 79 | 20.5% | 1.5% | 18 | 5.4% | 1.4% | 4 | 1.8% | 0.8% |
| Retraités | 221 | 30.8% | 1.7% | 131 | 34.0% | 2.2% | 90 | 27.2% | 1.3% | 3 | 1.5% | 1.4% |
| Autres inactifs | 110 | 15.3% | 1.1% | 41 | 10.5% | 1.1% | 69 | 20.9% | 1.1% | 31 | 15.3% | 0.9% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 16 | 2.2% | 2.0% | 8 | 2.0% | 2.1% | 8 | 2.4% | 1.9% | - | - | - |
| Petits patrons | 42 | 5.9% | 1.6% | 20 | 5.2% | 1.4% | 22 | 6.8% | 1.8% | 42 | 21.3% | 1.6% |
| Affaires et Cadres | 72 | 10.1% | 1.0% | 37 | 9.6% | 1.1% | 35 | 10.6% | 1.0% | 72 | 36.1% | 1.0% |
| Professions intermédiaires | 85 | 11.9% | 1.0% | 44 | 11.3% | 1.0% | 41 | 12.6% | 1.1% | 85 | 42.7% | 1.0% |
| Employés | 72 | 10.0% | 1.3% | 38 | 9.9% | 1.7% | 34 | 10.2% | 1.0% | - | - | - |
| Ouvriers | 150 | 20.9% | 1.5% | 85 | 22.0% | 1.6% | 65 | 19.6% | 1.4% | - | - | - |
| Retraités | 249 | 34.8% | 1.7% | 138 | 35.7% | 2.1% | 111 | 33.6% | 1.3% | - | - | - |
| Autres inactifs | 30 | 4.2% | 0.9% | 16 | 4.2% | 1.1% | 14 | 4.3% | 0.7% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 127 | 17.7% | 1.3% | 77 | 20.0% | 1.8% | 50 | 15.1% | 0.9% | 32 | 16.2% | 1.4% |
| 2 personnes | 291 | 40.7% | 1.6% | 148 | 38.4% | 1.7% | 143 | 43.4% | 1.5% | 49 | 24.5% | 1.2% |
| 3 personnes | 122 | 17.0% | 1.3% | 62 | 16.1% | 1.3% | 59 | 18.0% | 1.3% | 44 | 22.2% | 1.1% |
| 4 personnes | 120 | 16.8% | 1.3% | 72 | 18.7% | 1.5% | 48 | 14.6% | 1.0% | 53 | 26.8% | 1.1% |
| 5 personnes et + | 56 | 7.8% | 1.0% | 26 | 6.8% | 1.0% | 30 | 8.9% | 1.0% | 21 | 10.4% | 0.8% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 186 | 26.0% | 1.2% | 102 | 26.3% | 1.4% | 84 | 25.6% | 1.0% | 82 | 40.9% | 1.1% |
| Non | 530 | 74.0% | 1.4% | 285 | 73.7% | 1.6% | 246 | 74.4% | 1.3% | 118 | 59.1% | 1.1% |
| Habitat | ||||||||||||
| Communes rurales | 245 | 34.2% | 2.0% | 118 | 30.5% | 2.1% | 127 | 38.5% | 2.0% | 51 | 25.7% | 1.5% |
| Agglo. - 20 000 hab | 154 | 21.4% | 1.7% | 80 | 20.7% | 1.8% | 74 | 22.4% | 1.6% | 46 | 23.1% | 1.7% |
| Agglo. 20 000 à 100 000 hab | 124 | 17.3% | 1.8% | 68 | 17.7% | 2.1% | 56 | 16.9% | 1.5% | 32 | 15.9% | 1.5% |
| Agglo. + 100 000 hab | 192 | 26.7% | 1.2% | 118 | 30.6% | 1.6% | 73 | 22.2% | 0.9% | 68 | 34.3% | 1.2% |
| Agglo. Paris | 2 | 0.3% | - | 2 | 0.5% | 0.1% | - | - | - | 2 | 1.0% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 2 | 0.3% | - | 2 | 0.5% | - | - | - | - | 2 | 1.0% | - |
| Poitou Charentes | 1 | 0.2% | 0.1% | - | - | - | 1 | 0.3% | 0.1% | - | - | - |
| Aquitaine | 34 | 4.7% | 1.2% | 20 | 5.1% | 1.5% | 14 | 4.3% | 1.0% | 11 | 5.4% | 1.2% |
| Midi Pyrénées | 629 | 87.8% | 25.4% | 336 | 86.9% | 27.9% | 293 | 88.8% | 23.0% | 177 | 88.6% | 20.1% |
| Limousin | 2 | 0.3% | 0.4% | 1 | 0.1% | 0.2% | 2 | 0.5% | 0.5% | 1 | 0.5% | 0.5% |
| Auvergne | 8 | 1.1% | 0.7% | 8 | 2.0% | 1.4% | 0 | 0.1% | 0.1% | 0 | 0.2% | 0.1% |
| Rhône Alpes | 4 | 0.5% | 0.1% | 1 | 0.2% | - | 3 | 0.9% | 0.1% | - | - | - |
| Languedoc Roussillon | 35 | 4.8% | 1.5% | 18 | 4.6% | 1.6% | 17 | 5.1% | 1.4% | 8 | 4.2% | 1.1% |
| Provence Alpes Côte d'Azur, Corse | 2 | 0.2% | - | 2 | 0.4% | 0.1% | - | - | - | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 525 | 73.4% | 1.2% | 282 | 73.0% | 1.3% | 244 | 73.8% | 1.1% | 161 | 80.7% | 1.0% |
| Presque tous les jours | 119 | 16.7% | 2.0% | 69 | 17.8% | 2.5% | 51 | 15.4% | 1.5% | 25 | 12.5% | 1.8% |
| 1 à 2 fois par semaine | 60 | 8.3% | 2.0% | 27 | 6.9% | 2.1% | 33 | 10.0% | 1.9% | 11 | 5.5% | 2.1% |
| 1 à 3 fois par mois | 11 | 1.6% | 2.8% | 8 | 2.2% | 4.5% | 3 | 0.8% | 1.3% | 3 | 1.3% | 4.4% |
| Moins souvent | 1 | 0.1% | 0.5% | 1 | 0.1% | 1.5% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 10 | 1.4% | 0.7% | 6 | 1.5% | 0.9% | 4 | 1.2% | 0.6% | 2 | 0.9% | 0.8% |
| De 9 000 à moins de 12 000 euros par an | 23 | 3.2% | 1.1% | 12 | 3.1% | 1.6% | 11 | 3.3% | 0.9% | 2 | 1.2% | 1.0% |
| De 12 000 à moins de 18 000 euros par an | 89 | 12.4% | 1.8% | 44 | 11.3% | 2.1% | 45 | 13.6% | 1.5% | 19 | 9.5% | 2.4% |
| De 18 000 à moins de 24 000 euros par an | 105 | 14.7% | 1.5% | 58 | 15.1% | 2.0% | 47 | 14.2% | 1.2% | 22 | 11.0% | 1.5% |
| De 24 000 à moins de 36 000 euros par an | 174 | 24.2% | 1.4% | 97 | 25.3% | 1.7% | 76 | 23.0% | 1.2% | 38 | 18.9% | 1.1% |
| De 36 000 à moins de 45 000 euros par an | 116 | 16.2% | 1.5% | 59 | 15.2% | 1.5% | 57 | 17.3% | 1.5% | 30 | 15.2% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 120 | 16.8% | 1.6% | 69 | 17.9% | 1.6% | 51 | 15.5% | 1.5% | 46 | 23.2% | 1.2% |
| 65 000 euros et plus par an | 41 | 5.7% | 1.0% | 20 | 5.1% | 0.8% | 22 | 6.5% | 1.2% | 23 | 11.5% | 0.8% |
| Refus | 28 | 3.9% | 0.8% | 16 | 4.0% | 1.0% | 13 | 3.8% | 0.6% | 11 | 5.3% | 0.8% |
| Ne sait pas | 11 | 1.5% | 0.7% | 6 | 1.5% | 0.8% | 5 | 1.6% | 0.6% | 7 | 3.3% | 1.0% |
