L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 2024 | 100.0% | 3.9% | 1026 | 100.0% | 4.1% | 998 | 100.0% | 3.7% | 515 | 100.0% | 2.9% |
| Sexe | ||||||||||||
| Homme | 1026 | 50.7% | 4.1% | 1026 | 100.0% | 4.1% | - | - | - | 270 | 52.4% | 2.9% |
| Femme | 998 | 49.3% | 3.7% | - | - | - | 998 | 100.0% | 3.7% | 245 | 47.6% | 2.8% |
| Age | ||||||||||||
| 15 à 24 ans | 157 | 7.8% | 2.1% | 79 | 7.7% | 2.1% | 78 | 7.8% | 2.1% | 63 | 12.3% | 2.0% |
| 25 à 34 ans | 168 | 8.3% | 2.2% | 77 | 7.5% | 2.1% | 91 | 9.1% | 2.3% | 69 | 13.5% | 2.2% |
| 35 à 49 ans | 399 | 19.7% | 3.1% | 229 | 22.3% | 3.7% | 170 | 17.0% | 2.6% | 179 | 34.9% | 2.9% |
| 50 à 59 ans | 376 | 18.6% | 4.4% | 190 | 18.5% | 4.5% | 186 | 18.6% | 4.2% | 140 | 27.2% | 3.9% |
| 60 ans et plus | 923 | 45.6% | 5.7% | 451 | 43.9% | 6.2% | 473 | 47.4% | 5.3% | 62 | 12.1% | 3.9% |
| Individu | ||||||||||||
| Ménagères | 903 | 44.6% | 3.9% | - | - | - | 903 | 90.5% | 3.9% | 212 | 41.2% | 3.0% |
| Personne de référence | 1144 | 56.5% | 4.1% | 893 | 87.1% | 4.3% | 251 | 25.1% | 3.4% | 274 | 53.3% | 3.1% |
| Responsable des achats | 1422 | 70.3% | 4.0% | 534 | 52.0% | 4.1% | 888 | 89.0% | 3.9% | 337 | 65.4% | 3.0% |
| PCS Individu | ||||||||||||
| Agriculteurs | 36 | 1.8% | 6.9% | 30 | 3.0% | 9.5% | 5 | 0.5% | 2.7% | 0 | - | 0.2% |
| Petits patrons | 73 | 3.6% | 4.4% | 52 | 5.1% | 4.3% | 20 | 2.0% | 4.8% | 62 | 12.0% | 4.2% |
| Affaires et Cadres | 132 | 6.5% | 2.6% | 79 | 7.7% | 2.7% | 53 | 5.3% | 2.4% | 109 | 21.1% | 2.4% |
| Professions intermédiaires | 240 | 11.8% | 3.2% | 112 | 10.9% | 3.0% | 127 | 12.8% | 3.4% | 195 | 38.0% | 3.2% |
| Employés | 299 | 14.8% | 3.5% | 89 | 8.7% | 4.0% | 211 | 21.1% | 3.3% | 48 | 9.4% | 2.7% |
| Ouvriers | 217 | 10.7% | 3.4% | 176 | 17.1% | 3.4% | 42 | 4.2% | 3.2% | 17 | 3.3% | 3.9% |
| Retraités | 762 | 37.7% | 5.9% | 394 | 38.4% | 6.6% | 368 | 36.9% | 5.3% | 5 | 1.0% | 2.4% |
| Autres inactifs | 265 | 13.1% | 2.7% | 93 | 9.1% | 2.6% | 172 | 17.2% | 2.7% | 78 | 15.2% | 2.3% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 57 | 2.8% | 7.4% | 33 | 3.3% | 9.2% | 24 | 2.4% | 5.8% | - | - | - |
| Petits patrons | 94 | 4.7% | 3.5% | 58 | 5.6% | 4.0% | 37 | 3.7% | 3.0% | 94 | 18.3% | 3.5% |
| Affaires et Cadres | 167 | 8.3% | 2.4% | 88 | 8.6% | 2.5% | 79 | 7.9% | 2.2% | 167 | 32.5% | 2.4% |
| Professions intermédiaires | 253 | 12.5% | 3.1% | 124 | 12.1% | 3.0% | 129 | 13.0% | 3.3% | 253 | 49.2% | 3.1% |
| Employés | 187 | 9.3% | 3.4% | 87 | 8.5% | 3.8% | 100 | 10.0% | 3.1% | - | - | - |
| Ouvriers | 294 | 14.5% | 3.0% | 164 | 16.0% | 3.2% | 130 | 13.0% | 2.9% | - | - | - |
| Retraités | 849 | 41.9% | 5.7% | 409 | 39.9% | 6.2% | 439 | 44.0% | 5.2% | - | - | - |
| Autres inactifs | 122 | 6.0% | 3.4% | 62 | 6.1% | 4.2% | 60 | 6.0% | 2.9% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 365 | 18.0% | 3.7% | 159 | 15.5% | 3.7% | 206 | 20.6% | 3.7% | 67 | 13.0% | 2.8% |
| 2 personnes | 921 | 45.5% | 5.0% | 453 | 44.1% | 5.1% | 468 | 46.9% | 5.0% | 139 | 27.0% | 3.3% |
| 3 personnes | 359 | 17.7% | 3.9% | 200 | 19.5% | 4.2% | 159 | 16.0% | 3.5% | 124 | 24.1% | 3.1% |
| 4 personnes | 294 | 14.5% | 3.1% | 173 | 16.9% | 3.7% | 121 | 12.1% | 2.6% | 155 | 30.1% | 3.3% |
| 5 personnes et + | 85 | 4.2% | 1.5% | 41 | 4.0% | 1.6% | 44 | 4.4% | 1.4% | 30 | 5.9% | 1.1% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 414 | 20.5% | 2.6% | 206 | 20.1% | 2.8% | 208 | 20.8% | 2.5% | 200 | 38.9% | 2.7% |
| Non | 1609 | 79.5% | 4.4% | 820 | 79.9% | 4.6% | 790 | 79.2% | 4.2% | 314 | 61.1% | 3.0% |
| Habitat | ||||||||||||
| Communes rurales | 592 | 29.3% | 4.9% | 297 | 29.0% | 5.2% | 295 | 29.6% | 4.7% | 140 | 27.1% | 4.2% |
| Agglo. - 20 000 hab | 446 | 22.1% | 5.0% | 236 | 23.0% | 5.5% | 211 | 21.1% | 4.5% | 89 | 17.3% | 3.2% |
| Agglo. 20 000 à 100 000 hab | 365 | 18.0% | 5.2% | 183 | 17.8% | 5.5% | 182 | 18.3% | 5.0% | 102 | 19.9% | 4.8% |
| Agglo. + 100 000 hab | 598 | 29.5% | 3.8% | 298 | 29.1% | 3.9% | 300 | 30.0% | 3.7% | 175 | 34.0% | 3.1% |
| Agglo. Paris | 22 | 1.1% | 0.3% | 12 | 1.2% | 0.3% | 10 | 1.0% | 0.2% | 9 | 1.8% | 0.2% |
| Régions INSEE | ||||||||||||
| Ile de France | 28 | 1.4% | 0.3% | 13 | 1.2% | 0.3% | 15 | 1.5% | 0.3% | 10 | 1.9% | 0.2% |
| Nord Pas de Calais | 5 | 0.3% | 0.2% | - | - | - | 5 | 0.5% | 0.3% | - | - | - |
| Alsace | 1 | 0.1% | 0.1% | 1 | 0.1% | 0.1% | - | - | - | 1 | 0.2% | 0.2% |
| Franche-Comté | - | - | - | - | - | - | - | - | - | - | - | - |
| Picardie | 1 | 0.1% | 0.1% | - | - | - | 1 | 0.1% | 0.2% | - | - | - |
| Bourgogne | 0 | - | - | - | - | - | 0 | - | - | 0 | - | - |
| Haute Normandie | 0 | - | - | - | - | - | 0 | - | - | - | - | - |
| Centre | 2 | 0.1% | 0.1% | 0 | - | - | 1 | 0.1% | 0.1% | 2 | 0.3% | 0.2% |
| Pays de Loire | 4 | 0.2% | 0.1% | 2 | 0.2% | 0.1% | 2 | 0.2% | 0.1% | 0 | - | - |
| Poitou Charentes | 332 | 16.4% | 22.2% | 153 | 14.9% | 21.5% | 179 | 17.9% | 23.0% | 82 | 15.9% | 19.9% |
| Aquitaine | 825 | 40.7% | 29.4% | 417 | 40.7% | 30.9% | 407 | 40.8% | 28.0% | 212 | 41.3% | 23.6% |
| Midi Pyrénées | 134 | 6.6% | 5.4% | 65 | 6.3% | 5.4% | 69 | 6.9% | 5.4% | 32 | 6.3% | 3.7% |
| Limousin | 5 | 0.2% | 0.8% | 4 | 0.4% | 1.4% | 1 | 0.1% | 0.2% | 1 | 0.3% | 0.8% |
| Auvergne | 2 | 0.1% | 0.2% | 1 | 0.1% | 0.1% | 2 | 0.2% | 0.3% | 1 | 0.2% | 0.4% |
| Rhône Alpes | 7 | 0.3% | 0.1% | 3 | 0.3% | 0.1% | 3 | 0.3% | 0.1% | 3 | 0.6% | 0.2% |
| Languedoc Roussillon | 667 | 33.0% | 28.6% | 363 | 35.4% | 32.9% | 304 | 30.5% | 24.7% | 163 | 31.8% | 22.2% |
| Provence Alpes Côte d'Azur, Corse | 11 | 0.6% | 0.3% | 3 | 0.3% | 0.2% | 8 | 0.8% | 0.3% | 6 | 1.2% | 0.4% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 1563 | 77.2% | 3.7% | 814 | 79.3% | 3.9% | 749 | 75.0% | 3.4% | 451 | 87.7% | 2.8% |
| Presque tous les jours | 284 | 14.0% | 4.7% | 120 | 11.7% | 4.3% | 165 | 16.5% | 4.9% | 44 | 8.5% | 3.2% |
| 1 à 2 fois par semaine | 150 | 7.4% | 5.0% | 75 | 7.3% | 6.0% | 76 | 7.6% | 4.3% | 14 | 2.7% | 2.7% |
| 1 à 3 fois par mois | 18 | 0.9% | 4.5% | 9 | 0.9% | 5.0% | 9 | 0.9% | 4.0% | 5 | 1.0% | 8.5% |
| Moins souvent | 9 | 0.4% | 7.9% | 8 | 0.8% | 22.3% | 0 | - | 0.3% | 0 | - | 0.7% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 21 | 1.0% | 1.5% | 12 | 1.2% | 2.0% | 8 | 0.9% | 1.1% | 2 | 0.4% | 1.0% |
| De 9 000 à moins de 12 000 euros par an | 76 | 3.8% | 3.8% | 25 | 2.4% | 3.2% | 52 | 5.2% | 4.2% | 6 | 1.2% | 2.4% |
| De 12 000 à moins de 18 000 euros par an | 212 | 10.5% | 4.2% | 87 | 8.5% | 4.2% | 125 | 12.6% | 4.2% | 23 | 4.5% | 2.9% |
| De 18 000 à moins de 24 000 euros par an | 263 | 13.0% | 3.8% | 131 | 12.8% | 4.4% | 131 | 13.1% | 3.3% | 42 | 8.2% | 2.8% |
| De 24 000 à moins de 36 000 euros par an | 521 | 25.8% | 4.2% | 272 | 26.5% | 4.8% | 249 | 25.0% | 3.8% | 107 | 20.7% | 3.0% |
| De 36 000 à moins de 45 000 euros par an | 331 | 16.3% | 4.3% | 161 | 15.6% | 4.1% | 170 | 17.0% | 4.5% | 93 | 18.1% | 3.2% |
| De 45 000 à moins de 65 000 euros par an | 303 | 15.0% | 3.9% | 203 | 19.8% | 4.7% | 100 | 10.0% | 2.9% | 128 | 24.9% | 3.3% |
| 65 000 euros et plus par an | 135 | 6.7% | 3.1% | 79 | 7.7% | 3.1% | 56 | 5.6% | 3.2% | 67 | 13.0% | 2.3% |
| Refus | 132 | 6.5% | 3.7% | 47 | 4.5% | 3.1% | 86 | 8.6% | 4.2% | 34 | 6.6% | 2.6% |
| Ne sait pas | 30 | 1.5% | 1.9% | 9 | 0.9% | 1.3% | 21 | 2.1% | 2.5% | 12 | 2.4% | 1.9% |
