L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 368 | 100.0% | 0.7% | 163 | 100.0% | 0.6% | 205 | 100.0% | 0.7% | 104 | 100.0% | 0.6% |
| Sexe | ||||||||||||
| Homme | 163 | 44.4% | 0.6% | 163 | 100.0% | 0.6% | - | - | - | 56 | 53.8% | 0.6% |
| Femme | 205 | 55.6% | 0.7% | - | - | - | 205 | 100.0% | 0.7% | 48 | 46.2% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 36 | 9.9% | 0.5% | 20 | 12.5% | 0.5% | 16 | 7.8% | 0.4% | 20 | 18.9% | 0.6% |
| 25 à 34 ans | 29 | 7.8% | 0.4% | 11 | 7.0% | 0.3% | 17 | 8.5% | 0.4% | 13 | 12.2% | 0.4% |
| 35 à 49 ans | 76 | 20.8% | 0.6% | 35 | 21.3% | 0.6% | 42 | 20.4% | 0.6% | 37 | 35.7% | 0.6% |
| 50 à 59 ans | 54 | 14.6% | 0.6% | 20 | 12.4% | 0.5% | 33 | 16.3% | 0.8% | 23 | 21.6% | 0.6% |
| 60 ans et plus | 173 | 46.9% | 1.1% | 77 | 46.9% | 1.1% | 96 | 47.0% | 1.1% | 12 | 11.6% | 0.8% |
| Individu | ||||||||||||
| Ménagères | 190 | 51.6% | 0.8% | - | - | - | 190 | 92.7% | 0.8% | 43 | 41.6% | 0.6% |
| Personne de référence | 174 | 47.4% | 0.6% | 136 | 83.1% | 0.7% | 39 | 18.9% | 0.5% | 44 | 42.0% | 0.5% |
| Responsable des achats | 259 | 70.6% | 0.7% | 76 | 46.4% | 0.6% | 184 | 89.8% | 0.8% | 62 | 59.7% | 0.6% |
| PCS Individu | ||||||||||||
| Agriculteurs | 1 | 0.2% | 0.2% | 1 | 0.5% | 0.2% | 0 | 0.1% | 0.1% | - | - | - |
| Petits patrons | 4 | 1.1% | 0.2% | 3 | 1.6% | 0.2% | 1 | 0.7% | 0.3% | 3 | 2.6% | 0.2% |
| Affaires et Cadres | 25 | 6.8% | 0.5% | 11 | 6.5% | 0.4% | 14 | 7.1% | 0.7% | 21 | 19.8% | 0.5% |
| Professions intermédiaires | 47 | 12.8% | 0.6% | 25 | 15.5% | 0.7% | 22 | 10.7% | 0.6% | 37 | 35.6% | 0.6% |
| Employés | 76 | 20.6% | 0.9% | 28 | 17.2% | 1.3% | 48 | 23.3% | 0.8% | 18 | 17.2% | 1.0% |
| Ouvriers | 29 | 8.0% | 0.5% | 19 | 11.6% | 0.4% | 10 | 5.1% | 0.8% | 1 | 1.0% | 0.2% |
| Retraités | 145 | 39.3% | 1.1% | 71 | 43.3% | 1.2% | 74 | 36.2% | 1.1% | 3 | 2.6% | 1.2% |
| Autres inactifs | 41 | 11.1% | 0.4% | 6 | 3.7% | 0.2% | 35 | 17.0% | 0.5% | 22 | 21.1% | 0.7% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 6 | 1.6% | 0.8% | 1 | 0.5% | 0.2% | 5 | 2.6% | 1.3% | - | - | - |
| Petits patrons | 8 | 2.1% | 0.3% | 5 | 2.9% | 0.3% | 3 | 1.5% | 0.3% | 8 | 7.6% | 0.3% |
| Affaires et Cadres | 37 | 10.0% | 0.5% | 14 | 8.3% | 0.4% | 23 | 11.4% | 0.7% | 37 | 35.4% | 0.5% |
| Professions intermédiaires | 59 | 16.1% | 0.7% | 38 | 23.1% | 0.9% | 22 | 10.6% | 0.6% | 59 | 57.0% | 0.7% |
| Employés | 43 | 11.6% | 0.8% | 15 | 9.4% | 0.7% | 27 | 13.3% | 0.8% | - | - | - |
| Ouvriers | 43 | 11.6% | 0.4% | 19 | 11.4% | 0.4% | 24 | 11.7% | 0.5% | - | - | - |
| Retraités | 171 | 46.4% | 1.1% | 71 | 43.4% | 1.1% | 100 | 48.9% | 1.2% | - | - | - |
| Autres inactifs | 2 | 0.5% | - | 2 | 1.1% | 0.1% | - | - | - | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 62 | 16.9% | 0.6% | 30 | 18.4% | 0.7% | 32 | 15.7% | 0.6% | 9 | 8.4% | 0.4% |
| 2 personnes | 173 | 47.1% | 0.9% | 67 | 41.0% | 0.8% | 106 | 52.0% | 1.1% | 29 | 27.7% | 0.7% |
| 3 personnes | 45 | 12.3% | 0.5% | 23 | 13.9% | 0.5% | 23 | 11.0% | 0.5% | 14 | 13.6% | 0.4% |
| 4 personnes | 56 | 15.1% | 0.6% | 33 | 20.3% | 0.7% | 23 | 11.1% | 0.5% | 40 | 38.8% | 0.9% |
| 5 personnes et + | 31 | 8.5% | 0.6% | 11 | 6.4% | 0.4% | 21 | 10.2% | 0.7% | 12 | 11.4% | 0.4% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 86 | 23.5% | 0.6% | 39 | 23.6% | 0.5% | 48 | 23.4% | 0.6% | 44 | 42.6% | 0.6% |
| Non | 281 | 76.5% | 0.8% | 125 | 76.4% | 0.7% | 157 | 76.6% | 0.8% | 60 | 57.4% | 0.6% |
| Habitat | ||||||||||||
| Communes rurales | 137 | 37.1% | 1.1% | 52 | 32.1% | 0.9% | 84 | 41.1% | 1.3% | 34 | 32.7% | 1.0% |
| Agglo. - 20 000 hab | 82 | 22.2% | 0.9% | 40 | 24.5% | 0.9% | 42 | 20.4% | 0.9% | 23 | 21.8% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 73 | 19.8% | 1.0% | 30 | 18.1% | 0.9% | 43 | 21.2% | 1.2% | 17 | 15.9% | 0.8% |
| Agglo. + 100 000 hab | 73 | 19.8% | 0.5% | 41 | 24.9% | 0.5% | 32 | 15.8% | 0.4% | 29 | 28.2% | 0.5% |
| Agglo. Paris | 4 | 1.0% | - | 1 | 0.3% | - | 3 | 1.5% | 0.1% | 1 | 1.3% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 4 | 1.1% | - | 1 | 0.3% | - | 3 | 1.6% | 0.1% | 2 | 1.5% | - |
| Franche-Comté | 1 | 0.1% | 0.1% | 0 | - | - | 0 | 0.2% | 0.1% | 0 | 0.1% | - |
| Champagne Ardennes | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.1% | - | - | - | 1 | 0.6% | 0.2% |
| Bourgogne | 346 | 94.2% | 25.3% | 152 | 92.9% | 23.2% | 195 | 95.2% | 27.1% | 92 | 88.5% | 24.4% |
| Auvergne | 5 | 1.3% | 0.4% | 4 | 2.5% | 0.8% | 1 | 0.3% | 0.1% | 1 | 0.5% | 0.2% |
| Rhône Alpes | 11 | 3.1% | 0.2% | 6 | 3.5% | 0.2% | 6 | 2.7% | 0.2% | 9 | 8.4% | 0.4% |
| Provence Alpes Côte d'Azur, Corse | 0 | 0.1% | - | 0 | 0.2% | - | - | - | - | 0 | 0.3% | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 292 | 79.5% | 0.7% | 135 | 82.8% | 0.6% | 157 | 76.8% | 0.7% | 98 | 94.0% | 0.6% |
| Presque tous les jours | 38 | 10.2% | 0.6% | 10 | 6.3% | 0.4% | 27 | 13.3% | 0.8% | 3 | 3.1% | 0.2% |
| 1 à 2 fois par semaine | 30 | 8.2% | 1.0% | 12 | 7.6% | 1.0% | 18 | 8.7% | 1.0% | 2 | 1.9% | 0.4% |
| 1 à 3 fois par mois | 8 | 2.1% | 1.9% | 5 | 3.2% | 2.8% | 3 | 1.2% | 1.2% | 1 | 0.9% | 1.6% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 2 | 0.5% | 0.1% | 1 | 0.7% | 0.2% | 1 | 0.3% | 0.1% | 1 | 0.9% | 0.4% |
| De 9 000 à moins de 12 000 euros par an | 13 | 3.4% | 0.6% | 4 | 2.5% | 0.5% | 8 | 4.1% | 0.7% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 30 | 8.1% | 0.6% | 16 | 10.0% | 0.8% | 13 | 6.5% | 0.4% | 8 | 8.1% | 1.1% |
| De 18 000 à moins de 24 000 euros par an | 51 | 13.8% | 0.7% | 16 | 9.9% | 0.5% | 34 | 16.8% | 0.9% | 8 | 7.4% | 0.5% |
| De 24 000 à moins de 36 000 euros par an | 103 | 28.1% | 0.8% | 51 | 31.1% | 0.9% | 53 | 25.7% | 0.8% | 23 | 21.7% | 0.6% |
| De 36 000 à moins de 45 000 euros par an | 63 | 17.2% | 0.8% | 29 | 17.8% | 0.7% | 34 | 16.7% | 0.9% | 24 | 22.9% | 0.8% |
| De 45 000 à moins de 65 000 euros par an | 35 | 9.5% | 0.5% | 18 | 10.9% | 0.4% | 17 | 8.5% | 0.5% | 18 | 16.8% | 0.5% |
| 65 000 euros et plus par an | 35 | 9.4% | 0.8% | 18 | 11.1% | 0.7% | 17 | 8.1% | 1.0% | 17 | 16.0% | 0.6% |
| Refus | 34 | 9.3% | 1.0% | 9 | 5.8% | 0.6% | 25 | 12.1% | 1.2% | 6 | 6.0% | 0.5% |
| Ne sait pas | 2 | 0.6% | 0.1% | - | - | - | 2 | 1.1% | 0.3% | 0 | 0.2% | - |
