L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 575 | 100.0% | 1.1% | 305 | 100.0% | 1.2% | 270 | 100.0% | 1.0% | 168 | 100.0% | 0.9% |
| Sexe | ||||||||||||
| Homme | 305 | 53.1% | 1.2% | 305 | 100.0% | 1.2% | - | - | - | 87 | 52.0% | 1.0% |
| Femme | 270 | 46.9% | 1.0% | - | - | - | 270 | 100.0% | 1.0% | 81 | 48.0% | 0.9% |
| Age | ||||||||||||
| 15 à 24 ans | 42 | 7.3% | 0.6% | 17 | 5.7% | 0.5% | 25 | 9.1% | 0.7% | 18 | 10.5% | 0.5% |
| 25 à 34 ans | 50 | 8.7% | 0.7% | 27 | 8.8% | 0.7% | 23 | 8.6% | 0.6% | 35 | 20.7% | 1.1% |
| 35 à 49 ans | 146 | 25.4% | 1.2% | 84 | 27.5% | 1.3% | 62 | 23.1% | 1.0% | 56 | 33.3% | 0.9% |
| 50 à 59 ans | 118 | 20.5% | 1.4% | 58 | 18.9% | 1.4% | 60 | 22.2% | 1.4% | 40 | 24.2% | 1.1% |
| 60 ans et plus | 219 | 38.1% | 1.4% | 120 | 39.2% | 1.6% | 100 | 36.9% | 1.1% | 19 | 11.3% | 1.2% |
| Individu | ||||||||||||
| Ménagères | 241 | 42.0% | 1.0% | - | - | - | 241 | 89.5% | 1.0% | 72 | 43.1% | 1.0% |
| Personne de référence | 363 | 63.2% | 1.3% | 281 | 92.0% | 1.4% | 82 | 30.6% | 1.1% | 88 | 52.2% | 1.0% |
| Responsable des achats | 412 | 71.6% | 1.1% | 164 | 53.6% | 1.3% | 248 | 92.0% | 1.1% | 119 | 71.1% | 1.1% |
| PCS Individu | ||||||||||||
| Agriculteurs | 8 | 1.5% | 1.6% | 7 | 2.3% | 2.2% | 1 | 0.5% | 0.7% | - | - | - |
| Petits patrons | 19 | 3.4% | 1.2% | 15 | 5.0% | 1.2% | 4 | 1.6% | 1.0% | 19 | 11.3% | 1.3% |
| Affaires et Cadres | 42 | 7.3% | 0.8% | 30 | 10.0% | 1.1% | 12 | 4.4% | 0.5% | 39 | 23.2% | 0.9% |
| Professions intermédiaires | 57 | 10.0% | 0.8% | 31 | 10.2% | 0.8% | 26 | 9.6% | 0.7% | 47 | 28.0% | 0.8% |
| Employés | 105 | 18.2% | 1.2% | 28 | 9.3% | 1.3% | 76 | 28.3% | 1.2% | 22 | 13.2% | 1.2% |
| Ouvriers | 62 | 10.8% | 1.0% | 55 | 17.9% | 1.1% | 7 | 2.7% | 0.6% | 7 | 4.2% | 1.6% |
| Retraités | 180 | 31.3% | 1.4% | 99 | 32.5% | 1.7% | 80 | 29.8% | 1.2% | 5 | 3.3% | 2.5% |
| Autres inactifs | 101 | 17.6% | 1.0% | 39 | 12.8% | 1.1% | 62 | 23.1% | 1.0% | 28 | 16.8% | 0.8% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 9 | 1.6% | 1.2% | 7 | 2.3% | 1.9% | 2 | 0.8% | 0.5% | - | - | - |
| Petits patrons | 31 | 5.4% | 1.2% | 16 | 5.2% | 1.1% | 15 | 5.6% | 1.2% | 31 | 18.4% | 1.2% |
| Affaires et Cadres | 62 | 10.8% | 0.9% | 40 | 13.0% | 1.1% | 22 | 8.3% | 0.6% | 62 | 37.0% | 0.9% |
| Professions intermédiaires | 75 | 13.0% | 0.9% | 32 | 10.4% | 0.8% | 43 | 16.0% | 1.1% | 75 | 44.6% | 0.9% |
| Employés | 70 | 12.1% | 1.3% | 30 | 10.0% | 1.3% | 39 | 14.5% | 1.2% | - | - | - |
| Ouvriers | 81 | 14.0% | 0.8% | 51 | 16.8% | 1.0% | 29 | 10.9% | 0.6% | - | - | - |
| Retraités | 198 | 34.4% | 1.3% | 105 | 34.3% | 1.6% | 93 | 34.5% | 1.1% | - | - | - |
| Autres inactifs | 50 | 8.7% | 1.4% | 25 | 8.1% | 1.7% | 25 | 9.4% | 1.2% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 120 | 20.9% | 1.2% | 60 | 19.5% | 1.4% | 60 | 22.4% | 1.1% | 31 | 18.4% | 1.3% |
| 2 personnes | 240 | 41.8% | 1.3% | 128 | 42.0% | 1.4% | 112 | 41.6% | 1.2% | 48 | 28.7% | 1.1% |
| 3 personnes | 105 | 18.3% | 1.1% | 67 | 22.0% | 1.4% | 38 | 14.2% | 0.8% | 41 | 24.4% | 1.0% |
| 4 personnes | 72 | 12.5% | 0.8% | 35 | 11.3% | 0.7% | 37 | 13.9% | 0.8% | 34 | 20.0% | 0.7% |
| 5 personnes et + | 37 | 6.4% | 0.7% | 16 | 5.1% | 0.6% | 21 | 7.9% | 0.7% | 14 | 8.4% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 152 | 26.5% | 1.0% | 80 | 26.1% | 1.1% | 73 | 27.0% | 0.9% | 62 | 37.0% | 0.8% |
| Non | 422 | 73.5% | 1.1% | 225 | 73.9% | 1.3% | 197 | 73.0% | 1.0% | 106 | 63.0% | 1.0% |
| Habitat | ||||||||||||
| Communes rurales | 35 | 6.0% | 0.3% | 15 | 5.1% | 0.3% | 19 | 7.1% | 0.3% | 11 | 6.7% | 0.3% |
| Agglo. - 20 000 hab | 82 | 14.3% | 0.9% | 42 | 13.7% | 1.0% | 40 | 14.9% | 0.9% | 24 | 14.4% | 0.9% |
| Agglo. 20 000 à 100 000 hab | 17 | 3.0% | 0.2% | 9 | 3.0% | 0.3% | 8 | 2.9% | 0.2% | 9 | 5.5% | 0.4% |
| Agglo. + 100 000 hab | 439 | 76.3% | 2.8% | 237 | 77.6% | 3.1% | 202 | 75.0% | 2.5% | 122 | 72.8% | 2.2% |
| Agglo. Paris | 2 | 0.4% | - | 2 | 0.6% | - | 1 | 0.2% | - | 1 | 0.6% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 5 | 0.8% | - | 4 | 1.4% | 0.1% | 1 | 0.2% | - | 3 | 2.0% | 0.1% |
| Franche-Comté | 0 | 0.1% | - | - | - | - | 0 | 0.1% | 0.1% | - | - | - |
| Champagne Ardennes | 0 | 0.1% | - | 0 | 0.1% | 0.1% | - | - | - | - | - | - |
| Picardie | 0 | 0.1% | - | 0 | 0.1% | 0.1% | - | - | - | 0 | 0.3% | 0.1% |
| Bretagne | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Aquitaine | 0 | - | - | 0 | - | - | - | - | - | 0 | - | - |
| Midi Pyrénées | 0 | - | - | - | - | - | 0 | - | - | - | - | - |
| Auvergne | 1 | 0.1% | - | 1 | 0.2% | 0.1% | - | - | - | - | - | - |
| Rhône Alpes | 4 | 0.7% | 0.1% | 2 | 0.6% | 0.1% | 2 | 0.8% | 0.1% | 1 | 0.4% | - |
| Languedoc Roussillon | 15 | 2.7% | 0.7% | 7 | 2.2% | 0.6% | 9 | 3.2% | 0.7% | 8 | 5.0% | 1.1% |
| Provence Alpes Côte d'Azur, Corse | 549 | 95.5% | 12.5% | 291 | 95.4% | 14.1% | 258 | 95.6% | 11.1% | 155 | 92.3% | 10.1% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 469 | 81.6% | 1.1% | 251 | 82.2% | 1.2% | 218 | 80.8% | 1.0% | 145 | 86.8% | 0.9% |
| Presque tous les jours | 62 | 10.8% | 1.0% | 31 | 10.3% | 1.1% | 31 | 11.4% | 0.9% | 17 | 10.1% | 1.2% |
| 1 à 2 fois par semaine | 40 | 7.0% | 1.3% | 23 | 7.5% | 1.8% | 17 | 6.4% | 1.0% | 3 | 1.9% | 0.6% |
| 1 à 3 fois par mois | 2 | 0.3% | 0.5% | - | - | - | 2 | 0.7% | 0.9% | 0 | 0.1% | 0.1% |
| Moins souvent | 2 | 0.4% | 1.9% | - | - | - | 2 | 0.8% | 2.9% | 2 | 1.1% | 8.3% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 18 | 3.1% | 1.3% | 14 | 4.7% | 2.3% | 4 | 1.4% | 0.5% | 1 | 0.7% | 0.5% |
| De 9 000 à moins de 12 000 euros par an | 29 | 5.1% | 1.5% | 21 | 7.0% | 2.8% | 8 | 2.9% | 0.6% | 2 | 1.3% | 0.9% |
| De 12 000 à moins de 18 000 euros par an | 47 | 8.2% | 0.9% | 19 | 6.2% | 0.9% | 28 | 10.4% | 0.9% | 10 | 5.8% | 1.3% |
| De 18 000 à moins de 24 000 euros par an | 80 | 13.9% | 1.2% | 46 | 15.0% | 1.6% | 34 | 12.5% | 0.9% | 10 | 5.7% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 155 | 26.9% | 1.3% | 75 | 24.5% | 1.3% | 80 | 29.7% | 1.2% | 47 | 28.0% | 1.3% |
| De 36 000 à moins de 45 000 euros par an | 71 | 12.4% | 0.9% | 39 | 12.8% | 1.0% | 32 | 11.9% | 0.8% | 28 | 16.7% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 80 | 13.9% | 1.0% | 40 | 13.1% | 0.9% | 40 | 14.9% | 1.2% | 29 | 17.3% | 0.8% |
| 65 000 euros et plus par an | 46 | 8.1% | 1.1% | 32 | 10.4% | 1.2% | 15 | 5.5% | 0.9% | 25 | 14.6% | 0.9% |
| Refus | 33 | 5.8% | 0.9% | 19 | 6.1% | 1.2% | 15 | 5.4% | 0.7% | 14 | 8.3% | 1.1% |
| Ne sait pas | 15 | 2.5% | 0.9% | 0 | 0.1% | - | 14 | 5.3% | 1.7% | 3 | 1.5% | 0.4% |
