L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 560 | 100.0% | 1.1% | 290 | 100.0% | 1.2% | 270 | 100.0% | 1.0% | 150 | 100.0% | 0.8% |
| Sexe | ||||||||||||
| Homme | 290 | 51.8% | 1.2% | 290 | 100.0% | 1.2% | - | - | - | 84 | 56.0% | 0.9% |
| Femme | 270 | 48.2% | 1.0% | - | - | - | 270 | 100.0% | 1.0% | 66 | 44.0% | 0.8% |
| Age | ||||||||||||
| 15 à 24 ans | 48 | 8.6% | 0.7% | 32 | 11.1% | 0.9% | 16 | 5.9% | 0.4% | 22 | 14.8% | 0.7% |
| 25 à 34 ans | 49 | 8.7% | 0.6% | 20 | 6.9% | 0.5% | 29 | 10.7% | 0.7% | 21 | 13.7% | 0.6% |
| 35 à 49 ans | 103 | 18.5% | 0.8% | 67 | 23.1% | 1.1% | 37 | 13.5% | 0.6% | 54 | 36.3% | 0.9% |
| 50 à 59 ans | 100 | 17.9% | 1.2% | 47 | 16.2% | 1.1% | 53 | 19.7% | 1.2% | 38 | 25.4% | 1.1% |
| 60 ans et plus | 259 | 46.3% | 1.6% | 124 | 42.7% | 1.7% | 136 | 50.2% | 1.5% | 15 | 9.8% | 0.9% |
| Individu | ||||||||||||
| Ménagères | 252 | 45.1% | 1.1% | - | - | - | 252 | 93.5% | 1.1% | 61 | 40.5% | 0.9% |
| Personne de référence | 292 | 52.1% | 1.0% | 238 | 81.9% | 1.2% | 54 | 20.0% | 0.7% | 76 | 50.7% | 0.9% |
| Responsable des achats | 387 | 69.1% | 1.1% | 141 | 48.7% | 1.1% | 246 | 91.0% | 1.1% | 92 | 61.1% | 0.8% |
| PCS Individu | ||||||||||||
| Agriculteurs | 10 | 1.8% | 1.9% | 9 | 3.2% | 2.9% | 1 | 0.3% | 0.3% | 0 | 0.1% | 0.2% |
| Petits patrons | 22 | 4.0% | 1.4% | 18 | 6.3% | 1.5% | 4 | 1.5% | 0.9% | 17 | 11.6% | 1.2% |
| Affaires et Cadres | 40 | 7.2% | 0.8% | 24 | 8.3% | 0.8% | 16 | 5.9% | 0.7% | 32 | 21.5% | 0.7% |
| Professions intermédiaires | 59 | 10.6% | 0.8% | 28 | 9.6% | 0.8% | 31 | 11.5% | 0.8% | 51 | 33.7% | 0.8% |
| Employés | 80 | 14.2% | 0.9% | 29 | 10.0% | 1.3% | 51 | 18.7% | 0.8% | 13 | 8.9% | 0.8% |
| Ouvriers | 50 | 8.9% | 0.8% | 42 | 14.5% | 0.8% | 7 | 2.7% | 0.6% | 5 | 3.6% | 1.2% |
| Retraités | 218 | 39.0% | 1.7% | 108 | 37.1% | 1.8% | 111 | 40.9% | 1.6% | 0 | 0.1% | 0.1% |
| Autres inactifs | 81 | 14.5% | 0.8% | 32 | 10.9% | 0.9% | 50 | 18.4% | 0.8% | 31 | 20.5% | 0.9% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 11 | 2.0% | 1.5% | 9 | 3.2% | 2.5% | 2 | 0.8% | 0.5% | - | - | - |
| Petits patrons | 31 | 5.5% | 1.2% | 20 | 7.0% | 1.4% | 11 | 4.0% | 0.9% | 31 | 20.7% | 1.2% |
| Affaires et Cadres | 48 | 8.6% | 0.7% | 29 | 10.1% | 0.8% | 19 | 7.0% | 0.5% | 48 | 32.0% | 0.7% |
| Professions intermédiaires | 71 | 12.7% | 0.9% | 34 | 11.9% | 0.8% | 37 | 13.5% | 0.9% | 71 | 47.3% | 0.9% |
| Employés | 44 | 7.9% | 0.8% | 24 | 8.2% | 1.0% | 21 | 7.6% | 0.6% | - | - | - |
| Ouvriers | 63 | 11.2% | 0.6% | 43 | 14.7% | 0.8% | 20 | 7.5% | 0.4% | - | - | - |
| Retraités | 257 | 45.9% | 1.7% | 115 | 39.5% | 1.7% | 143 | 52.8% | 1.7% | - | - | - |
| Autres inactifs | 34 | 6.1% | 1.0% | 16 | 5.4% | 1.1% | 18 | 6.8% | 0.9% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 82 | 14.6% | 0.8% | 36 | 12.3% | 0.8% | 46 | 17.1% | 0.8% | 20 | 13.1% | 0.8% |
| 2 personnes | 264 | 47.2% | 1.4% | 126 | 43.3% | 1.4% | 138 | 51.3% | 1.5% | 35 | 23.0% | 0.8% |
| 3 personnes | 97 | 17.3% | 1.0% | 56 | 19.4% | 1.2% | 41 | 15.1% | 0.9% | 32 | 21.2% | 0.8% |
| 4 personnes | 87 | 15.6% | 0.9% | 60 | 20.8% | 1.3% | 27 | 10.0% | 0.6% | 55 | 37.0% | 1.2% |
| 5 personnes et + | 30 | 5.3% | 0.5% | 12 | 4.2% | 0.5% | 18 | 6.6% | 0.6% | 9 | 5.7% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 109 | 19.6% | 0.7% | 58 | 20.1% | 0.8% | 51 | 19.0% | 0.6% | 57 | 37.9% | 0.8% |
| Non | 450 | 80.4% | 1.2% | 232 | 79.9% | 1.3% | 219 | 81.0% | 1.2% | 93 | 62.1% | 0.9% |
| Habitat | ||||||||||||
| Communes rurales | 119 | 21.2% | 1.0% | 67 | 23.0% | 1.2% | 52 | 19.4% | 0.8% | 32 | 21.6% | 1.0% |
| Agglo. - 20 000 hab | 152 | 27.1% | 1.7% | 72 | 24.9% | 1.7% | 79 | 29.4% | 1.7% | 30 | 20.3% | 1.1% |
| Agglo. 20 000 à 100 000 hab | 139 | 24.9% | 2.0% | 78 | 27.0% | 2.4% | 61 | 22.6% | 1.7% | 44 | 29.4% | 2.1% |
| Agglo. + 100 000 hab | 144 | 25.7% | 0.9% | 70 | 24.3% | 0.9% | 73 | 27.1% | 0.9% | 41 | 27.3% | 0.7% |
| Agglo. Paris | 6 | 1.1% | 0.1% | 2 | 0.8% | 0.1% | 4 | 1.5% | 0.1% | 2 | 1.4% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 6 | 1.2% | 0.1% | 2 | 0.8% | 0.1% | 4 | 1.5% | 0.1% | 2 | 1.4% | - |
| Nord Pas de Calais | 5 | 0.9% | 0.2% | - | - | - | 5 | 1.9% | 0.3% | - | - | - |
| Alsace | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.1% | - | - | - | 1 | 0.7% | 0.2% |
| Franche-Comté | - | - | - | - | - | - | - | - | - | - | - | - |
| Picardie | 1 | 0.2% | 0.1% | - | - | - | 1 | 0.5% | 0.2% | - | - | - |
| Bourgogne | 0 | - | - | - | - | - | 0 | - | - | 0 | 0.1% | - |
| Poitou Charentes | 1 | 0.2% | 0.1% | - | - | - | 1 | 0.4% | 0.1% | 1 | 0.7% | 0.2% |
| Aquitaine | 2 | 0.3% | 0.1% | 2 | 0.6% | 0.1% | - | - | - | 1 | 0.8% | 0.1% |
| Midi Pyrénées | 54 | 9.7% | 2.2% | 23 | 8.0% | 1.9% | 31 | 11.5% | 2.4% | 9 | 5.8% | 1.0% |
| Auvergne | 1 | 0.1% | 0.1% | 0 | 0.1% | 0.1% | 0 | 0.2% | 0.1% | 0 | - | - |
| Rhône Alpes | 6 | 1.1% | 0.1% | 3 | 1.0% | 0.1% | 3 | 1.2% | 0.1% | 3 | 2.2% | 0.2% |
| Languedoc Roussillon | 475 | 84.8% | 20.3% | 258 | 88.9% | 23.3% | 217 | 80.3% | 17.6% | 127 | 84.9% | 17.3% |
| Provence Alpes Côte d'Azur, Corse | 7 | 1.3% | 0.2% | 0 | 0.1% | - | 7 | 2.6% | 0.3% | 5 | 3.5% | 0.3% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 434 | 77.6% | 1.0% | 226 | 78.1% | 1.1% | 208 | 77.0% | 0.9% | 136 | 90.3% | 0.9% |
| Presque tous les jours | 79 | 14.0% | 1.3% | 33 | 11.3% | 1.2% | 46 | 17.0% | 1.4% | 13 | 8.5% | 0.9% |
| 1 à 2 fois par semaine | 42 | 7.5% | 1.4% | 28 | 9.6% | 2.2% | 14 | 5.2% | 0.8% | 2 | 1.2% | 0.3% |
| 1 à 3 fois par mois | 4 | 0.7% | 0.9% | 2 | 0.6% | 1.0% | 2 | 0.7% | 0.9% | 0 | 0.1% | 0.1% |
| Moins souvent | 1 | 0.2% | 1.2% | 1 | 0.4% | 2.9% | 0 | 0.1% | 0.3% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 2 | 0.3% | 0.1% | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.2% | 1 | 0.6% | 0.4% |
| De 9 000 à moins de 12 000 euros par an | 16 | 2.8% | 0.8% | 10 | 3.3% | 1.3% | 6 | 2.2% | 0.5% | 4 | 2.5% | 1.5% |
| De 12 000 à moins de 18 000 euros par an | 61 | 10.8% | 1.2% | 22 | 7.5% | 1.1% | 39 | 14.4% | 1.3% | 6 | 4.3% | 0.8% |
| De 18 000 à moins de 24 000 euros par an | 69 | 12.4% | 1.0% | 35 | 12.0% | 1.2% | 35 | 12.9% | 0.9% | 8 | 5.5% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 153 | 27.3% | 1.2% | 78 | 27.0% | 1.4% | 75 | 27.7% | 1.1% | 30 | 20.1% | 0.9% |
| De 36 000 à moins de 45 000 euros par an | 89 | 15.9% | 1.2% | 44 | 15.2% | 1.1% | 45 | 16.6% | 1.2% | 28 | 18.9% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 90 | 16.0% | 1.2% | 69 | 23.8% | 1.6% | 21 | 7.6% | 0.6% | 38 | 25.0% | 1.0% |
| 65 000 euros et plus par an | 22 | 4.0% | 0.5% | 10 | 3.3% | 0.4% | 13 | 4.7% | 0.7% | 15 | 10.1% | 0.5% |
| Refus | 49 | 8.7% | 1.4% | 21 | 7.2% | 1.4% | 28 | 10.3% | 1.4% | 15 | 10.1% | 1.2% |
| Ne sait pas | 10 | 1.8% | 0.6% | 1 | 0.5% | 0.2% | 8 | 3.1% | 1.0% | 4 | 2.9% | 0.7% |
