L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 366 | 100.0% | 0.7% | 188 | 100.0% | 0.8% | 178 | 100.0% | 0.7% | 78 | 100.0% | 0.4% |
| Sexe | ||||||||||||
| Homme | 188 | 51.4% | 0.8% | 188 | 100.0% | 0.8% | - | - | - | 35 | 45.6% | 0.4% |
| Femme | 178 | 48.6% | 0.7% | - | - | - | 178 | 100.0% | 0.7% | 42 | 54.4% | 0.5% |
| Age | ||||||||||||
| 15 à 24 ans | 29 | 8.0% | 0.4% | 17 | 8.8% | 0.5% | 13 | 7.2% | 0.4% | 12 | 15.9% | 0.4% |
| 25 à 34 ans | 38 | 10.3% | 0.5% | 24 | 12.7% | 0.6% | 14 | 7.8% | 0.4% | 8 | 10.1% | 0.2% |
| 35 à 49 ans | 94 | 25.6% | 0.8% | 48 | 25.5% | 0.8% | 46 | 25.8% | 0.7% | 27 | 34.9% | 0.4% |
| 50 à 59 ans | 73 | 19.9% | 0.8% | 43 | 22.7% | 0.9% | 30 | 16.9% | 0.7% | 25 | 32.4% | 0.7% |
| 60 ans et plus | 132 | 36.1% | 0.8% | 57 | 30.3% | 0.8% | 75 | 42.3% | 0.8% | 5 | 6.7% | 0.5% |
| Individu | ||||||||||||
| Ménagères | 163 | 44.4% | 0.7% | - | - | - | 163 | 91.4% | 0.7% | 35 | 44.4% | 0.5% |
| Personne de référence | 224 | 61.2% | 0.8% | 168 | 89.6% | 0.8% | 56 | 31.2% | 0.7% | 36 | 46.4% | 0.4% |
| Responsable des achats | 252 | 68.9% | 0.7% | 101 | 53.6% | 0.8% | 151 | 85.1% | 0.7% | 46 | 59.0% | 0.4% |
| PCS Individu | ||||||||||||
| Agriculteurs | 10 | 2.8% | 2.0% | 7 | 3.5% | 1.9% | 4 | 2.0% | 2.1% | 1 | 1.4% | 4.3% |
| Petits patrons | 8 | 2.1% | 0.5% | 5 | 2.6% | 0.4% | 3 | 1.5% | 0.6% | 8 | 9.8% | 0.5% |
| Affaires et Cadres | 15 | 4.0% | 0.3% | 7 | 3.9% | 0.3% | 7 | 4.1% | 0.3% | 11 | 13.6% | 0.2% |
| Professions intermédiaires | 43 | 11.9% | 0.6% | 19 | 10.3% | 0.5% | 24 | 13.5% | 0.7% | 30 | 39.1% | 0.5% |
| Employés | 55 | 15.0% | 0.7% | 22 | 11.7% | 1.0% | 33 | 18.5% | 0.5% | 16 | 20.8% | 0.9% |
| Ouvriers | 61 | 16.7% | 1.0% | 53 | 28.3% | 1.1% | 8 | 4.5% | 0.6% | 0 | 0.5% | 0.1% |
| Retraités | 126 | 34.5% | 1.0% | 55 | 29.0% | 0.9% | 72 | 40.2% | 1.1% | 2 | 2.9% | 1.1% |
| Autres inactifs | 48 | 13.1% | 0.5% | 20 | 10.7% | 0.6% | 28 | 15.7% | 0.4% | 9 | 11.8% | 0.3% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 10 | 2.6% | 1.3% | 6 | 3.1% | 1.5% | 4 | 2.1% | 1.1% | - | - | - |
| Petits patrons | 11 | 2.9% | 0.4% | 6 | 3.1% | 0.4% | 5 | 2.7% | 0.4% | 11 | 13.6% | 0.4% |
| Affaires et Cadres | 18 | 4.8% | 0.3% | 8 | 4.4% | 0.2% | 9 | 5.3% | 0.3% | 18 | 22.8% | 0.3% |
| Professions intermédiaires | 49 | 13.5% | 0.6% | 21 | 11.4% | 0.5% | 28 | 15.8% | 0.7% | 49 | 63.7% | 0.6% |
| Employés | 35 | 9.4% | 0.6% | 21 | 11.4% | 0.9% | 13 | 7.4% | 0.4% | - | - | - |
| Ouvriers | 77 | 21.1% | 0.8% | 51 | 27.3% | 1.0% | 26 | 14.6% | 0.6% | - | - | - |
| Retraités | 141 | 38.7% | 0.9% | 62 | 33.1% | 0.9% | 79 | 44.5% | 1.0% | - | - | - |
| Autres inactifs | 25 | 6.9% | 0.6% | 12 | 6.2% | 0.8% | 13 | 7.6% | 0.5% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 79 | 21.7% | 0.8% | 35 | 18.7% | 0.8% | 44 | 24.9% | 0.8% | 7 | 8.7% | 0.3% |
| 2 personnes | 144 | 39.2% | 0.8% | 78 | 41.6% | 0.9% | 65 | 36.7% | 0.7% | 23 | 29.1% | 0.5% |
| 3 personnes | 58 | 15.8% | 0.6% | 25 | 13.4% | 0.5% | 33 | 18.4% | 0.7% | 22 | 27.9% | 0.5% |
| 4 personnes | 63 | 17.2% | 0.7% | 39 | 20.6% | 0.9% | 24 | 13.6% | 0.5% | 20 | 26.3% | 0.4% |
| 5 personnes et + | 22 | 6.0% | 0.4% | 11 | 5.8% | 0.4% | 11 | 6.3% | 0.4% | 6 | 8.0% | 0.2% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 102 | 28.0% | 0.7% | 53 | 28.4% | 0.7% | 49 | 27.5% | 0.6% | 34 | 43.5% | 0.4% |
| Non | 264 | 72.0% | 0.7% | 135 | 71.6% | 0.8% | 129 | 72.5% | 0.7% | 44 | 56.5% | 0.5% |
| Habitat | ||||||||||||
| Communes rurales | 155 | 42.4% | 1.3% | 71 | 37.8% | 1.2% | 84 | 47.2% | 1.3% | 41 | 52.4% | 1.3% |
| Agglo. - 20 000 hab | 49 | 13.5% | 0.5% | 21 | 11.1% | 0.5% | 29 | 16.1% | 0.6% | 10 | 12.6% | 0.4% |
| Agglo. 20 000 à 100 000 hab | 103 | 28.0% | 1.5% | 64 | 34.1% | 1.9% | 38 | 21.6% | 1.1% | 13 | 16.5% | 0.6% |
| Agglo. + 100 000 hab | 56 | 15.3% | 0.4% | 31 | 16.4% | 0.4% | 25 | 14.3% | 0.3% | 12 | 15.8% | 0.2% |
| Agglo. Paris | 3 | 0.7% | - | 1 | 0.6% | - | 1 | 0.8% | - | 2 | 2.6% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 3 | 0.7% | - | 1 | 0.7% | - | 1 | 0.8% | - | 2 | 2.8% | - |
| Lorraine | 1 | 0.3% | - | 1 | 0.5% | 0.1% | - | - | - | 1 | 0.7% | 0.1% |
| Champagne Ardennes | 273 | 74.7% | 25.1% | 140 | 74.4% | 26.6% | 133 | 75.0% | 23.6% | 56 | 72.2% | 19.9% |
| Picardie | 86 | 23.6% | 5.6% | 45 | 24.0% | 6.1% | 41 | 23.2% | 5.2% | 18 | 23.3% | 4.1% |
| Bretagne | 1 | 0.2% | - | 1 | 0.4% | 0.1% | - | - | - | 1 | 0.9% | 0.1% |
| Languedoc Roussillon | 0 | - | - | - | - | - | 0 | - | - | 0 | 0.1% | - |
| Provence Alpes Côte d'Azur, Corse | 2 | 0.5% | - | - | - | - | 2 | 1.0% | 0.1% | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 237 | 64.8% | 0.6% | 128 | 68.0% | 0.7% | 109 | 61.5% | 0.6% | 64 | 82.5% | 0.4% |
| Presque tous les jours | 51 | 13.8% | 0.9% | 24 | 12.7% | 0.9% | 27 | 15.1% | 0.9% | 8 | 10.4% | 0.5% |
| 1 à 2 fois par semaine | 19 | 5.3% | 0.7% | 10 | 5.6% | 0.9% | 9 | 5.0% | 0.6% | 4 | 5.6% | 0.8% |
| 1 à 3 fois par mois | 3 | 0.9% | 0.7% | 2 | 1.2% | 1.0% | 1 | 0.6% | 0.4% | 1 | 1.5% | 1.4% |
| Moins souvent | 5 | 1.4% | 0.9% | 5 | 2.7% | 1.8% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 12 | 3.2% | 0.7% | 2 | 1.3% | 0.3% | 10 | 5.3% | 1.0% | 0 | 0.1% | - |
| De 9 000 à moins de 12 000 euros par an | 18 | 4.9% | 0.7% | 11 | 5.7% | 1.0% | 7 | 4.1% | 0.4% | 0 | 0.3% | 0.1% |
| De 12 000 à moins de 18 000 euros par an | 49 | 13.5% | 0.9% | 24 | 13.0% | 1.1% | 25 | 14.0% | 0.8% | 8 | 10.2% | 1.2% |
| De 18 000 à moins de 24 000 euros par an | 38 | 10.4% | 0.6% | 21 | 11.4% | 0.7% | 17 | 9.4% | 0.4% | 5 | 6.8% | 0.4% |
| De 24 000 à moins de 36 000 euros par an | 76 | 20.8% | 0.7% | 40 | 21.2% | 0.7% | 36 | 20.3% | 0.6% | 20 | 25.2% | 0.6% |
| De 36 000 à moins de 45 000 euros par an | 63 | 17.2% | 0.9% | 30 | 16.0% | 0.8% | 33 | 18.5% | 0.9% | 10 | 13.5% | 0.4% |
| De 45 000 à moins de 65 000 euros par an | 42 | 11.4% | 0.6% | 20 | 10.4% | 0.5% | 22 | 12.4% | 0.7% | 16 | 20.7% | 0.4% |
| 65 000 euros et plus par an | 23 | 6.4% | 0.6% | 14 | 7.3% | 0.6% | 10 | 5.4% | 0.5% | 12 | 15.4% | 0.4% |
| Refus | 27 | 7.3% | 0.6% | 15 | 8.2% | 0.9% | 11 | 6.4% | 0.5% | 5 | 5.9% | 0.3% |
| Ne sait pas | 17 | 4.8% | 1.6% | 10 | 5.5% | 2.1% | 7 | 4.1% | 1.2% | 1 | 1.8% | 0.4% |
