L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 375 | 100.0% | 0.7% | 166 | 100.0% | 0.7% | 209 | 100.0% | 0.8% | 126 | 100.0% | 0.7% |
| Sexe | ||||||||||||
| Homme | 166 | 44.3% | 0.7% | 166 | 100.0% | 0.7% | - | - | - | 55 | 43.7% | 0.6% |
| Femme | 209 | 55.7% | 0.8% | - | - | - | 209 | 100.0% | 0.8% | 71 | 56.3% | 0.8% |
| Age | ||||||||||||
| 15 à 24 ans | 35 | 9.4% | 0.5% | 14 | 8.6% | 0.4% | 21 | 10.1% | 0.6% | 19 | 15.5% | 0.6% |
| 25 à 34 ans | 48 | 12.9% | 0.6% | 16 | 9.5% | 0.4% | 33 | 15.6% | 0.8% | 22 | 17.5% | 0.7% |
| 35 à 49 ans | 64 | 17.1% | 0.5% | 24 | 14.7% | 0.4% | 40 | 19.1% | 0.6% | 38 | 30.4% | 0.6% |
| 50 à 59 ans | 78 | 20.8% | 0.8% | 41 | 24.5% | 0.9% | 37 | 17.8% | 0.8% | 40 | 31.8% | 1.0% |
| 60 ans et plus | 149 | 39.8% | 1.0% | 71 | 42.8% | 1.0% | 78 | 37.4% | 0.9% | 6 | 4.8% | 0.7% |
| Individu | ||||||||||||
| Ménagères | 182 | 48.6% | 0.8% | - | - | - | 182 | 87.2% | 0.8% | 60 | 47.8% | 0.9% |
| Personne de référence | 195 | 52.0% | 0.7% | 146 | 88.1% | 0.7% | 49 | 23.3% | 0.6% | 54 | 42.6% | 0.6% |
| Responsable des achats | 270 | 72.0% | 0.7% | 95 | 57.4% | 0.7% | 175 | 83.6% | 0.8% | 78 | 62.3% | 0.7% |
| PCS Individu | ||||||||||||
| Petits patrons | 16 | 4.3% | 1.0% | 15 | 8.9% | 1.3% | 1 | 0.6% | 0.3% | 15 | 11.7% | 1.0% |
| Affaires et Cadres | 33 | 8.8% | 0.7% | 19 | 11.4% | 0.7% | 14 | 6.7% | 0.7% | 28 | 22.5% | 0.6% |
| Professions intermédiaires | 41 | 10.8% | 0.6% | 17 | 10.1% | 0.5% | 24 | 11.4% | 0.7% | 37 | 29.8% | 0.6% |
| Employés | 80 | 21.2% | 1.0% | 24 | 14.4% | 1.1% | 56 | 26.6% | 0.9% | 20 | 15.6% | 1.1% |
| Ouvriers | 22 | 5.9% | 0.4% | 14 | 8.3% | 0.3% | 9 | 4.1% | 0.6% | - | - | - |
| Retraités | 119 | 31.8% | 0.9% | 63 | 38.2% | 1.0% | 56 | 26.7% | 0.8% | - | - | - |
| Autres inactifs | 64 | 17.1% | 0.6% | 15 | 8.8% | 0.4% | 50 | 23.8% | 0.7% | 26 | 20.3% | 0.8% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 1 | 0.4% | 0.2% | - | - | - | 1 | 0.7% | 0.4% | - | - | - |
| Petits patrons | 33 | 8.8% | 1.3% | 15 | 8.9% | 1.1% | 18 | 8.8% | 1.4% | 33 | 26.4% | 1.3% |
| Affaires et Cadres | 45 | 12.1% | 0.7% | 21 | 12.5% | 0.6% | 24 | 11.7% | 0.7% | 45 | 36.1% | 0.7% |
| Professions intermédiaires | 47 | 12.6% | 0.6% | 19 | 11.7% | 0.5% | 28 | 13.3% | 0.7% | 47 | 37.6% | 0.6% |
| Employés | 50 | 13.4% | 0.9% | 27 | 16.4% | 1.1% | 23 | 11.0% | 0.8% | - | - | - |
| Ouvriers | 55 | 14.7% | 0.6% | 18 | 10.9% | 0.4% | 37 | 17.8% | 0.8% | - | - | - |
| Retraités | 125 | 33.4% | 0.8% | 65 | 38.9% | 1.0% | 61 | 29.0% | 0.7% | - | - | - |
| Autres inactifs | 17 | 4.6% | 0.4% | 1 | 0.8% | 0.1% | 16 | 7.7% | 0.6% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 77 | 20.7% | 0.8% | 38 | 22.8% | 0.9% | 40 | 18.9% | 0.7% | 12 | 9.2% | 0.6% |
| 2 personnes | 137 | 36.4% | 0.8% | 73 | 43.8% | 0.8% | 64 | 30.6% | 0.7% | 28 | 22.5% | 0.7% |
| 3 personnes | 76 | 20.2% | 0.8% | 26 | 15.5% | 0.6% | 50 | 23.9% | 1.1% | 41 | 32.8% | 1.1% |
| 4 personnes | 53 | 14.2% | 0.6% | 25 | 15.1% | 0.5% | 28 | 13.6% | 0.6% | 31 | 24.7% | 0.6% |
| 5 personnes et + | 32 | 8.5% | 0.6% | 5 | 2.8% | 0.2% | 27 | 13.0% | 1.0% | 14 | 10.8% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 88 | 23.6% | 0.6% | 27 | 16.2% | 0.4% | 62 | 29.5% | 0.8% | 51 | 40.4% | 0.7% |
| Non | 286 | 76.4% | 0.8% | 139 | 83.8% | 0.8% | 147 | 70.5% | 0.8% | 75 | 59.6% | 0.8% |
| Habitat | ||||||||||||
| Communes rurales | 16 | 4.4% | 0.1% | 7 | 4.3% | 0.1% | 9 | 4.5% | 0.1% | 7 | 5.9% | 0.2% |
| Agglo. - 20 000 hab | 18 | 4.9% | 0.2% | 6 | 3.7% | 0.1% | 12 | 5.8% | 0.3% | 4 | 3.4% | 0.2% |
| Agglo. 20 000 à 100 000 hab | 48 | 12.8% | 0.7% | 19 | 11.5% | 0.6% | 29 | 13.8% | 0.8% | 13 | 10.6% | 0.7% |
| Agglo. + 100 000 hab | 290 | 77.3% | 1.9% | 132 | 79.6% | 1.8% | 157 | 75.4% | 2.0% | 99 | 78.6% | 1.7% |
| Agglo. Paris | 3 | 0.7% | - | 2 | 1.0% | - | 1 | 0.5% | - | 2 | 1.4% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 3 | 0.7% | - | 2 | 1.0% | - | 1 | 0.5% | - | 2 | 1.4% | - |
| Nord Pas de Calais | 3 | 0.7% | 0.1% | 3 | 1.6% | 0.2% | - | - | - | 2 | 1.4% | 0.2% |
| Franche-Comté | 1 | 0.1% | 0.1% | 0 | 0.2% | 0.1% | 0 | 0.1% | - | - | - | - |
| Champagne Ardennes | 0 | 0.1% | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Auvergne | 0 | - | - | 0 | 0.1% | - | - | - | - | - | - | - |
| Provence Alpes Côte d'Azur, Corse | 368 | 98.3% | 8.4% | 161 | 97.1% | 7.8% | 207 | 99.2% | 9.0% | 122 | 97.2% | 8.4% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 285 | 75.9% | 0.8% | 128 | 77.2% | 0.7% | 157 | 75.0% | 0.9% | 111 | 88.2% | 0.8% |
| Presque tous les jours | 41 | 11.1% | 0.7% | 21 | 12.5% | 0.8% | 21 | 9.9% | 0.6% | 11 | 8.7% | 0.6% |
| 1 à 2 fois par semaine | 8 | 2.2% | 0.3% | 4 | 2.4% | 0.4% | 4 | 2.0% | 0.3% | 1 | 1.1% | 0.3% |
| Jamais | 5 | 1.4% | 7.3% | 2 | 1.3% | 5.5% | 3 | 1.4% | 9.8% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 6 | 1.5% | 0.3% | 6 | 3.3% | 0.7% | - | - | - | 1 | 1.0% | 0.6% |
| De 9 000 à moins de 12 000 euros par an | 14 | 3.8% | 0.5% | 1 | 0.9% | 0.1% | 13 | 6.1% | 0.7% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 36 | 9.6% | 0.6% | 20 | 12.1% | 0.8% | 16 | 7.6% | 0.5% | 4 | 3.3% | 0.6% |
| De 18 000 à moins de 24 000 euros par an | 28 | 7.4% | 0.4% | 16 | 9.4% | 0.5% | 12 | 5.9% | 0.3% | 2 | 1.6% | 0.2% |
| De 24 000 à moins de 36 000 euros par an | 71 | 18.9% | 0.6% | 23 | 13.9% | 0.4% | 48 | 22.9% | 0.8% | 26 | 20.4% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 83 | 22.1% | 1.2% | 39 | 23.7% | 1.1% | 43 | 20.8% | 1.3% | 37 | 29.1% | 1.2% |
| De 45 000 à moins de 65 000 euros par an | 63 | 16.9% | 0.9% | 31 | 18.6% | 0.8% | 33 | 15.6% | 1.0% | 28 | 22.0% | 0.7% |
| 65 000 euros et plus par an | 43 | 11.4% | 1.1% | 20 | 12.2% | 0.9% | 22 | 10.7% | 1.3% | 24 | 19.2% | 0.9% |
| Refus | 25 | 6.7% | 0.7% | 7 | 4.0% | 0.5% | 18 | 8.8% | 0.9% | 4 | 3.3% | 0.4% |
| Ne sait pas | 7 | 1.8% | 0.4% | 3 | 1.9% | 0.4% | 4 | 1.7% | 0.4% | - | - | - |
