L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 546 | 100.0% | 1.0% | 269 | 100.0% | 1.1% | 277 | 100.0% | 1.0% | 146 | 100.0% | 0.8% |
| Sexe | ||||||||||||
| Homme | 269 | 49.3% | 1.1% | 269 | 100.0% | 1.1% | - | - | - | 87 | 59.7% | 1.0% |
| Femme | 277 | 50.7% | 1.0% | - | - | - | 277 | 100.0% | 1.0% | 59 | 40.3% | 0.7% |
| Age | ||||||||||||
| 15 à 24 ans | 52 | 9.4% | 0.7% | 30 | 11.1% | 0.8% | 22 | 7.8% | 0.6% | 24 | 16.2% | 0.8% |
| 25 à 34 ans | 69 | 12.5% | 0.9% | 26 | 9.5% | 0.7% | 43 | 15.5% | 1.1% | 16 | 10.9% | 0.5% |
| 35 à 49 ans | 104 | 19.1% | 0.8% | 53 | 19.7% | 0.9% | 51 | 18.4% | 0.8% | 61 | 41.6% | 1.0% |
| 50 à 59 ans | 124 | 22.6% | 1.3% | 77 | 28.7% | 1.7% | 46 | 16.7% | 1.0% | 38 | 25.6% | 1.0% |
| 60 ans et plus | 199 | 36.3% | 1.3% | 83 | 31.0% | 1.2% | 115 | 41.5% | 1.3% | 8 | 5.7% | 1.0% |
| Individu | ||||||||||||
| Ménagères | 246 | 45.0% | 1.0% | - | - | - | 246 | 88.6% | 1.0% | 53 | 36.2% | 0.8% |
| Personne de référence | 305 | 55.8% | 1.1% | 225 | 83.4% | 1.1% | 80 | 29.0% | 1.0% | 74 | 50.3% | 0.9% |
| Responsable des achats | 363 | 66.4% | 1.0% | 113 | 42.0% | 0.9% | 250 | 90.1% | 1.1% | 87 | 59.3% | 0.8% |
| PCS Individu | ||||||||||||
| Agriculteurs | 7 | 1.2% | 1.3% | 5 | 1.8% | 1.4% | 2 | 0.7% | 1.3% | - | - | - |
| Petits patrons | 10 | 1.8% | 0.6% | 10 | 3.6% | 0.8% | - | - | - | 9 | 6.2% | 0.6% |
| Affaires et Cadres | 26 | 4.7% | 0.5% | 16 | 5.9% | 0.6% | 10 | 3.5% | 0.5% | 24 | 16.4% | 0.5% |
| Professions intermédiaires | 74 | 13.5% | 1.0% | 44 | 16.4% | 1.3% | 29 | 10.6% | 0.8% | 60 | 40.9% | 1.0% |
| Employés | 78 | 14.2% | 0.9% | 14 | 5.2% | 0.6% | 64 | 23.0% | 1.0% | 19 | 12.8% | 1.0% |
| Ouvriers | 78 | 14.2% | 1.2% | 58 | 21.6% | 1.2% | 20 | 7.2% | 1.5% | 1 | 0.6% | 0.2% |
| Retraités | 140 | 25.5% | 1.1% | 82 | 30.3% | 1.3% | 58 | 20.9% | 0.9% | 2 | 1.3% | 1.0% |
| Autres inactifs | 136 | 24.9% | 1.3% | 41 | 15.3% | 1.1% | 95 | 34.1% | 1.4% | 32 | 21.7% | 1.0% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 7 | 1.2% | 0.9% | 5 | 1.8% | 1.1% | 2 | 0.7% | 0.6% | - | - | - |
| Petits patrons | 17 | 3.1% | 0.6% | 9 | 3.4% | 0.7% | 8 | 2.9% | 0.6% | 17 | 11.6% | 0.6% |
| Affaires et Cadres | 42 | 7.7% | 0.6% | 23 | 8.4% | 0.7% | 20 | 7.1% | 0.6% | 42 | 28.9% | 0.6% |
| Professions intermédiaires | 87 | 15.9% | 1.1% | 56 | 20.7% | 1.4% | 32 | 11.4% | 0.8% | 87 | 59.5% | 1.1% |
| Employés | 39 | 7.2% | 0.7% | 19 | 6.9% | 0.8% | 21 | 7.5% | 0.7% | - | - | - |
| Ouvriers | 100 | 18.3% | 1.1% | 49 | 18.1% | 1.0% | 51 | 18.4% | 1.2% | - | - | - |
| Retraités | 195 | 35.7% | 1.3% | 89 | 33.1% | 1.3% | 106 | 38.2% | 1.3% | - | - | - |
| Autres inactifs | 59 | 10.8% | 1.4% | 21 | 7.7% | 1.3% | 38 | 13.8% | 1.5% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 84 | 15.3% | 0.8% | 29 | 10.7% | 0.7% | 55 | 19.8% | 1.0% | 14 | 9.8% | 0.8% |
| 2 personnes | 248 | 45.4% | 1.4% | 126 | 47.0% | 1.5% | 122 | 43.9% | 1.3% | 27 | 18.7% | 0.7% |
| 3 personnes | 68 | 12.5% | 0.7% | 34 | 12.6% | 0.7% | 34 | 12.4% | 0.7% | 32 | 21.9% | 0.8% |
| 4 personnes | 87 | 16.0% | 0.9% | 42 | 15.6% | 0.9% | 45 | 16.4% | 1.0% | 44 | 29.9% | 0.9% |
| 5 personnes et + | 59 | 10.8% | 1.1% | 38 | 14.2% | 1.4% | 21 | 7.5% | 0.7% | 29 | 19.7% | 1.1% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 137 | 25.1% | 0.9% | 77 | 28.4% | 1.0% | 60 | 21.8% | 0.7% | 59 | 40.3% | 0.8% |
| Non | 410 | 74.9% | 1.1% | 193 | 71.6% | 1.1% | 217 | 78.2% | 1.1% | 87 | 59.7% | 0.9% |
| Habitat | ||||||||||||
| Communes rurales | 177 | 32.5% | 1.5% | 73 | 27.2% | 1.3% | 104 | 37.6% | 1.7% | 35 | 23.6% | 1.1% |
| Agglo. - 20 000 hab | 97 | 17.7% | 1.1% | 59 | 22.0% | 1.4% | 38 | 13.6% | 0.8% | 29 | 19.8% | 1.1% |
| Agglo. 20 000 à 100 000 hab | 111 | 20.3% | 1.6% | 41 | 15.1% | 1.2% | 70 | 25.4% | 2.0% | 23 | 15.7% | 1.2% |
| Agglo. + 100 000 hab | 161 | 29.5% | 1.0% | 96 | 35.7% | 1.3% | 65 | 23.5% | 0.8% | 60 | 40.9% | 1.1% |
| Régions INSEE | ||||||||||||
| Lorraine | 531 | 97.2% | 27.7% | 262 | 97.2% | 28.2% | 269 | 97.1% | 27.2% | 139 | 95.2% | 26.3% |
| Alsace | 9 | 1.7% | 0.6% | 5 | 1.9% | 0.7% | 4 | 1.6% | 0.5% | 5 | 3.4% | 1.1% |
| Franche-Comté | 3 | 0.6% | 0.3% | 1 | 0.4% | 0.3% | 2 | 0.8% | 0.4% | 2 | 1.2% | 0.6% |
| Champagne Ardennes | 1 | 0.1% | - | 0 | 0.1% | - | 0 | 0.1% | 0.1% | 0 | 0.2% | 0.1% |
| Bourgogne | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.2% | - | - | - | - | - | - |
| Auvergne | 1 | 0.2% | 0.1% | - | - | - | 1 | 0.4% | 0.2% | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 315 | 57.7% | 0.9% | 179 | 66.7% | 1.0% | 136 | 49.0% | 0.8% | 120 | 81.9% | 0.8% |
| Presque tous les jours | 79 | 14.4% | 1.3% | 34 | 12.8% | 1.3% | 44 | 15.9% | 1.4% | 19 | 12.8% | 1.0% |
| 1 à 2 fois par semaine | 27 | 4.9% | 1.0% | 19 | 7.1% | 1.8% | 8 | 2.7% | 0.5% | 2 | 1.2% | 0.3% |
| 1 à 3 fois par mois | 22 | 3.9% | 4.5% | 7 | 2.5% | 3.5% | 15 | 5.4% | 5.1% | 3 | 2.3% | 5.1% |
| Moins souvent | 3 | 0.5% | 0.4% | - | - | - | 3 | 0.9% | 0.7% | 3 | 1.7% | 5.4% |
| Jamais | 2 | 0.3% | 2.4% | - | - | - | 2 | 0.6% | 5.6% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 18 | 3.2% | 1.0% | 10 | 3.6% | 1.3% | 8 | 2.9% | 0.7% | 3 | 2.1% | 1.6% |
| De 9 000 à moins de 12 000 euros par an | 38 | 7.0% | 1.3% | 17 | 6.4% | 1.5% | 21 | 7.6% | 1.2% | 3 | 2.1% | 1.3% |
| De 12 000 à moins de 18 000 euros par an | 73 | 13.4% | 1.3% | 21 | 7.6% | 0.8% | 53 | 19.0% | 1.7% | 6 | 3.8% | 0.9% |
| De 18 000 à moins de 24 000 euros par an | 61 | 11.2% | 0.9% | 24 | 9.0% | 0.8% | 37 | 13.3% | 1.0% | 14 | 9.6% | 1.0% |
| De 24 000 à moins de 36 000 euros par an | 136 | 24.8% | 1.2% | 79 | 29.3% | 1.5% | 57 | 20.5% | 0.9% | 29 | 19.5% | 0.8% |
| De 36 000 à moins de 45 000 euros par an | 69 | 12.5% | 1.0% | 42 | 15.6% | 1.1% | 26 | 9.5% | 0.8% | 28 | 19.4% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 79 | 14.4% | 1.1% | 45 | 16.8% | 1.1% | 33 | 12.0% | 1.0% | 35 | 23.8% | 0.9% |
| 65 000 euros et plus par an | 25 | 4.6% | 0.6% | 15 | 5.7% | 0.7% | 10 | 3.6% | 0.6% | 20 | 13.3% | 0.7% |
| Refus | 40 | 7.3% | 1.2% | 9 | 3.5% | 0.6% | 31 | 11.1% | 1.6% | 5 | 3.6% | 0.5% |
| Ne sait pas | 8 | 1.4% | 0.5% | 6 | 2.4% | 0.9% | 1 | 0.5% | 0.1% | 4 | 2.7% | 0.7% |
