L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 796 | 100.0% | 1.5% | 415 | 100.0% | 1.7% | 382 | 100.0% | 1.4% | 178 | 100.0% | 1.0% |
| Sexe | ||||||||||||
| Homme | 415 | 52.1% | 1.7% | 415 | 100.0% | 1.7% | - | - | - | 99 | 55.5% | 1.1% |
| Femme | 382 | 47.9% | 1.4% | - | - | - | 382 | 100.0% | 1.4% | 79 | 44.5% | 0.9% |
| Age | ||||||||||||
| 15 à 24 ans | 57 | 7.1% | 0.8% | 34 | 8.1% | 0.9% | 23 | 6.0% | 0.6% | 25 | 13.8% | 0.8% |
| 25 à 34 ans | 85 | 10.7% | 1.1% | 47 | 11.3% | 1.3% | 38 | 10.0% | 1.0% | 20 | 11.2% | 0.6% |
| 35 à 49 ans | 156 | 19.6% | 1.3% | 74 | 17.9% | 1.2% | 82 | 21.5% | 1.3% | 60 | 33.6% | 0.9% |
| 50 à 59 ans | 163 | 20.4% | 1.8% | 88 | 21.2% | 1.9% | 75 | 19.6% | 1.6% | 60 | 33.8% | 1.6% |
| 60 ans et plus | 336 | 42.1% | 2.2% | 172 | 41.5% | 2.5% | 164 | 42.9% | 1.9% | 13 | 7.6% | 1.5% |
| Individu | ||||||||||||
| Ménagères | 349 | 43.8% | 1.5% | - | - | - | 349 | 91.4% | 1.5% | 69 | 39.1% | 1.0% |
| Personne de référence | 490 | 61.5% | 1.7% | 365 | 88.0% | 1.8% | 125 | 32.8% | 1.6% | 99 | 55.5% | 1.2% |
| Responsable des achats | 582 | 73.1% | 1.6% | 238 | 57.4% | 1.8% | 344 | 90.1% | 1.5% | 123 | 69.4% | 1.1% |
| PCS Individu | ||||||||||||
| Agriculteurs | 10 | 1.3% | 2.0% | 8 | 1.9% | 2.3% | 2 | 0.6% | 1.3% | - | - | - |
| Petits patrons | 9 | 1.2% | 0.6% | 8 | 1.9% | 0.7% | 2 | 0.4% | 0.4% | 9 | 5.3% | 0.6% |
| Affaires et Cadres | 45 | 5.7% | 0.9% | 32 | 7.7% | 1.1% | 13 | 3.5% | 0.6% | 40 | 22.5% | 0.9% |
| Professions intermédiaires | 101 | 12.7% | 1.4% | 53 | 12.7% | 1.5% | 49 | 12.8% | 1.3% | 70 | 39.2% | 1.2% |
| Employés | 129 | 16.2% | 1.5% | 36 | 8.8% | 1.6% | 92 | 24.2% | 1.5% | 22 | 12.6% | 1.2% |
| Ouvriers | 96 | 12.1% | 1.5% | 78 | 18.9% | 1.6% | 18 | 4.7% | 1.3% | 8 | 4.6% | 2.3% |
| Retraités | 290 | 36.4% | 2.3% | 161 | 38.9% | 2.6% | 129 | 33.7% | 1.9% | 8 | 4.3% | 3.7% |
| Autres inactifs | 116 | 14.5% | 1.1% | 39 | 9.3% | 1.0% | 77 | 20.1% | 1.1% | 21 | 11.6% | 0.6% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 17 | 2.1% | 2.2% | 9 | 2.1% | 2.1% | 8 | 2.0% | 2.3% | - | - | - |
| Petits patrons | 24 | 3.0% | 0.9% | 11 | 2.7% | 0.8% | 13 | 3.4% | 1.0% | 24 | 13.5% | 0.9% |
| Affaires et Cadres | 59 | 7.4% | 0.9% | 34 | 8.1% | 1.0% | 25 | 6.7% | 0.7% | 59 | 33.2% | 0.9% |
| Professions intermédiaires | 95 | 11.9% | 1.2% | 54 | 13.0% | 1.3% | 41 | 10.7% | 1.1% | 95 | 53.3% | 1.2% |
| Employés | 95 | 12.0% | 1.8% | 40 | 9.7% | 1.7% | 55 | 14.5% | 1.8% | - | - | - |
| Ouvriers | 120 | 15.1% | 1.3% | 70 | 16.8% | 1.4% | 51 | 13.3% | 1.2% | - | - | - |
| Retraités | 329 | 41.3% | 2.2% | 175 | 42.2% | 2.6% | 154 | 40.4% | 1.9% | - | - | - |
| Autres inactifs | 57 | 7.2% | 1.4% | 23 | 5.5% | 1.4% | 34 | 9.0% | 1.3% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 162 | 20.4% | 1.6% | 86 | 20.7% | 2.0% | 77 | 20.1% | 1.4% | 18 | 10.1% | 1.0% |
| 2 personnes | 317 | 39.8% | 1.8% | 172 | 41.5% | 2.0% | 144 | 37.8% | 1.5% | 46 | 26.0% | 1.1% |
| 3 personnes | 151 | 18.9% | 1.6% | 74 | 17.8% | 1.6% | 77 | 20.1% | 1.7% | 57 | 31.9% | 1.4% |
| 4 personnes | 107 | 13.4% | 1.2% | 48 | 11.5% | 1.0% | 59 | 15.4% | 1.3% | 33 | 18.9% | 0.7% |
| 5 personnes et + | 60 | 7.6% | 1.1% | 35 | 8.5% | 1.3% | 25 | 6.6% | 0.9% | 23 | 13.2% | 0.9% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 176 | 22.1% | 1.1% | 90 | 21.8% | 1.2% | 86 | 22.4% | 1.0% | 64 | 36.0% | 0.8% |
| Non | 620 | 77.9% | 1.7% | 324 | 78.2% | 1.8% | 296 | 77.6% | 1.6% | 114 | 64.0% | 1.2% |
| Habitat | ||||||||||||
| Communes rurales | 250 | 31.4% | 2.1% | 142 | 34.1% | 2.5% | 109 | 28.5% | 1.7% | 45 | 25.5% | 1.4% |
| Agglo. - 20 000 hab | 182 | 22.9% | 2.0% | 85 | 20.6% | 2.0% | 97 | 25.4% | 2.0% | 30 | 16.6% | 1.2% |
| Agglo. 20 000 à 100 000 hab | 148 | 18.6% | 2.1% | 75 | 18.2% | 2.2% | 72 | 18.9% | 2.0% | 33 | 18.7% | 1.8% |
| Agglo. + 100 000 hab | 215 | 26.9% | 1.4% | 112 | 27.1% | 1.5% | 102 | 26.8% | 1.3% | 70 | 39.2% | 1.2% |
| Agglo. Paris | 2 | 0.2% | - | - | - | - | 2 | 0.4% | - | - | - | - |
| Régions INSEE | ||||||||||||
| Ile de France | 2 | 0.2% | - | - | - | - | 2 | 0.4% | - | - | - | - |
| Franche-Comté | 1 | 0.1% | 0.1% | 1 | 0.2% | 0.2% | - | - | - | 1 | 0.5% | 0.4% |
| Picardie | 1 | 0.1% | 0.1% | 1 | 0.3% | 0.2% | - | - | - | 1 | 0.6% | 0.3% |
| Bretagne | 2 | 0.2% | 0.1% | 2 | 0.4% | 0.1% | - | - | - | - | - | - |
| Aquitaine | 49 | 6.2% | 1.8% | 22 | 5.3% | 1.7% | 27 | 7.1% | 1.9% | 13 | 7.5% | 1.6% |
| Midi Pyrénées | 684 | 86.0% | 27.7% | 360 | 86.9% | 30.2% | 324 | 85.0% | 25.4% | 153 | 85.9% | 19.4% |
| Limousin | 4 | 0.6% | 0.7% | 3 | 0.8% | 1.1% | 1 | 0.3% | 0.4% | 1 | 0.6% | 0.7% |
| Auvergne | 1 | 0.1% | 0.1% | 1 | 0.2% | 0.2% | - | - | - | - | - | - |
| Languedoc Roussillon | 52 | 6.5% | 2.3% | 25 | 5.9% | 2.3% | 28 | 7.2% | 2.3% | 9 | 4.9% | 1.3% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 460 | 57.8% | 1.3% | 245 | 59.1% | 1.4% | 215 | 56.3% | 1.2% | 145 | 81.6% | 1.0% |
| Presque tous les jours | 92 | 11.5% | 1.5% | 48 | 11.6% | 1.8% | 44 | 11.4% | 1.4% | 17 | 9.5% | 0.9% |
| 1 à 2 fois par semaine | 56 | 7.0% | 2.2% | 28 | 6.7% | 2.6% | 28 | 7.4% | 1.9% | 12 | 6.6% | 2.2% |
| 1 à 3 fois par mois | 11 | 1.4% | 2.3% | 2 | 0.5% | 1.1% | 9 | 2.4% | 3.2% | 4 | 2.3% | 6.1% |
| Moins souvent | 15 | 1.9% | 2.1% | 9 | 2.1% | 2.4% | 6 | 1.7% | 1.8% | - | - | - |
| Jamais | 1 | 0.1% | 0.8% | - | - | - | 1 | 0.1% | 1.9% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 16 | 2.0% | 0.9% | 9 | 2.1% | 1.1% | 7 | 1.9% | 0.7% | 3 | 1.5% | 1.4% |
| De 9 000 à moins de 12 000 euros par an | 94 | 11.8% | 3.1% | 43 | 10.4% | 3.8% | 51 | 13.3% | 2.8% | 4 | 2.4% | 1.8% |
| De 12 000 à moins de 18 000 euros par an | 95 | 12.0% | 1.7% | 41 | 9.8% | 1.7% | 55 | 14.4% | 1.8% | 2 | 1.4% | 0.4% |
| De 18 000 à moins de 24 000 euros par an | 101 | 12.7% | 1.5% | 61 | 14.7% | 2.0% | 40 | 10.6% | 1.1% | 23 | 13.0% | 1.7% |
| De 24 000 à moins de 36 000 euros par an | 174 | 21.8% | 1.5% | 94 | 22.6% | 1.7% | 80 | 21.0% | 1.3% | 33 | 18.4% | 0.9% |
| De 36 000 à moins de 45 000 euros par an | 107 | 13.4% | 1.5% | 56 | 13.4% | 1.5% | 51 | 13.4% | 1.5% | 33 | 18.4% | 1.1% |
| De 45 000 à moins de 65 000 euros par an | 105 | 13.2% | 1.4% | 62 | 15.0% | 1.5% | 43 | 11.2% | 1.3% | 43 | 24.1% | 1.1% |
| 65 000 euros et plus par an | 46 | 5.7% | 1.2% | 28 | 6.7% | 1.2% | 18 | 4.6% | 1.0% | 27 | 15.2% | 1.0% |
| Refus | 36 | 4.5% | 1.1% | 13 | 3.0% | 0.9% | 23 | 6.1% | 1.2% | 8 | 4.4% | 0.7% |
| Ne sait pas | 23 | 2.9% | 1.4% | 10 | 2.3% | 1.3% | 14 | 3.5% | 1.5% | 2 | 1.3% | 0.4% |
