L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 583 | 100.0% | 1.1% | 293 | 100.0% | 1.2% | 290 | 100.0% | 1.1% | 175 | 100.0% | 1.0% |
| Sexe | ||||||||||||
| Homme | 293 | 50.2% | 1.2% | 293 | 100.0% | 1.2% | - | - | - | 91 | 52.1% | 1.0% |
| Femme | 290 | 49.8% | 1.1% | - | - | - | 290 | 100.0% | 1.1% | 84 | 47.9% | 1.0% |
| Age | ||||||||||||
| 15 à 24 ans | 48 | 8.2% | 0.7% | 26 | 8.8% | 0.7% | 22 | 7.6% | 0.6% | 22 | 12.8% | 0.7% |
| 25 à 34 ans | 60 | 10.3% | 0.8% | 31 | 10.5% | 0.8% | 29 | 10.0% | 0.7% | 29 | 16.4% | 0.9% |
| 35 à 49 ans | 121 | 20.8% | 1.0% | 56 | 19.2% | 0.9% | 65 | 22.4% | 1.0% | 61 | 34.6% | 1.0% |
| 50 à 59 ans | 99 | 17.0% | 1.1% | 51 | 17.5% | 1.1% | 48 | 16.5% | 1.0% | 48 | 27.5% | 1.2% |
| 60 ans et plus | 255 | 43.7% | 1.7% | 129 | 43.9% | 1.9% | 126 | 43.6% | 1.5% | 15 | 8.8% | 1.8% |
| Individu | ||||||||||||
| Ménagères | 258 | 44.2% | 1.1% | - | - | - | 258 | 88.9% | 1.1% | 73 | 41.9% | 1.0% |
| Personne de référence | 330 | 56.5% | 1.2% | 261 | 89.2% | 1.3% | 68 | 23.4% | 0.9% | 82 | 46.6% | 1.0% |
| Responsable des achats | 424 | 72.7% | 1.2% | 174 | 59.5% | 1.3% | 250 | 86.0% | 1.1% | 112 | 63.7% | 1.0% |
| PCS Individu | ||||||||||||
| Petits patrons | 23 | 3.9% | 1.4% | 16 | 5.4% | 1.4% | 7 | 2.4% | 1.6% | 15 | 8.7% | 1.1% |
| Affaires et Cadres | 52 | 8.9% | 1.1% | 35 | 11.9% | 1.2% | 17 | 5.9% | 0.8% | 45 | 25.7% | 1.0% |
| Professions intermédiaires | 62 | 10.6% | 0.9% | 34 | 11.7% | 1.0% | 28 | 9.5% | 0.8% | 56 | 32.1% | 1.0% |
| Employés | 102 | 17.5% | 1.2% | 32 | 10.8% | 1.4% | 70 | 24.2% | 1.1% | 20 | 11.2% | 1.1% |
| Ouvriers | 35 | 6.0% | 0.6% | 25 | 8.7% | 0.5% | 10 | 3.3% | 0.7% | 2 | 1.4% | 0.7% |
| Retraités | 205 | 35.2% | 1.6% | 112 | 38.1% | 1.8% | 93 | 32.2% | 1.4% | 1 | 0.5% | 0.5% |
| Autres inactifs | 104 | 17.9% | 1.0% | 39 | 13.4% | 1.1% | 65 | 22.4% | 1.0% | 36 | 20.4% | 1.1% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 2 | 0.3% | 0.2% | 1 | 0.5% | 0.3% | 0 | 0.2% | 0.1% | - | - | - |
| Petits patrons | 45 | 7.7% | 1.7% | 15 | 5.0% | 1.1% | 30 | 10.4% | 2.4% | 45 | 25.6% | 1.7% |
| Affaires et Cadres | 58 | 9.9% | 0.8% | 37 | 12.5% | 1.1% | 21 | 7.3% | 0.6% | 58 | 33.0% | 0.8% |
| Professions intermédiaires | 73 | 12.4% | 0.9% | 40 | 13.7% | 1.0% | 32 | 11.2% | 0.8% | 73 | 41.4% | 0.9% |
| Employés | 65 | 11.1% | 1.2% | 34 | 11.7% | 1.4% | 31 | 10.6% | 1.0% | - | - | - |
| Ouvriers | 71 | 12.1% | 0.7% | 27 | 9.4% | 0.5% | 43 | 14.9% | 1.0% | - | - | - |
| Retraités | 226 | 38.8% | 1.5% | 113 | 38.7% | 1.7% | 113 | 38.9% | 1.4% | - | - | - |
| Autres inactifs | 44 | 7.6% | 1.1% | 25 | 8.6% | 1.6% | 19 | 6.6% | 0.7% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 128 | 22.0% | 1.3% | 76 | 26.0% | 1.7% | 52 | 18.0% | 0.9% | 18 | 10.4% | 1.0% |
| 2 personnes | 228 | 39.1% | 1.3% | 121 | 41.2% | 1.4% | 107 | 37.0% | 1.1% | 45 | 25.6% | 1.1% |
| 3 personnes | 112 | 19.2% | 1.2% | 43 | 14.6% | 0.9% | 69 | 23.8% | 1.5% | 53 | 30.3% | 1.4% |
| 4 personnes | 87 | 15.0% | 0.9% | 47 | 15.9% | 1.0% | 41 | 14.0% | 0.9% | 46 | 26.5% | 0.9% |
| 5 personnes et + | 27 | 4.7% | 0.5% | 7 | 2.2% | 0.2% | 21 | 7.1% | 0.7% | 13 | 7.3% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 126 | 21.5% | 0.8% | 55 | 18.9% | 0.7% | 70 | 24.2% | 0.9% | 67 | 38.0% | 0.9% |
| Non | 458 | 78.5% | 1.3% | 238 | 81.1% | 1.4% | 220 | 75.8% | 1.2% | 109 | 62.0% | 1.1% |
| Habitat | ||||||||||||
| Communes rurales | 23 | 4.0% | 0.2% | 12 | 4.1% | 0.2% | 11 | 3.9% | 0.2% | 4 | 2.4% | 0.1% |
| Agglo. - 20 000 hab | 72 | 12.4% | 0.8% | 26 | 8.8% | 0.6% | 47 | 16.0% | 1.0% | 19 | 10.8% | 0.7% |
| Agglo. 20 000 à 100 000 hab | 76 | 12.9% | 1.1% | 36 | 12.2% | 1.1% | 40 | 13.7% | 1.1% | 16 | 9.2% | 0.9% |
| Agglo. + 100 000 hab | 408 | 69.9% | 2.6% | 217 | 74.1% | 2.9% | 191 | 65.7% | 2.4% | 134 | 76.3% | 2.3% |
| Agglo. Paris | 4 | 0.7% | - | 2 | 0.8% | 0.1% | 2 | 0.6% | - | 2 | 1.2% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 4 | 0.7% | - | 2 | 0.8% | 0.1% | 2 | 0.6% | - | 2 | 1.2% | - |
| Nord Pas de Calais | 1 | 0.2% | - | 1 | 0.3% | 0.1% | - | - | - | 0 | 0.2% | - |
| Alsace | 0 | 0.1% | - | 0 | 0.2% | 0.1% | - | - | - | - | - | - |
| Champagne Ardennes | 0 | - | - | - | - | - | 0 | - | - | - | - | - |
| Aquitaine | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Limousin | 0 | - | - | - | - | - | 0 | - | - | 0 | - | - |
| Rhône Alpes | 1 | 0.2% | - | - | - | - | 1 | 0.5% | 0.1% | 0 | 0.1% | - |
| Languedoc Roussillon | 3 | 0.5% | 0.1% | 3 | 0.9% | 0.2% | - | - | - | - | - | - |
| Provence Alpes Côte d'Azur, Corse | 573 | 98.3% | 13.1% | 287 | 97.8% | 13.8% | 287 | 98.8% | 12.5% | 173 | 98.5% | 11.8% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 399 | 68.4% | 1.1% | 212 | 72.4% | 1.2% | 187 | 64.3% | 1.1% | 156 | 89.2% | 1.1% |
| Presque tous les jours | 64 | 10.9% | 1.1% | 33 | 11.1% | 1.2% | 31 | 10.7% | 1.0% | 12 | 7.0% | 0.7% |
| 1 à 2 fois par semaine | 23 | 3.9% | 0.9% | 5 | 1.8% | 0.5% | 18 | 6.1% | 1.2% | 3 | 1.8% | 0.6% |
| 1 à 3 fois par mois | 4 | 0.7% | 0.8% | 4 | 1.3% | 2.0% | - | - | - | - | - | - |
| Moins souvent | 7 | 1.2% | 1.0% | 4 | 1.3% | 1.0% | 3 | 1.2% | 0.9% | 1 | 0.3% | 1.1% |
| Jamais | 5 | 0.9% | 7.3% | 2 | 0.8% | 5.5% | 3 | 1.0% | 9.8% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 15 | 2.7% | 0.8% | 13 | 4.5% | 1.8% | 2 | 0.8% | 0.2% | 2 | 1.0% | 0.9% |
| De 9 000 à moins de 12 000 euros par an | 26 | 4.4% | 0.9% | 9 | 2.9% | 0.7% | 17 | 5.9% | 0.9% | 0 | 0.1% | 0.1% |
| De 12 000 à moins de 18 000 euros par an | 50 | 8.6% | 0.9% | 25 | 8.4% | 1.0% | 25 | 8.8% | 0.8% | 6 | 3.5% | 1.0% |
| De 18 000 à moins de 24 000 euros par an | 86 | 14.7% | 1.3% | 40 | 13.5% | 1.3% | 46 | 15.9% | 1.2% | 17 | 9.8% | 1.3% |
| De 24 000 à moins de 36 000 euros par an | 104 | 17.9% | 0.9% | 44 | 15.1% | 0.8% | 60 | 20.7% | 1.0% | 30 | 17.2% | 0.9% |
| De 36 000 à moins de 45 000 euros par an | 94 | 16.1% | 1.3% | 53 | 18.1% | 1.4% | 41 | 14.1% | 1.2% | 40 | 22.6% | 1.3% |
| De 45 000 à moins de 65 000 euros par an | 100 | 17.1% | 1.4% | 58 | 19.9% | 1.4% | 42 | 14.3% | 1.3% | 42 | 24.0% | 1.0% |
| 65 000 euros et plus par an | 51 | 8.8% | 1.3% | 31 | 10.5% | 1.4% | 20 | 7.0% | 1.2% | 26 | 14.7% | 0.9% |
| Refus | 43 | 7.4% | 1.3% | 19 | 6.4% | 1.3% | 24 | 8.4% | 1.3% | 12 | 6.9% | 1.1% |
| Ne sait pas | 13 | 2.3% | 0.8% | 2 | 0.6% | 0.3% | 12 | 4.0% | 1.3% | 0 | 0.2% | 0.1% |
