L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 600 | 100.0% | 1.2% | 320 | 100.0% | 1.3% | 280 | 100.0% | 1.0% | 164 | 100.0% | 0.9% |
| Sexe | ||||||||||||
| Homme | 320 | 53.4% | 1.3% | 320 | 100.0% | 1.3% | - | - | - | 92 | 55.7% | 1.0% |
| Femme | 280 | 46.6% | 1.0% | - | - | - | 280 | 100.0% | 1.0% | 73 | 44.3% | 0.9% |
| Age | ||||||||||||
| 15 à 24 ans | 45 | 7.4% | 0.6% | 27 | 8.3% | 0.7% | 18 | 6.4% | 0.5% | 14 | 8.8% | 0.5% |
| 25 à 34 ans | 71 | 11.8% | 0.9% | 31 | 9.8% | 0.8% | 40 | 14.2% | 1.0% | 30 | 18.5% | 0.9% |
| 35 à 49 ans | 129 | 21.5% | 1.0% | 82 | 25.6% | 1.3% | 47 | 16.7% | 0.7% | 56 | 33.8% | 0.9% |
| 50 à 59 ans | 156 | 26.0% | 1.7% | 88 | 27.4% | 1.9% | 69 | 24.5% | 1.5% | 52 | 31.9% | 1.4% |
| 60 ans et plus | 199 | 33.2% | 1.3% | 93 | 28.9% | 1.4% | 107 | 38.1% | 1.2% | 11 | 7.0% | 1.3% |
| Individu | ||||||||||||
| Ménagères | 250 | 41.7% | 1.1% | - | - | - | 250 | 89.4% | 1.1% | 70 | 42.3% | 1.0% |
| Personne de référence | 336 | 55.9% | 1.2% | 272 | 84.9% | 1.3% | 64 | 22.8% | 0.8% | 87 | 53.2% | 1.0% |
| Responsable des achats | 407 | 67.8% | 1.1% | 161 | 50.2% | 1.2% | 246 | 88.0% | 1.1% | 101 | 61.4% | 0.9% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 0.6% | 0.7% | 2 | 0.7% | 0.7% | 1 | 0.4% | 0.7% | - | - | - |
| Petits patrons | 24 | 3.9% | 1.5% | 19 | 6.0% | 1.7% | 4 | 1.5% | 1.0% | 17 | 10.6% | 1.2% |
| Affaires et Cadres | 50 | 8.2% | 1.0% | 29 | 8.9% | 1.0% | 21 | 7.5% | 1.0% | 41 | 25.2% | 0.9% |
| Professions intermédiaires | 72 | 12.0% | 1.0% | 43 | 13.4% | 1.2% | 29 | 10.3% | 0.8% | 59 | 36.1% | 1.0% |
| Employés | 92 | 15.3% | 1.1% | 39 | 12.2% | 1.8% | 53 | 18.8% | 0.9% | 20 | 11.9% | 1.1% |
| Ouvriers | 64 | 10.7% | 1.0% | 52 | 16.3% | 1.0% | 12 | 4.2% | 0.9% | 3 | 2.0% | 0.9% |
| Retraités | 168 | 27.9% | 1.3% | 92 | 28.7% | 1.5% | 76 | 27.0% | 1.1% | 5 | 3.0% | 2.4% |
| Autres inactifs | 128 | 21.4% | 1.2% | 44 | 13.7% | 1.2% | 85 | 30.2% | 1.3% | 18 | 11.2% | 0.6% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 5 | 0.8% | 0.6% | 2 | 0.7% | 0.6% | 2 | 0.8% | 0.7% | - | - | - |
| Petits patrons | 33 | 5.4% | 1.2% | 22 | 6.9% | 1.6% | 11 | 3.8% | 0.8% | 33 | 19.8% | 1.2% |
| Affaires et Cadres | 56 | 9.3% | 0.8% | 30 | 9.3% | 0.9% | 26 | 9.2% | 0.8% | 56 | 33.9% | 0.8% |
| Professions intermédiaires | 76 | 12.7% | 1.0% | 40 | 12.4% | 1.0% | 36 | 13.0% | 0.9% | 76 | 46.2% | 1.0% |
| Employés | 62 | 10.4% | 1.1% | 36 | 11.1% | 1.5% | 27 | 9.5% | 0.9% | - | - | - |
| Ouvriers | 84 | 14.0% | 0.9% | 47 | 14.7% | 0.9% | 37 | 13.3% | 0.8% | - | - | - |
| Retraités | 202 | 33.6% | 1.4% | 99 | 30.8% | 1.5% | 103 | 36.8% | 1.3% | - | - | - |
| Autres inactifs | 83 | 13.9% | 2.0% | 45 | 14.1% | 2.8% | 38 | 13.6% | 1.5% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 89 | 14.8% | 0.9% | 52 | 16.3% | 1.2% | 37 | 13.1% | 0.6% | 11 | 6.6% | 0.6% |
| 2 personnes | 255 | 42.5% | 1.4% | 114 | 35.5% | 1.3% | 141 | 50.5% | 1.5% | 42 | 25.5% | 1.0% |
| 3 personnes | 108 | 18.0% | 1.2% | 66 | 20.6% | 1.4% | 42 | 15.0% | 0.9% | 48 | 29.3% | 1.2% |
| 4 personnes | 89 | 14.8% | 1.0% | 51 | 16.0% | 1.1% | 38 | 13.4% | 0.8% | 44 | 26.6% | 0.9% |
| 5 personnes et + | 60 | 9.9% | 1.1% | 37 | 11.7% | 1.4% | 22 | 7.9% | 0.8% | 20 | 12.0% | 0.8% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 169 | 28.2% | 1.1% | 101 | 31.4% | 1.4% | 69 | 24.5% | 0.8% | 78 | 47.7% | 1.0% |
| Non | 431 | 71.8% | 1.2% | 220 | 68.6% | 1.3% | 211 | 75.5% | 1.1% | 86 | 52.3% | 0.9% |
| Habitat | ||||||||||||
| Communes rurales | 45 | 7.4% | 0.4% | 25 | 7.7% | 0.4% | 20 | 7.1% | 0.3% | 9 | 5.4% | 0.3% |
| Agglo. - 20 000 hab | 90 | 15.0% | 1.0% | 52 | 16.1% | 1.2% | 38 | 13.7% | 0.8% | 19 | 11.8% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 49 | 8.2% | 0.7% | 33 | 10.3% | 1.0% | 16 | 5.8% | 0.4% | 14 | 8.6% | 0.8% |
| Agglo. + 100 000 hab | 409 | 68.1% | 2.6% | 208 | 65.0% | 2.8% | 200 | 71.6% | 2.5% | 119 | 72.3% | 2.1% |
| Agglo. Paris | 8 | 1.3% | 0.1% | 3 | 0.9% | 0.1% | 5 | 1.9% | 0.1% | 3 | 1.9% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 8 | 1.4% | 0.1% | 3 | 0.9% | 0.1% | 5 | 1.9% | 0.1% | 3 | 1.9% | 0.1% |
| Lorraine | 0 | - | - | 0 | - | - | - | - | - | 0 | 0.1% | - |
| Alsace | 0 | 0.1% | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Franche-Comté | 1 | 0.2% | 0.1% | 1 | 0.3% | 0.2% | - | - | - | 1 | 0.6% | 0.3% |
| Bourgogne | 0 | - | - | 0 | 0.1% | - | - | - | - | 0 | 0.1% | 0.1% |
| Centre | 4 | 0.7% | 0.2% | 4 | 1.3% | 0.4% | 0 | 0.1% | - | - | - | - |
| Pays de Loire | 2 | 0.3% | 0.1% | 2 | 0.6% | 0.1% | - | - | - | 2 | 1.2% | 0.2% |
| Poitou Charentes | 0 | 0.1% | - | 0 | 0.1% | 0.1% | - | - | - | - | - | - |
| Aquitaine | 0 | 0.1% | - | 0 | 0.1% | - | 0 | 0.1% | - | 0 | 0.1% | - |
| Midi Pyrénées | 1 | 0.2% | - | 0 | 0.1% | - | 1 | 0.3% | 0.1% | 0 | 0.1% | - |
| Auvergne | 0 | 0.1% | - | - | - | - | 0 | 0.1% | 0.1% | - | - | - |
| Rhône Alpes | 8 | 1.3% | 0.1% | 4 | 1.2% | 0.2% | 4 | 1.3% | 0.1% | 3 | 2.1% | 0.2% |
| Languedoc Roussillon | 11 | 1.9% | 0.5% | 10 | 3.1% | 0.9% | 1 | 0.5% | 0.1% | 6 | 3.5% | 0.8% |
| Provence Alpes Côte d'Azur, Corse | 563 | 93.8% | 12.9% | 295 | 92.2% | 14.3% | 268 | 95.6% | 11.6% | 148 | 90.3% | 10.2% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 386 | 64.2% | 1.1% | 203 | 63.5% | 1.2% | 182 | 65.0% | 1.0% | 139 | 84.4% | 0.9% |
| Presque tous les jours | 74 | 12.3% | 1.2% | 36 | 11.3% | 1.3% | 38 | 13.4% | 1.2% | 23 | 13.9% | 1.2% |
| 1 à 2 fois par semaine | 50 | 8.3% | 1.9% | 38 | 11.9% | 3.5% | 12 | 4.1% | 0.8% | 1 | 0.9% | 0.3% |
| 1 à 3 fois par mois | 3 | 0.5% | 0.7% | 1 | 0.2% | 0.4% | 2 | 0.9% | 0.8% | 1 | 0.3% | 0.8% |
| Moins souvent | 3 | 0.5% | 0.4% | 3 | 0.8% | 0.7% | - | - | - | - | - | - |
| Jamais | 0 | - | 0.3% | 0 | 0.1% | 0.6% | - | - | - | 0 | 0.1% | 5.3% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 11 | 1.9% | 0.6% | 1 | 0.4% | 0.2% | 10 | 3.6% | 0.9% | 1 | 0.5% | 0.5% |
| De 9 000 à moins de 12 000 euros par an | 23 | 3.8% | 0.8% | 9 | 2.9% | 0.8% | 13 | 4.8% | 0.7% | 2 | 0.9% | 0.6% |
| De 12 000 à moins de 18 000 euros par an | 83 | 13.8% | 1.5% | 37 | 11.6% | 1.5% | 46 | 16.3% | 1.5% | 7 | 4.3% | 1.1% |
| De 18 000 à moins de 24 000 euros par an | 48 | 8.1% | 0.7% | 25 | 7.8% | 0.8% | 24 | 8.4% | 0.6% | 4 | 2.4% | 0.3% |
| De 24 000 à moins de 36 000 euros par an | 144 | 24.0% | 1.3% | 85 | 26.6% | 1.6% | 59 | 21.0% | 1.0% | 47 | 28.4% | 1.3% |
| De 36 000 à moins de 45 000 euros par an | 100 | 16.6% | 1.4% | 65 | 20.4% | 1.8% | 35 | 12.4% | 1.0% | 42 | 25.3% | 1.4% |
| De 45 000 à moins de 65 000 euros par an | 88 | 14.6% | 1.2% | 50 | 15.8% | 1.2% | 37 | 13.3% | 1.1% | 32 | 19.8% | 0.8% |
| 65 000 euros et plus par an | 34 | 5.6% | 0.9% | 23 | 7.3% | 1.0% | 10 | 3.7% | 0.6% | 19 | 11.6% | 0.7% |
| Refus | 54 | 9.0% | 1.6% | 20 | 6.2% | 1.4% | 34 | 12.3% | 1.8% | 9 | 5.8% | 0.8% |
| Ne sait pas | 15 | 2.5% | 0.9% | 3 | 1.0% | 0.4% | 12 | 4.3% | 1.3% | 2 | 1.1% | 0.3% |
