L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 299 | 100.0% | 0.6% | 151 | 100.0% | 0.6% | 148 | 100.0% | 0.5% | 63 | 100.0% | 0.4% |
| Sexe | ||||||||||||
| Homme | 151 | 50.5% | 0.6% | 151 | 100.0% | 0.6% | - | - | - | 43 | 69.1% | 0.5% |
| Femme | 148 | 49.5% | 0.5% | - | - | - | 148 | 100.0% | 0.5% | 19 | 30.9% | 0.2% |
| Age | ||||||||||||
| 15 à 24 ans | 22 | 7.3% | 0.3% | 14 | 9.4% | 0.4% | 8 | 5.2% | 0.2% | 7 | 10.9% | 0.2% |
| 25 à 34 ans | 21 | 7.0% | 0.3% | 11 | 7.0% | 0.3% | 10 | 7.0% | 0.3% | 7 | 10.6% | 0.2% |
| 35 à 49 ans | 74 | 24.7% | 0.6% | 48 | 32.1% | 0.8% | 25 | 17.2% | 0.4% | 25 | 39.9% | 0.4% |
| 50 à 59 ans | 65 | 21.6% | 0.7% | 32 | 21.3% | 0.7% | 32 | 21.9% | 0.7% | 20 | 31.1% | 0.5% |
| 60 ans et plus | 118 | 39.3% | 0.8% | 46 | 30.2% | 0.7% | 72 | 48.7% | 0.8% | 5 | 7.5% | 0.5% |
| Individu | ||||||||||||
| Ménagères | 143 | 47.7% | 0.6% | - | - | - | 143 | 96.4% | 0.6% | 18 | 29.2% | 0.3% |
| Personne de référence | 173 | 58.0% | 0.6% | 126 | 83.6% | 0.6% | 47 | 31.9% | 0.6% | 40 | 63.7% | 0.5% |
| Responsable des achats | 230 | 77.0% | 0.6% | 89 | 58.9% | 0.7% | 141 | 95.4% | 0.6% | 35 | 56.4% | 0.3% |
| PCS Individu | ||||||||||||
| Petits patrons | 11 | 3.7% | 0.7% | 7 | 4.6% | 0.6% | 4 | 2.7% | 0.8% | 8 | 13.5% | 0.6% |
| Affaires et Cadres | 18 | 5.9% | 0.3% | 13 | 8.6% | 0.4% | 5 | 3.1% | 0.2% | 16 | 25.5% | 0.3% |
| Professions intermédiaires | 31 | 10.4% | 0.4% | 15 | 10.1% | 0.5% | 16 | 10.6% | 0.4% | 25 | 39.3% | 0.4% |
| Employés | 58 | 19.3% | 0.7% | 29 | 19.3% | 1.3% | 29 | 19.3% | 0.5% | 7 | 10.4% | 0.4% |
| Ouvriers | 41 | 13.9% | 0.6% | 31 | 20.5% | 0.6% | 10 | 7.1% | 0.8% | - | - | - |
| Retraités | 97 | 32.6% | 0.8% | 42 | 28.1% | 0.7% | 55 | 37.2% | 0.8% | - | - | - |
| Autres inactifs | 43 | 14.3% | 0.4% | 13 | 8.8% | 0.4% | 30 | 20.0% | 0.4% | 7 | 11.3% | 0.2% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 0 | 0.1% | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Petits patrons | 10 | 3.3% | 0.4% | 8 | 5.1% | 0.6% | 2 | 1.5% | 0.2% | 10 | 15.8% | 0.4% |
| Affaires et Cadres | 28 | 9.5% | 0.4% | 18 | 11.8% | 0.5% | 11 | 7.2% | 0.3% | 28 | 45.2% | 0.4% |
| Professions intermédiaires | 25 | 8.2% | 0.3% | 18 | 11.9% | 0.5% | 7 | 4.4% | 0.2% | 25 | 39.0% | 0.3% |
| Employés | 36 | 11.9% | 0.7% | 23 | 15.5% | 1.0% | 12 | 8.2% | 0.4% | - | - | - |
| Ouvriers | 67 | 22.6% | 0.7% | 33 | 22.2% | 0.7% | 34 | 23.0% | 0.8% | - | - | - |
| Retraités | 115 | 38.5% | 0.8% | 49 | 32.3% | 0.7% | 66 | 44.8% | 0.8% | - | - | - |
| Autres inactifs | 18 | 6.0% | 0.4% | 2 | 1.3% | 0.1% | 16 | 10.8% | 0.6% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 64 | 21.3% | 0.6% | 29 | 19.0% | 0.6% | 35 | 23.7% | 0.6% | 5 | 7.7% | 0.3% |
| 2 personnes | 121 | 40.5% | 0.7% | 52 | 34.5% | 0.6% | 69 | 46.6% | 0.7% | 15 | 24.4% | 0.4% |
| 3 personnes | 48 | 16.0% | 0.5% | 24 | 16.1% | 0.5% | 24 | 16.0% | 0.5% | 10 | 16.0% | 0.3% |
| 4 personnes | 37 | 12.5% | 0.4% | 24 | 16.2% | 0.5% | 13 | 8.6% | 0.3% | 21 | 32.8% | 0.4% |
| 5 personnes et + | 29 | 9.7% | 0.5% | 21 | 14.2% | 0.9% | 7 | 5.0% | 0.3% | 12 | 19.1% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 75 | 25.0% | 0.5% | 44 | 28.9% | 0.6% | 31 | 21.1% | 0.4% | 29 | 45.6% | 0.4% |
| Non | 224 | 75.0% | 0.6% | 107 | 71.1% | 0.6% | 117 | 78.9% | 0.6% | 34 | 54.4% | 0.4% |
| Habitat | ||||||||||||
| Communes rurales | 84 | 28.0% | 0.7% | 40 | 26.6% | 0.7% | 44 | 29.5% | 0.7% | 17 | 26.6% | 0.5% |
| Agglo. - 20 000 hab | 45 | 15.0% | 0.5% | 21 | 14.1% | 0.5% | 23 | 15.8% | 0.5% | 9 | 14.8% | 0.4% |
| Agglo. 20 000 à 100 000 hab | 36 | 12.0% | 0.5% | 23 | 15.0% | 0.7% | 13 | 8.9% | 0.4% | 5 | 8.3% | 0.3% |
| Agglo. + 100 000 hab | 134 | 44.8% | 0.9% | 67 | 44.1% | 0.9% | 67 | 45.5% | 0.9% | 31 | 50.0% | 0.5% |
| Agglo. Paris | 1 | 0.2% | - | 0 | 0.1% | - | 0 | 0.2% | - | 0 | 0.4% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 1 | 0.2% | - | 0 | 0.1% | - | 0 | 0.2% | - | 0 | 0.4% | - |
| Picardie | 4 | 1.4% | 0.3% | 2 | 1.0% | 0.2% | 3 | 1.8% | 0.3% | 0 | 0.2% | - |
| Haute Normandie | 290 | 97.1% | 19.5% | 147 | 97.2% | 20.7% | 143 | 97.0% | 18.5% | 62 | 98.5% | 13.2% |
| Basse Normandie | 1 | 0.4% | 0.1% | 0 | 0.2% | 0.1% | 1 | 0.7% | 0.2% | - | - | - |
| Pays de Loire | 0 | 0.2% | - | 0 | 0.2% | - | 0 | 0.1% | - | 0 | 0.5% | - |
| Midi Pyrénées | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Limousin | 0 | 0.1% | - | - | - | - | 0 | 0.1% | 0.1% | 0 | 0.3% | 0.1% |
| Languedoc Roussillon | 2 | 0.6% | 0.1% | 2 | 1.2% | 0.2% | - | - | - | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 153 | 51.2% | 0.5% | 74 | 49.3% | 0.4% | 79 | 53.1% | 0.5% | 52 | 82.1% | 0.4% |
| Presque tous les jours | 32 | 10.6% | 0.5% | 21 | 13.9% | 0.8% | 11 | 7.1% | 0.3% | 9 | 14.3% | 0.5% |
| 1 à 2 fois par semaine | 28 | 9.3% | 1.1% | 11 | 7.4% | 1.0% | 17 | 11.2% | 1.2% | 1 | 2.0% | 0.2% |
| 1 à 3 fois par mois | 2 | 0.7% | 0.4% | 0 | 0.1% | 0.1% | 2 | 1.3% | 0.7% | 0 | 0.2% | 0.2% |
| Moins souvent | 3 | 0.9% | 0.4% | 2 | 1.6% | 0.7% | 0 | 0.3% | 0.1% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 10 | 3.5% | 0.5% | 2 | 1.5% | 0.3% | 8 | 5.4% | 0.7% | 0 | 0.7% | 0.2% |
| De 9 000 à moins de 12 000 euros par an | 19 | 6.3% | 0.6% | 13 | 8.5% | 1.2% | 6 | 4.0% | 0.3% | 1 | 2.3% | 0.6% |
| De 12 000 à moins de 18 000 euros par an | 54 | 18.1% | 0.9% | 19 | 12.4% | 0.7% | 35 | 23.9% | 1.1% | 1 | 2.2% | 0.2% |
| De 18 000 à moins de 24 000 euros par an | 38 | 12.8% | 0.6% | 19 | 12.4% | 0.6% | 20 | 13.3% | 0.6% | 5 | 8.6% | 0.4% |
| De 24 000 à moins de 36 000 euros par an | 68 | 22.8% | 0.6% | 32 | 21.0% | 0.6% | 36 | 24.5% | 0.6% | 11 | 17.9% | 0.3% |
| De 36 000 à moins de 45 000 euros par an | 42 | 14.1% | 0.6% | 25 | 16.8% | 0.7% | 17 | 11.4% | 0.5% | 12 | 19.1% | 0.4% |
| De 45 000 à moins de 65 000 euros par an | 33 | 10.9% | 0.5% | 21 | 14.0% | 0.5% | 11 | 7.7% | 0.3% | 20 | 31.1% | 0.5% |
| De 65 000 à moins de 80 000 euros par an | 5 | 1.7% | 0.3% | 1 | 0.7% | 0.1% | 4 | 2.8% | 0.5% | 2 | 3.0% | 0.1% |
| De 80 000 à moins de 115 000 euros par an | 9 | 3.1% | 0.8% | 9 | 6.0% | 1.2% | 0 | 0.1% | - | 8 | 12.3% | 0.8% |
| 115 000 euros et plus par an | 1 | 0.3% | 0.2% | 1 | 0.6% | 0.3% | 0 | 0.1% | 0.1% | 1 | 1.4% | 0.2% |
| Refus | 14 | 4.8% | 0.5% | 9 | 6.0% | 0.7% | 5 | 3.5% | 0.3% | 1 | 1.3% | 0.1% |
| Ne sait pas | 5 | 1.6% | 0.2% | - | - | - | 5 | 3.3% | 0.4% | - | - | - |
