L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 366 | 100.0% | 0.7% | 181 | 100.0% | 0.7% | 185 | 100.0% | 0.7% | 115 | 100.0% | 0.7% |
| Sexe | ||||||||||||
| Homme | 181 | 49.4% | 0.7% | 181 | 100.0% | 0.7% | - | - | - | 59 | 51.4% | 0.7% |
| Femme | 185 | 50.6% | 0.7% | - | - | - | 185 | 100.0% | 0.7% | 56 | 48.6% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 25 | 6.8% | 0.3% | 14 | 7.9% | 0.4% | 11 | 5.8% | 0.3% | 12 | 10.4% | 0.4% |
| 25 à 34 ans | 34 | 9.4% | 0.5% | 11 | 6.0% | 0.3% | 24 | 12.8% | 0.6% | 22 | 19.3% | 0.7% |
| 35 à 49 ans | 73 | 20.0% | 0.6% | 46 | 25.2% | 0.7% | 28 | 14.9% | 0.4% | 35 | 30.1% | 0.6% |
| 50 à 59 ans | 62 | 16.9% | 0.7% | 33 | 18.3% | 0.7% | 29 | 15.6% | 0.6% | 31 | 26.7% | 0.8% |
| 60 ans et plus | 172 | 46.9% | 1.1% | 77 | 42.6% | 1.2% | 94 | 51.0% | 1.1% | 16 | 13.6% | 1.6% |
| Individu | ||||||||||||
| Ménagères | 170 | 46.4% | 0.7% | - | - | - | 170 | 91.7% | 0.7% | 50 | 43.4% | 0.7% |
| Personne de référence | 218 | 59.5% | 0.8% | 158 | 87.0% | 0.8% | 60 | 32.5% | 0.8% | 56 | 49.0% | 0.7% |
| Responsable des achats | 270 | 73.9% | 0.8% | 107 | 59.2% | 0.8% | 163 | 88.2% | 0.7% | 75 | 65.4% | 0.7% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 0.8% | 0.6% | 0 | 0.1% | - | 3 | 1.6% | 1.9% | - | - | - |
| Petits patrons | 26 | 7.1% | 1.6% | 20 | 11.0% | 1.8% | 6 | 3.3% | 1.2% | 22 | 18.9% | 1.5% |
| Affaires et Cadres | 30 | 8.3% | 0.6% | 22 | 12.3% | 0.7% | 8 | 4.3% | 0.4% | 27 | 23.3% | 0.6% |
| Professions intermédiaires | 38 | 10.4% | 0.6% | 14 | 7.6% | 0.4% | 24 | 13.1% | 0.7% | 30 | 25.8% | 0.5% |
| Employés | 65 | 17.9% | 0.8% | 27 | 14.7% | 1.2% | 39 | 21.0% | 0.6% | 12 | 10.3% | 0.7% |
| Ouvriers | 21 | 5.7% | 0.3% | 16 | 8.7% | 0.3% | 5 | 2.8% | 0.4% | 1 | 0.8% | 0.2% |
| Retraités | 130 | 35.6% | 1.0% | 68 | 37.3% | 1.1% | 63 | 33.9% | 1.0% | 1 | 1.0% | 0.5% |
| Autres inactifs | 52 | 14.2% | 0.5% | 15 | 8.4% | 0.4% | 37 | 20.0% | 0.6% | 23 | 19.9% | 0.7% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 3 | 0.8% | 0.4% | 0 | 0.1% | - | 3 | 1.6% | 0.7% | - | - | - |
| Petits patrons | 33 | 8.9% | 1.2% | 18 | 9.9% | 1.4% | 15 | 8.0% | 1.1% | 33 | 28.5% | 1.2% |
| Affaires et Cadres | 51 | 14.0% | 0.7% | 24 | 13.2% | 0.7% | 28 | 14.9% | 0.8% | 51 | 44.7% | 0.7% |
| Professions intermédiaires | 31 | 8.4% | 0.4% | 17 | 9.6% | 0.5% | 13 | 7.3% | 0.4% | 31 | 26.8% | 0.4% |
| Employés | 52 | 14.2% | 1.0% | 30 | 16.6% | 1.3% | 22 | 11.8% | 0.7% | - | - | - |
| Ouvriers | 32 | 8.7% | 0.3% | 13 | 7.3% | 0.3% | 19 | 10.1% | 0.4% | - | - | - |
| Retraités | 143 | 39.0% | 1.0% | 72 | 39.8% | 1.1% | 71 | 38.2% | 0.9% | - | - | - |
| Autres inactifs | 21 | 5.8% | 0.5% | 6 | 3.5% | 0.4% | 15 | 8.1% | 0.6% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 79 | 21.5% | 0.8% | 35 | 19.3% | 0.8% | 44 | 23.7% | 0.8% | 9 | 7.5% | 0.5% |
| 2 personnes | 152 | 41.5% | 0.8% | 81 | 44.5% | 0.9% | 71 | 38.5% | 0.8% | 35 | 30.0% | 0.8% |
| 3 personnes | 52 | 14.2% | 0.6% | 24 | 13.1% | 0.5% | 28 | 15.3% | 0.6% | 24 | 20.6% | 0.6% |
| 4 personnes | 65 | 17.9% | 0.7% | 38 | 21.0% | 0.8% | 27 | 14.8% | 0.6% | 38 | 33.2% | 0.8% |
| 5 personnes et + | 18 | 5.0% | 0.3% | 4 | 2.2% | 0.2% | 14 | 7.7% | 0.5% | 10 | 8.7% | 0.4% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 82 | 22.5% | 0.5% | 38 | 20.9% | 0.5% | 45 | 24.0% | 0.5% | 47 | 40.9% | 0.6% |
| Non | 284 | 77.5% | 0.8% | 143 | 79.1% | 0.8% | 141 | 76.0% | 0.8% | 68 | 59.1% | 0.7% |
| Habitat | ||||||||||||
| Communes rurales | 16 | 4.3% | 0.1% | 7 | 4.0% | 0.1% | 8 | 4.5% | 0.1% | 6 | 5.3% | 0.2% |
| Agglo. - 20 000 hab | 12 | 3.1% | 0.1% | 2 | 0.8% | - | 10 | 5.4% | 0.2% | 7 | 5.7% | 0.2% |
| Agglo. 20 000 à 100 000 hab | 44 | 12.0% | 0.6% | 18 | 9.7% | 0.5% | 26 | 14.2% | 0.7% | 7 | 5.9% | 0.4% |
| Agglo. + 100 000 hab | 293 | 79.9% | 1.9% | 153 | 84.3% | 2.0% | 140 | 75.6% | 1.8% | 94 | 81.3% | 1.6% |
| Agglo. Paris | 2 | 0.7% | - | 2 | 1.1% | 0.1% | 0 | 0.2% | - | 2 | 1.7% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 2 | 0.7% | - | 2 | 1.1% | - | 0 | 0.2% | - | 2 | 1.7% | - |
| Nord Pas de Calais | 0 | 0.1% | - | 0 | 0.2% | - | - | - | - | - | - | - |
| Lorraine | 1 | 0.2% | - | - | - | - | 1 | 0.4% | 0.1% | - | - | - |
| Aquitaine | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Rhône Alpes | 2 | 0.5% | - | - | - | - | 2 | 1.0% | 0.1% | - | - | - |
| Languedoc Roussillon | 4 | 1.1% | 0.2% | 4 | 2.3% | 0.4% | - | - | - | - | - | - |
| Provence Alpes Côte d'Azur, Corse | 357 | 97.4% | 8.2% | 175 | 96.4% | 8.5% | 182 | 98.3% | 8.0% | 113 | 98.3% | 7.6% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 252 | 68.8% | 0.7% | 124 | 68.3% | 0.7% | 128 | 69.4% | 0.8% | 96 | 83.7% | 0.7% |
| Presque tous les jours | 37 | 10.1% | 0.6% | 23 | 12.4% | 0.8% | 15 | 7.9% | 0.5% | 9 | 8.0% | 0.5% |
| 1 à 2 fois par semaine | 22 | 6.0% | 0.9% | 11 | 6.2% | 1.0% | 11 | 5.9% | 0.8% | 7 | 5.7% | 1.2% |
| 1 à 3 fois par mois | 3 | 0.9% | 0.7% | 3 | 1.8% | 1.6% | - | - | - | - | - | - |
| Moins souvent | 5 | 1.2% | 0.6% | - | - | - | 5 | 2.4% | 1.2% | - | - | - |
| Jamais | 10 | 2.7% | 11.1% | 7 | 3.8% | 10.9% | 3 | 1.6% | 11.6% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 11 | 3.1% | 0.6% | 7 | 3.6% | 0.8% | 5 | 2.6% | 0.4% | 3 | 2.3% | 1.4% |
| De 9 000 à moins de 12 000 euros par an | 14 | 3.9% | 0.5% | 4 | 2.3% | 0.4% | 10 | 5.5% | 0.6% | 1 | 0.6% | 0.3% |
| De 12 000 à moins de 18 000 euros par an | 39 | 10.6% | 0.7% | 20 | 10.8% | 0.7% | 19 | 10.4% | 0.6% | 6 | 5.0% | 0.8% |
| De 18 000 à moins de 24 000 euros par an | 42 | 11.4% | 0.6% | 21 | 11.9% | 0.7% | 20 | 10.9% | 0.6% | 7 | 6.0% | 0.5% |
| De 24 000 à moins de 36 000 euros par an | 65 | 17.6% | 0.6% | 32 | 17.6% | 0.6% | 33 | 17.7% | 0.6% | 24 | 21.3% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 62 | 17.0% | 0.9% | 28 | 15.2% | 0.7% | 35 | 18.7% | 1.0% | 22 | 19.0% | 0.7% |
| De 45 000 à moins de 65 000 euros par an | 52 | 14.1% | 0.7% | 33 | 18.1% | 0.8% | 19 | 10.3% | 0.6% | 26 | 22.9% | 0.7% |
| De 65 000 à moins de 80 000 euros par an | 20 | 5.5% | 1.0% | 14 | 7.6% | 1.3% | 6 | 3.4% | 0.7% | 6 | 5.5% | 0.5% |
| De 80 000 à moins de 115 000 euros par an | 10 | 2.8% | 0.8% | 9 | 5.1% | 1.3% | 1 | 0.6% | 0.2% | 10 | 8.3% | 1.0% |
| 115 000 euros et plus par an | 13 | 3.5% | 2.2% | 1 | 0.7% | 0.3% | 12 | 6.3% | 5.0% | 7 | 6.5% | 1.6% |
| Refus | 26 | 7.1% | 0.8% | 11 | 6.0% | 0.8% | 15 | 8.1% | 0.8% | 3 | 2.3% | 0.3% |
| Ne sait pas | 12 | 3.3% | 0.5% | 2 | 1.1% | 0.2% | 10 | 5.5% | 0.8% | 0 | 0.3% | - |
