L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 618 | 100.0% | 1.2% | 303 | 100.0% | 1.2% | 315 | 100.0% | 1.2% | 182 | 100.0% | 1.0% |
| Sexe | ||||||||||||
| Homme | 303 | 49.0% | 1.2% | 303 | 100.0% | 1.2% | - | - | - | 90 | 49.4% | 1.0% |
| Femme | 315 | 51.0% | 1.2% | - | - | - | 315 | 100.0% | 1.2% | 92 | 50.6% | 1.1% |
| Age | ||||||||||||
| 15 à 24 ans | 42 | 6.8% | 0.6% | 24 | 8.0% | 0.7% | 18 | 5.7% | 0.5% | 21 | 11.7% | 0.7% |
| 25 à 34 ans | 56 | 9.1% | 0.7% | 22 | 7.3% | 0.6% | 34 | 10.8% | 0.9% | 33 | 18.3% | 1.0% |
| 35 à 49 ans | 129 | 20.9% | 1.0% | 71 | 23.5% | 1.2% | 58 | 18.3% | 0.9% | 55 | 30.4% | 0.9% |
| 50 à 59 ans | 100 | 16.2% | 1.1% | 55 | 18.2% | 1.2% | 45 | 14.2% | 1.0% | 47 | 25.9% | 1.2% |
| 60 ans et plus | 290 | 47.0% | 1.9% | 130 | 43.0% | 2.0% | 160 | 50.9% | 1.9% | 25 | 13.7% | 2.5% |
| Individu | ||||||||||||
| Ménagères | 288 | 46.6% | 1.2% | - | - | - | 288 | 91.5% | 1.2% | 81 | 44.7% | 1.2% |
| Personne de référence | 357 | 57.8% | 1.3% | 267 | 88.0% | 1.3% | 90 | 28.7% | 1.2% | 87 | 48.1% | 1.1% |
| Responsable des achats | 460 | 74.5% | 1.3% | 181 | 59.7% | 1.4% | 279 | 88.7% | 1.2% | 119 | 65.5% | 1.1% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 0.5% | 0.6% | 0 | 0.1% | - | 3 | 0.9% | 1.9% | - | - | - |
| Petits patrons | 31 | 5.0% | 1.9% | 24 | 7.8% | 2.1% | 8 | 2.4% | 1.5% | 25 | 14.0% | 1.7% |
| Affaires et Cadres | 44 | 7.2% | 0.9% | 32 | 10.4% | 1.1% | 13 | 4.1% | 0.6% | 39 | 21.6% | 0.8% |
| Professions intermédiaires | 68 | 11.0% | 1.0% | 29 | 9.7% | 0.9% | 39 | 12.3% | 1.1% | 52 | 28.7% | 0.9% |
| Employés | 102 | 16.6% | 1.2% | 36 | 11.7% | 1.6% | 67 | 21.2% | 1.1% | 21 | 11.3% | 1.1% |
| Ouvriers | 43 | 7.0% | 0.7% | 36 | 11.8% | 0.7% | 8 | 2.4% | 0.6% | 1 | 0.8% | 0.4% |
| Retraités | 223 | 36.1% | 1.8% | 113 | 37.2% | 1.9% | 110 | 35.0% | 1.7% | 3 | 1.8% | 1.3% |
| Autres inactifs | 102 | 16.6% | 1.0% | 34 | 11.3% | 0.9% | 68 | 21.6% | 1.0% | 40 | 21.7% | 1.2% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 7 | 1.2% | 0.9% | 2 | 0.7% | 0.6% | 5 | 1.6% | 1.2% | - | - | - |
| Petits patrons | 50 | 8.0% | 1.9% | 22 | 7.3% | 1.7% | 27 | 8.7% | 2.1% | 50 | 27.2% | 1.9% |
| Affaires et Cadres | 72 | 11.7% | 1.0% | 32 | 10.4% | 0.9% | 41 | 12.9% | 1.1% | 72 | 39.8% | 1.0% |
| Professions intermédiaires | 60 | 9.7% | 0.8% | 36 | 11.9% | 0.9% | 24 | 7.6% | 0.6% | 60 | 33.0% | 0.8% |
| Employés | 69 | 11.2% | 1.3% | 38 | 12.6% | 1.6% | 31 | 9.9% | 1.0% | - | - | - |
| Ouvriers | 67 | 10.8% | 0.7% | 33 | 11.1% | 0.7% | 34 | 10.7% | 0.8% | - | - | - |
| Retraités | 251 | 40.6% | 1.7% | 120 | 39.6% | 1.8% | 131 | 41.5% | 1.7% | - | - | - |
| Autres inactifs | 42 | 6.8% | 1.0% | 19 | 6.4% | 1.2% | 23 | 7.2% | 0.9% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 131 | 21.1% | 1.3% | 64 | 21.2% | 1.4% | 66 | 21.1% | 1.2% | 18 | 9.9% | 1.0% |
| 2 personnes | 259 | 41.9% | 1.4% | 136 | 44.9% | 1.6% | 123 | 39.1% | 1.3% | 50 | 27.2% | 1.2% |
| 3 personnes | 103 | 16.6% | 1.1% | 38 | 12.5% | 0.8% | 65 | 20.5% | 1.4% | 47 | 25.6% | 1.2% |
| 4 personnes | 96 | 15.5% | 1.0% | 52 | 17.2% | 1.1% | 44 | 13.9% | 0.9% | 51 | 28.3% | 1.0% |
| 5 personnes et + | 30 | 4.8% | 0.6% | 12 | 4.1% | 0.5% | 17 | 5.5% | 0.6% | 16 | 9.0% | 0.6% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 126 | 20.4% | 0.8% | 59 | 19.4% | 0.8% | 67 | 21.3% | 0.8% | 69 | 37.7% | 0.9% |
| Non | 492 | 79.6% | 1.4% | 244 | 80.6% | 1.4% | 248 | 78.7% | 1.3% | 113 | 62.3% | 1.2% |
| Habitat | ||||||||||||
| Communes rurales | 21 | 3.4% | 0.2% | 10 | 3.5% | 0.2% | 10 | 3.3% | 0.2% | 8 | 4.2% | 0.2% |
| Agglo. - 20 000 hab | 76 | 12.2% | 0.8% | 31 | 10.2% | 0.7% | 45 | 14.2% | 0.9% | 20 | 10.9% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 93 | 15.0% | 1.3% | 38 | 12.6% | 1.1% | 55 | 17.4% | 1.5% | 18 | 10.0% | 1.0% |
| Agglo. + 100 000 hab | 424 | 68.6% | 2.7% | 221 | 72.8% | 2.9% | 203 | 64.6% | 2.6% | 134 | 73.6% | 2.3% |
| Agglo. Paris | 5 | 0.8% | 0.1% | 3 | 1.0% | 0.1% | 2 | 0.6% | - | 2 | 1.3% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 5 | 0.8% | - | 3 | 1.0% | 0.1% | 2 | 0.6% | - | 2 | 1.3% | 0.1% |
| Nord Pas de Calais | 1 | 0.1% | - | 1 | 0.2% | - | - | - | - | - | - | - |
| Lorraine | 1 | 0.1% | - | - | - | - | 1 | 0.2% | 0.1% | - | - | - |
| Aquitaine | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Limousin | 0 | - | - | - | - | - | 0 | - | - | 0 | - | 0.1% |
| Rhône Alpes | 3 | 0.5% | 0.1% | - | - | - | 3 | 1.0% | 0.1% | 1 | 0.3% | - |
| Languedoc Roussillon | 4 | 0.7% | 0.2% | 4 | 1.4% | 0.4% | - | - | - | - | - | - |
| Provence Alpes Côte d'Azur, Corse | 604 | 97.8% | 13.9% | 295 | 97.4% | 14.3% | 309 | 98.1% | 13.5% | 179 | 98.4% | 12.0% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 400 | 64.8% | 1.2% | 199 | 65.5% | 1.2% | 202 | 64.0% | 1.2% | 156 | 85.7% | 1.1% |
| Presque tous les jours | 66 | 10.7% | 1.1% | 32 | 10.5% | 1.2% | 35 | 11.0% | 1.1% | 13 | 7.2% | 0.7% |
| 1 à 2 fois par semaine | 31 | 5.1% | 1.3% | 13 | 4.3% | 1.2% | 18 | 5.8% | 1.3% | 10 | 5.5% | 1.9% |
| 1 à 3 fois par mois | 3 | 0.5% | 0.7% | 3 | 1.1% | 1.6% | - | - | - | - | - | - |
| Moins souvent | 10 | 1.7% | 1.4% | 3 | 0.8% | 0.8% | 8 | 2.5% | 2.0% | - | - | - |
| Jamais | 10 | 1.6% | 11.1% | 7 | 2.2% | 10.9% | 3 | 1.0% | 11.6% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 18 | 3.0% | 1.0% | 13 | 4.2% | 1.6% | 5 | 1.7% | 0.5% | 3 | 1.8% | 1.8% |
| De 9 000 à moins de 12 000 euros par an | 36 | 5.9% | 1.2% | 14 | 4.5% | 1.2% | 23 | 7.2% | 1.2% | 1 | 0.8% | 0.6% |
| De 12 000 à moins de 18 000 euros par an | 59 | 9.6% | 1.0% | 31 | 10.1% | 1.2% | 29 | 9.1% | 0.9% | 7 | 4.0% | 1.1% |
| De 18 000 à moins de 24 000 euros par an | 93 | 15.1% | 1.4% | 48 | 16.0% | 1.6% | 45 | 14.2% | 1.3% | 14 | 7.5% | 1.0% |
| De 24 000 à moins de 36 000 euros par an | 113 | 18.2% | 1.0% | 58 | 19.0% | 1.1% | 55 | 17.5% | 1.0% | 35 | 19.0% | 1.0% |
| De 36 000 à moins de 45 000 euros par an | 89 | 14.4% | 1.3% | 38 | 12.6% | 1.0% | 51 | 16.2% | 1.5% | 37 | 20.1% | 1.2% |
| De 45 000 à moins de 65 000 euros par an | 89 | 14.4% | 1.2% | 52 | 17.2% | 1.3% | 37 | 11.6% | 1.1% | 38 | 21.1% | 1.0% |
| De 65 000 à moins de 80 000 euros par an | 29 | 4.7% | 1.5% | 21 | 7.0% | 1.9% | 8 | 2.5% | 0.9% | 14 | 7.4% | 1.0% |
| De 80 000 à moins de 115 000 euros par an | 15 | 2.5% | 1.2% | 10 | 3.4% | 1.4% | 5 | 1.6% | 1.0% | 10 | 5.7% | 1.1% |
| 115 000 euros et plus par an | 15 | 2.4% | 2.5% | 3 | 1.0% | 0.9% | 12 | 3.7% | 5.0% | 9 | 5.2% | 2.0% |
| Refus | 45 | 7.3% | 1.5% | 12 | 4.1% | 1.0% | 33 | 10.4% | 1.8% | 11 | 6.1% | 1.1% |
| Ne sait pas | 16 | 2.6% | 0.7% | 3 | 0.9% | 0.3% | 13 | 4.2% | 1.0% | 2 | 1.2% | 0.2% |
