L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 168 | 100.0% | 0.3% | 78 | 100.0% | 0.3% | 89 | 100.0% | 0.3% | 59 | 100.0% | 0.3% |
| Sexe | ||||||||||||
| Homme | 78 | 46.7% | 0.3% | 78 | 100.0% | 0.3% | - | - | - | 26 | 44.4% | 0.3% |
| Femme | 89 | 53.3% | 0.3% | - | - | - | 89 | 100.0% | 0.3% | 33 | 55.6% | 0.4% |
| Age | ||||||||||||
| 15 à 24 ans | 26 | 15.6% | 0.4% | 11 | 14.5% | 0.3% | 15 | 16.5% | 0.4% | 9 | 15.4% | 0.3% |
| 25 à 34 ans | 14 | 8.5% | 0.2% | 4 | 4.9% | 0.1% | 10 | 11.7% | 0.3% | 8 | 12.9% | 0.2% |
| 35 à 49 ans | 39 | 23.3% | 0.3% | 21 | 27.1% | 0.3% | 18 | 20.0% | 0.3% | 16 | 27.1% | 0.3% |
| 50 à 59 ans | 33 | 19.7% | 0.4% | 15 | 18.8% | 0.3% | 18 | 20.4% | 0.4% | 19 | 32.4% | 0.5% |
| 60 ans et plus | 55 | 32.9% | 0.4% | 27 | 34.7% | 0.4% | 28 | 31.3% | 0.3% | 7 | 12.1% | 0.7% |
| Individu | ||||||||||||
| Ménagères | 75 | 44.4% | 0.3% | - | - | - | 75 | 83.3% | 0.3% | 28 | 48.6% | 0.4% |
| Personne de référence | 85 | 50.7% | 0.3% | 65 | 82.8% | 0.3% | 20 | 22.6% | 0.3% | 28 | 47.4% | 0.3% |
| Responsable des achats | 117 | 69.4% | 0.3% | 47 | 59.8% | 0.4% | 70 | 77.9% | 0.3% | 43 | 73.6% | 0.4% |
| PCS Individu | ||||||||||||
| Petits patrons | 10 | 5.7% | 0.6% | 8 | 10.2% | 0.7% | 2 | 1.7% | 0.3% | 8 | 13.6% | 0.6% |
| Affaires et Cadres | 12 | 7.0% | 0.2% | 6 | 8.3% | 0.2% | 5 | 5.9% | 0.2% | 11 | 18.9% | 0.2% |
| Professions intermédiaires | 21 | 12.8% | 0.3% | 7 | 8.4% | 0.2% | 15 | 16.6% | 0.4% | 18 | 31.3% | 0.3% |
| Employés | 25 | 14.6% | 0.3% | 9 | 10.9% | 0.4% | 16 | 17.9% | 0.3% | 0 | 0.6% | - |
| Ouvriers | 17 | 10.2% | 0.3% | 13 | 16.3% | 0.3% | 4 | 4.9% | 0.3% | - | - | - |
| Retraités | 47 | 28.2% | 0.4% | 25 | 31.5% | 0.4% | 23 | 25.3% | 0.3% | 1 | 1.6% | 0.4% |
| Autres inactifs | 36 | 21.5% | 0.4% | 11 | 14.5% | 0.3% | 25 | 27.6% | 0.4% | 20 | 33.9% | 0.6% |
| PCS Personne de référence | ||||||||||||
| Petits patrons | 19 | 11.2% | 0.7% | 11 | 14.2% | 0.9% | 8 | 8.6% | 0.6% | 19 | 32.1% | 0.7% |
| Affaires et Cadres | 20 | 11.9% | 0.3% | 8 | 10.5% | 0.2% | 12 | 13.1% | 0.3% | 20 | 34.1% | 0.3% |
| Professions intermédiaires | 20 | 11.8% | 0.3% | 7 | 8.4% | 0.2% | 13 | 14.7% | 0.4% | 20 | 33.8% | 0.3% |
| Employés | 26 | 15.3% | 0.5% | 11 | 13.7% | 0.5% | 15 | 16.7% | 0.5% | - | - | - |
| Ouvriers | 27 | 16.0% | 0.3% | 14 | 18.2% | 0.3% | 13 | 14.0% | 0.3% | - | - | - |
| Retraités | 52 | 30.9% | 0.4% | 26 | 32.7% | 0.4% | 26 | 29.2% | 0.3% | - | - | - |
| Autres inactifs | 5 | 3.0% | 0.1% | 2 | 2.2% | 0.1% | 3 | 3.7% | 0.1% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 25 | 15.0% | 0.3% | 11 | 14.5% | 0.3% | 14 | 15.5% | 0.2% | 7 | 12.0% | 0.4% |
| 2 personnes | 73 | 43.5% | 0.4% | 27 | 33.8% | 0.3% | 46 | 51.9% | 0.5% | 19 | 32.3% | 0.4% |
| 3 personnes | 27 | 16.2% | 0.3% | 15 | 19.2% | 0.3% | 12 | 13.6% | 0.3% | 15 | 25.8% | 0.4% |
| 4 personnes | 26 | 15.7% | 0.3% | 17 | 21.4% | 0.4% | 10 | 10.7% | 0.2% | 14 | 24.4% | 0.3% |
| 5 personnes et + | 16 | 9.6% | 0.3% | 9 | 11.1% | 0.3% | 7 | 8.2% | 0.3% | 3 | 5.6% | 0.1% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 47 | 27.9% | 0.3% | 30 | 38.1% | 0.4% | 17 | 19.1% | 0.2% | 22 | 38.4% | 0.3% |
| Non | 121 | 72.1% | 0.3% | 49 | 61.9% | 0.3% | 72 | 80.9% | 0.4% | 36 | 61.6% | 0.4% |
| Habitat | ||||||||||||
| Communes rurales | 54 | 32.4% | 0.5% | 32 | 40.7% | 0.6% | 22 | 25.1% | 0.4% | 16 | 26.6% | 0.5% |
| Agglo. - 20 000 hab | 33 | 19.7% | 0.4% | 13 | 16.5% | 0.3% | 20 | 22.6% | 0.4% | 11 | 19.2% | 0.4% |
| Agglo. 20 000 à 100 000 hab | 69 | 41.3% | 1.0% | 29 | 37.3% | 0.9% | 40 | 44.9% | 1.1% | 28 | 47.7% | 1.5% |
| Agglo. + 100 000 hab | 6 | 3.5% | - | 3 | 3.3% | - | 3 | 3.6% | - | 3 | 5.4% | 0.1% |
| Agglo. Paris | 5 | 3.1% | 0.1% | 2 | 2.2% | - | 4 | 3.9% | 0.1% | 1 | 1.1% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 5 | 3.1% | 0.1% | 2 | 2.2% | - | 4 | 3.9% | 0.1% | 1 | 1.1% | - |
| Rhône Alpes | 2 | 1.0% | - | - | - | - | 2 | 1.8% | 0.1% | 2 | 2.7% | 0.1% |
| Provence Alpes Côte d'Azur, Corse | 161 | 95.9% | 3.7% | 77 | 97.8% | 3.7% | 84 | 94.3% | 3.7% | 56 | 96.1% | 3.8% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 121 | 71.8% | 0.4% | 55 | 70.2% | 0.3% | 66 | 73.3% | 0.4% | 48 | 82.4% | 0.3% |
| Presque tous les jours | 24 | 14.2% | 0.4% | 9 | 12.1% | 0.3% | 14 | 15.9% | 0.5% | 5 | 8.7% | 0.3% |
| 1 à 2 fois par semaine | 3 | 1.6% | 0.1% | 1 | 0.8% | 0.1% | 2 | 2.3% | 0.1% | 2 | 2.6% | 0.2% |
| 1 à 3 fois par mois | 1 | 0.5% | 0.2% | 1 | 1.1% | 0.4% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| De 9 000 à moins de 12 000 euros par an | 9 | 5.3% | 0.3% | 3 | 4.4% | 0.3% | 5 | 6.0% | 0.3% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 10 | 5.8% | 0.2% | 3 | 3.7% | 0.1% | 7 | 7.7% | 0.2% | 3 | 4.5% | 0.4% |
| De 18 000 à moins de 24 000 euros par an | 27 | 16.2% | 0.4% | 16 | 19.9% | 0.5% | 12 | 12.9% | 0.3% | 9 | 14.9% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 41 | 24.4% | 0.4% | 12 | 15.9% | 0.2% | 29 | 31.9% | 0.5% | 10 | 17.2% | 0.3% |
| De 36 000 à moins de 45 000 euros par an | 15 | 8.9% | 0.2% | 11 | 13.7% | 0.3% | 4 | 4.7% | 0.1% | 5 | 8.7% | 0.2% |
| De 45 000 à moins de 65 000 euros par an | 31 | 18.2% | 0.4% | 18 | 22.9% | 0.5% | 13 | 14.0% | 0.4% | 11 | 17.9% | 0.3% |
| De 65 000 à moins de 80 000 euros par an | 5 | 2.8% | 0.2% | 3 | 4.2% | 0.3% | 1 | 1.5% | 0.2% | 5 | 8.0% | 0.4% |
| De 80 000 à moins de 115 000 euros par an | 10 | 6.0% | 0.8% | 4 | 5.3% | 0.6% | 6 | 6.7% | 1.2% | 8 | 13.8% | 0.9% |
| Refus | 8 | 4.9% | 0.2% | 2 | 2.2% | 0.1% | 6 | 7.2% | 0.3% | 1 | 2.1% | 0.1% |
| Ne sait pas | 13 | 7.5% | 0.6% | 6 | 7.8% | 0.6% | 7 | 7.3% | 0.5% | 8 | 12.9% | 0.8% |
