L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 606 | 100.0% | 1.2% | 300 | 100.0% | 1.2% | 305 | 100.0% | 1.1% | 185 | 100.0% | 1.1% |
| Sexe | ||||||||||||
| Homme | 300 | 49.6% | 1.2% | 300 | 100.0% | 1.2% | - | - | - | 89 | 48.4% | 1.0% |
| Femme | 305 | 50.4% | 1.1% | - | - | - | 305 | 100.0% | 1.1% | 95 | 51.6% | 1.1% |
| Age | ||||||||||||
| 15 à 24 ans | 34 | 5.5% | 0.5% | 16 | 5.3% | 0.4% | 18 | 5.8% | 0.5% | 17 | 9.4% | 0.6% |
| 25 à 34 ans | 52 | 8.6% | 0.7% | 19 | 6.4% | 0.5% | 33 | 10.8% | 0.8% | 24 | 13.2% | 0.7% |
| 35 à 49 ans | 131 | 21.7% | 1.1% | 82 | 27.5% | 1.3% | 49 | 16.0% | 0.8% | 58 | 31.6% | 1.0% |
| 50 à 59 ans | 114 | 18.8% | 1.2% | 52 | 17.4% | 1.1% | 61 | 20.1% | 1.3% | 55 | 29.6% | 1.4% |
| 60 ans et plus | 275 | 45.4% | 1.8% | 130 | 43.4% | 2.0% | 145 | 47.4% | 1.7% | 30 | 16.1% | 3.0% |
| Individu | ||||||||||||
| Ménagères | 276 | 45.7% | 1.2% | - | - | - | 276 | 90.6% | 1.2% | 85 | 46.3% | 1.2% |
| Personne de référence | 371 | 61.2% | 1.3% | 270 | 89.9% | 1.3% | 101 | 33.1% | 1.3% | 95 | 51.3% | 1.2% |
| Responsable des achats | 447 | 73.8% | 1.3% | 174 | 57.8% | 1.4% | 273 | 89.4% | 1.2% | 128 | 69.1% | 1.2% |
| PCS Individu | ||||||||||||
| Agriculteurs | 4 | 0.6% | 0.7% | 2 | 0.5% | 0.4% | 2 | 0.6% | 1.3% | - | - | - |
| Petits patrons | 34 | 5.6% | 2.1% | 18 | 6.1% | 1.7% | 16 | 5.1% | 3.0% | 30 | 16.3% | 2.1% |
| Affaires et Cadres | 37 | 6.0% | 0.7% | 18 | 6.0% | 0.6% | 18 | 6.1% | 0.9% | 32 | 17.2% | 0.7% |
| Professions intermédiaires | 79 | 13.1% | 1.2% | 47 | 15.6% | 1.4% | 32 | 10.6% | 0.9% | 64 | 34.9% | 1.1% |
| Employés | 101 | 16.7% | 1.2% | 32 | 10.6% | 1.5% | 69 | 22.6% | 1.1% | 18 | 9.6% | 1.0% |
| Ouvriers | 49 | 8.1% | 0.8% | 42 | 14.0% | 0.8% | 7 | 2.2% | 0.5% | - | - | - |
| Retraités | 218 | 36.0% | 1.7% | 124 | 41.1% | 2.1% | 94 | 30.9% | 1.4% | 5 | 2.5% | 1.9% |
| Autres inactifs | 84 | 13.9% | 0.8% | 18 | 5.9% | 0.5% | 67 | 21.8% | 1.0% | 36 | 19.5% | 1.1% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 5 | 0.9% | 0.7% | 2 | 0.5% | 0.4% | 4 | 1.2% | 0.9% | - | - | - |
| Petits patrons | 52 | 8.6% | 2.0% | 19 | 6.5% | 1.5% | 32 | 10.6% | 2.4% | 52 | 28.1% | 2.0% |
| Affaires et Cadres | 66 | 10.9% | 0.9% | 22 | 7.3% | 0.6% | 44 | 14.6% | 1.2% | 66 | 35.9% | 0.9% |
| Professions intermédiaires | 66 | 11.0% | 0.9% | 48 | 16.0% | 1.2% | 18 | 6.0% | 0.5% | 66 | 35.9% | 0.9% |
| Employés | 68 | 11.3% | 1.3% | 33 | 10.9% | 1.4% | 36 | 11.6% | 1.1% | - | - | - |
| Ouvriers | 61 | 10.1% | 0.6% | 38 | 12.7% | 0.8% | 23 | 7.5% | 0.5% | - | - | - |
| Retraités | 246 | 40.6% | 1.7% | 135 | 44.8% | 2.0% | 111 | 36.4% | 1.4% | - | - | - |
| Autres inactifs | 40 | 6.7% | 1.0% | 4 | 1.3% | 0.2% | 37 | 12.0% | 1.5% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 122 | 20.2% | 1.2% | 51 | 17.1% | 1.2% | 71 | 23.2% | 1.3% | 16 | 8.9% | 1.0% |
| 2 personnes | 265 | 43.7% | 1.5% | 137 | 45.5% | 1.6% | 128 | 41.9% | 1.4% | 62 | 33.8% | 1.4% |
| 3 personnes | 102 | 16.8% | 1.1% | 46 | 15.3% | 1.0% | 56 | 18.3% | 1.2% | 43 | 23.1% | 1.1% |
| 4 personnes | 79 | 13.0% | 0.8% | 48 | 16.1% | 1.1% | 31 | 10.1% | 0.6% | 42 | 22.7% | 0.9% |
| 5 personnes et + | 38 | 6.2% | 0.7% | 18 | 6.0% | 0.7% | 20 | 6.5% | 0.7% | 21 | 11.5% | 0.8% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 127 | 20.9% | 0.8% | 75 | 25.0% | 1.0% | 52 | 16.9% | 0.6% | 63 | 34.4% | 0.8% |
| Non | 479 | 79.1% | 1.3% | 225 | 75.0% | 1.3% | 254 | 83.1% | 1.4% | 121 | 65.6% | 1.2% |
| Habitat | ||||||||||||
| Communes rurales | 21 | 3.4% | 0.2% | 4 | 1.4% | 0.1% | 17 | 5.5% | 0.3% | 7 | 3.8% | 0.2% |
| Agglo. - 20 000 hab | 85 | 14.0% | 0.9% | 41 | 13.7% | 1.0% | 44 | 14.3% | 0.9% | 22 | 11.8% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 93 | 15.3% | 1.3% | 49 | 16.3% | 1.5% | 44 | 14.4% | 1.2% | 19 | 10.2% | 1.0% |
| Agglo. + 100 000 hab | 405 | 66.9% | 2.6% | 206 | 68.6% | 2.8% | 199 | 65.2% | 2.5% | 136 | 73.9% | 2.4% |
| Agglo. Paris | 2 | 0.4% | - | 0 | 0.1% | - | 2 | 0.6% | - | 1 | 0.3% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 2 | 0.4% | - | 0 | 0.1% | - | 2 | 0.6% | - | 1 | 0.3% | - |
| Nord Pas de Calais | 1 | 0.1% | - | - | - | - | 1 | 0.3% | 0.1% | - | - | - |
| Lorraine | 2 | 0.4% | 0.1% | 1 | 0.4% | 0.1% | 1 | 0.3% | 0.1% | 1 | 0.6% | 0.2% |
| Franche-Comté | 0 | - | - | - | - | - | 0 | - | - | - | - | - |
| Champagne Ardennes | 0 | - | - | - | - | - | 0 | 0.1% | - | 0 | 0.1% | 0.1% |
| Bourgogne | 0 | 0.1% | - | 0 | 0.1% | - | - | - | - | - | - | - |
| Auvergne | 0 | - | - | 0 | 0.1% | - | - | - | - | - | - | - |
| Rhône Alpes | 2 | 0.3% | - | 0 | 0.1% | - | 1 | 0.5% | 0.1% | 0 | 0.2% | - |
| Languedoc Roussillon | 2 | 0.3% | 0.1% | 2 | 0.5% | 0.1% | - | - | - | 0 | 0.1% | - |
| Provence Alpes Côte d'Azur, Corse | 596 | 98.5% | 13.7% | 297 | 98.7% | 14.4% | 300 | 98.3% | 13.1% | 182 | 98.6% | 12.3% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 388 | 64.1% | 1.2% | 193 | 64.2% | 1.2% | 195 | 63.9% | 1.2% | 156 | 84.7% | 1.1% |
| Presque tous les jours | 71 | 11.7% | 1.2% | 27 | 9.1% | 1.0% | 43 | 14.2% | 1.4% | 17 | 9.3% | 0.9% |
| 1 à 2 fois par semaine | 24 | 3.9% | 0.9% | 14 | 4.6% | 1.2% | 10 | 3.3% | 0.7% | 9 | 5.0% | 1.5% |
| 1 à 3 fois par mois | 3 | 0.5% | 0.6% | 3 | 1.1% | 1.6% | - | - | - | 0 | 0.1% | 0.5% |
| Moins souvent | 9 | 1.5% | 1.1% | 1 | 0.5% | 0.4% | 8 | 2.5% | 1.6% | - | - | - |
| Jamais | 5 | 0.8% | 3.9% | 5 | 1.7% | 5.7% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 25 | 4.0% | 1.3% | 5 | 1.6% | 0.6% | 20 | 6.5% | 1.9% | 4 | 1.9% | 2.6% |
| De 9 000 à moins de 12 000 euros par an | 30 | 5.0% | 1.1% | 17 | 5.5% | 1.6% | 14 | 4.5% | 0.8% | 2 | 0.8% | 0.6% |
| De 12 000 à moins de 18 000 euros par an | 55 | 9.1% | 0.9% | 28 | 9.4% | 1.1% | 27 | 8.8% | 0.8% | 12 | 6.4% | 1.6% |
| De 18 000 à moins de 24 000 euros par an | 79 | 13.0% | 1.2% | 39 | 13.0% | 1.3% | 40 | 13.0% | 1.1% | 11 | 6.2% | 0.8% |
| De 24 000 à moins de 36 000 euros par an | 135 | 22.3% | 1.2% | 72 | 23.9% | 1.4% | 63 | 20.7% | 1.1% | 36 | 19.5% | 1.1% |
| De 36 000 à moins de 45 000 euros par an | 89 | 14.8% | 1.3% | 41 | 13.7% | 1.1% | 48 | 15.8% | 1.5% | 30 | 16.4% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 79 | 13.1% | 1.2% | 46 | 15.4% | 1.3% | 33 | 10.8% | 1.0% | 42 | 22.8% | 1.1% |
| De 65 000 à moins de 80 000 euros par an | 32 | 5.3% | 1.6% | 24 | 8.0% | 2.1% | 8 | 2.5% | 0.9% | 12 | 6.8% | 1.0% |
| De 80 000 à moins de 115 000 euros par an | 11 | 1.8% | 0.9% | 7 | 2.3% | 0.9% | 4 | 1.2% | 0.7% | 9 | 4.7% | 0.9% |
| 115 000 euros et plus par an | 14 | 2.3% | 2.4% | 5 | 1.8% | 1.4% | 9 | 2.9% | 3.9% | 11 | 5.9% | 2.1% |
| Refus | 46 | 7.5% | 1.4% | 12 | 4.0% | 0.9% | 34 | 11.0% | 1.7% | 9 | 4.9% | 0.8% |
| Ne sait pas | 11 | 1.8% | 0.5% | 4 | 1.3% | 0.4% | 7 | 2.3% | 0.5% | 7 | 3.6% | 0.7% |
