L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 551 | 100.0% | 1.1% | 274 | 100.0% | 1.1% | 277 | 100.0% | 1.0% | 131 | 100.0% | 0.8% |
| Sexe | ||||||||||||
| Homme | 274 | 49.7% | 1.1% | 274 | 100.0% | 1.1% | - | - | - | 61 | 46.7% | 0.7% |
| Femme | 277 | 50.3% | 1.0% | - | - | - | 277 | 100.0% | 1.0% | 70 | 53.3% | 0.8% |
| Age | ||||||||||||
| 15 à 24 ans | 46 | 8.3% | 0.6% | 23 | 8.2% | 0.6% | 23 | 8.5% | 0.7% | 14 | 10.4% | 0.4% |
| 25 à 34 ans | 62 | 11.3% | 0.8% | 28 | 10.4% | 0.8% | 34 | 12.3% | 0.9% | 26 | 19.7% | 0.8% |
| 35 à 49 ans | 115 | 20.9% | 0.9% | 63 | 23.1% | 1.0% | 52 | 18.6% | 0.8% | 51 | 38.6% | 0.8% |
| 50 à 59 ans | 107 | 19.4% | 1.1% | 56 | 20.6% | 1.2% | 50 | 18.2% | 1.1% | 35 | 26.9% | 0.9% |
| 60 ans et plus | 221 | 40.1% | 1.5% | 103 | 37.7% | 1.6% | 117 | 42.4% | 1.4% | 6 | 4.4% | 0.6% |
| Individu | ||||||||||||
| Ménagères | 245 | 44.6% | 1.1% | - | - | - | 245 | 88.7% | 1.1% | 59 | 44.7% | 0.8% |
| Personne de référence | 312 | 56.6% | 1.1% | 242 | 88.3% | 1.2% | 70 | 25.3% | 0.9% | 65 | 49.5% | 0.8% |
| Responsable des achats | 390 | 70.8% | 1.1% | 146 | 53.5% | 1.1% | 243 | 88.0% | 1.1% | 89 | 68.1% | 0.8% |
| PCS Individu | ||||||||||||
| Agriculteurs | 7 | 1.3% | 1.4% | 6 | 2.3% | 1.7% | 1 | 0.3% | 0.6% | - | - | - |
| Petits patrons | 10 | 1.9% | 0.6% | 9 | 3.1% | 0.8% | 2 | 0.6% | 0.3% | 10 | 7.6% | 0.7% |
| Affaires et Cadres | 33 | 6.1% | 0.7% | 21 | 7.6% | 0.7% | 13 | 4.6% | 0.6% | 32 | 24.3% | 0.7% |
| Professions intermédiaires | 67 | 12.1% | 1.0% | 30 | 11.0% | 0.9% | 36 | 13.1% | 1.0% | 52 | 39.4% | 0.9% |
| Employés | 87 | 15.9% | 1.1% | 25 | 9.0% | 1.1% | 63 | 22.7% | 1.0% | 15 | 11.6% | 0.8% |
| Ouvriers | 72 | 13.0% | 1.1% | 52 | 19.1% | 1.0% | 19 | 7.0% | 1.4% | 9 | 7.0% | 2.3% |
| Retraités | 198 | 36.0% | 1.6% | 99 | 36.0% | 1.7% | 100 | 36.0% | 1.5% | 1 | 0.8% | 0.4% |
| Autres inactifs | 76 | 13.8% | 0.7% | 32 | 11.8% | 0.9% | 43 | 15.7% | 0.7% | 12 | 9.3% | 0.4% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 9 | 1.6% | 1.1% | 5 | 1.9% | 1.3% | 4 | 1.3% | 0.9% | - | - | - |
| Petits patrons | 15 | 2.7% | 0.6% | 9 | 3.3% | 0.7% | 6 | 2.1% | 0.4% | 15 | 11.4% | 0.6% |
| Affaires et Cadres | 46 | 8.3% | 0.6% | 23 | 8.3% | 0.6% | 23 | 8.3% | 0.6% | 46 | 34.8% | 0.6% |
| Professions intermédiaires | 71 | 12.8% | 0.9% | 30 | 10.8% | 0.8% | 41 | 14.9% | 1.1% | 71 | 53.8% | 0.9% |
| Employés | 42 | 7.6% | 0.8% | 24 | 8.7% | 1.0% | 18 | 6.5% | 0.6% | - | - | - |
| Ouvriers | 104 | 18.9% | 1.1% | 54 | 19.7% | 1.1% | 50 | 18.1% | 1.1% | - | - | - |
| Retraités | 224 | 40.7% | 1.6% | 107 | 39.0% | 1.6% | 117 | 42.4% | 1.5% | - | - | - |
| Autres inactifs | 40 | 7.3% | 1.0% | 23 | 8.3% | 1.4% | 18 | 6.4% | 0.7% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 100 | 18.2% | 1.0% | 53 | 19.2% | 1.2% | 47 | 17.2% | 0.8% | 15 | 11.7% | 0.9% |
| 2 personnes | 238 | 43.3% | 1.3% | 120 | 43.8% | 1.4% | 118 | 42.8% | 1.3% | 30 | 22.9% | 0.7% |
| 3 personnes | 94 | 17.0% | 1.0% | 49 | 17.7% | 1.1% | 45 | 16.3% | 1.0% | 31 | 23.3% | 0.8% |
| 4 personnes | 74 | 13.5% | 0.8% | 29 | 10.6% | 0.6% | 45 | 16.2% | 0.9% | 34 | 25.7% | 0.7% |
| 5 personnes et + | 44 | 8.1% | 0.8% | 24 | 8.6% | 0.9% | 21 | 7.5% | 0.8% | 21 | 16.3% | 0.8% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 122 | 22.1% | 0.8% | 51 | 18.6% | 0.7% | 71 | 25.6% | 0.9% | 57 | 43.7% | 0.7% |
| Non | 429 | 77.9% | 1.2% | 223 | 81.4% | 1.3% | 206 | 74.4% | 1.1% | 74 | 56.3% | 0.8% |
| Habitat | ||||||||||||
| Communes rurales | 209 | 38.0% | 1.8% | 108 | 39.5% | 1.9% | 101 | 36.6% | 1.6% | 58 | 44.4% | 1.7% |
| Agglo. - 20 000 hab | 112 | 20.3% | 1.2% | 57 | 20.8% | 1.3% | 55 | 19.7% | 1.2% | 24 | 18.5% | 0.9% |
| Agglo. 20 000 à 100 000 hab | 85 | 15.5% | 1.2% | 39 | 14.3% | 1.2% | 46 | 16.7% | 1.3% | 15 | 11.8% | 0.9% |
| Agglo. + 100 000 hab | 136 | 24.7% | 0.9% | 65 | 23.7% | 0.9% | 71 | 25.8% | 0.9% | 33 | 25.3% | 0.6% |
| Agglo. Paris | 8 | 1.5% | 0.1% | 5 | 1.7% | 0.1% | 3 | 1.2% | 0.1% | - | - | - |
| Régions INSEE | ||||||||||||
| Ile de France | 9 | 1.6% | 0.1% | 5 | 1.7% | 0.1% | 4 | 1.5% | 0.1% | 1 | 0.6% | - |
| Lorraine | 261 | 47.3% | 13.5% | 122 | 44.5% | 13.1% | 139 | 50.2% | 14.0% | 61 | 46.4% | 10.9% |
| Alsace | 5 | 0.9% | 0.3% | 2 | 0.7% | 0.3% | 3 | 1.0% | 0.4% | 4 | 3.0% | 0.8% |
| Franche-Comté | 266 | 48.3% | 27.9% | 140 | 51.2% | 30.2% | 126 | 45.5% | 25.8% | 60 | 45.8% | 22.9% |
| Champagne Ardennes | 2 | 0.4% | 0.2% | 2 | 0.8% | 0.4% | 0 | 0.1% | - | 0 | 0.1% | 0.1% |
| Bourgogne | 2 | 0.4% | 0.2% | 2 | 0.7% | 0.3% | 0 | 0.1% | 0.1% | 2 | 1.7% | 0.6% |
| Centre | 0 | 0.1% | - | - | - | - | 0 | 0.2% | - | 0 | 0.3% | 0.1% |
| Rhône Alpes | 4 | 0.8% | 0.1% | 0 | 0.1% | - | 4 | 1.4% | 0.1% | 2 | 1.9% | 0.1% |
| Provence Alpes Côte d'Azur, Corse | 1 | 0.1% | - | 1 | 0.3% | - | - | - | - | 0 | 0.2% | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 295 | 53.5% | 0.9% | 143 | 52.2% | 0.9% | 152 | 54.8% | 0.9% | 109 | 83.3% | 0.8% |
| Presque tous les jours | 57 | 10.3% | 1.0% | 27 | 9.9% | 1.0% | 30 | 10.7% | 0.9% | 15 | 11.4% | 0.8% |
| 1 à 2 fois par semaine | 40 | 7.4% | 1.6% | 25 | 9.2% | 2.2% | 15 | 5.5% | 1.1% | 6 | 4.2% | 0.9% |
| 1 à 3 fois par mois | 9 | 1.6% | 1.7% | 6 | 2.3% | 3.2% | 2 | 0.8% | 0.7% | 1 | 0.8% | 1.9% |
| Moins souvent | 8 | 1.4% | 1.0% | 5 | 1.8% | 1.4% | 3 | 1.1% | 0.6% | - | - | - |
| Jamais | 5 | 0.8% | 3.6% | 5 | 1.7% | 5.3% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 20 | 3.7% | 1.1% | 11 | 3.9% | 1.3% | 9 | 3.4% | 0.9% | 0 | 0.2% | 0.2% |
| De 9 000 à moins de 12 000 euros par an | 37 | 6.7% | 1.3% | 16 | 5.9% | 1.5% | 21 | 7.6% | 1.2% | 1 | 0.4% | 0.2% |
| De 12 000 à moins de 18 000 euros par an | 69 | 12.6% | 1.1% | 36 | 13.2% | 1.4% | 33 | 12.0% | 1.0% | 6 | 4.9% | 0.9% |
| De 18 000 à moins de 24 000 euros par an | 72 | 13.1% | 1.1% | 44 | 15.9% | 1.4% | 29 | 10.3% | 0.8% | 6 | 4.9% | 0.5% |
| De 24 000 à moins de 36 000 euros par an | 126 | 22.8% | 1.1% | 67 | 24.6% | 1.3% | 58 | 21.1% | 1.0% | 24 | 18.6% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 78 | 14.1% | 1.1% | 38 | 13.8% | 1.0% | 40 | 14.5% | 1.2% | 30 | 22.8% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 62 | 11.3% | 0.9% | 24 | 8.6% | 0.7% | 39 | 14.0% | 1.2% | 27 | 20.3% | 0.7% |
| De 65 000 à moins de 80 000 euros par an | 14 | 2.6% | 0.7% | 9 | 3.3% | 0.8% | 5 | 1.9% | 0.6% | 9 | 6.8% | 0.7% |
| De 80 000 à moins de 115 000 euros par an | 9 | 1.6% | 0.7% | 5 | 1.7% | 0.6% | 4 | 1.5% | 0.8% | 8 | 6.2% | 0.9% |
| 115 000 euros et plus par an | 6 | 1.1% | 1.0% | 3 | 1.1% | 0.8% | 3 | 1.0% | 1.2% | 6 | 4.4% | 1.1% |
| Refus | 32 | 5.7% | 0.9% | 13 | 4.9% | 1.0% | 18 | 6.5% | 0.9% | 6 | 4.7% | 0.6% |
| Ne sait pas | 25 | 4.6% | 1.1% | 8 | 3.0% | 0.9% | 17 | 6.1% | 1.3% | 8 | 5.8% | 0.8% |
