L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 400 | 100.0% | 0.8% | 201 | 100.0% | 0.8% | 198 | 100.0% | 0.7% | 79 | 100.0% | 0.5% |
| Sexe | ||||||||||||
| Homme | 201 | 50.4% | 0.8% | 201 | 100.0% | 0.8% | - | - | - | 41 | 51.6% | 0.5% |
| Femme | 198 | 49.6% | 0.7% | - | - | - | 198 | 100.0% | 0.7% | 38 | 48.4% | 0.4% |
| Age | ||||||||||||
| 15 à 24 ans | 26 | 6.5% | 0.4% | 8 | 4.2% | 0.2% | 18 | 9.0% | 0.5% | 6 | 7.6% | 0.2% |
| 25 à 34 ans | 51 | 12.6% | 0.7% | 28 | 14.0% | 0.8% | 22 | 11.3% | 0.6% | 17 | 21.0% | 0.5% |
| 35 à 49 ans | 69 | 17.2% | 0.6% | 37 | 18.4% | 0.6% | 32 | 16.0% | 0.5% | 21 | 27.0% | 0.3% |
| 50 à 59 ans | 95 | 23.7% | 1.0% | 50 | 25.1% | 1.1% | 44 | 22.4% | 0.9% | 32 | 39.8% | 0.8% |
| 60 ans et plus | 159 | 39.8% | 1.1% | 77 | 38.4% | 1.2% | 82 | 41.3% | 1.0% | 4 | 4.7% | 0.4% |
| Individu | ||||||||||||
| Ménagères | 182 | 45.5% | 0.8% | - | - | - | 182 | 91.7% | 0.8% | 35 | 43.6% | 0.5% |
| Personne de référence | 248 | 62.0% | 0.9% | 184 | 91.2% | 0.9% | 64 | 32.4% | 0.8% | 43 | 54.1% | 0.5% |
| Responsable des achats | 292 | 73.0% | 0.8% | 113 | 55.9% | 0.9% | 179 | 90.5% | 0.8% | 56 | 71.2% | 0.5% |
| PCS Individu | ||||||||||||
| Agriculteurs | 14 | 3.5% | 2.7% | 11 | 5.7% | 3.1% | 2 | 1.2% | 1.6% | - | - | - |
| Petits patrons | 7 | 1.6% | 0.4% | 5 | 2.5% | 0.5% | 1 | 0.7% | 0.3% | 7 | 8.2% | 0.5% |
| Affaires et Cadres | 22 | 5.4% | 0.4% | 12 | 6.1% | 0.4% | 9 | 4.8% | 0.4% | 17 | 21.2% | 0.4% |
| Professions intermédiaires | 38 | 9.5% | 0.5% | 19 | 9.6% | 0.6% | 18 | 9.3% | 0.5% | 33 | 41.2% | 0.6% |
| Employés | 68 | 17.1% | 0.8% | 17 | 8.4% | 0.8% | 51 | 25.8% | 0.8% | 16 | 19.7% | 0.9% |
| Ouvriers | 52 | 13.1% | 0.8% | 40 | 19.8% | 0.8% | 12 | 6.2% | 0.9% | 1 | 1.5% | 0.3% |
| Retraités | 151 | 37.8% | 1.2% | 73 | 36.5% | 1.2% | 78 | 39.1% | 1.2% | 0 | 0.6% | 0.2% |
| Autres inactifs | 48 | 12.1% | 0.5% | 23 | 11.4% | 0.6% | 26 | 12.9% | 0.4% | 6 | 7.6% | 0.2% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 19 | 4.7% | 2.3% | 11 | 5.7% | 2.7% | 7 | 3.6% | 1.8% | - | - | - |
| Petits patrons | 14 | 3.6% | 0.5% | 5 | 2.5% | 0.4% | 9 | 4.8% | 0.7% | 14 | 18.3% | 0.5% |
| Affaires et Cadres | 28 | 7.0% | 0.4% | 14 | 7.1% | 0.4% | 14 | 6.9% | 0.4% | 28 | 35.5% | 0.4% |
| Professions intermédiaires | 37 | 9.2% | 0.5% | 22 | 10.7% | 0.5% | 15 | 7.6% | 0.4% | 37 | 46.2% | 0.5% |
| Employés | 38 | 9.6% | 0.7% | 16 | 7.9% | 0.7% | 23 | 11.4% | 0.7% | - | - | - |
| Ouvriers | 77 | 19.3% | 0.8% | 40 | 20.0% | 0.8% | 37 | 18.7% | 0.8% | - | - | - |
| Retraités | 167 | 41.7% | 1.2% | 78 | 38.7% | 1.2% | 89 | 44.7% | 1.1% | - | - | - |
| Autres inactifs | 19 | 4.9% | 0.5% | 15 | 7.4% | 0.9% | 5 | 2.3% | 0.2% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 92 | 23.1% | 0.9% | 52 | 26.0% | 1.2% | 40 | 20.3% | 0.7% | 12 | 14.7% | 0.7% |
| 2 personnes | 168 | 42.0% | 0.9% | 81 | 40.4% | 0.9% | 86 | 43.5% | 0.9% | 19 | 24.3% | 0.4% |
| 3 personnes | 62 | 15.4% | 0.7% | 28 | 13.8% | 0.6% | 34 | 17.0% | 0.7% | 24 | 29.9% | 0.6% |
| 4 personnes | 46 | 11.4% | 0.5% | 26 | 12.8% | 0.6% | 20 | 10.1% | 0.4% | 14 | 18.2% | 0.3% |
| 5 personnes et + | 32 | 8.1% | 0.6% | 14 | 7.0% | 0.5% | 18 | 9.1% | 0.7% | 10 | 12.8% | 0.4% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 86 | 21.6% | 0.6% | 39 | 19.6% | 0.6% | 47 | 23.7% | 0.6% | 28 | 35.1% | 0.4% |
| Non | 313 | 78.4% | 0.9% | 162 | 80.4% | 0.9% | 151 | 76.3% | 0.8% | 51 | 64.9% | 0.5% |
| Habitat | ||||||||||||
| Communes rurales | 170 | 42.4% | 1.4% | 81 | 40.2% | 1.4% | 89 | 44.7% | 1.4% | 31 | 38.5% | 0.9% |
| Agglo. - 20 000 hab | 73 | 18.3% | 0.8% | 32 | 15.9% | 0.7% | 41 | 20.7% | 0.9% | 14 | 17.1% | 0.5% |
| Agglo. 20 000 à 100 000 hab | 100 | 25.1% | 1.4% | 59 | 29.1% | 1.8% | 42 | 21.0% | 1.2% | 16 | 19.8% | 0.9% |
| Agglo. + 100 000 hab | 56 | 13.9% | 0.4% | 29 | 14.2% | 0.4% | 27 | 13.6% | 0.3% | 18 | 23.1% | 0.3% |
| Agglo. Paris | 1 | 0.3% | - | 1 | 0.6% | - | - | - | - | 1 | 1.5% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 1 | 0.3% | - | 1 | 0.6% | - | - | - | - | 1 | 1.5% | - |
| Lorraine | 1 | 0.1% | - | 0 | 0.2% | - | 0 | - | - | 0 | 0.3% | - |
| Champagne Ardennes | 316 | 79.0% | 29.1% | 151 | 75.0% | 29.0% | 165 | 83.0% | 29.2% | 61 | 76.6% | 21.1% |
| Picardie | 81 | 20.3% | 5.3% | 48 | 23.9% | 6.5% | 33 | 16.6% | 4.2% | 17 | 21.6% | 4.0% |
| Bourgogne | 1 | 0.2% | 0.1% | 0 | 0.1% | - | 1 | 0.3% | 0.1% | - | - | - |
| Midi Pyrénées | 0 | 0.1% | - | 0 | 0.2% | - | - | - | - | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 206 | 51.6% | 0.6% | 103 | 51.3% | 0.6% | 103 | 51.9% | 0.6% | 67 | 84.7% | 0.5% |
| Presque tous les jours | 49 | 12.2% | 0.8% | 26 | 13.0% | 1.0% | 23 | 11.4% | 0.7% | 7 | 9.1% | 0.4% |
| 1 à 2 fois par semaine | 16 | 4.1% | 0.6% | 8 | 3.9% | 0.7% | 8 | 4.2% | 0.6% | 1 | 1.4% | 0.2% |
| 1 à 3 fois par mois | 6 | 1.4% | 1.1% | 3 | 1.5% | 1.4% | 3 | 1.4% | 0.9% | - | - | - |
| Moins souvent | 6 | 1.6% | 0.8% | 2 | 1.0% | 0.5% | 4 | 2.2% | 1.0% | 1 | 1.4% | 1.3% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 17 | 4.2% | 0.9% | 9 | 4.3% | 1.1% | 8 | 4.0% | 0.8% | - | - | - |
| De 9 000 à moins de 12 000 euros par an | 31 | 7.8% | 1.1% | 11 | 5.6% | 1.1% | 20 | 10.1% | 1.1% | 1 | 1.0% | 0.3% |
| De 12 000 à moins de 18 000 euros par an | 48 | 12.1% | 0.8% | 29 | 14.4% | 1.1% | 19 | 9.7% | 0.6% | 4 | 5.4% | 0.6% |
| De 18 000 à moins de 24 000 euros par an | 49 | 12.3% | 0.7% | 22 | 11.1% | 0.7% | 27 | 13.6% | 0.8% | 8 | 10.5% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 100 | 25.0% | 0.9% | 48 | 24.0% | 0.9% | 52 | 26.0% | 0.9% | 21 | 26.9% | 0.6% |
| De 36 000 à moins de 45 000 euros par an | 42 | 10.5% | 0.6% | 23 | 11.5% | 0.6% | 19 | 9.4% | 0.6% | 13 | 16.0% | 0.4% |
| De 45 000 à moins de 65 000 euros par an | 41 | 10.3% | 0.6% | 24 | 12.1% | 0.7% | 17 | 8.5% | 0.5% | 15 | 19.4% | 0.4% |
| De 65 000 à moins de 80 000 euros par an | 12 | 2.9% | 0.6% | 9 | 4.3% | 0.8% | 3 | 1.5% | 0.4% | 7 | 9.3% | 0.6% |
| De 80 000 à moins de 115 000 euros par an | 6 | 1.5% | 0.5% | 4 | 1.8% | 0.5% | 3 | 1.3% | 0.5% | 3 | 3.3% | 0.3% |
| 115 000 euros et plus par an | 4 | 1.1% | 0.7% | 4 | 1.8% | 1.0% | 1 | 0.3% | 0.3% | 2 | 2.2% | 0.3% |
| Refus | 31 | 7.8% | 0.9% | 11 | 5.6% | 0.8% | 20 | 10.0% | 1.0% | 3 | 3.7% | 0.3% |
| Ne sait pas | 18 | 4.5% | 0.8% | 7 | 3.5% | 0.7% | 11 | 5.6% | 0.8% | 2 | 2.4% | 0.2% |
