L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 271 | 100.0% | 0.5% | 145 | 100.0% | 0.6% | 127 | 100.0% | 0.5% | 70 | 100.0% | 0.4% |
| Sexe | ||||||||||||
| Homme | 145 | 53.4% | 0.6% | 145 | 100.0% | 0.6% | - | - | - | 35 | 50.6% | 0.4% |
| Femme | 127 | 46.6% | 0.5% | - | - | - | 127 | 100.0% | 0.5% | 34 | 49.4% | 0.4% |
| Age | ||||||||||||
| 15 à 24 ans | 18 | 6.7% | 0.3% | 9 | 6.4% | 0.3% | 9 | 7.2% | 0.3% | 9 | 13.3% | 0.3% |
| 25 à 34 ans | 20 | 7.4% | 0.3% | 11 | 7.5% | 0.3% | 9 | 7.3% | 0.2% | 9 | 12.4% | 0.3% |
| 35 à 49 ans | 53 | 19.6% | 0.4% | 29 | 20.0% | 0.5% | 24 | 19.2% | 0.4% | 20 | 28.4% | 0.3% |
| 50 à 59 ans | 62 | 22.8% | 0.7% | 30 | 20.8% | 0.6% | 32 | 25.1% | 0.7% | 23 | 33.5% | 0.6% |
| 60 ans et plus | 118 | 43.4% | 0.8% | 66 | 45.4% | 1.0% | 52 | 41.2% | 0.6% | 9 | 12.4% | 0.9% |
| Individu | ||||||||||||
| Ménagères | 117 | 43.0% | 0.5% | - | - | - | 117 | 92.3% | 0.5% | 31 | 44.0% | 0.4% |
| Personne de référence | 161 | 59.4% | 0.6% | 128 | 88.0% | 0.6% | 34 | 26.6% | 0.4% | 35 | 49.7% | 0.4% |
| Responsable des achats | 191 | 70.4% | 0.5% | 77 | 53.2% | 0.6% | 114 | 90.1% | 0.5% | 43 | 61.9% | 0.4% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 1.2% | 0.6% | 1 | 0.9% | 0.3% | 2 | 1.5% | 1.3% | - | - | - |
| Petits patrons | 8 | 3.0% | 0.5% | 4 | 3.1% | 0.4% | 4 | 2.9% | 0.7% | 8 | 11.6% | 0.6% |
| Affaires et Cadres | 10 | 3.7% | 0.2% | 5 | 3.5% | 0.2% | 5 | 3.9% | 0.2% | 9 | 12.5% | 0.2% |
| Professions intermédiaires | 35 | 12.9% | 0.5% | 24 | 16.4% | 0.7% | 11 | 8.8% | 0.3% | 28 | 40.8% | 0.5% |
| Employés | 35 | 12.8% | 0.4% | 10 | 6.7% | 0.5% | 25 | 19.7% | 0.4% | 6 | 9.1% | 0.3% |
| Ouvriers | 35 | 13.0% | 0.5% | 28 | 19.5% | 0.6% | 7 | 5.4% | 0.5% | - | - | - |
| Retraités | 106 | 39.1% | 0.8% | 63 | 43.8% | 1.1% | 43 | 33.7% | 0.6% | 2 | 2.2% | 0.6% |
| Autres inactifs | 39 | 14.5% | 0.4% | 9 | 6.1% | 0.2% | 30 | 24.1% | 0.5% | 17 | 23.8% | 0.5% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 5 | 1.8% | 0.6% | 1 | 0.9% | 0.3% | 4 | 3.0% | 0.9% | - | - | - |
| Petits patrons | 14 | 5.2% | 0.5% | 5 | 3.8% | 0.4% | 9 | 6.8% | 0.6% | 14 | 20.2% | 0.5% |
| Affaires et Cadres | 24 | 9.0% | 0.3% | 6 | 4.4% | 0.2% | 18 | 14.3% | 0.5% | 24 | 35.1% | 0.3% |
| Professions intermédiaires | 31 | 11.4% | 0.4% | 23 | 16.1% | 0.6% | 8 | 6.1% | 0.2% | 31 | 44.7% | 0.4% |
| Employés | 18 | 6.6% | 0.3% | 8 | 5.3% | 0.3% | 10 | 8.1% | 0.3% | - | - | - |
| Ouvriers | 43 | 15.7% | 0.4% | 27 | 18.4% | 0.5% | 16 | 12.6% | 0.4% | - | - | - |
| Retraités | 122 | 45.0% | 0.8% | 72 | 50.0% | 1.1% | 50 | 39.3% | 0.6% | - | - | - |
| Autres inactifs | 14 | 5.2% | 0.3% | 2 | 1.2% | 0.1% | 12 | 9.9% | 0.5% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 50 | 18.5% | 0.5% | 28 | 19.3% | 0.6% | 22 | 17.6% | 0.4% | 5 | 7.6% | 0.3% |
| 2 personnes | 126 | 46.3% | 0.7% | 68 | 47.0% | 0.8% | 58 | 45.5% | 0.6% | 21 | 30.5% | 0.5% |
| 3 personnes | 47 | 17.3% | 0.5% | 21 | 14.5% | 0.5% | 26 | 20.4% | 0.6% | 21 | 29.8% | 0.5% |
| 4 personnes | 28 | 10.5% | 0.3% | 16 | 11.0% | 0.4% | 12 | 9.8% | 0.3% | 14 | 20.7% | 0.3% |
| 5 personnes et + | 20 | 7.4% | 0.4% | 12 | 8.1% | 0.4% | 9 | 6.7% | 0.3% | 8 | 11.5% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 47 | 17.4% | 0.3% | 27 | 19.0% | 0.4% | 20 | 15.6% | 0.2% | 19 | 27.1% | 0.2% |
| Non | 224 | 82.6% | 0.6% | 117 | 81.0% | 0.7% | 107 | 84.4% | 0.6% | 51 | 72.9% | 0.5% |
| Habitat | ||||||||||||
| Communes rurales | 8 | 3.1% | 0.1% | 1 | 0.5% | - | 8 | 6.1% | 0.1% | 3 | 4.6% | 0.1% |
| Agglo. - 20 000 hab | 69 | 25.5% | 0.8% | 38 | 26.4% | 0.9% | 31 | 24.5% | 0.7% | 13 | 18.8% | 0.5% |
| Agglo. 20 000 à 100 000 hab | 55 | 20.4% | 0.8% | 31 | 21.6% | 0.9% | 24 | 19.0% | 0.7% | 13 | 18.3% | 0.7% |
| Agglo. + 100 000 hab | 137 | 50.5% | 0.9% | 74 | 51.3% | 1.0% | 63 | 49.6% | 0.8% | 40 | 57.8% | 0.7% |
| Agglo. Paris | 1 | 0.5% | - | 0 | 0.2% | - | 1 | 0.8% | - | 0 | 0.5% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 1 | 0.5% | - | 0 | 0.2% | - | 1 | 0.8% | - | 0 | 0.5% | - |
| Nord Pas de Calais | 1 | 0.3% | - | - | - | - | 1 | 0.7% | 0.1% | - | - | - |
| Lorraine | 1 | 0.5% | 0.1% | 1 | 0.9% | 0.1% | - | - | - | 1 | 1.7% | 0.2% |
| Franche-Comté | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Champagne Ardennes | 0 | 0.1% | - | - | - | - | 0 | 0.1% | - | 0 | 0.2% | 0.1% |
| Bourgogne | 0 | 0.1% | - | 0 | 0.2% | - | - | - | - | - | - | - |
| Rhône Alpes | 1 | 0.2% | - | 0 | 0.2% | - | 0 | 0.2% | - | 0 | 0.4% | - |
| Languedoc Roussillon | 1 | 0.5% | 0.1% | 1 | 1.0% | 0.1% | - | - | - | 0 | 0.2% | - |
| Provence Alpes Côte d'Azur, Corse | 265 | 97.8% | 6.1% | 141 | 97.5% | 6.9% | 124 | 98.1% | 5.4% | 67 | 96.9% | 4.5% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 158 | 58.2% | 0.5% | 80 | 55.3% | 0.5% | 78 | 61.7% | 0.5% | 56 | 80.9% | 0.4% |
| Presque tous les jours | 31 | 11.4% | 0.5% | 8 | 5.8% | 0.3% | 22 | 17.7% | 0.7% | 8 | 12.0% | 0.4% |
| 1 à 2 fois par semaine | 12 | 4.4% | 0.5% | 5 | 3.5% | 0.4% | 7 | 5.4% | 0.5% | 4 | 6.3% | 0.7% |
| 1 à 3 fois par mois | 3 | 1.2% | 0.6% | 3 | 2.2% | 1.5% | - | - | - | 0 | 0.2% | 0.3% |
| Moins souvent | 3 | 1.2% | 0.4% | - | - | - | 3 | 2.6% | 0.7% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 11 | 3.9% | 0.6% | 2 | 1.2% | 0.2% | 9 | 7.0% | 0.8% | 1 | 1.8% | 0.9% |
| De 9 000 à moins de 12 000 euros par an | 26 | 9.4% | 0.9% | 15 | 10.7% | 1.5% | 10 | 8.0% | 0.6% | 0 | 0.7% | 0.2% |
| De 12 000 à moins de 18 000 euros par an | 16 | 6.1% | 0.3% | 14 | 9.6% | 0.5% | 3 | 2.0% | 0.1% | 4 | 5.6% | 0.5% |
| De 18 000 à moins de 24 000 euros par an | 39 | 14.5% | 0.6% | 22 | 15.1% | 0.7% | 17 | 13.8% | 0.5% | 4 | 5.1% | 0.3% |
| De 24 000 à moins de 36 000 euros par an | 65 | 23.9% | 0.6% | 39 | 27.1% | 0.7% | 26 | 20.2% | 0.4% | 12 | 17.9% | 0.4% |
| De 36 000 à moins de 45 000 euros par an | 35 | 13.1% | 0.5% | 9 | 6.3% | 0.2% | 26 | 20.8% | 0.8% | 8 | 12.1% | 0.3% |
| De 45 000 à moins de 65 000 euros par an | 36 | 13.4% | 0.5% | 27 | 18.6% | 0.7% | 10 | 7.6% | 0.3% | 19 | 27.8% | 0.5% |
| De 65 000 à moins de 80 000 euros par an | 12 | 4.4% | 0.6% | 8 | 5.6% | 0.7% | 4 | 2.9% | 0.4% | 5 | 7.7% | 0.4% |
| De 80 000 à moins de 115 000 euros par an | 3 | 1.2% | 0.3% | 1 | 1.0% | 0.2% | 2 | 1.5% | 0.4% | 2 | 3.1% | 0.2% |
| 115 000 euros et plus par an | 1 | 0.5% | 0.2% | 1 | 0.8% | 0.3% | 0 | 0.3% | 0.2% | 1 | 2.1% | 0.3% |
| Refus | 19 | 7.2% | 0.6% | 2 | 1.6% | 0.2% | 17 | 13.5% | 0.9% | 6 | 8.3% | 0.5% |
| Ne sait pas | 7 | 2.4% | 0.3% | 4 | 2.5% | 0.4% | 3 | 2.4% | 0.2% | 5 | 7.8% | 0.6% |
