Quotidien National, Audience LNM
Excel
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| Ensemble | Hommes | Femmes | Foyers CSP+ |
|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration |
|---|
| Ensemble | 961 | 100.0% | 1.9% | 626 | 100.0% | 2.6% | 335 | 100.0% | 1.3% | 534 | 100.0% | 3.2% |
|---|
| Sexe |
|---|
| Homme | 626 | 65.2% | 2.6% | 626 | 100.0% | 2.6% | - | - | 100.0% | 360 | 67.4% | 4.1% |
|---|
| Femme | 335 | 34.8% | 1.3% | - | - | 100.0% | 335 | 100.0% | 1.3% | 174 | 32.6% | 2.2% |
|---|
| Age |
|---|
| 15 à 24 ans | 130 | 13.5% | 1.8% | 81 | 13.0% | 2.2% | 49 | 14.5% | 1.3% | 58 | 10.9% | 2.0% |
|---|
| 25 à 34 ans | 141 | 14.6% | 1.8% | 97 | 15.6% | 2.6% | 43 | 12.9% | 1.1% | 83 | 15.6% | 2.4% |
|---|
| 35 à 49 ans | 265 | 27.6% | 2.1% | 182 | 29.0% | 2.9% | 83 | 24.8% | 1.3% | 183 | 34.2% | 3.0% |
|---|
| 50 à 64 ans | 296 | 30.8% | 2.4% | 190 | 30.3% | 3.2% | 107 | 31.9% | 1.7% | 193 | 36.1% | 4.7% |
|---|
| 65 ans et plus | 129 | 13.4% | 1.2% | 76 | 12.1% | 1.6% | 53 | 15.8% | 0.9% | 17 | 3.1% | 7.1% |
|---|
| Individu |
|---|
| Ménagère | 291 | 30.3% | 1.3% | - | - | 100.0% | 291 | 86.8% | 1.3% | 152 | 28.5% | 2.3% |
|---|
| Personne de Référence | 639 | 66.6% | 2.3% | 531 | 84.8% | 2.6% | 108 | 32.4% | 1.4% | 359 | 67.2% | 4.2% |
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| Responsable des achats | 423 | 44.0% | 1.8% | 230 | 36.8% | 3.0% | 193 | 57.5% | 1.2% | 257 | 48.1% | 3.1% |
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| PCS Individu |
|---|
| Agriculteurs | 5 | 0.5% | 1.0% | 4 | 0.7% | 1.2% | 1 | 0.3% | 0.6% | - | - | - |
|---|
| Petits patrons | 56 | 5.9% | 3.6% | 44 | 7.0% | 3.9% | 13 | 3.8% | 2.9% | 53 | 9.9% | 3.7% |
|---|
| Affaires et Cadres | 270 | 28.1% | 5.8% | 185 | 29.5% | 6.3% | 85 | 25.5% | 4.9% | 254 | 47.7% | 5.9% |
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| Professions intermédiaires | 154 | 16.0% | 2.3% | 96 | 15.3% | 2.7% | 58 | 17.3% | 1.8% | 136 | 25.5% | 2.4% |
|---|
| Employés | 106 | 11.1% | 1.3% | 60 | 9.7% | 3.1% | 46 | 13.7% | 0.7% | 15 | 2.9% | 0.9% |
|---|
| Ouvriers | 63 | 6.5% | 1.0% | 57 | 9.2% | 1.1% | 5 | 1.5% | 0.4% | 5 | 1.0% | 1.6% |
|---|
| Retraités | 153 | 15.9% | 1.2% | 94 | 14.9% | 1.6% | 59 | 17.7% | 0.9% | 11 | 2.0% | 4.8% |
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| Autres inactifs | 153 | 16.0% | 1.5% | 86 | 13.8% | 2.4% | 67 | 20.1% | 1.0% | 59 | 11.1% | 1.9% |
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| PCS Personne de Référence |
|---|
| Agriculteurs | 6 | 0.7% | 0.8% | 4 | 0.7% | 1.2% | 2 | 0.6% | 0.5% | - | - | 100.0% |
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| Petits patrons | 69 | 7.2% | 2.8% | 49 | 7.9% | 3.7% | 20 | 5.9% | 1.7% | 69 | 12.9% | 2.8% |
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| Affaires et Cadres | 309 | 32.2% | 4.6% | 207 | 33.1% | 6.0% | 102 | 30.4% | 3.1% | 309 | 57.9% | 4.6% |
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| Professions intermédiaires | 156 | 16.2% | 2.1% | 103 | 16.5% | 2.6% | 53 | 15.7% | 1.5% | 156 | 29.2% | 2.1% |
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| Employés | 92 | 9.6% | 1.7% | 64 | 10.2% | 3.0% | 28 | 8.5% | 0.9% | - | - | 100.0% |
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| Ouvriers | 94 | 9.8% | 1.0% | 63 | 10.1% | 1.2% | 31 | 9.2% | 0.7% | - | - | 100.0% |
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| Retraités | 170 | 17.7% | 1.2% | 101 | 16.1% | 1.5% | 70 | 20.8% | 0.9% | - | - | 100.0% |
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| Autres inactifs | 64 | 6.7% | 1.7% | 35 | 5.5% | 2.5% | 30 | 8.9% | 1.2% | - | - | 100.0% |
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| Taille du Foyer |
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| 1 personne | 180 | 18.7% | 1.9% | 99 | 15.9% | 2.5% | 80 | 24.0% | 1.5% | 71 | 13.2% | 4.1% |
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| 2 personnes | 306 | 31.9% | 1.7% | 205 | 32.7% | 2.4% | 101 | 30.3% | 1.1% | 147 | 27.5% | 3.5% |
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| 3 personnes | 187 | 19.4% | 2.0% | 117 | 18.7% | 2.5% | 69 | 20.7% | 1.5% | 125 | 23.5% | 3.4% |
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| 4 personnes | 203 | 21.2% | 2.2% | 149 | 23.8% | 3.2% | 54 | 16.1% | 1.2% | 130 | 24.4% | 2.8% |
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| 5 personnes et + | 85 | 8.8% | 1.6% | 55 | 8.8% | 2.3% | 29 | 8.8% | 1.1% | 61 | 11.4% | 2.4% |
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| Présence d'enfants de moins de 15 ans |
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| Oui | 291 | 30.3% | 1.9% | 199 | 31.8% | 2.7% | 92 | 27.5% | 1.1% | 199 | 37.2% | 2.7% |
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| Non | 669 | 69.7% | 1.9% | 427 | 68.2% | 2.5% | 243 | 72.5% | 1.3% | 335 | 62.8% | 3.6% |
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| Habitat |
|---|
| Communes rurales | 115 | 12.0% | 0.9% | 82 | 13.0% | 1.3% | 34 | 10.1% | 0.5% | 56 | 10.4% | 1.5% |
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| Agglo. - 20 000 hab | 97 | 10.1% | 1.1% | 61 | 9.8% | 1.5% | 36 | 10.7% | 0.8% | 43 | 8.1% | 1.7% |
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| Agglo. 20 000 à 100 000 hab | 95 | 9.9% | 1.4% | 64 | 10.2% | 2.0% | 31 | 9.3% | 0.9% | 48 | 9.0% | 2.4% |
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| Agglo. + 100 000 hab | 268 | 27.9% | 1.9% | 176 | 28.1% | 2.6% | 92 | 27.6% | 1.2% | 146 | 27.3% | 3.0% |
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| Agglo. Paris | 385 | 40.1% | 4.6% | 243 | 38.9% | 6.2% | 142 | 42.3% | 3.2% | 241 | 45.2% | 6.2% |
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| Région d'habitation |
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| Ile-de-France | 412 | 42.9% | 4.4% | 264 | 42.2% | 5.9% | 148 | 44.2% | 3.0% | 250 | 46.8% | 5.8% |
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| Nord-Pas-de-Calais | 31 | 3.3% | 1.0% | 24 | 3.8% | 1.6% | 7 | 2.1% | 0.4% | 14 | 2.7% | 1.6% |
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| Lorraine | 14 | 1.4% | 0.7% | 8 | 1.3% | 0.9% | 5 | 1.6% | 0.5% | 6 | 1.1% | 1.1% |
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| Alsace | 24 | 2.5% | 1.6% | 16 | 2.6% | 2.2% | 8 | 2.3% | 1.0% | 13 | 2.4% | 2.5% |
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| Franche-Comté | 4 | 0.4% | 0.4% | 3 | 0.4% | 0.6% | 1 | 0.4% | 0.3% | 2 | 0.5% | 1.0% |
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| Champagne-Ardenne | 15 | 1.5% | 1.4% | 8 | 1.2% | 1.5% | 7 | 2.1% | 1.3% | 7 | 1.4% | 2.7% |
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| Picardie | 10 | 1.1% | 0.7% | 8 | 1.3% | 1.1% | 2 | 0.5% | 0.2% | 7 | 1.4% | 1.7% |
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| Bourgogne | 17 | 1.8% | 1.3% | 11 | 1.7% | 1.7% | 6 | 1.9% | 0.9% | 8 | 1.5% | 2.4% |
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| Haute-Normandie | 13 | 1.4% | 0.9% | 9 | 1.5% | 1.3% | 4 | 1.2% | 0.5% | 9 | 1.6% | 1.9% |
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| Basse-Normandie | 11 | 1.1% | 0.9% | 8 | 1.4% | 1.5% | 2 | 0.7% | 0.4% | 8 | 1.5% | 2.5% |
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| Centre | 22 | 2.3% | 1.1% | 16 | 2.6% | 1.6% | 6 | 1.8% | 0.6% | 9 | 1.7% | 1.5% |
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| Pays de la Loire | 38 | 3.9% | 1.3% | 27 | 4.3% | 2.0% | 11 | 3.3% | 0.7% | 18 | 3.4% | 2.1% |
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| Bretagne | 32 | 3.3% | 1.2% | 17 | 2.7% | 1.3% | 15 | 4.6% | 1.1% | 11 | 2.1% | 1.5% |
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| Poitou-Charentes | 18 | 1.9% | 1.2% | 12 | 1.9% | 1.7% | 6 | 1.8% | 0.8% | 13 | 2.4% | 3.3% |
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| Aquitaine | 24 | 2.5% | 0.9% | 13 | 2.1% | 1.0% | 11 | 3.2% | 0.8% | 11 | 2.0% | 1.2% |
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| Midi-Pyrénées | 38 | 3.9% | 1.6% | 24 | 3.8% | 2.1% | 14 | 4.2% | 1.1% | 20 | 3.7% | 2.5% |
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| Limousin | 7 | 0.8% | 1.1% | 3 | 0.5% | 1.0% | 4 | 1.3% | 1.3% | 1 | 0.3% | 0.9% |
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| Auvergne | 6 | 0.6% | 0.5% | 4 | 0.6% | 0.7% | 3 | 0.8% | 0.4% | 2 | 0.4% | 0.7% |
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| Rhône-Alpes | 92 | 9.6% | 1.9% | 69 | 11.0% | 2.9% | 23 | 6.9% | 0.9% | 54 | 10.2% | 3.2% |
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| Languedoc-Roussillon | 45 | 4.7% | 2.1% | 28 | 4.4% | 2.7% | 17 | 5.2% | 1.5% | 21 | 3.9% | 3.3% |
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| Provence-Alpes-Côte-d'Azur-Corse | 87 | 9.1% | 2.0% | 54 | 8.7% | 2.7% | 33 | 9.8% | 1.4% | 49 | 9.2% | 3.5% |
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| Habitudes de connexion Internet |
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| Tous les jours | 741 | 77.1% | 2.8% | 499 | 79.7% | 3.6% | 242 | 72.4% | 1.8% | 455 | 85.3% | 3.6% |
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| Presque tous les jours | 78 | 8.1% | 1.3% | 39 | 6.2% | 1.4% | 39 | 11.6% | 1.2% | 49 | 9.2% | 2.0% |
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| 1 à 2 fois par semaine | 41 | 4.2% | 1.3% | 23 | 3.7% | 1.6% | 18 | 5.3% | 1.0% | 17 | 3.2% | 1.9% |
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| 1 à 3 fois par mois | 10 | 1.0% | 1.2% | 5 | 0.8% | 1.3% | 5 | 1.5% | 1.1% | 4 | 0.7% | 2.0% |
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| Moins souvent | 12 | 1.2% | 0.8% | 6 | 1.0% | 1.0% | 6 | 1.7% | 0.7% | 2 | 0.4% | 1.4% |
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| Jamais | 2 | 0.2% | 0.9% | 0 | 0.1% | 0.3% | 2 | 0.5% | 1.7% | - | - | - |
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| Revenus du Foyer |
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| Moins de 9 000 euros par an | 32 | 3.3% | 1.3% | 21 | 3.3% | 2.2% | 11 | 3.2% | 0.7% | 4 | 0.7% | 2.0% |
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| De 9 000 à moins de 12 000 euros par an | 29 | 3.0% | 0.9% | 20 | 3.2% | 1.8% | 9 | 2.8% | 0.4% | 5 | 1.0% | 1.8% |
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| De 12 000 à moins de 18 000 euros par an | 66 | 6.9% | 1.0% | 46 | 7.4% | 1.5% | 20 | 6.0% | 0.5% | 17 | 3.2% | 2.1% |
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| De 18 000 à moins de 24 000 euros par an | 92 | 9.6% | 1.3% | 51 | 8.1% | 1.5% | 41 | 12.3% | 1.1% | 35 | 6.6% | 2.2% |
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| De 24 000 à moins de 36 000 euros par an | 181 | 18.9% | 1.6% | 110 | 17.6% | 2.0% | 71 | 21.2% | 1.3% | 85 | 15.9% | 2.3% |
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| De 36 000 à moins de 45 000 euros par an | 139 | 14.4% | 2.2% | 93 | 14.8% | 2.8% | 46 | 13.7% | 1.5% | 86 | 16.1% | 3.0% |
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| De 45 000 à moins de 65 000 euros par an | 180 | 18.7% | 3.2% | 115 | 18.4% | 3.7% | 65 | 19.3% | 2.6% | 119 | 22.3% | 3.5% |
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| 65 000 euros et plus | 169 | 17.6% | 5.9% | 130 | 20.7% | 7.4% | 40 | 11.9% | 3.5% | 143 | 26.7% | 6.4% |
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| Refus | 60 | 6.2% | 1.6% | 31 | 5.0% | 2.0% | 28 | 8.5% | 1.3% | 33 | 6.2% | 2.6% |
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| Ne sait pas | 13 | 1.3% | 0.9% | 9 | 1.5% | 1.4% | 4 | 1.1% | 0.4% | 7 | 1.3% | 1.3% |
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