L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 626 | 100.0% | 1.2% | 292 | 100.0% | 1.2% | 334 | 100.0% | 1.2% | 124 | 100.0% | 0.7% |
| Sexe | ||||||||||||
| Homme | 292 | 46.7% | 1.2% | 292 | 100.0% | 1.2% | - | - | - | 65 | 52.6% | 0.7% |
| Femme | 334 | 53.3% | 1.2% | - | - | - | 334 | 100.0% | 1.2% | 59 | 47.4% | 0.7% |
| Age | ||||||||||||
| 15 à 24 ans | 44 | 7.1% | 0.6% | 23 | 7.8% | 0.6% | 21 | 6.4% | 0.6% | 16 | 12.5% | 0.5% |
| 25 à 34 ans | 66 | 10.6% | 0.9% | 26 | 9.0% | 0.7% | 40 | 12.0% | 1.0% | 15 | 12.3% | 0.5% |
| 35 à 49 ans | 137 | 22.0% | 1.1% | 73 | 25.1% | 1.2% | 64 | 19.2% | 1.0% | 45 | 36.0% | 0.7% |
| 50 à 59 ans | 114 | 18.2% | 1.3% | 51 | 17.4% | 1.2% | 63 | 18.8% | 1.4% | 31 | 25.2% | 0.9% |
| 60 ans et plus | 264 | 42.2% | 1.6% | 119 | 40.7% | 1.6% | 145 | 43.6% | 1.6% | 17 | 14.0% | 1.1% |
| Individu | ||||||||||||
| Ménagères | 305 | 48.7% | 1.3% | - | - | - | 305 | 91.3% | 1.3% | 53 | 42.8% | 0.8% |
| Personne de référence | 342 | 54.6% | 1.2% | 250 | 85.7% | 1.2% | 92 | 27.5% | 1.2% | 64 | 51.4% | 0.7% |
| Responsable des achats | 438 | 69.9% | 1.2% | 142 | 48.5% | 1.1% | 296 | 88.6% | 1.3% | 74 | 59.8% | 0.7% |
| PCS Individu | ||||||||||||
| Agriculteurs | 9 | 1.5% | 1.8% | 7 | 2.5% | 2.3% | 2 | 0.6% | 1.0% | 1 | 0.4% | 1.5% |
| Petits patrons | 18 | 2.8% | 1.1% | 12 | 4.2% | 1.0% | 5 | 1.6% | 1.3% | 14 | 11.6% | 1.0% |
| Affaires et Cadres | 32 | 5.1% | 0.6% | 22 | 7.6% | 0.8% | 10 | 2.9% | 0.5% | 28 | 22.5% | 0.6% |
| Professions intermédiaires | 63 | 10.1% | 0.9% | 26 | 8.9% | 0.7% | 37 | 11.1% | 1.0% | 47 | 38.1% | 0.8% |
| Employés | 119 | 19.0% | 1.4% | 36 | 12.3% | 1.6% | 83 | 24.9% | 1.3% | 11 | 8.6% | 0.6% |
| Ouvriers | 84 | 13.4% | 1.3% | 67 | 23.1% | 1.3% | 16 | 4.9% | 1.2% | 4 | 3.0% | 0.8% |
| Retraités | 228 | 36.4% | 1.8% | 103 | 35.4% | 1.7% | 124 | 37.3% | 1.8% | 1 | 1.0% | 0.6% |
| Autres inactifs | 74 | 11.8% | 0.7% | 18 | 6.1% | 0.5% | 56 | 16.7% | 0.9% | 18 | 14.7% | 0.5% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 10 | 1.6% | 1.3% | 6 | 1.9% | 1.5% | 5 | 1.4% | 1.1% | - | - | - |
| Petits patrons | 18 | 2.9% | 0.7% | 14 | 4.7% | 0.9% | 4 | 1.3% | 0.4% | 18 | 14.5% | 0.7% |
| Affaires et Cadres | 50 | 7.9% | 0.7% | 22 | 7.5% | 0.6% | 28 | 8.3% | 0.8% | 50 | 39.9% | 0.7% |
| Professions intermédiaires | 57 | 9.0% | 0.7% | 30 | 10.1% | 0.7% | 27 | 8.1% | 0.7% | 57 | 45.6% | 0.7% |
| Employés | 61 | 9.7% | 1.1% | 32 | 10.9% | 1.4% | 29 | 8.7% | 0.9% | - | - | - |
| Ouvriers | 130 | 20.7% | 1.3% | 67 | 23.0% | 1.3% | 62 | 18.7% | 1.4% | - | - | - |
| Retraités | 265 | 42.4% | 1.8% | 113 | 38.7% | 1.7% | 152 | 45.6% | 1.8% | - | - | - |
| Autres inactifs | 36 | 5.7% | 1.0% | 9 | 3.1% | 0.6% | 27 | 8.0% | 1.3% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 132 | 21.1% | 1.3% | 53 | 18.1% | 1.2% | 79 | 23.7% | 1.4% | 21 | 17.0% | 0.9% |
| 2 personnes | 269 | 42.9% | 1.5% | 135 | 46.3% | 1.5% | 133 | 40.0% | 1.4% | 36 | 28.6% | 0.8% |
| 3 personnes | 93 | 14.9% | 1.0% | 49 | 16.9% | 1.0% | 44 | 13.2% | 1.0% | 24 | 19.2% | 0.6% |
| 4 personnes | 90 | 14.4% | 1.0% | 38 | 13.2% | 0.8% | 51 | 15.4% | 1.1% | 32 | 25.4% | 0.7% |
| 5 personnes et + | 42 | 6.7% | 0.7% | 16 | 5.5% | 0.6% | 26 | 7.8% | 0.9% | 12 | 9.8% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 129 | 20.6% | 0.8% | 56 | 19.3% | 0.8% | 72 | 21.7% | 0.9% | 39 | 31.0% | 0.5% |
| Non | 497 | 79.4% | 1.4% | 236 | 80.7% | 1.3% | 261 | 78.3% | 1.4% | 86 | 69.0% | 0.8% |
| Habitat | ||||||||||||
| Communes rurales | 248 | 39.6% | 2.1% | 97 | 33.1% | 1.7% | 151 | 45.3% | 2.4% | 44 | 35.6% | 1.3% |
| Agglo. - 20 000 hab | 143 | 22.8% | 1.6% | 78 | 26.8% | 1.8% | 65 | 19.3% | 1.4% | 24 | 19.4% | 0.9% |
| Agglo. 20 000 à 100 000 hab | 99 | 15.7% | 1.4% | 49 | 16.9% | 1.5% | 49 | 14.7% | 1.3% | 23 | 18.7% | 1.1% |
| Agglo. + 100 000 hab | 126 | 20.1% | 0.8% | 61 | 20.9% | 0.8% | 65 | 19.4% | 0.8% | 25 | 20.4% | 0.5% |
| Agglo. Paris | 11 | 1.7% | 0.1% | 7 | 2.3% | 0.2% | 4 | 1.2% | 0.1% | 7 | 5.8% | 0.2% |
| Régions INSEE | ||||||||||||
| Ile de France | 11 | 1.7% | 0.1% | 7 | 2.3% | 0.1% | 4 | 1.2% | 0.1% | 7 | 5.8% | 0.2% |
| Bourgogne | 3 | 0.5% | 0.2% | 3 | 0.9% | 0.4% | 1 | 0.2% | 0.1% | 1 | 0.5% | 0.2% |
| Centre | 6 | 0.9% | 0.3% | 3 | 1.0% | 0.3% | 3 | 0.9% | 0.3% | 2 | 1.5% | 0.3% |
| Aquitaine | 0 | 0.1% | - | 0 | 0.2% | - | - | - | - | - | - | - |
| Midi Pyrénées | 7 | 1.2% | 0.3% | 5 | 1.6% | 0.4% | 3 | 0.8% | 0.2% | 4 | 2.8% | 0.4% |
| Limousin | 114 | 18.2% | 18.3% | 54 | 18.3% | 18.0% | 61 | 18.1% | 18.5% | 19 | 15.4% | 11.1% |
| Auvergne | 479 | 76.5% | 41.7% | 219 | 74.9% | 39.7% | 260 | 78.0% | 43.6% | 87 | 70.0% | 29.3% |
| Rhône Alpes | 4 | 0.6% | 0.1% | 2 | 0.8% | 0.1% | 1 | 0.4% | - | 4 | 2.9% | 0.2% |
| Languedoc Roussillon | 2 | 0.2% | 0.1% | 0 | - | - | 1 | 0.4% | 0.1% | 1 | 1.2% | 0.2% |
| Provence Alpes Côte d'Azur, Corse | 0 | - | - | 0 | 0.1% | - | - | - | - | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 460 | 73.5% | 1.1% | 228 | 77.9% | 1.1% | 232 | 69.6% | 1.1% | 105 | 84.9% | 0.7% |
| Presque tous les jours | 94 | 15.0% | 1.5% | 37 | 12.8% | 1.4% | 56 | 16.9% | 1.7% | 13 | 10.4% | 0.9% |
| 1 à 2 fois par semaine | 64 | 10.3% | 2.1% | 22 | 7.5% | 1.7% | 43 | 12.8% | 2.4% | 6 | 4.8% | 1.2% |
| 1 à 3 fois par mois | 4 | 0.7% | 1.1% | 2 | 0.6% | 1.0% | 3 | 0.8% | 1.2% | - | - | - |
| Moins souvent | 3 | 0.5% | 3.0% | 3 | 1.1% | 8.7% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 8 | 1.3% | 0.6% | 0 | 0.1% | 0.1% | 8 | 2.4% | 1.1% | 1 | 0.6% | 0.4% |
| De 9 000 à moins de 12 000 euros par an | 15 | 2.4% | 0.8% | 7 | 2.3% | 0.9% | 8 | 2.5% | 0.7% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 87 | 13.8% | 1.7% | 32 | 11.1% | 1.6% | 54 | 16.3% | 1.8% | 4 | 3.6% | 0.6% |
| De 18 000 à moins de 24 000 euros par an | 91 | 14.5% | 1.3% | 46 | 15.7% | 1.6% | 45 | 13.5% | 1.1% | 16 | 13.2% | 1.1% |
| De 24 000 à moins de 36 000 euros par an | 168 | 26.9% | 1.4% | 84 | 28.9% | 1.5% | 84 | 25.1% | 1.3% | 31 | 24.8% | 0.9% |
| De 36 000 à moins de 45 000 euros par an | 98 | 15.7% | 1.3% | 39 | 13.4% | 1.0% | 59 | 17.8% | 1.6% | 22 | 17.5% | 0.8% |
| De 45 000 à moins de 65 000 euros par an | 88 | 14.0% | 1.1% | 51 | 17.6% | 1.2% | 36 | 10.9% | 1.1% | 24 | 19.3% | 0.6% |
| 65 000 euros et plus par an | 27 | 4.3% | 0.6% | 19 | 6.5% | 0.7% | 8 | 2.4% | 0.5% | 18 | 14.2% | 0.6% |
| Refus | 32 | 5.1% | 0.9% | 11 | 3.7% | 0.7% | 21 | 6.3% | 1.0% | 7 | 5.8% | 0.5% |
| Ne sait pas | 12 | 1.9% | 0.8% | 2 | 0.7% | 0.3% | 10 | 2.9% | 1.2% | 1 | 1.0% | 0.2% |
