L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 517 | 100.0% | 1.0% | 260 | 100.0% | 1.0% | 257 | 100.0% | 0.9% | 110 | 100.0% | 0.6% |
| Sexe | ||||||||||||
| Homme | 260 | 50.3% | 1.0% | 260 | 100.0% | 1.0% | - | - | - | 60 | 54.6% | 0.7% |
| Femme | 257 | 49.7% | 0.9% | - | - | - | 257 | 100.0% | 0.9% | 50 | 45.4% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 25 | 4.9% | 0.3% | 13 | 5.0% | 0.4% | 12 | 4.8% | 0.3% | 9 | 8.2% | 0.3% |
| 25 à 34 ans | 54 | 10.4% | 0.7% | 30 | 11.4% | 0.8% | 24 | 9.4% | 0.6% | 20 | 18.2% | 0.6% |
| 35 à 49 ans | 93 | 18.0% | 0.7% | 53 | 20.4% | 0.9% | 40 | 15.6% | 0.6% | 29 | 26.8% | 0.5% |
| 50 à 59 ans | 104 | 20.1% | 1.2% | 46 | 17.8% | 1.1% | 57 | 22.4% | 1.3% | 29 | 26.6% | 0.8% |
| 60 ans et plus | 240 | 46.5% | 1.5% | 118 | 45.4% | 1.6% | 122 | 47.7% | 1.4% | 22 | 20.3% | 1.4% |
| Individu | ||||||||||||
| Ménagères | 242 | 46.8% | 1.0% | - | - | - | 242 | 94.2% | 1.0% | 46 | 41.9% | 0.6% |
| Personne de référence | 301 | 58.2% | 1.1% | 237 | 91.2% | 1.2% | 64 | 24.8% | 0.9% | 68 | 61.6% | 0.8% |
| Responsable des achats | 362 | 70.0% | 1.0% | 124 | 47.7% | 1.0% | 238 | 92.6% | 1.0% | 69 | 63.1% | 0.6% |
| PCS Individu | ||||||||||||
| Agriculteurs | 7 | 1.4% | 1.4% | 5 | 1.9% | 1.5% | 3 | 1.0% | 1.3% | - | - | - |
| Petits patrons | 15 | 2.9% | 0.9% | 10 | 3.8% | 0.8% | 5 | 2.0% | 1.2% | 13 | 11.4% | 0.8% |
| Affaires et Cadres | 35 | 6.7% | 0.7% | 22 | 8.4% | 0.8% | 13 | 5.1% | 0.6% | 32 | 29.0% | 0.7% |
| Professions intermédiaires | 59 | 11.3% | 0.8% | 25 | 9.6% | 0.7% | 34 | 13.1% | 0.9% | 41 | 37.0% | 0.7% |
| Employés | 68 | 13.2% | 0.8% | 16 | 6.1% | 0.7% | 52 | 20.4% | 0.8% | 5 | 4.7% | 0.3% |
| Ouvriers | 55 | 10.7% | 0.9% | 49 | 18.7% | 0.9% | 7 | 2.6% | 0.5% | 0 | 0.3% | 0.1% |
| Retraités | 219 | 42.3% | 1.7% | 108 | 41.6% | 1.8% | 111 | 43.1% | 1.6% | 8 | 7.3% | 3.6% |
| Autres inactifs | 59 | 11.4% | 0.6% | 26 | 10.0% | 0.7% | 33 | 12.8% | 0.5% | 11 | 10.3% | 0.3% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 14 | 2.7% | 1.8% | 5 | 1.9% | 1.4% | 9 | 3.5% | 2.2% | - | - | - |
| Petits patrons | 18 | 3.5% | 0.7% | 10 | 3.9% | 0.7% | 8 | 3.0% | 0.6% | 18 | 16.3% | 0.7% |
| Affaires et Cadres | 53 | 10.2% | 0.7% | 24 | 9.3% | 0.7% | 28 | 11.1% | 0.8% | 53 | 47.9% | 0.7% |
| Professions intermédiaires | 39 | 7.6% | 0.5% | 26 | 9.8% | 0.6% | 14 | 5.3% | 0.3% | 39 | 35.8% | 0.5% |
| Employés | 40 | 7.8% | 0.7% | 12 | 4.7% | 0.5% | 28 | 10.9% | 0.9% | - | - | - |
| Ouvriers | 97 | 18.8% | 1.0% | 50 | 19.3% | 1.0% | 47 | 18.3% | 1.0% | - | - | - |
| Retraités | 231 | 44.8% | 1.5% | 116 | 44.6% | 1.8% | 115 | 44.9% | 1.4% | - | - | - |
| Autres inactifs | 24 | 4.7% | 0.7% | 17 | 6.4% | 1.1% | 8 | 3.0% | 0.4% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 83 | 16.1% | 0.8% | 34 | 13.2% | 0.8% | 49 | 19.0% | 0.9% | 16 | 14.7% | 0.7% |
| 2 personnes | 239 | 46.2% | 1.3% | 120 | 46.0% | 1.3% | 119 | 46.4% | 1.3% | 39 | 35.5% | 0.9% |
| 3 personnes | 78 | 15.1% | 0.8% | 50 | 19.1% | 1.1% | 28 | 11.1% | 0.6% | 18 | 16.2% | 0.5% |
| 4 personnes | 90 | 17.4% | 1.0% | 45 | 17.5% | 1.0% | 44 | 17.3% | 0.9% | 30 | 27.0% | 0.6% |
| 5 personnes et + | 27 | 5.2% | 0.5% | 11 | 4.2% | 0.4% | 16 | 6.1% | 0.5% | 7 | 6.6% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 113 | 21.9% | 0.7% | 60 | 23.0% | 0.8% | 53 | 20.8% | 0.6% | 40 | 36.7% | 0.5% |
| Non | 403 | 78.1% | 1.1% | 200 | 77.0% | 1.1% | 203 | 79.2% | 1.1% | 70 | 63.3% | 0.7% |
| Habitat | ||||||||||||
| Communes rurales | 199 | 38.5% | 1.7% | 89 | 34.3% | 1.6% | 109 | 42.6% | 1.7% | 38 | 34.2% | 1.1% |
| Agglo. - 20 000 hab | 96 | 18.7% | 1.1% | 54 | 20.6% | 1.2% | 43 | 16.7% | 0.9% | 16 | 14.4% | 0.6% |
| Agglo. 20 000 à 100 000 hab | 63 | 12.2% | 0.9% | 35 | 13.4% | 1.1% | 28 | 11.1% | 0.8% | 18 | 16.5% | 0.9% |
| Agglo. + 100 000 hab | 158 | 30.6% | 1.0% | 82 | 31.6% | 1.1% | 76 | 29.6% | 0.9% | 38 | 34.6% | 0.7% |
| Agglo. Paris | 0 | - | - | 0 | 0.1% | - | - | - | - | 0 | 0.2% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 1 | 0.1% | - | 1 | 0.3% | - | - | - | - | 1 | 0.7% | - |
| Lorraine | 220 | 42.7% | 11.5% | 102 | 39.4% | 10.9% | 118 | 46.0% | 12.0% | 48 | 43.5% | 9.0% |
| Alsace | 1 | 0.1% | - | 1 | 0.2% | 0.1% | - | - | - | 0 | 0.2% | 0.1% |
| Franche-Comté | 286 | 55.3% | 29.6% | 152 | 58.5% | 32.3% | 134 | 52.1% | 26.9% | 59 | 54.0% | 21.1% |
| Champagne Ardennes | 2 | 0.3% | 0.2% | 1 | 0.5% | 0.2% | 0 | 0.2% | 0.1% | 1 | 0.6% | 0.2% |
| Bourgogne | 3 | 0.5% | 0.2% | 1 | 0.5% | 0.2% | 1 | 0.5% | 0.2% | - | - | - |
| Centre | 0 | 0.1% | - | - | - | - | 0 | 0.1% | - | 0 | 0.3% | 0.1% |
| Pays de Loire | 1 | 0.1% | - | - | - | - | 1 | 0.3% | - | - | - | - |
| Rhône Alpes | 2 | 0.5% | - | 0 | 0.1% | - | 2 | 0.8% | 0.1% | 0 | 0.2% | - |
| Provence Alpes Côte d'Azur, Corse | 1 | 0.2% | - | 1 | 0.4% | 0.1% | - | - | - | 1 | 0.6% | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 399 | 77.2% | 0.9% | 203 | 77.9% | 1.0% | 196 | 76.4% | 0.9% | 97 | 88.0% | 0.6% |
| Presque tous les jours | 90 | 17.4% | 1.5% | 45 | 17.4% | 1.6% | 45 | 17.5% | 1.3% | 10 | 9.0% | 0.7% |
| 1 à 2 fois par semaine | 24 | 4.7% | 0.8% | 12 | 4.5% | 0.9% | 13 | 4.9% | 0.7% | 2 | 2.0% | 0.4% |
| 1 à 3 fois par mois | 3 | 0.5% | 0.7% | 0 | 0.1% | 0.2% | 2 | 0.9% | 1.0% | 0 | 0.2% | 0.4% |
| Moins souvent | 1 | 0.2% | 0.8% | - | - | - | 1 | 0.3% | 1.2% | 1 | 0.8% | 3.6% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 5 | 0.9% | 0.4% | 3 | 1.0% | 0.4% | 2 | 0.9% | 0.3% | 0 | 0.1% | - |
| De 9 000 à moins de 12 000 euros par an | 15 | 2.9% | 0.8% | 5 | 1.7% | 0.6% | 11 | 4.2% | 0.9% | 1 | 0.8% | 0.4% |
| De 12 000 à moins de 18 000 euros par an | 40 | 7.7% | 0.8% | 15 | 5.7% | 0.7% | 25 | 9.7% | 0.8% | 3 | 2.3% | 0.3% |
| De 18 000 à moins de 24 000 euros par an | 92 | 17.8% | 1.3% | 52 | 20.2% | 1.8% | 39 | 15.3% | 1.0% | 10 | 9.2% | 0.7% |
| De 24 000 à moins de 36 000 euros par an | 125 | 24.2% | 1.0% | 68 | 26.1% | 1.2% | 57 | 22.3% | 0.9% | 24 | 21.8% | 0.7% |
| De 36 000 à moins de 45 000 euros par an | 97 | 18.8% | 1.3% | 43 | 16.5% | 1.1% | 54 | 21.1% | 1.4% | 31 | 28.1% | 1.1% |
| De 45 000 à moins de 65 000 euros par an | 75 | 14.5% | 1.0% | 38 | 14.6% | 0.9% | 37 | 14.4% | 1.1% | 17 | 15.6% | 0.4% |
| 65 000 euros et plus par an | 41 | 7.9% | 1.0% | 25 | 9.7% | 1.0% | 16 | 6.1% | 0.9% | 17 | 15.9% | 0.6% |
| Refus | 24 | 4.7% | 0.7% | 11 | 4.1% | 0.7% | 14 | 5.4% | 0.7% | 6 | 5.5% | 0.5% |
| Ne sait pas | 3 | 0.5% | 0.2% | 1 | 0.4% | 0.1% | 2 | 0.7% | 0.2% | 1 | 0.6% | 0.1% |
