L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 429 | 100.0% | 0.8% | 233 | 100.0% | 0.9% | 196 | 100.0% | 0.7% | 95 | 100.0% | 0.5% |
| Sexe | ||||||||||||
| Homme | 233 | 54.2% | 0.9% | 233 | 100.0% | 0.9% | - | - | - | 41 | 43.0% | 0.5% |
| Femme | 196 | 45.8% | 0.7% | - | - | - | 196 | 100.0% | 0.7% | 54 | 57.0% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 50 | 11.7% | 0.7% | 34 | 14.5% | 0.9% | 17 | 8.5% | 0.5% | 14 | 15.1% | 0.5% |
| 25 à 34 ans | 40 | 9.4% | 0.5% | 24 | 10.4% | 0.7% | 16 | 8.1% | 0.4% | 16 | 16.7% | 0.5% |
| 35 à 49 ans | 104 | 24.1% | 0.8% | 53 | 22.6% | 0.9% | 51 | 25.9% | 0.8% | 30 | 31.9% | 0.5% |
| 50 à 59 ans | 82 | 19.1% | 0.9% | 55 | 23.6% | 1.2% | 27 | 13.8% | 0.6% | 24 | 25.6% | 0.6% |
| 60 ans et plus | 153 | 35.7% | 1.0% | 67 | 28.9% | 1.0% | 86 | 43.7% | 1.0% | 10 | 10.8% | 1.0% |
| Individu | ||||||||||||
| Ménagères | 178 | 41.4% | 0.8% | - | - | - | 178 | 90.5% | 0.8% | 46 | 47.7% | 0.7% |
| Personne de référence | 253 | 59.0% | 0.9% | 206 | 88.6% | 1.0% | 47 | 23.9% | 0.6% | 47 | 49.1% | 0.6% |
| Responsable des achats | 280 | 65.3% | 0.8% | 124 | 53.3% | 0.9% | 156 | 79.5% | 0.7% | 57 | 60.1% | 0.5% |
| PCS Individu | ||||||||||||
| Agriculteurs | 12 | 2.8% | 2.4% | 8 | 3.5% | 2.4% | 4 | 1.9% | 2.2% | 1 | 0.9% | 3.2% |
| Petits patrons | 8 | 1.9% | 0.5% | 4 | 1.9% | 0.4% | 4 | 1.9% | 0.9% | 7 | 7.6% | 0.5% |
| Affaires et Cadres | 15 | 3.5% | 0.3% | 10 | 4.1% | 0.3% | 5 | 2.7% | 0.3% | 13 | 14.1% | 0.3% |
| Professions intermédiaires | 53 | 12.2% | 0.7% | 25 | 10.7% | 0.7% | 28 | 14.0% | 0.8% | 42 | 43.8% | 0.7% |
| Employés | 61 | 14.2% | 0.7% | 24 | 10.3% | 1.1% | 37 | 18.7% | 0.6% | 14 | 14.8% | 0.8% |
| Ouvriers | 74 | 17.2% | 1.2% | 65 | 28.0% | 1.3% | 9 | 4.3% | 0.7% | - | - | - |
| Retraités | 139 | 32.3% | 1.1% | 62 | 26.6% | 1.0% | 77 | 39.1% | 1.1% | 4 | 4.6% | 2.1% |
| Autres inactifs | 69 | 16.0% | 0.7% | 35 | 14.8% | 1.0% | 34 | 17.4% | 0.5% | 14 | 14.2% | 0.4% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 13 | 2.9% | 1.7% | 7 | 3.2% | 1.9% | 5 | 2.6% | 1.4% | - | - | - |
| Petits patrons | 12 | 2.7% | 0.4% | 4 | 1.9% | 0.3% | 7 | 3.6% | 0.6% | 12 | 12.2% | 0.4% |
| Affaires et Cadres | 21 | 5.0% | 0.3% | 10 | 4.4% | 0.3% | 11 | 5.8% | 0.3% | 21 | 22.5% | 0.3% |
| Professions intermédiaires | 62 | 14.5% | 0.8% | 26 | 11.4% | 0.6% | 36 | 18.3% | 0.9% | 62 | 65.3% | 0.8% |
| Employés | 33 | 7.6% | 0.6% | 21 | 9.1% | 0.9% | 12 | 5.9% | 0.4% | - | - | - |
| Ouvriers | 101 | 23.5% | 1.1% | 71 | 30.4% | 1.4% | 30 | 15.2% | 0.7% | - | - | - |
| Retraités | 160 | 37.2% | 1.1% | 69 | 29.8% | 1.0% | 90 | 46.0% | 1.1% | - | - | - |
| Autres inactifs | 28 | 6.5% | 0.7% | 23 | 9.9% | 1.5% | 5 | 2.6% | 0.2% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 70 | 16.3% | 0.7% | 35 | 15.2% | 0.8% | 34 | 17.5% | 0.6% | 11 | 11.7% | 0.6% |
| 2 personnes | 178 | 41.6% | 1.0% | 94 | 40.2% | 1.1% | 85 | 43.2% | 0.9% | 21 | 21.6% | 0.5% |
| 3 personnes | 73 | 16.9% | 0.8% | 33 | 14.2% | 0.7% | 40 | 20.2% | 0.9% | 29 | 30.9% | 0.7% |
| 4 personnes | 75 | 17.6% | 0.8% | 50 | 21.5% | 1.1% | 25 | 12.9% | 0.5% | 26 | 27.0% | 0.5% |
| 5 personnes et + | 33 | 7.7% | 0.6% | 21 | 8.9% | 0.8% | 12 | 6.2% | 0.4% | 8 | 8.9% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 120 | 28.0% | 0.8% | 66 | 28.4% | 0.9% | 54 | 27.4% | 0.6% | 47 | 49.0% | 0.6% |
| Non | 309 | 72.0% | 0.9% | 167 | 71.6% | 1.0% | 143 | 72.6% | 0.8% | 49 | 51.0% | 0.5% |
| Habitat | ||||||||||||
| Communes rurales | 169 | 39.4% | 1.4% | 82 | 35.1% | 1.4% | 88 | 44.6% | 1.4% | 44 | 46.5% | 1.4% |
| Agglo. - 20 000 hab | 77 | 17.9% | 0.8% | 37 | 15.8% | 0.9% | 40 | 20.3% | 0.8% | 13 | 14.1% | 0.5% |
| Agglo. 20 000 à 100 000 hab | 93 | 21.6% | 1.3% | 56 | 24.2% | 1.7% | 36 | 18.5% | 1.0% | 14 | 14.6% | 0.7% |
| Agglo. + 100 000 hab | 81 | 19.0% | 0.5% | 51 | 22.1% | 0.7% | 30 | 15.3% | 0.4% | 21 | 22.1% | 0.4% |
| Agglo. Paris | 9 | 2.1% | 0.1% | 7 | 2.8% | 0.2% | 3 | 1.4% | 0.1% | 3 | 2.8% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 9 | 2.1% | 0.1% | 7 | 2.8% | 0.1% | 3 | 1.4% | 0.1% | 3 | 2.8% | 0.1% |
| Lorraine | 1 | 0.3% | 0.1% | 1 | 0.5% | 0.1% | - | - | - | 1 | 1.2% | 0.2% |
| Champagne Ardennes | 343 | 79.9% | 31.5% | 184 | 79.2% | 35.0% | 159 | 80.8% | 28.2% | 74 | 77.5% | 26.2% |
| Picardie | 74 | 17.2% | 4.8% | 39 | 16.8% | 5.3% | 35 | 17.8% | 4.4% | 16 | 16.6% | 3.6% |
| Bourgogne | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.1% | - | - | - | 1 | 0.9% | 0.3% |
| Bretagne | 1 | 0.2% | - | 1 | 0.3% | 0.1% | - | - | - | 1 | 0.7% | 0.1% |
| Languedoc Roussillon | 0 | - | - | - | - | - | 0 | 0.1% | - | 0 | 0.1% | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 284 | 66.1% | 0.8% | 167 | 71.8% | 0.9% | 117 | 59.4% | 0.6% | 75 | 78.9% | 0.5% |
| Presque tous les jours | 60 | 14.0% | 1.1% | 27 | 11.5% | 1.1% | 33 | 16.9% | 1.1% | 14 | 15.1% | 0.9% |
| 1 à 2 fois par semaine | 36 | 8.3% | 1.3% | 16 | 6.9% | 1.4% | 20 | 9.9% | 1.2% | 5 | 5.0% | 0.9% |
| 1 à 3 fois par mois | 5 | 1.2% | 1.0% | 4 | 1.6% | 1.6% | 1 | 0.6% | 0.5% | 1 | 1.0% | 1.1% |
| Moins souvent | 8 | 1.8% | 1.4% | 8 | 3.3% | 2.7% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 12 | 2.8% | 0.7% | 7 | 3.2% | 1.0% | 5 | 2.3% | 0.5% | 1 | 1.1% | 0.6% |
| De 9 000 à moins de 12 000 euros par an | 28 | 6.5% | 1.0% | 18 | 7.6% | 1.7% | 10 | 5.3% | 0.6% | 3 | 3.3% | 1.3% |
| De 12 000 à moins de 18 000 euros par an | 49 | 11.5% | 0.9% | 28 | 12.2% | 1.3% | 21 | 10.7% | 0.7% | 12 | 12.7% | 1.8% |
| De 18 000 à moins de 24 000 euros par an | 58 | 13.6% | 0.9% | 29 | 12.7% | 1.0% | 29 | 14.7% | 0.8% | 7 | 7.7% | 0.5% |
| De 24 000 à moins de 36 000 euros par an | 82 | 19.1% | 0.7% | 46 | 19.8% | 0.8% | 36 | 18.1% | 0.6% | 18 | 19.1% | 0.5% |
| De 36 000 à moins de 45 000 euros par an | 63 | 14.7% | 0.9% | 31 | 13.5% | 0.8% | 32 | 16.2% | 0.9% | 11 | 11.9% | 0.4% |
| De 45 000 à moins de 65 000 euros par an | 55 | 12.8% | 0.8% | 28 | 11.9% | 0.7% | 27 | 13.8% | 0.9% | 16 | 16.6% | 0.4% |
| 65 000 euros et plus par an | 38 | 8.9% | 0.9% | 22 | 9.4% | 0.9% | 17 | 8.4% | 0.9% | 20 | 21.0% | 0.7% |
| Refus | 28 | 6.6% | 0.7% | 16 | 6.9% | 0.9% | 12 | 6.3% | 0.5% | 6 | 6.1% | 0.4% |
| Ne sait pas | 15 | 3.5% | 1.4% | 7 | 2.9% | 1.4% | 8 | 4.1% | 1.4% | 0 | 0.4% | 0.1% |
