L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 362 | 100.0% | 0.7% | 170 | 100.0% | 0.7% | 193 | 100.0% | 0.7% | 100 | 100.0% | 0.6% |
| Sexe | ||||||||||||
| Homme | 170 | 46.8% | 0.7% | 170 | 100.0% | 0.7% | - | - | - | 48 | 48.2% | 0.5% |
| Femme | 193 | 53.2% | 0.7% | - | - | - | 193 | 100.0% | 0.7% | 52 | 51.8% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 32 | 8.9% | 0.4% | 13 | 8.0% | 0.4% | 19 | 9.7% | 0.5% | 6 | 6.5% | 0.2% |
| 25 à 34 ans | 36 | 9.8% | 0.5% | 13 | 7.8% | 0.4% | 22 | 11.6% | 0.6% | 14 | 13.5% | 0.4% |
| 35 à 49 ans | 78 | 21.5% | 0.6% | 46 | 27.1% | 0.7% | 32 | 16.6% | 0.5% | 34 | 33.6% | 0.5% |
| 50 à 59 ans | 77 | 21.3% | 0.9% | 30 | 17.9% | 0.7% | 47 | 24.3% | 1.0% | 42 | 41.4% | 1.1% |
| 60 ans et plus | 139 | 38.5% | 0.9% | 66 | 39.2% | 1.0% | 73 | 37.8% | 0.8% | 5 | 5.0% | 0.5% |
| Individu | ||||||||||||
| Ménagères | 176 | 48.5% | 0.7% | - | - | - | 176 | 91.2% | 0.7% | 49 | 48.6% | 0.7% |
| Personne de référence | 183 | 50.7% | 0.6% | 157 | 92.6% | 0.8% | 27 | 13.8% | 0.3% | 48 | 47.4% | 0.6% |
| Responsable des achats | 265 | 73.2% | 0.7% | 102 | 60.3% | 0.8% | 163 | 84.6% | 0.7% | 67 | 66.6% | 0.6% |
| PCS Individu | ||||||||||||
| Agriculteurs | 1 | 0.3% | 0.2% | 1 | 0.6% | 0.3% | - | - | - | - | - | - |
| Petits patrons | 9 | 2.5% | 0.6% | 6 | 3.8% | 0.5% | 3 | 1.4% | 0.6% | 8 | 7.8% | 0.5% |
| Affaires et Cadres | 25 | 6.9% | 0.5% | 16 | 9.2% | 0.6% | 9 | 4.8% | 0.4% | 22 | 22.2% | 0.5% |
| Professions intermédiaires | 48 | 13.2% | 0.7% | 20 | 11.6% | 0.5% | 28 | 14.7% | 0.8% | 33 | 33.3% | 0.6% |
| Employés | 56 | 15.3% | 0.7% | 15 | 8.6% | 0.6% | 41 | 21.3% | 0.7% | 8 | 7.7% | 0.4% |
| Ouvriers | 48 | 13.3% | 0.8% | 31 | 18.2% | 0.6% | 17 | 9.1% | 1.4% | 7 | 7.1% | 2.0% |
| Retraités | 129 | 35.6% | 1.0% | 67 | 39.2% | 1.1% | 63 | 32.5% | 0.9% | 1 | 0.8% | 0.4% |
| Autres inactifs | 46 | 12.8% | 0.4% | 15 | 8.8% | 0.4% | 31 | 16.3% | 0.5% | 21 | 21.1% | 0.6% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 5 | 1.5% | 0.7% | 1 | 0.6% | 0.3% | 4 | 2.2% | 1.2% | - | - | - |
| Petits patrons | 10 | 2.6% | 0.4% | 6 | 3.8% | 0.5% | 3 | 1.6% | 0.3% | 10 | 9.5% | 0.4% |
| Affaires et Cadres | 42 | 11.7% | 0.6% | 19 | 11.1% | 0.6% | 23 | 12.1% | 0.7% | 42 | 42.1% | 0.6% |
| Professions intermédiaires | 49 | 13.4% | 0.6% | 23 | 13.6% | 0.6% | 25 | 13.2% | 0.7% | 49 | 48.4% | 0.6% |
| Employés | 43 | 11.8% | 0.8% | 16 | 9.7% | 0.7% | 26 | 13.6% | 0.9% | - | - | - |
| Ouvriers | 64 | 17.7% | 0.7% | 32 | 19.0% | 0.6% | 32 | 16.6% | 0.7% | - | - | - |
| Retraités | 144 | 39.7% | 1.0% | 67 | 39.7% | 1.0% | 77 | 39.8% | 0.9% | - | - | - |
| Autres inactifs | 6 | 1.5% | 0.1% | 4 | 2.5% | 0.3% | 1 | 0.8% | 0.1% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 47 | 13.0% | 0.5% | 26 | 15.4% | 0.6% | 21 | 10.8% | 0.4% | 5 | 4.5% | 0.2% |
| 2 personnes | 181 | 50.0% | 1.0% | 76 | 44.7% | 0.9% | 105 | 54.7% | 1.1% | 40 | 39.7% | 1.0% |
| 3 personnes | 47 | 12.9% | 0.5% | 29 | 17.0% | 0.6% | 18 | 9.4% | 0.4% | 18 | 17.6% | 0.4% |
| 4 personnes | 53 | 14.7% | 0.6% | 29 | 16.8% | 0.6% | 25 | 12.8% | 0.5% | 22 | 22.3% | 0.5% |
| 5 personnes et + | 34 | 9.4% | 0.6% | 10 | 6.0% | 0.4% | 24 | 12.3% | 0.8% | 16 | 15.9% | 0.6% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 92 | 25.5% | 0.6% | 45 | 26.4% | 0.6% | 48 | 24.7% | 0.6% | 44 | 44.0% | 0.6% |
| Non | 270 | 74.5% | 0.7% | 125 | 73.6% | 0.7% | 145 | 75.3% | 0.8% | 56 | 56.0% | 0.6% |
| Habitat | ||||||||||||
| Communes rurales | 140 | 38.6% | 1.2% | 59 | 34.9% | 1.0% | 81 | 41.9% | 1.3% | 36 | 35.4% | 1.1% |
| Agglo. - 20 000 hab | 81 | 22.3% | 0.9% | 40 | 23.5% | 0.9% | 41 | 21.3% | 0.9% | 20 | 19.5% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 84 | 23.1% | 1.2% | 42 | 24.7% | 1.2% | 42 | 21.7% | 1.2% | 33 | 32.8% | 1.6% |
| Agglo. + 100 000 hab | 57 | 15.6% | 0.4% | 27 | 16.2% | 0.4% | 29 | 15.1% | 0.4% | 11 | 11.0% | 0.2% |
| Agglo. Paris | 1 | 0.4% | - | 1 | 0.8% | - | - | - | - | 1 | 1.3% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 1 | 0.4% | - | 1 | 0.8% | - | - | - | - | 1 | 1.3% | - |
| Franche-Comté | 2 | 0.6% | 0.2% | 1 | 0.6% | 0.2% | 1 | 0.6% | 0.2% | 1 | 1.0% | 0.4% |
| Champagne Ardennes | 4 | 1.2% | 0.4% | 2 | 1.4% | 0.5% | 2 | 1.0% | 0.4% | 3 | 2.6% | 0.9% |
| Bourgogne | 335 | 92.5% | 24.7% | 155 | 91.4% | 23.7% | 180 | 93.5% | 25.5% | 87 | 87.2% | 25.8% |
| Auvergne | 1 | 0.3% | 0.1% | 1 | 0.6% | 0.2% | - | - | - | - | - | - |
| Rhône Alpes | 16 | 4.5% | 0.3% | 9 | 5.2% | 0.4% | 7 | 3.8% | 0.3% | 8 | 8.0% | 0.4% |
| Provence Alpes Côte d'Azur, Corse | 2 | 0.5% | - | - | - | - | 2 | 1.0% | 0.1% | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 235 | 64.9% | 0.6% | 120 | 70.5% | 0.7% | 116 | 60.0% | 0.6% | 80 | 80.1% | 0.5% |
| Presque tous les jours | 40 | 11.1% | 0.7% | 18 | 10.7% | 0.7% | 22 | 11.5% | 0.7% | 10 | 10.0% | 0.6% |
| 1 à 2 fois par semaine | 20 | 5.6% | 0.7% | 6 | 3.7% | 0.5% | 14 | 7.3% | 0.9% | 5 | 5.2% | 1.0% |
| 1 à 3 fois par mois | 10 | 2.8% | 2.0% | 5 | 3.2% | 2.3% | 5 | 2.5% | 1.7% | 5 | 4.7% | 5.8% |
| Moins souvent | 11 | 2.9% | 1.9% | 9 | 5.1% | 3.0% | 2 | 1.0% | 0.7% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 2 | 0.7% | 0.1% | - | - | - | 2 | 1.3% | 0.3% | 1 | 0.6% | 0.3% |
| De 9 000 à moins de 12 000 euros par an | 11 | 3.1% | 0.4% | 3 | 1.9% | 0.3% | 8 | 4.2% | 0.5% | 5 | 4.7% | 1.9% |
| De 12 000 à moins de 18 000 euros par an | 30 | 8.3% | 0.6% | 19 | 11.2% | 0.8% | 11 | 5.8% | 0.4% | - | - | - |
| De 18 000 à moins de 24 000 euros par an | 72 | 19.8% | 1.1% | 26 | 15.3% | 0.9% | 46 | 23.6% | 1.2% | 5 | 5.1% | 0.4% |
| De 24 000 à moins de 36 000 euros par an | 90 | 24.7% | 0.8% | 47 | 27.5% | 0.8% | 43 | 22.3% | 0.7% | 19 | 18.6% | 0.5% |
| De 36 000 à moins de 45 000 euros par an | 57 | 15.6% | 0.8% | 24 | 14.3% | 0.6% | 32 | 16.8% | 0.9% | 29 | 28.5% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 40 | 11.1% | 0.6% | 25 | 14.7% | 0.6% | 15 | 7.9% | 0.5% | 16 | 15.8% | 0.4% |
| 65 000 euros et plus par an | 25 | 6.8% | 0.6% | 13 | 7.8% | 0.5% | 12 | 6.0% | 0.7% | 19 | 18.6% | 0.6% |
| Refus | 26 | 7.2% | 0.6% | 11 | 6.5% | 0.6% | 15 | 7.7% | 0.6% | 7 | 7.0% | 0.5% |
| Ne sait pas | 10 | 2.7% | 0.9% | 1 | 0.7% | 0.2% | 8 | 4.4% | 1.4% | 1 | 1.2% | 0.3% |
