L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 610 | 100.0% | 1.2% | 282 | 100.0% | 1.1% | 328 | 100.0% | 1.2% | 187 | 100.0% | 1.1% |
| Sexe | ||||||||||||
| Homme | 282 | 46.2% | 1.1% | 282 | 100.0% | 1.1% | - | - | - | 99 | 52.9% | 1.1% |
| Femme | 328 | 53.8% | 1.2% | - | - | - | 328 | 100.0% | 1.2% | 88 | 47.1% | 1.0% |
| Age | ||||||||||||
| 15 à 24 ans | 42 | 6.8% | 0.6% | 27 | 9.6% | 0.7% | 15 | 4.4% | 0.4% | 23 | 12.4% | 0.8% |
| 25 à 34 ans | 76 | 12.4% | 1.0% | 39 | 13.7% | 1.0% | 37 | 11.4% | 1.0% | 31 | 16.5% | 1.0% |
| 35 à 49 ans | 126 | 20.6% | 1.0% | 58 | 20.5% | 0.9% | 68 | 20.6% | 1.1% | 66 | 35.3% | 1.0% |
| 50 à 59 ans | 121 | 19.9% | 1.3% | 45 | 15.9% | 1.0% | 76 | 23.3% | 1.7% | 56 | 30.1% | 1.5% |
| 60 ans et plus | 246 | 40.3% | 1.6% | 114 | 40.3% | 1.7% | 132 | 40.3% | 1.5% | 11 | 5.7% | 1.1% |
| Individu | ||||||||||||
| Ménagères | 311 | 50.9% | 1.3% | - | - | - | 311 | 94.8% | 1.3% | 83 | 44.2% | 1.2% |
| Personne de référence | 345 | 56.5% | 1.2% | 244 | 86.4% | 1.2% | 101 | 30.8% | 1.3% | 90 | 47.9% | 1.1% |
| Responsable des achats | 450 | 73.7% | 1.3% | 161 | 56.9% | 1.2% | 289 | 88.1% | 1.3% | 120 | 64.3% | 1.1% |
| PCS Individu | ||||||||||||
| Petits patrons | 27 | 4.4% | 1.7% | 12 | 4.1% | 1.0% | 15 | 4.7% | 3.5% | 17 | 9.0% | 1.2% |
| Affaires et Cadres | 45 | 7.3% | 0.9% | 25 | 8.8% | 0.9% | 20 | 6.1% | 1.0% | 41 | 21.9% | 0.9% |
| Professions intermédiaires | 76 | 12.4% | 1.1% | 49 | 17.4% | 1.4% | 27 | 8.2% | 0.7% | 66 | 35.4% | 1.1% |
| Employés | 124 | 20.4% | 1.5% | 40 | 14.1% | 1.8% | 85 | 25.8% | 1.4% | 20 | 10.5% | 1.1% |
| Ouvriers | 24 | 4.0% | 0.4% | 21 | 7.4% | 0.4% | 3 | 1.0% | 0.3% | 3 | 1.7% | 0.9% |
| Retraités | 205 | 33.6% | 1.6% | 105 | 37.3% | 1.7% | 100 | 30.4% | 1.5% | 1 | 0.7% | 0.7% |
| Autres inactifs | 109 | 17.9% | 1.1% | 31 | 11.0% | 0.9% | 79 | 23.9% | 1.2% | 39 | 20.7% | 1.2% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 0 | 0.1% | 0.1% | - | - | - | 0 | 0.1% | 0.1% | - | - | - |
| Petits patrons | 45 | 7.4% | 1.7% | 13 | 4.6% | 0.9% | 32 | 9.7% | 2.6% | 45 | 24.0% | 1.7% |
| Affaires et Cadres | 53 | 8.7% | 0.8% | 29 | 10.3% | 0.9% | 24 | 7.3% | 0.7% | 53 | 28.4% | 0.8% |
| Professions intermédiaires | 89 | 14.6% | 1.1% | 57 | 20.2% | 1.4% | 32 | 9.8% | 0.8% | 89 | 47.6% | 1.1% |
| Employés | 82 | 13.4% | 1.5% | 39 | 13.9% | 1.7% | 43 | 13.0% | 1.4% | - | - | - |
| Ouvriers | 61 | 10.0% | 0.6% | 23 | 8.2% | 0.5% | 38 | 11.5% | 0.9% | - | - | - |
| Retraités | 226 | 37.0% | 1.5% | 109 | 38.5% | 1.6% | 117 | 35.6% | 1.4% | - | - | - |
| Autres inactifs | 54 | 8.9% | 1.3% | 12 | 4.3% | 0.8% | 42 | 12.8% | 1.6% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 137 | 22.4% | 1.4% | 64 | 22.7% | 1.5% | 73 | 22.1% | 1.3% | 18 | 9.6% | 0.9% |
| 2 personnes | 260 | 42.6% | 1.4% | 118 | 41.9% | 1.4% | 142 | 43.2% | 1.5% | 58 | 31.0% | 1.4% |
| 3 personnes | 121 | 19.8% | 1.3% | 59 | 21.0% | 1.2% | 62 | 18.8% | 1.4% | 60 | 32.0% | 1.5% |
| 4 personnes | 62 | 10.2% | 0.7% | 27 | 9.7% | 0.6% | 35 | 10.7% | 0.7% | 38 | 20.4% | 0.8% |
| 5 personnes et + | 30 | 5.0% | 0.6% | 13 | 4.8% | 0.5% | 17 | 5.2% | 0.6% | 13 | 7.0% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 134 | 22.0% | 0.9% | 61 | 21.6% | 0.8% | 73 | 22.2% | 0.9% | 61 | 32.6% | 0.8% |
| Non | 476 | 78.0% | 1.3% | 221 | 78.4% | 1.3% | 255 | 77.8% | 1.4% | 126 | 67.4% | 1.3% |
| Habitat | ||||||||||||
| Communes rurales | 30 | 4.9% | 0.3% | 13 | 4.7% | 0.2% | 17 | 5.1% | 0.3% | 9 | 4.8% | 0.3% |
| Agglo. - 20 000 hab | 59 | 9.7% | 0.7% | 17 | 6.1% | 0.4% | 42 | 12.7% | 0.9% | 20 | 10.8% | 0.8% |
| Agglo. 20 000 à 100 000 hab | 83 | 13.5% | 1.2% | 35 | 12.5% | 1.1% | 47 | 14.4% | 1.3% | 23 | 12.2% | 1.1% |
| Agglo. + 100 000 hab | 432 | 70.8% | 2.8% | 215 | 76.3% | 2.9% | 217 | 66.2% | 2.7% | 135 | 71.9% | 2.4% |
| Agglo. Paris | 6 | 1.1% | 0.1% | 1 | 0.4% | - | 5 | 1.7% | 0.1% | 0 | 0.2% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 6 | 1.1% | 0.1% | 1 | 0.4% | - | 5 | 1.7% | 0.1% | 0 | 0.2% | - |
| Nord Pas de Calais | 4 | 0.7% | 0.1% | 0 | 0.1% | - | 4 | 1.1% | 0.2% | 0 | 0.2% | - |
| Lorraine | 1 | 0.1% | - | 0 | 0.1% | - | 0 | 0.1% | - | - | - | - |
| Alsace | 0 | - | - | 0 | 0.1% | - | - | - | - | - | - | - |
| Champagne Ardennes | 1 | 0.2% | 0.1% | 1 | 0.3% | 0.2% | - | - | - | - | - | - |
| Picardie | 0 | - | - | 0 | - | - | - | - | - | 0 | - | - |
| Centre | 1 | 0.1% | - | 1 | 0.3% | 0.1% | - | - | - | 1 | 0.4% | 0.1% |
| Pays de Loire | 1 | 0.2% | - | - | - | - | 1 | 0.3% | 0.1% | - | - | - |
| Poitou Charentes | 0 | - | - | 0 | 0.1% | - | - | - | - | 0 | 0.1% | - |
| Rhône Alpes | 2 | 0.4% | - | 1 | 0.4% | - | 1 | 0.4% | 0.1% | 1 | 0.7% | 0.1% |
| Languedoc Roussillon | 1 | 0.1% | - | 0 | - | - | 1 | 0.2% | 0.1% | 1 | 0.4% | 0.1% |
| Provence Alpes Côte d'Azur, Corse | 592 | 97.1% | 13.5% | 277 | 98.2% | 13.4% | 315 | 96.1% | 13.7% | 184 | 98.0% | 11.9% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 449 | 73.6% | 1.2% | 224 | 79.3% | 1.2% | 225 | 68.6% | 1.2% | 170 | 91.0% | 1.1% |
| Presque tous les jours | 60 | 9.8% | 1.1% | 25 | 9.0% | 1.0% | 34 | 10.5% | 1.1% | 13 | 6.9% | 0.8% |
| 1 à 2 fois par semaine | 38 | 6.2% | 1.4% | 3 | 0.9% | 0.2% | 35 | 10.8% | 2.2% | 2 | 0.9% | 0.3% |
| 1 à 3 fois par mois | 6 | 1.0% | 1.2% | 5 | 1.7% | 2.1% | 1 | 0.3% | 0.4% | 1 | 0.5% | 1.2% |
| Moins souvent | 6 | 0.9% | 1.0% | 1 | 0.3% | 0.3% | 5 | 1.5% | 1.8% | 1 | 0.4% | 1.5% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 20 | 3.3% | 1.2% | 4 | 1.6% | 0.6% | 16 | 4.8% | 1.7% | 0 | 0.3% | 0.3% |
| De 9 000 à moins de 12 000 euros par an | 26 | 4.2% | 0.9% | 13 | 4.5% | 1.2% | 13 | 3.9% | 0.8% | 1 | 0.8% | 0.6% |
| De 12 000 à moins de 18 000 euros par an | 51 | 8.4% | 0.9% | 14 | 4.8% | 0.6% | 37 | 11.4% | 1.2% | 9 | 5.0% | 1.4% |
| De 18 000 à moins de 24 000 euros par an | 93 | 15.3% | 1.4% | 39 | 13.8% | 1.3% | 54 | 16.6% | 1.4% | 21 | 11.1% | 1.5% |
| De 24 000 à moins de 36 000 euros par an | 117 | 19.1% | 1.0% | 50 | 17.7% | 0.9% | 67 | 20.3% | 1.1% | 30 | 15.8% | 0.8% |
| De 36 000 à moins de 45 000 euros par an | 92 | 15.1% | 1.3% | 44 | 15.6% | 1.2% | 48 | 14.7% | 1.3% | 30 | 16.1% | 1.0% |
| De 45 000 à moins de 65 000 euros par an | 98 | 16.0% | 1.4% | 62 | 21.9% | 1.6% | 36 | 11.0% | 1.2% | 49 | 26.4% | 1.3% |
| 65 000 euros et plus par an | 45 | 7.3% | 1.1% | 24 | 8.5% | 1.0% | 21 | 6.3% | 1.2% | 27 | 14.6% | 0.9% |
| Refus | 63 | 10.3% | 1.5% | 30 | 10.5% | 1.7% | 33 | 10.2% | 1.4% | 19 | 10.1% | 1.3% |
| Ne sait pas | 5 | 0.9% | 0.5% | 3 | 1.0% | 0.6% | 2 | 0.7% | 0.4% | - | - | - |
