L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 460 | 100.0% | 0.9% | 231 | 100.0% | 0.9% | 229 | 100.0% | 0.8% | 121 | 100.0% | 0.7% |
| Sexe | ||||||||||||
| Homme | 231 | 50.2% | 0.9% | 231 | 100.0% | 0.9% | - | - | - | 71 | 58.5% | 0.8% |
| Femme | 229 | 49.8% | 0.8% | - | - | - | 229 | 100.0% | 0.8% | 50 | 41.5% | 0.6% |
| Age | ||||||||||||
| 15 à 24 ans | 24 | 5.2% | 0.3% | 15 | 6.7% | 0.4% | 9 | 3.8% | 0.2% | 12 | 10.3% | 0.4% |
| 25 à 34 ans | 45 | 9.8% | 0.6% | 18 | 7.9% | 0.5% | 27 | 11.8% | 0.7% | 12 | 9.7% | 0.4% |
| 35 à 49 ans | 93 | 20.1% | 0.7% | 48 | 20.9% | 0.8% | 44 | 19.3% | 0.7% | 55 | 45.8% | 0.9% |
| 50 à 59 ans | 116 | 25.2% | 1.3% | 72 | 31.3% | 1.6% | 44 | 19.1% | 1.0% | 32 | 26.2% | 0.8% |
| 60 ans et plus | 182 | 39.6% | 1.2% | 77 | 33.2% | 1.1% | 106 | 46.1% | 1.2% | 10 | 8.0% | 1.0% |
| Individu | ||||||||||||
| Ménagères | 211 | 45.8% | 0.9% | - | - | - | 211 | 91.9% | 0.9% | 48 | 40.1% | 0.7% |
| Personne de référence | 261 | 56.8% | 0.9% | 194 | 84.0% | 0.9% | 67 | 29.3% | 0.9% | 62 | 51.1% | 0.7% |
| Responsable des achats | 332 | 72.2% | 0.9% | 118 | 51.1% | 0.9% | 214 | 93.4% | 0.9% | 81 | 67.1% | 0.7% |
| PCS Individu | ||||||||||||
| Agriculteurs | 9 | 2.0% | 1.9% | 8 | 3.3% | 2.2% | 2 | 0.8% | 1.1% | - | - | - |
| Petits patrons | 6 | 1.2% | 0.3% | 6 | 2.4% | 0.5% | - | - | - | 6 | 4.6% | 0.4% |
| Affaires et Cadres | 26 | 5.6% | 0.5% | 16 | 6.8% | 0.6% | 10 | 4.4% | 0.5% | 25 | 20.7% | 0.6% |
| Professions intermédiaires | 56 | 12.1% | 0.8% | 35 | 15.0% | 1.0% | 21 | 9.2% | 0.6% | 49 | 40.8% | 0.8% |
| Employés | 61 | 13.2% | 0.7% | 24 | 10.5% | 1.1% | 37 | 16.0% | 0.6% | 17 | 14.4% | 1.0% |
| Ouvriers | 69 | 15.0% | 1.1% | 47 | 20.5% | 0.9% | 22 | 9.4% | 1.7% | 1 | 0.7% | 0.3% |
| Retraités | 149 | 32.3% | 1.2% | 80 | 34.8% | 1.3% | 68 | 29.8% | 1.0% | 2 | 1.4% | 0.8% |
| Autres inactifs | 85 | 18.5% | 0.8% | 15 | 6.6% | 0.4% | 70 | 30.5% | 1.0% | 21 | 17.4% | 0.6% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 9 | 2.0% | 1.2% | 8 | 3.3% | 1.9% | 2 | 0.8% | 0.5% | - | - | - |
| Petits patrons | 14 | 3.0% | 0.5% | 6 | 2.5% | 0.4% | 8 | 3.6% | 0.7% | 14 | 11.6% | 0.5% |
| Affaires et Cadres | 39 | 8.4% | 0.6% | 20 | 8.5% | 0.6% | 19 | 8.4% | 0.6% | 39 | 32.1% | 0.6% |
| Professions intermédiaires | 68 | 14.8% | 0.9% | 45 | 19.6% | 1.1% | 23 | 9.9% | 0.6% | 68 | 56.3% | 0.9% |
| Employés | 30 | 6.5% | 0.5% | 14 | 6.0% | 0.6% | 16 | 6.9% | 0.5% | - | - | - |
| Ouvriers | 77 | 16.8% | 0.8% | 38 | 16.4% | 0.7% | 40 | 17.3% | 0.9% | - | - | - |
| Retraités | 178 | 38.6% | 1.2% | 86 | 37.2% | 1.3% | 92 | 40.0% | 1.1% | - | - | - |
| Autres inactifs | 45 | 9.8% | 1.1% | 15 | 6.6% | 1.0% | 30 | 13.1% | 1.2% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 94 | 20.3% | 0.9% | 43 | 18.6% | 1.0% | 51 | 22.1% | 0.9% | 15 | 12.1% | 0.8% |
| 2 personnes | 213 | 46.2% | 1.2% | 104 | 44.9% | 1.2% | 109 | 47.5% | 1.2% | 28 | 23.1% | 0.7% |
| 3 personnes | 55 | 12.0% | 0.6% | 34 | 14.6% | 0.7% | 22 | 9.5% | 0.5% | 27 | 22.5% | 0.7% |
| 4 personnes | 58 | 12.6% | 0.6% | 28 | 12.1% | 0.6% | 30 | 13.0% | 0.6% | 35 | 28.8% | 0.7% |
| 5 personnes et + | 41 | 8.9% | 0.7% | 23 | 9.8% | 0.9% | 18 | 7.9% | 0.6% | 16 | 13.5% | 0.6% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 95 | 20.7% | 0.6% | 52 | 22.5% | 0.7% | 43 | 19.0% | 0.5% | 49 | 40.2% | 0.6% |
| Non | 365 | 79.3% | 1.0% | 179 | 77.5% | 1.0% | 186 | 81.0% | 1.0% | 72 | 59.8% | 0.7% |
| Habitat | ||||||||||||
| Communes rurales | 133 | 28.9% | 1.1% | 59 | 25.6% | 1.0% | 74 | 32.2% | 1.2% | 30 | 24.8% | 0.9% |
| Agglo. - 20 000 hab | 92 | 20.0% | 1.0% | 49 | 21.4% | 1.1% | 43 | 18.6% | 0.9% | 27 | 22.0% | 1.0% |
| Agglo. 20 000 à 100 000 hab | 84 | 18.3% | 1.2% | 32 | 13.7% | 0.9% | 53 | 22.9% | 1.4% | 15 | 12.7% | 0.8% |
| Agglo. + 100 000 hab | 150 | 32.6% | 1.0% | 90 | 39.0% | 1.2% | 60 | 26.2% | 0.7% | 48 | 39.6% | 0.9% |
| Agglo. Paris | 1 | 0.2% | - | 1 | 0.3% | - | 0 | 0.1% | - | 1 | 0.8% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 1 | 0.2% | - | 1 | 0.3% | - | 0 | 0.1% | - | 1 | 0.8% | - |
| Lorraine | 451 | 98.0% | 23.5% | 226 | 97.9% | 24.5% | 224 | 98.0% | 22.7% | 115 | 95.5% | 21.6% |
| Alsace | 5 | 1.2% | 0.4% | 3 | 1.4% | 0.4% | 2 | 0.9% | 0.3% | 3 | 2.8% | 0.8% |
| Franche-Comté | 0 | - | - | - | - | - | 0 | 0.1% | - | 0 | 0.2% | 0.1% |
| Champagne Ardennes | 1 | 0.1% | - | 0 | 0.2% | 0.1% | 0 | 0.1% | - | 0 | 0.2% | 0.1% |
| Bourgogne | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Rhône Alpes | 1 | 0.1% | - | - | - | - | 1 | 0.3% | - | 1 | 0.6% | - |
| Provence Alpes Côte d'Azur, Corse | 1 | 0.3% | - | 0 | 0.1% | - | 1 | 0.5% | 0.1% | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 266 | 57.7% | 0.7% | 152 | 65.8% | 0.8% | 114 | 49.6% | 0.6% | 89 | 73.5% | 0.6% |
| Presque tous les jours | 77 | 16.8% | 1.4% | 36 | 15.5% | 1.4% | 41 | 18.1% | 1.4% | 17 | 14.2% | 1.1% |
| 1 à 2 fois par semaine | 34 | 7.4% | 1.2% | 17 | 7.5% | 1.5% | 16 | 7.2% | 1.0% | 10 | 8.5% | 2.0% |
| 1 à 3 fois par mois | 10 | 2.1% | 1.9% | 2 | 0.9% | 0.9% | 7 | 3.2% | 2.7% | - | - | - |
| Moins souvent | 5 | 1.0% | 0.8% | 0 | 0.1% | 0.1% | 5 | 2.0% | 1.6% | 5 | 3.8% | 8.4% |
| Jamais | 3 | 0.6% | 3.8% | - | - | - | 3 | 1.2% | 13.7% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 7 | 1.6% | 0.4% | 5 | 2.4% | 0.7% | 2 | 0.8% | 0.2% | 4 | 3.0% | 2.1% |
| De 9 000 à moins de 12 000 euros par an | 30 | 6.5% | 1.1% | 13 | 5.6% | 1.3% | 17 | 7.4% | 1.0% | 2 | 1.4% | 0.7% |
| De 12 000 à moins de 18 000 euros par an | 64 | 13.9% | 1.2% | 14 | 6.0% | 0.6% | 50 | 21.9% | 1.6% | 6 | 4.7% | 0.8% |
| De 18 000 à moins de 24 000 euros par an | 48 | 10.5% | 0.7% | 28 | 12.1% | 0.9% | 20 | 8.8% | 0.5% | 13 | 10.4% | 0.9% |
| De 24 000 à moins de 36 000 euros par an | 112 | 24.4% | 1.0% | 71 | 30.5% | 1.3% | 42 | 18.2% | 0.7% | 15 | 12.5% | 0.4% |
| De 36 000 à moins de 45 000 euros par an | 75 | 16.3% | 1.0% | 40 | 17.2% | 1.1% | 35 | 15.4% | 1.0% | 26 | 21.5% | 0.9% |
| De 45 000 à moins de 65 000 euros par an | 74 | 16.0% | 1.1% | 35 | 15.3% | 0.9% | 38 | 16.7% | 1.2% | 30 | 24.6% | 0.8% |
| 65 000 euros et plus par an | 24 | 5.2% | 0.6% | 16 | 6.9% | 0.7% | 8 | 3.5% | 0.5% | 20 | 16.6% | 0.7% |
| Refus | 23 | 5.1% | 0.6% | 7 | 3.1% | 0.4% | 16 | 7.1% | 0.7% | 5 | 4.3% | 0.4% |
| Ne sait pas | 2 | 0.5% | 0.2% | 2 | 0.8% | 0.4% | 0 | 0.2% | 0.1% | 1 | 1.1% | 0.3% |
