L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 608 | 100.0% | 1.2% | 329 | 100.0% | 1.3% | 279 | 100.0% | 1.0% | 183 | 100.0% | 1.1% |
| Sexe | ||||||||||||
| Homme | 329 | 54.1% | 1.3% | 329 | 100.0% | 1.3% | - | - | - | 90 | 49.0% | 1.0% |
| Femme | 279 | 45.9% | 1.0% | - | - | - | 279 | 100.0% | 1.0% | 93 | 51.0% | 1.1% |
| Age | ||||||||||||
| 15 à 24 ans | 44 | 7.3% | 0.6% | 24 | 7.4% | 0.7% | 20 | 7.0% | 0.5% | 19 | 10.3% | 0.6% |
| 25 à 34 ans | 52 | 8.6% | 0.7% | 23 | 7.0% | 0.6% | 29 | 10.5% | 0.8% | 39 | 21.1% | 1.2% |
| 35 à 49 ans | 143 | 23.5% | 1.1% | 84 | 25.5% | 1.4% | 59 | 21.2% | 0.9% | 65 | 35.4% | 1.0% |
| 50 à 59 ans | 138 | 22.6% | 1.5% | 85 | 25.8% | 1.9% | 53 | 18.9% | 1.2% | 45 | 24.7% | 1.2% |
| 60 ans et plus | 231 | 38.0% | 1.5% | 113 | 34.2% | 1.6% | 118 | 42.4% | 1.3% | 16 | 8.6% | 1.6% |
| Individu | ||||||||||||
| Ménagères | 256 | 42.1% | 1.1% | - | - | - | 256 | 91.7% | 1.1% | 88 | 48.1% | 1.3% |
| Personne de référence | 347 | 57.0% | 1.2% | 292 | 88.7% | 1.4% | 55 | 19.6% | 0.7% | 85 | 46.5% | 1.0% |
| Responsable des achats | 422 | 69.3% | 1.2% | 168 | 51.0% | 1.3% | 254 | 90.8% | 1.1% | 128 | 69.8% | 1.2% |
| PCS Individu | ||||||||||||
| Agriculteurs | 7 | 1.1% | 1.4% | 5 | 1.5% | 1.5% | 2 | 0.7% | 1.1% | - | - | - |
| Petits patrons | 15 | 2.5% | 0.9% | 12 | 3.6% | 1.0% | 3 | 1.2% | 0.8% | 14 | 7.7% | 1.0% |
| Affaires et Cadres | 45 | 7.4% | 0.9% | 26 | 7.9% | 0.9% | 19 | 6.8% | 0.9% | 40 | 21.9% | 0.9% |
| Professions intermédiaires | 60 | 9.9% | 0.8% | 40 | 12.1% | 1.1% | 20 | 7.2% | 0.6% | 53 | 28.7% | 0.9% |
| Employés | 112 | 18.3% | 1.3% | 45 | 13.7% | 2.0% | 67 | 23.8% | 1.1% | 35 | 19.1% | 1.9% |
| Ouvriers | 34 | 5.5% | 0.5% | 30 | 9.1% | 0.6% | 4 | 1.4% | 0.3% | 1 | 0.7% | 0.4% |
| Retraités | 203 | 33.4% | 1.6% | 109 | 33.3% | 1.8% | 94 | 33.5% | 1.4% | 6 | 3.3% | 2.9% |
| Autres inactifs | 133 | 21.8% | 1.3% | 62 | 18.8% | 1.7% | 71 | 25.4% | 1.1% | 34 | 18.4% | 1.0% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 8 | 1.3% | 1.1% | 5 | 1.5% | 1.3% | 3 | 1.1% | 0.9% | - | - | - |
| Petits patrons | 30 | 5.0% | 1.2% | 17 | 5.2% | 1.2% | 13 | 4.6% | 1.0% | 30 | 16.5% | 1.2% |
| Affaires et Cadres | 62 | 10.1% | 0.9% | 32 | 9.8% | 0.9% | 30 | 10.6% | 0.9% | 62 | 33.7% | 0.9% |
| Professions intermédiaires | 91 | 15.0% | 1.2% | 40 | 12.2% | 1.0% | 51 | 18.2% | 1.3% | 91 | 49.8% | 1.2% |
| Employés | 71 | 11.6% | 1.3% | 42 | 12.9% | 1.8% | 28 | 10.1% | 0.9% | - | - | - |
| Ouvriers | 51 | 8.4% | 0.5% | 26 | 7.8% | 0.5% | 26 | 9.2% | 0.6% | - | - | - |
| Retraités | 231 | 37.9% | 1.5% | 116 | 35.4% | 1.7% | 114 | 40.9% | 1.4% | - | - | - |
| Autres inactifs | 64 | 10.6% | 1.6% | 50 | 15.1% | 3.3% | 15 | 5.3% | 0.6% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 112 | 18.3% | 1.1% | 74 | 22.6% | 1.7% | 37 | 13.3% | 0.7% | 20 | 10.8% | 1.0% |
| 2 personnes | 254 | 41.8% | 1.4% | 120 | 36.4% | 1.4% | 135 | 48.2% | 1.4% | 57 | 31.2% | 1.4% |
| 3 personnes | 113 | 18.6% | 1.2% | 78 | 23.6% | 1.6% | 36 | 12.7% | 0.8% | 42 | 22.9% | 1.0% |
| 4 personnes | 100 | 16.4% | 1.1% | 41 | 12.4% | 0.9% | 59 | 21.0% | 1.2% | 52 | 28.4% | 1.1% |
| 5 personnes et + | 29 | 4.8% | 0.5% | 16 | 4.9% | 0.6% | 13 | 4.8% | 0.5% | 12 | 6.7% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 151 | 24.8% | 1.0% | 77 | 23.5% | 1.0% | 74 | 26.4% | 0.9% | 73 | 39.9% | 1.0% |
| Non | 457 | 75.2% | 1.3% | 252 | 76.5% | 1.4% | 206 | 73.6% | 1.1% | 110 | 60.1% | 1.1% |
| Habitat | ||||||||||||
| Communes rurales | 42 | 7.0% | 0.4% | 26 | 8.0% | 0.5% | 16 | 5.8% | 0.3% | 8 | 4.3% | 0.2% |
| Agglo. - 20 000 hab | 96 | 15.8% | 1.1% | 51 | 15.4% | 1.2% | 46 | 16.3% | 1.0% | 23 | 12.5% | 0.9% |
| Agglo. 20 000 à 100 000 hab | 42 | 6.8% | 0.6% | 35 | 10.5% | 1.0% | 7 | 2.5% | 0.2% | 8 | 4.1% | 0.4% |
| Agglo. + 100 000 hab | 417 | 68.6% | 2.7% | 214 | 65.1% | 2.9% | 203 | 72.7% | 2.5% | 142 | 77.7% | 2.5% |
| Agglo. Paris | 11 | 1.8% | 0.1% | 3 | 1.0% | 0.1% | 8 | 2.7% | 0.2% | 2 | 1.4% | 0.1% |
| Régions INSEE | ||||||||||||
| Ile de France | 11 | 1.8% | 0.1% | 3 | 1.0% | 0.1% | 8 | 2.7% | 0.2% | 2 | 1.4% | 0.1% |
| Franche-Comté | 0 | - | - | - | - | - | 0 | 0.1% | - | 0 | - | - |
| Champagne Ardennes | 0 | 0.1% | - | 0 | 0.1% | 0.1% | - | - | - | - | - | - |
| Picardie | 0 | - | - | 0 | 0.1% | - | - | - | - | 0 | 0.2% | 0.1% |
| Centre | 0 | - | - | - | - | - | 0 | - | - | - | - | - |
| Bretagne | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Poitou Charentes | 0 | - | - | 0 | - | - | - | - | - | - | - | - |
| Aquitaine | 0 | - | - | 0 | - | - | - | - | - | 0 | - | - |
| Midi Pyrénées | 1 | 0.1% | - | 0 | - | - | 0 | 0.2% | - | 0 | 0.1% | - |
| Auvergne | 0 | 0.1% | - | - | - | - | 0 | 0.1% | 0.1% | - | - | - |
| Rhône Alpes | 6 | 0.9% | 0.1% | 3 | 0.8% | 0.1% | 3 | 1.1% | 0.1% | 1 | 0.7% | 0.1% |
| Languedoc Roussillon | 11 | 1.7% | 0.5% | 6 | 1.9% | 0.6% | 4 | 1.5% | 0.4% | 4 | 1.9% | 0.5% |
| Provence Alpes Côte d'Azur, Corse | 578 | 95.1% | 13.2% | 315 | 95.9% | 15.2% | 263 | 94.2% | 11.4% | 175 | 95.7% | 11.4% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 398 | 65.5% | 1.1% | 215 | 65.3% | 1.2% | 184 | 65.7% | 1.0% | 153 | 83.5% | 1.0% |
| Presque tous les jours | 69 | 11.4% | 1.2% | 35 | 10.7% | 1.4% | 34 | 12.1% | 1.1% | 28 | 15.2% | 1.8% |
| 1 à 2 fois par semaine | 47 | 7.6% | 1.7% | 34 | 10.2% | 2.9% | 13 | 4.7% | 0.8% | 2 | 0.9% | 0.3% |
| 1 à 3 fois par mois | 4 | 0.6% | 0.7% | 0 | - | 0.1% | 3 | 1.2% | 1.2% | 0 | - | 0.1% |
| Moins souvent | 5 | 0.8% | 0.9% | 5 | 1.5% | 1.8% | - | - | - | - | - | - |
| Jamais | 0 | 0.1% | 0.6% | 0 | 0.1% | 0.8% | - | - | - | 0 | 0.2% | 5.9% |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 7 | 1.2% | 0.4% | 4 | 1.3% | 0.6% | 3 | 1.0% | 0.3% | 0 | 0.1% | 0.1% |
| De 9 000 à moins de 12 000 euros par an | 22 | 3.7% | 0.8% | 11 | 3.2% | 1.0% | 12 | 4.2% | 0.7% | 2 | 1.1% | 0.8% |
| De 12 000 à moins de 18 000 euros par an | 79 | 13.0% | 1.5% | 43 | 13.1% | 1.9% | 36 | 12.8% | 1.1% | 12 | 6.4% | 1.7% |
| De 18 000 à moins de 24 000 euros par an | 46 | 7.6% | 0.7% | 25 | 7.7% | 0.9% | 21 | 7.4% | 0.5% | 7 | 4.0% | 0.5% |
| De 24 000 à moins de 36 000 euros par an | 180 | 29.6% | 1.5% | 102 | 31.0% | 1.8% | 78 | 27.9% | 1.3% | 62 | 33.9% | 1.8% |
| De 36 000 à moins de 45 000 euros par an | 87 | 14.3% | 1.2% | 49 | 14.9% | 1.3% | 38 | 13.5% | 1.0% | 36 | 19.9% | 1.3% |
| De 45 000 à moins de 65 000 euros par an | 71 | 11.6% | 1.0% | 36 | 11.0% | 0.9% | 35 | 12.4% | 1.1% | 28 | 15.3% | 0.8% |
| 65 000 euros et plus par an | 35 | 5.8% | 0.8% | 19 | 5.7% | 0.8% | 16 | 5.9% | 0.9% | 23 | 12.8% | 0.8% |
| Refus | 78 | 12.8% | 1.8% | 38 | 11.5% | 2.1% | 40 | 14.3% | 1.6% | 11 | 5.8% | 0.7% |
| Ne sait pas | 3 | 0.6% | 0.3% | 2 | 0.6% | 0.4% | 1 | 0.5% | 0.3% | 1 | 0.8% | 0.4% |
