L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 231 | 100.0% | 0.4% | 115 | 100.0% | 0.5% | 115 | 100.0% | 0.4% | 50 | 100.0% | 0.3% |
| Sexe | ||||||||||||
| Homme | 115 | 50.1% | 0.5% | 115 | 100.0% | 0.5% | - | - | - | 30 | 60.1% | 0.3% |
| Femme | 115 | 49.9% | 0.4% | - | - | - | 115 | 100.0% | 0.4% | 20 | 39.9% | 0.2% |
| Age | ||||||||||||
| 15 à 24 ans | 17 | 7.3% | 0.2% | 8 | 7.3% | 0.2% | 8 | 7.3% | 0.2% | 8 | 16.3% | 0.3% |
| 25 à 34 ans | 24 | 10.5% | 0.3% | 11 | 9.6% | 0.3% | 13 | 11.5% | 0.3% | 7 | 13.6% | 0.2% |
| 35 à 49 ans | 57 | 24.5% | 0.5% | 35 | 30.6% | 0.6% | 21 | 18.5% | 0.3% | 19 | 37.9% | 0.3% |
| 50 à 59 ans | 39 | 16.7% | 0.4% | 22 | 19.4% | 0.5% | 16 | 14.1% | 0.3% | 13 | 25.4% | 0.3% |
| 60 ans et plus | 94 | 40.9% | 0.6% | 38 | 33.1% | 0.6% | 56 | 48.6% | 0.6% | 3 | 6.9% | 0.4% |
| Individu | ||||||||||||
| Ménagères | 105 | 45.5% | 0.4% | - | - | - | 105 | 91.0% | 0.4% | 18 | 35.8% | 0.3% |
| Personne de référence | 137 | 59.3% | 0.5% | 103 | 89.6% | 0.5% | 33 | 28.9% | 0.4% | 29 | 58.9% | 0.4% |
| Responsable des achats | 185 | 80.4% | 0.5% | 78 | 67.5% | 0.6% | 107 | 93.3% | 0.5% | 34 | 67.3% | 0.3% |
| PCS Individu | ||||||||||||
| Petits patrons | 5 | 2.3% | 0.3% | 3 | 2.7% | 0.3% | 2 | 1.9% | 0.5% | 3 | 6.3% | 0.2% |
| Affaires et Cadres | 13 | 5.8% | 0.3% | 9 | 7.4% | 0.3% | 5 | 4.2% | 0.2% | 12 | 24.1% | 0.3% |
| Professions intermédiaires | 24 | 10.5% | 0.3% | 14 | 12.2% | 0.4% | 10 | 8.7% | 0.3% | 20 | 40.4% | 0.3% |
| Employés | 44 | 19.0% | 0.5% | 17 | 14.5% | 0.8% | 27 | 23.5% | 0.4% | 3 | 6.9% | 0.2% |
| Ouvriers | 38 | 16.6% | 0.6% | 27 | 23.4% | 0.5% | 11 | 9.7% | 0.8% | 4 | 7.5% | 1.1% |
| Retraités | 78 | 34.0% | 0.6% | 36 | 31.1% | 0.6% | 42 | 36.9% | 0.6% | - | - | - |
| Autres inactifs | 27 | 11.9% | 0.3% | 10 | 8.5% | 0.3% | 18 | 15.2% | 0.3% | 7 | 14.8% | 0.2% |
| PCS Personne de référence | ||||||||||||
| Petits patrons | 10 | 4.4% | 0.4% | 5 | 4.3% | 0.4% | 5 | 4.6% | 0.4% | 10 | 20.5% | 0.4% |
| Affaires et Cadres | 12 | 5.4% | 0.2% | 9 | 7.5% | 0.3% | 4 | 3.2% | 0.1% | 12 | 24.8% | 0.2% |
| Professions intermédiaires | 27 | 11.8% | 0.3% | 16 | 14.1% | 0.4% | 11 | 9.5% | 0.3% | 27 | 54.7% | 0.3% |
| Employés | 24 | 10.6% | 0.4% | 16 | 14.2% | 0.7% | 8 | 7.0% | 0.3% | - | - | - |
| Ouvriers | 56 | 24.4% | 0.6% | 31 | 27.2% | 0.6% | 25 | 21.7% | 0.6% | - | - | - |
| Retraités | 88 | 38.0% | 0.6% | 37 | 32.1% | 0.6% | 51 | 43.9% | 0.6% | - | - | - |
| Autres inactifs | 12 | 5.4% | 0.3% | 1 | 0.6% | - | 12 | 10.2% | 0.4% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 43 | 18.9% | 0.4% | 20 | 17.0% | 0.4% | 24 | 20.7% | 0.4% | 7 | 14.0% | 0.4% |
| 2 personnes | 95 | 41.1% | 0.5% | 44 | 38.4% | 0.5% | 50 | 43.8% | 0.5% | 10 | 20.9% | 0.3% |
| 3 personnes | 42 | 18.2% | 0.5% | 19 | 16.4% | 0.4% | 23 | 20.1% | 0.5% | 10 | 19.4% | 0.2% |
| 4 personnes | 27 | 11.8% | 0.3% | 15 | 12.6% | 0.3% | 13 | 11.1% | 0.3% | 13 | 25.2% | 0.3% |
| 5 personnes et + | 23 | 10.0% | 0.4% | 18 | 15.6% | 0.7% | 5 | 4.4% | 0.2% | 10 | 20.5% | 0.4% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 64 | 27.7% | 0.4% | 34 | 29.5% | 0.5% | 30 | 26.0% | 0.4% | 23 | 46.7% | 0.3% |
| Non | 167 | 72.3% | 0.5% | 81 | 70.5% | 0.5% | 85 | 74.0% | 0.5% | 27 | 53.3% | 0.3% |
| Habitat | ||||||||||||
| Communes rurales | 80 | 34.8% | 0.7% | 41 | 35.2% | 0.7% | 40 | 34.4% | 0.6% | 11 | 22.0% | 0.3% |
| Agglo. - 20 000 hab | 47 | 20.5% | 0.5% | 18 | 15.7% | 0.4% | 29 | 25.3% | 0.6% | 12 | 24.7% | 0.5% |
| Agglo. 20 000 à 100 000 hab | 33 | 14.5% | 0.5% | 24 | 21.0% | 0.7% | 9 | 8.0% | 0.3% | 8 | 16.4% | 0.4% |
| Agglo. + 100 000 hab | 67 | 29.0% | 0.4% | 32 | 27.9% | 0.4% | 35 | 30.1% | 0.4% | 16 | 33.0% | 0.3% |
| Agglo. Paris | 3 | 1.2% | - | 0 | 0.2% | - | 3 | 2.2% | 0.1% | 2 | 3.9% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 3 | 1.2% | - | 0 | 0.2% | - | 3 | 2.2% | 0.1% | 2 | 3.9% | - |
| Picardie | 2 | 1.0% | 0.1% | 2 | 2.0% | 0.3% | - | - | - | - | - | - |
| Haute Normandie | 221 | 95.9% | 14.8% | 112 | 97.3% | 15.8% | 109 | 94.4% | 13.9% | 47 | 95.2% | 10.6% |
| Basse Normandie | 0 | 0.1% | - | 0 | 0.2% | - | 0 | 0.1% | - | - | - | - |
| Pays de Loire | 0 | 0.2% | - | 0 | 0.3% | - | 0 | 0.1% | - | 0 | 0.7% | - |
| Aquitaine | 4 | 1.6% | 0.1% | - | - | - | 4 | 3.2% | 0.3% | - | - | - |
| Limousin | 0 | - | - | - | - | - | 0 | 0.1% | - | 0 | 0.2% | 0.1% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 126 | 54.7% | 0.4% | 59 | 50.9% | 0.3% | 67 | 58.6% | 0.4% | 46 | 92.2% | 0.3% |
| Presque tous les jours | 23 | 9.9% | 0.4% | 15 | 13.4% | 0.6% | 7 | 6.4% | 0.2% | 4 | 7.8% | 0.2% |
| 1 à 2 fois par semaine | 10 | 4.4% | 0.4% | 2 | 2.0% | 0.2% | 8 | 6.7% | 0.5% | - | - | - |
| Moins souvent | 2 | 1.0% | 0.3% | 2 | 2.0% | 0.6% | - | - | - | - | - | - |
| Jamais | 3 | 1.4% | 4.5% | 3 | 2.8% | 7.9% | - | - | - | - | - | - |
| Revenus du foyer | ||||||||||||
| De 9 000 à moins de 12 000 euros par an | 9 | 3.9% | 0.3% | 4 | 3.9% | 0.4% | 5 | 4.0% | 0.2% | - | - | - |
| De 12 000 à moins de 18 000 euros par an | 38 | 16.4% | 0.7% | 16 | 13.6% | 0.6% | 22 | 19.2% | 0.7% | 6 | 11.5% | 0.9% |
| De 18 000 à moins de 24 000 euros par an | 46 | 19.7% | 0.7% | 21 | 18.4% | 0.7% | 24 | 21.1% | 0.6% | 2 | 4.1% | 0.2% |
| De 24 000 à moins de 36 000 euros par an | 60 | 26.2% | 0.5% | 27 | 23.1% | 0.5% | 34 | 29.3% | 0.6% | 18 | 35.9% | 0.5% |
| De 36 000 à moins de 45 000 euros par an | 25 | 10.8% | 0.3% | 11 | 9.2% | 0.3% | 14 | 12.5% | 0.4% | 3 | 6.4% | 0.1% |
| De 45 000 à moins de 65 000 euros par an | 24 | 10.3% | 0.3% | 15 | 12.8% | 0.4% | 9 | 7.7% | 0.3% | 11 | 21.2% | 0.3% |
| 65 000 euros et plus par an | 9 | 3.8% | 0.2% | 5 | 4.2% | 0.2% | 4 | 3.4% | 0.2% | 5 | 10.2% | 0.2% |
| Refus | 19 | 8.4% | 0.6% | 17 | 14.8% | 1.2% | 2 | 1.9% | 0.1% | 5 | 10.7% | 0.5% |
| Ne sait pas | 1 | 0.4% | - | - | - | - | 1 | 0.7% | 0.1% | - | - | - |
