L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 788 | 100.0% | 1.5% | 411 | 100.0% | 1.7% | 377 | 100.0% | 1.4% | 187 | 100.0% | 1.1% |
| Sexe | ||||||||||||
| Homme | 411 | 52.1% | 1.7% | 411 | 100.0% | 1.7% | - | - | - | 101 | 54.1% | 1.2% |
| Femme | 377 | 47.9% | 1.4% | - | - | - | 377 | 100.0% | 1.4% | 86 | 45.9% | 1.0% |
| Age | ||||||||||||
| 15 à 24 ans | 43 | 5.5% | 0.6% | 19 | 4.7% | 0.5% | 24 | 6.3% | 0.7% | 12 | 6.3% | 0.4% |
| 25 à 34 ans | 88 | 11.1% | 1.1% | 45 | 11.1% | 1.2% | 42 | 11.2% | 1.1% | 33 | 17.7% | 1.0% |
| 35 à 49 ans | 169 | 21.5% | 1.4% | 81 | 19.6% | 1.3% | 89 | 23.5% | 1.4% | 74 | 39.3% | 1.2% |
| 50 à 59 ans | 169 | 21.5% | 1.8% | 94 | 23.0% | 2.1% | 75 | 19.8% | 1.6% | 59 | 31.7% | 1.6% |
| 60 ans et plus | 319 | 40.5% | 2.1% | 171 | 41.6% | 2.6% | 148 | 39.2% | 1.7% | 9 | 5.0% | 1.0% |
| Individu | ||||||||||||
| Ménagères | 337 | 42.8% | 1.5% | - | - | - | 337 | 89.4% | 1.5% | 76 | 40.7% | 1.1% |
| Personne de référence | 478 | 60.7% | 1.7% | 365 | 88.9% | 1.8% | 113 | 29.9% | 1.5% | 108 | 57.4% | 1.3% |
| Responsable des achats | 555 | 70.4% | 1.6% | 210 | 51.1% | 1.6% | 345 | 91.4% | 1.5% | 129 | 68.7% | 1.2% |
| PCS Individu | ||||||||||||
| Agriculteurs | 12 | 1.5% | 2.3% | 8 | 1.9% | 2.1% | 4 | 1.1% | 2.7% | 0 | - | 0.9% |
| Petits patrons | 14 | 1.7% | 0.8% | 9 | 2.1% | 0.8% | 5 | 1.4% | 1.0% | 12 | 6.4% | 0.8% |
| Affaires et Cadres | 57 | 7.3% | 1.1% | 39 | 9.4% | 1.3% | 19 | 4.9% | 0.9% | 51 | 27.1% | 1.1% |
| Professions intermédiaires | 117 | 14.8% | 1.7% | 55 | 13.4% | 1.7% | 61 | 16.3% | 1.7% | 87 | 46.7% | 1.6% |
| Employés | 111 | 14.1% | 1.3% | 26 | 6.4% | 1.2% | 85 | 22.5% | 1.4% | 15 | 8.0% | 0.8% |
| Ouvriers | 91 | 11.6% | 1.4% | 75 | 18.4% | 1.5% | 16 | 4.2% | 1.2% | 1 | 0.3% | 0.1% |
| Retraités | 285 | 36.2% | 2.3% | 164 | 39.8% | 2.7% | 121 | 32.2% | 1.8% | 5 | 2.6% | 2.0% |
| Autres inactifs | 101 | 12.8% | 1.0% | 35 | 8.6% | 0.9% | 66 | 17.4% | 1.0% | 17 | 9.0% | 0.5% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 18 | 2.3% | 2.2% | 10 | 2.5% | 2.5% | 8 | 2.1% | 1.9% | - | - | - |
| Petits patrons | 16 | 2.0% | 0.6% | 8 | 1.9% | 0.6% | 8 | 2.2% | 0.6% | 16 | 8.6% | 0.6% |
| Affaires et Cadres | 72 | 9.1% | 1.0% | 40 | 9.8% | 1.1% | 31 | 8.3% | 0.9% | 72 | 38.3% | 1.0% |
| Professions intermédiaires | 100 | 12.6% | 1.3% | 53 | 13.0% | 1.4% | 46 | 12.3% | 1.2% | 100 | 53.1% | 1.3% |
| Employés | 69 | 8.8% | 1.3% | 28 | 6.7% | 1.2% | 42 | 11.0% | 1.3% | - | - | - |
| Ouvriers | 124 | 15.7% | 1.3% | 69 | 16.8% | 1.3% | 55 | 14.6% | 1.3% | - | - | - |
| Retraités | 323 | 41.0% | 2.2% | 176 | 42.8% | 2.7% | 147 | 39.0% | 1.9% | - | - | - |
| Autres inactifs | 66 | 8.4% | 1.6% | 27 | 6.5% | 1.7% | 40 | 10.5% | 1.6% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 161 | 20.4% | 1.6% | 79 | 19.1% | 1.8% | 82 | 21.7% | 1.5% | 29 | 15.7% | 1.7% |
| 2 personnes | 335 | 42.5% | 1.9% | 192 | 46.6% | 2.2% | 143 | 37.9% | 1.5% | 45 | 24.2% | 1.1% |
| 3 personnes | 148 | 18.7% | 1.6% | 73 | 17.8% | 1.6% | 75 | 19.8% | 1.6% | 50 | 26.8% | 1.3% |
| 4 personnes | 111 | 14.1% | 1.2% | 51 | 12.4% | 1.1% | 60 | 15.8% | 1.3% | 51 | 27.0% | 1.0% |
| 5 personnes et + | 34 | 4.4% | 0.6% | 16 | 4.0% | 0.7% | 18 | 4.7% | 0.6% | 12 | 6.3% | 0.5% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 170 | 21.5% | 1.1% | 76 | 18.5% | 1.1% | 94 | 24.8% | 1.1% | 74 | 39.4% | 1.0% |
| Non | 619 | 78.5% | 1.7% | 335 | 81.5% | 1.9% | 284 | 75.2% | 1.5% | 113 | 60.6% | 1.2% |
| Habitat | ||||||||||||
| Communes rurales | 263 | 33.4% | 2.2% | 139 | 33.9% | 2.5% | 124 | 32.9% | 2.0% | 55 | 29.2% | 1.7% |
| Agglo. - 20 000 hab | 171 | 21.7% | 1.9% | 86 | 21.0% | 2.1% | 85 | 22.4% | 1.7% | 32 | 17.3% | 1.2% |
| Agglo. 20 000 à 100 000 hab | 186 | 23.6% | 2.7% | 95 | 23.1% | 2.8% | 91 | 24.1% | 2.5% | 41 | 21.8% | 2.3% |
| Agglo. + 100 000 hab | 166 | 21.0% | 1.1% | 88 | 21.5% | 1.2% | 77 | 20.5% | 1.0% | 58 | 31.2% | 1.0% |
| Agglo. Paris | 3 | 0.3% | - | 2 | 0.5% | 0.1% | 1 | 0.1% | - | 1 | 0.5% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 3 | 0.3% | - | 2 | 0.5% | - | 1 | 0.1% | - | 1 | 0.5% | - |
| Centre | 0 | - | - | - | - | - | 0 | 0.1% | - | - | - | - |
| Bretagne | 1 | 0.1% | - | 1 | 0.1% | - | - | - | - | - | - | - |
| Poitou Charentes | 1 | 0.2% | 0.1% | - | - | - | 1 | 0.3% | 0.2% | 1 | 0.7% | 0.3% |
| Aquitaine | 73 | 9.2% | 2.6% | 32 | 7.7% | 2.4% | 41 | 10.8% | 2.8% | 19 | 9.9% | 2.2% |
| Midi Pyrénées | 656 | 83.3% | 26.9% | 345 | 84.0% | 29.3% | 311 | 82.4% | 24.6% | 155 | 83.0% | 19.5% |
| Limousin | 2 | 0.2% | 0.2% | 1 | 0.2% | 0.2% | 1 | 0.2% | 0.3% | 1 | 0.3% | 0.4% |
| Auvergne | 0 | 0.1% | - | 0 | 0.1% | - | 0 | - | - | 0 | - | - |
| Languedoc Roussillon | 50 | 6.3% | 2.2% | 27 | 6.6% | 2.5% | 23 | 6.0% | 1.9% | 10 | 5.5% | 1.5% |
| Provence Alpes Côte d'Azur, Corse | 3 | 0.4% | 0.1% | 3 | 0.7% | 0.1% | - | - | - | - | - | - |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 494 | 62.6% | 1.5% | 263 | 63.9% | 1.6% | 231 | 61.2% | 1.4% | 163 | 87.1% | 1.1% |
| Presque tous les jours | 76 | 9.6% | 1.3% | 31 | 7.5% | 1.1% | 45 | 11.9% | 1.4% | 16 | 8.6% | 0.8% |
| 1 à 2 fois par semaine | 39 | 4.9% | 1.6% | 16 | 4.0% | 1.5% | 22 | 6.0% | 1.6% | 4 | 2.0% | 0.7% |
| 1 à 3 fois par mois | 11 | 1.4% | 2.2% | 4 | 0.9% | 1.9% | 7 | 1.9% | 2.4% | 0 | 0.1% | 0.3% |
| Moins souvent | 9 | 1.1% | 1.2% | 6 | 1.4% | 1.7% | 3 | 0.8% | 0.8% | 2 | 1.2% | 3.8% |
| Jamais | 6 | 0.7% | 6.6% | 5 | 1.2% | 8.0% | 1 | 0.2% | 3.2% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 26 | 3.3% | 1.4% | 12 | 2.8% | 1.5% | 15 | 3.9% | 1.3% | 3 | 1.5% | 1.5% |
| De 9 000 à moins de 12 000 euros par an | 46 | 5.8% | 1.6% | 16 | 3.9% | 1.4% | 30 | 7.9% | 1.6% | 3 | 1.4% | 1.0% |
| De 12 000 à moins de 18 000 euros par an | 102 | 12.9% | 1.7% | 47 | 11.5% | 1.8% | 54 | 14.4% | 1.7% | 8 | 4.4% | 1.2% |
| De 18 000 à moins de 24 000 euros par an | 108 | 13.7% | 1.6% | 60 | 14.5% | 2.0% | 48 | 12.8% | 1.4% | 18 | 9.4% | 1.3% |
| De 24 000 à moins de 36 000 euros par an | 175 | 22.3% | 1.6% | 91 | 22.1% | 1.7% | 85 | 22.5% | 1.5% | 42 | 22.5% | 1.3% |
| De 36 000 à moins de 45 000 euros par an | 115 | 14.7% | 1.6% | 60 | 14.5% | 1.6% | 56 | 14.8% | 1.7% | 34 | 17.9% | 1.1% |
| De 45 000 à moins de 65 000 euros par an | 117 | 14.8% | 1.6% | 74 | 17.9% | 1.9% | 43 | 11.4% | 1.3% | 48 | 25.4% | 1.2% |
| De 65 000 à moins de 80 000 euros par an | 23 | 3.0% | 1.2% | 17 | 4.1% | 1.5% | 7 | 1.8% | 0.8% | 12 | 6.4% | 0.9% |
| De 80 000 à moins de 115 000 euros par an | 7 | 0.9% | 0.6% | 5 | 1.2% | 0.7% | 2 | 0.5% | 0.4% | 5 | 2.8% | 0.6% |
| 115 000 euros et plus par an | 6 | 0.8% | 1.0% | 4 | 1.0% | 1.1% | 2 | 0.5% | 0.9% | 5 | 2.7% | 1.1% |
| Refus | 33 | 4.1% | 1.1% | 16 | 4.0% | 1.3% | 16 | 4.3% | 0.9% | 7 | 3.6% | 0.7% |
| Ne sait pas | 30 | 3.8% | 1.3% | 10 | 2.5% | 1.0% | 19 | 5.1% | 1.4% | 4 | 2.1% | 0.4% |
