L’Alliance pour les Chiffres de la Presse et des Médias
| Ensemble | Hommes | Femmes | Foyers CSP+ | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | Milliers | Structure | Pénétration | |
| ENSEMBLE | 272 | 100.0% | 0.5% | 131 | 100.0% | 0.5% | 141 | 100.0% | 0.5% | 72 | 100.0% | 0.4% |
| Sexe | ||||||||||||
| Homme | 131 | 48.2% | 0.5% | 131 | 100.0% | 0.5% | - | - | - | 34 | 46.7% | 0.4% |
| Femme | 141 | 51.8% | 0.5% | - | - | - | 141 | 100.0% | 0.5% | 39 | 53.3% | 0.4% |
| Age | ||||||||||||
| 15 à 24 ans | 18 | 6.7% | 0.3% | 11 | 8.3% | 0.3% | 7 | 5.2% | 0.2% | 10 | 14.3% | 0.3% |
| 25 à 34 ans | 25 | 9.2% | 0.3% | 13 | 9.9% | 0.3% | 12 | 8.5% | 0.3% | 13 | 17.7% | 0.4% |
| 35 à 49 ans | 60 | 22.1% | 0.5% | 29 | 21.7% | 0.5% | 32 | 22.5% | 0.5% | 23 | 32.3% | 0.4% |
| 50 à 59 ans | 43 | 15.9% | 0.5% | 24 | 18.5% | 0.5% | 19 | 13.6% | 0.4% | 17 | 22.9% | 0.4% |
| 60 ans et plus | 125 | 46.0% | 0.8% | 55 | 41.6% | 0.8% | 71 | 50.2% | 0.8% | 9 | 12.8% | 0.9% |
| Individu | ||||||||||||
| Ménagères | 130 | 47.6% | 0.6% | - | - | - | 130 | 91.8% | 0.6% | 34 | 46.9% | 0.5% |
| Personne de référence | 147 | 53.9% | 0.5% | 113 | 86.4% | 0.6% | 33 | 23.7% | 0.4% | 33 | 46.1% | 0.4% |
| Responsable des achats | 206 | 75.6% | 0.6% | 78 | 59.7% | 0.6% | 127 | 90.3% | 0.6% | 47 | 65.5% | 0.4% |
| PCS Individu | ||||||||||||
| Agriculteurs | 3 | 1.1% | 0.6% | 0 | - | - | 3 | 2.1% | 1.9% | - | - | - |
| Petits patrons | 5 | 1.9% | 0.3% | 4 | 2.9% | 0.3% | 1 | 1.0% | 0.3% | 4 | 5.2% | 0.3% |
| Affaires et Cadres | 17 | 6.2% | 0.3% | 12 | 9.3% | 0.4% | 5 | 3.4% | 0.2% | 15 | 20.1% | 0.3% |
| Professions intermédiaires | 33 | 12.0% | 0.5% | 16 | 12.0% | 0.5% | 17 | 12.0% | 0.5% | 25 | 34.4% | 0.5% |
| Employés | 38 | 13.9% | 0.5% | 9 | 7.0% | 0.4% | 29 | 20.2% | 0.5% | 9 | 12.2% | 0.5% |
| Ouvriers | 24 | 8.7% | 0.4% | 21 | 16.2% | 0.4% | 2 | 1.8% | 0.2% | 1 | 0.8% | 0.1% |
| Retraités | 99 | 36.5% | 0.8% | 47 | 35.6% | 0.8% | 53 | 37.4% | 0.8% | 2 | 2.9% | 0.9% |
| Autres inactifs | 53 | 19.6% | 0.5% | 22 | 17.0% | 0.6% | 31 | 22.1% | 0.5% | 18 | 24.4% | 0.5% |
| PCS Personne de référence | ||||||||||||
| Agriculteurs | 7 | 2.6% | 0.9% | 2 | 1.6% | 0.5% | 5 | 3.5% | 1.2% | - | - | - |
| Petits patrons | 18 | 6.7% | 0.7% | 4 | 3.3% | 0.3% | 14 | 9.8% | 1.0% | 18 | 25.0% | 0.7% |
| Affaires et Cadres | 22 | 8.2% | 0.3% | 9 | 6.9% | 0.2% | 13 | 9.4% | 0.4% | 22 | 30.7% | 0.3% |
| Professions intermédiaires | 32 | 11.8% | 0.4% | 20 | 15.5% | 0.5% | 12 | 8.3% | 0.3% | 32 | 44.3% | 0.4% |
| Employés | 18 | 6.5% | 0.3% | 8 | 6.1% | 0.3% | 10 | 6.8% | 0.3% | - | - | - |
| Ouvriers | 37 | 13.4% | 0.4% | 22 | 16.5% | 0.4% | 15 | 10.6% | 0.3% | - | - | - |
| Retraités | 118 | 43.3% | 0.8% | 53 | 40.2% | 0.8% | 65 | 46.2% | 0.8% | - | - | - |
| Autres inactifs | 21 | 7.6% | 0.5% | 13 | 9.9% | 0.8% | 8 | 5.5% | 0.3% | - | - | - |
| Taille du foyer | ||||||||||||
| 1 personne | 55 | 20.4% | 0.6% | 31 | 23.4% | 0.7% | 25 | 17.5% | 0.4% | 9 | 13.0% | 0.5% |
| 2 personnes | 118 | 43.2% | 0.7% | 59 | 45.2% | 0.7% | 58 | 41.4% | 0.6% | 16 | 22.5% | 0.4% |
| 3 personnes | 54 | 20.0% | 0.6% | 16 | 12.3% | 0.4% | 38 | 27.2% | 0.8% | 25 | 35.1% | 0.6% |
| 4 personnes | 33 | 12.2% | 0.4% | 17 | 12.6% | 0.4% | 17 | 11.9% | 0.4% | 15 | 20.7% | 0.3% |
| 5 personnes et + | 11 | 4.2% | 0.2% | 9 | 6.5% | 0.3% | 3 | 2.1% | 0.1% | 6 | 8.8% | 0.3% |
| Présence d'enfants de moins de 15 ans | ||||||||||||
| Oui | 46 | 17.0% | 0.3% | 22 | 17.0% | 0.3% | 24 | 17.0% | 0.3% | 24 | 33.1% | 0.3% |
| Non | 226 | 83.0% | 0.6% | 109 | 83.0% | 0.6% | 117 | 83.0% | 0.6% | 48 | 66.9% | 0.5% |
| Habitat | ||||||||||||
| Communes rurales | 7 | 2.4% | 0.1% | 4 | 3.2% | 0.1% | 2 | 1.7% | - | 1 | 2.0% | - |
| Agglo. - 20 000 hab | 68 | 24.9% | 0.8% | 31 | 23.3% | 0.7% | 37 | 26.4% | 0.8% | 15 | 20.1% | 0.6% |
| Agglo. 20 000 à 100 000 hab | 55 | 20.1% | 0.8% | 24 | 18.4% | 0.7% | 31 | 21.8% | 0.9% | 13 | 17.8% | 0.7% |
| Agglo. + 100 000 hab | 141 | 51.7% | 0.9% | 71 | 54.5% | 1.0% | 69 | 49.2% | 0.9% | 43 | 59.8% | 0.8% |
| Agglo. Paris | 2 | 0.8% | - | 1 | 0.7% | - | 1 | 1.0% | - | 0 | 0.4% | - |
| Régions INSEE | ||||||||||||
| Ile de France | 2 | 0.8% | - | 1 | 0.7% | - | 1 | 1.0% | - | 0 | 0.4% | - |
| Nord Pas de Calais | 0 | 0.2% | - | 0 | 0.4% | - | - | - | - | - | - | - |
| Limousin | 0 | - | - | - | - | - | 0 | 0.1% | - | 0 | 0.1% | 0.1% |
| Rhône Alpes | 1 | 0.5% | - | - | - | - | 1 | 1.0% | 0.1% | 1 | 0.8% | - |
| Languedoc Roussillon | 1 | 0.5% | 0.1% | 1 | 1.0% | 0.1% | - | - | - | - | - | - |
| Provence Alpes Côte d'Azur, Corse | 267 | 98.0% | 6.1% | 129 | 98.0% | 6.2% | 138 | 98.0% | 6.0% | 72 | 98.7% | 4.8% |
| Habitudes de connection à Internet | ||||||||||||
| Tous les jours | 162 | 59.3% | 0.5% | 81 | 61.5% | 0.5% | 81 | 57.3% | 0.5% | 65 | 89.8% | 0.4% |
| Presque tous les jours | 30 | 10.9% | 0.5% | 9 | 7.2% | 0.3% | 20 | 14.3% | 0.6% | 4 | 5.5% | 0.2% |
| 1 à 2 fois par semaine | 12 | 4.6% | 0.5% | 2 | 1.4% | 0.2% | 11 | 7.5% | 0.7% | 3 | 4.7% | 0.6% |
| 1 à 3 fois par mois | 3 | 1.2% | 0.7% | 3 | 2.5% | 1.6% | - | - | - | - | - | - |
| Moins souvent | 6 | 2.1% | 0.8% | 3 | 2.0% | 0.8% | 3 | 2.3% | 0.8% | - | - | - |
| Revenus du foyer | ||||||||||||
| Moins de 9 000 euros par an | 7 | 2.5% | 0.4% | 6 | 4.8% | 0.8% | 1 | 0.4% | 0.1% | 1 | 0.8% | 0.3% |
| De 9 000 à moins de 12 000 euros par an | 27 | 9.9% | 0.9% | 13 | 9.8% | 1.2% | 14 | 10.0% | 0.8% | 1 | 1.1% | 0.3% |
| De 12 000 à moins de 18 000 euros par an | 21 | 7.6% | 0.3% | 11 | 8.5% | 0.4% | 9 | 6.7% | 0.3% | 2 | 2.1% | 0.2% |
| De 18 000 à moins de 24 000 euros par an | 54 | 19.7% | 0.8% | 28 | 21.3% | 0.9% | 26 | 18.3% | 0.7% | 8 | 10.7% | 0.6% |
| De 24 000 à moins de 36 000 euros par an | 51 | 18.6% | 0.5% | 27 | 20.3% | 0.5% | 24 | 17.1% | 0.4% | 11 | 15.0% | 0.3% |
| De 36 000 à moins de 45 000 euros par an | 32 | 11.9% | 0.5% | 12 | 9.2% | 0.3% | 20 | 14.4% | 0.6% | 17 | 23.0% | 0.6% |
| De 45 000 à moins de 65 000 euros par an | 39 | 14.3% | 0.5% | 21 | 15.7% | 0.5% | 18 | 12.9% | 0.6% | 14 | 19.3% | 0.3% |
| De 65 000 à moins de 80 000 euros par an | 9 | 3.4% | 0.5% | 7 | 5.7% | 0.7% | 2 | 1.2% | 0.2% | 7 | 9.9% | 0.6% |
| De 80 000 à moins de 115 000 euros par an | 5 | 1.8% | 0.4% | 1 | 0.8% | 0.1% | 4 | 2.7% | 0.7% | 1 | 1.2% | 0.1% |
| 115 000 euros et plus par an | 2 | 0.8% | 0.4% | 2 | 1.5% | 0.5% | 0 | 0.1% | 0.1% | 2 | 2.7% | 0.4% |
| Refus | 22 | 8.2% | 0.7% | 2 | 1.8% | 0.2% | 20 | 14.1% | 1.1% | 8 | 11.6% | 0.8% |
| Ne sait pas | 4 | 1.4% | 0.2% | 1 | 0.6% | 0.1% | 3 | 2.2% | 0.2% | 2 | 2.5% | 0.2% |
